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Penguatan Branding Produk Pertanian Unggulan Melalui Integrasi Teknologi Solar tunnel dryer di BUMDes Tamanmartani Handoko, Victoria Sundari; Desideria Cempaka Wijaya Murti; Emerita Setyowati; Sesilia Eka Tri Astuti; Lesar, Stephany Emmanuela; Gabriel Hacarya Adhi; Fridolin Satriya Indratma
Jurnal Atma Inovasia Vol. 6 No. 1 (2026)
Publisher : Lembaga Penelitian dan Pengabdian pada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/jai.v6i1.12953

Abstract

The community service program at BUMDes Tamanmartani, Sleman Regency aims to strengthen the branding of leading agricultural products through the integration of Solar tunnel dryer technology. This collaboration is designed to enhance the capacity of BUMDes in managing local agricultural products, providing added value and improving their competitiveness in the market. Branding reinforcement is carried out by exploring the potential of village flagship products and developing marketing strategies based on innovative drying technology. The social entrepreneurship approach offers opportunities for villagers to collaborate, share knowledge, and optimize agricultural yields with improved quality. Problem-solving serves as the main method in addressing the challenges faced by BUMDes, including production management, marketing, and resource utilization. This is achieved through participatory discussions between the community service team, BUMDes administrators, and members of BUMDes. Furthermore, the program includes marketing training and the sustainable use of Solar tunnel dryer technology. Activities also cover the development of branding programs for agricultural products, the enhancement of BUMDes marketing skills, and the strengthening of distribution networks, enabling Tamanmartani’s agricultural products to compete at both local and regional levels.
Evaluating The Implementation of Solar Home Systems (SHS) In Sumba – East Indonesia Yuan, Anita; Pinka, Daniel; Setyowati, Emerita
CSID Journal of Infrastructure Development Vol. 5, No. 1
Publisher : UI Scholars Hub

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The lowest electrification rate in Indonesia is in East Nusa Tenggara (NTT) province, leading to a high poverty rate and low education level. At the same time, NTT has higher solar irradiance than the Indonesian average, which can be used for electrification. In 2019-2021, seventeen (17) Solar Home Systems (SHS) were installed in churches with no electricity grid connection to address these challenges. These systems serve church community activities as well as learning centers for students. The first system design was improved and adopted in 2020 and 2021 to meet users’ needs better. However, the COVID-19 pandemic made it difficult to visit and monitor the first installations for around two years. Therefore, the attempt to evaluate the SHS project remains a challenge. In March 2022, surveys were conducted in this study to assess the SHS’ installation quality, the electrification situation, and how to improve existing and future SHS’ installations. The results show that the electrification ratio was increasing fast, and SHS has a positive economic impact compared to diesel generators. Furthermore, to improve its usability and decrease its failure, active service is key to increasing working SHS and improving its usage.