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All Journal Kanal : Jurnal Ilmu Komunikasi Nomosleca JISIP: Jurnal Ilmu Sosial dan Pendidikan Jurnal Abdimas PHB : Jurnal Pengabdian Masyarakat Progresif Humanis Brainstorming Cakrawala Repositori Imwi Jurnal Pengabdian kepada Masyarakat Nusantara Nivedana : Jurnal Komunikasi dan Bahasa Komunika: Jurnal Ilmu Komunikasi Jurnal Abdimas Bina Bangsa International Journal of Science and Society (IJSOC) Jurnal Puan Indonesia Jurnal Pengabdian Masyarakat dan Riset Pendidikan
Felisianus Novandri Rahmat
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Religion Arts Humanities Automotive Engineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Public Health Social Sciences Other

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Komunikasi Publik Pemprov NTT Terkait Kenaikan Tiket Felisianus Novandri Rahmat; Yohanes Yerius Lando
Cakrawala Repositori IMWI Vol. 6 No. 1 (2023): Cakrawala Repositori IMWI
Publisher : Institut Manajemen Wiyata Indonesia & Asosiasi Peneliti Manajemen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52851/cakrawala.v6i1.215

Abstract

This study aims to evaluate public communications made by the East Nusa Tenggara (NTT) provincial government (Pemprov) regarding the increase in the entrance fee for the Komodo National Park (TNK) area. As is known, the decision caused polemic in the community due to communication errors. The research data collection was carried out using primary data, namely conducting in-depth interviews and documentation as well as secondary data in the form of literature studies. Interviews were conducted with informants and documentation as well as secondary data in the form of literature studies. The results of the study show that the NTT Provincial Government's public communication in the future must pay attention to aspects of openness, public participation, optimizing communication media and communication skills in conveying new policies to the public.
Penyusunan Strategi Sosial Media Marketing Pada Kedai Libong Coffee Felisianus Novandri Rahmat; I Gusti Ayu Agung Aristi Putri; Adi Fitrianto; Dwijayana Santyo Nugroho
Jurnal Pengabdian kepada Masyarakat Nusantara Vol. 4 No. 2 (2023): Jurnal Pengabdian kepada Masyarakat Nusantara (JPkMN)
Publisher : Cv. Utility Project Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55338/jpkmn.v4i2.934

Abstract

Saat ini, pemasaran digital menjadi sebuah keharusan bagi setiap pelaku usaha jika ingin bersaing dengan para kompetitor. Untuk itu, kegiatan pengabdian ini dilakukan untuk memberikan pendampingan bagi Libong Coffee yang merupakan salah satu brand kopi lokal asal Manggarai Flores , Nusa Tenggara Timur (NTT). Sebagaimana diketahui, saat ini Libong Coffee belum melakukan promosi secara online khususnya di media sosial. Padahal pemiliknya ingin brand kopinya bisa dikenal oleh masyarakat secara luas, bukan hanya dari Indonesia Timur. Kedepannya Libong Coffee didorong untuk memaksimalkan media sosial agar produknya makin dikenal dan kedainya banyak pengunjung. Adapun beberapa strategi yang dapat diaplikasikan adalah menentukan tujuan dengan metode SMART (spesific, measurable, attainable, relevant dan time bound), membuat perencanaan konten, mencoba fitur promosi atau instagram ads serta membuat tipe konten yang menarik dan variatif. Pembuatan konten yang menarik dan kreatif bertujuan agar tampilan feed instagram tidak membosankan saat pengunjung membukanya.
Mendayung di Permukaan: Kritik Narasi Politik Jelang Pilihan Presiden 2024 Felisianus Novandri Rahmat; Yohanes Baptista Pendamai Marut
Jurnal Nomosleca Vol 9, No 1 (2023): April, 2023
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/nomosleca.v9i1.9553

Abstract

The battle for political narratives ahead of the 2024 presidential election still leads to negative narratives such as issues of SARA, identity politics, hoaxes, black propaganda which cause polarization and division. The research intends to criticize this narrative so that the implementation of the 2024 election will run in a conducive and peaceful manner. The research method is a literature study on several articles that discuss political messages contained in narratives, campaigns or other political communication activities. Based on the findings, it seen that negative narratives have the potential to be reused in future contests. Elites need to be encouraged to work together and build a shared commitment to conduct political education, offer ideas and programs, reduce hoaxes, create new positive jargon and hashtags and design creative campaigns on social media. It creates politeness, mutual respect and foster civility as well as to reduce negative narratives in the public sphere upcoming presidential election contest.  
PEMBUATAN APLIKASI PENCATATAN KEUANGAN DAN MASTER DATA PRODUK BERBASIS DESKTOP UNTUK PROGRAM DIGITALISASI PADA KEDAI LIBONG COFFEE Adi Fitrianto; Dwiyanjana Santyo Nugroho; Felisianus Novandri Rahmat; I Gusti Ayu Agung Aristi Putri
Jurnal Abdimas Bina Bangsa Vol. 4 No. 1 (2023): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v4i1.531

Abstract

Currently, digitalization has become a crucial requirement in running a small and medium-sized enterprise (UMKM) business. Digitalization has been widely implemented in the operational processes of UMKMs, such as financial recording, inventory management, work management, payments, reservations, customer service, marketing, and even auditing processes. Libong Coffee is a coffee shop from Flores that sells coffee products made from raw materials sourced from Flores. Located on Senen Raya Street in Central Jakarta, Libong Coffee has gained a significant number of customers. Libong Coffee has great potential for growth, but unfortunately, not all operational activities at Libong Coffee are digitalized. Therefore, in this project, our focus is on developing an application with main features of financial data recording and product master data to support the ongoing digitalization program at Libong Coffee. The programming method used in developing this application is the Model View Controller (MVC) model. MVC is a technique that separates code into several components: Model, View, and Controller. Each part has its own functions, and by using this method, it provides additional benefits to application developers. The outcome of this project is an application for Libong Coffee with main features including financial data recording and product master data. This application is expected to assist Libong Coffee in achieving its digitalization goals
Metaverse Journalism: Opportunities and Challenges for the Media Industry in Indonesia Felisianus Novandri Rahmat; Febi Ramadhani Rusdin; Wida Nofiasari
International Journal of Science and Society Vol 5 No 4 (2023): International Journal of Science and Society (IJSOC)
Publisher : GoAcademica Research & Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/ijsoc.v5i4.779

Abstract

Metaverse journalism is one of the five formats predicted to become a trend in the future. This was revealed in a survey conducted by Nic Newman in early 2022 to media managers in 52 countries. Even though the presentation is still around 8%, when compared to other formats such as podcasts and digital audio (80%), email newsletters (70%), digital video (63%), voice platform applications (14%), metaverse in the world of journalism deserves attention. Its presence cannot be ignored considering the current condition of society where the majority access information via the internet and social media instead of using conventional media. Coupled with the fact that currently, Indonesia is one of the countries with the most internet and social media users in the world, reaching 212.9 and 167 million users, it is not impossible that this metaverse trend will develop rapidly. For this reason, this study aims to analyze the opportunities and challenges of the metaverse of journalism in Indonesia. The method used in this research is a case study with a qualitative approach. Then data collection was carried out through interviews with informants consisting of the press council, editor-in-chief and journalists. The results of the study show that metaverse journalism does not have the potential to be implemented at this time due to several reasons, namely: there is no universally agreed upon metaverse concept, the technology is still in the development stage, its popularity is being surpassed by AI and currently the audience does not yet exist. Meanwhile, the challenges facing him are the need to increase the capacity of human resources, develop digital infrastructure and formulate standard rules or regulations so that the application of metaverse journalism can have a positive impact.
Communication Strategy in Public Service Advertisements About Stunting on Social Media Rusdin, Febi Ramadhani; Rahmat, Felisianus Novandri; Nofiasari, Wida
JISIP: Jurnal Ilmu Sosial dan Pendidikan Vol 7, No 4 (2023): JISIP (Jurnal Ilmu Sosial dan Pendidikan) (November)
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jisip.v7i4.6159

Abstract

        Stunting is one of the serious public health issues that is prevalent in Indonesia. Stunting can have adverse effects on the physical and mental growth and development of children, as well as disrupt their future quality of life. Preventing stunting is a goal of Sustainable Development Stage-2, which aims to eliminate hunger and all forms of malnutrition. Social media can be an effective platform for creating public service advertisements. Therefore, a social media advertising campaign is necessary to raise awareness among the public about the dangers of stunting and its prevention, given the high usage of social media today. This research aims to identify effective communication strategies in a public service advertising campaign about stunting on the social media platform Instagram, targeting the right audience. The results of this research will provide a better understanding of effective communication strategies in a public service advertising campaign about stunting on social media for the appropriate target audience. Data analysis indicates that content with an educational narrative receives special attention from the audience, as seen in the number of likes and positive comment interactions from the followers of the Instagram account.
Pelatihan Pembuatan Konten Video untuk Media Sosial di SMKN 42 Jakarta Barat Indriani, Dilla Widya; Nabhan, Valens Atila; Fadillah, Muhammad Fatih; Rahmat, Felisianus Novandri
PUAN INDONESIA Vol. 6 No. 2 (2025): Jurnal Puan Indonesia Vol 6 No 2 Januari 2025
Publisher : ASOSIASI IDEBAHASA KEPRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37296/jpi.v6i2.321

Abstract

Dalam jurnal pengabdian ini, tim pengabdian bertujuan untuk meningkatkan pemahaman Generasi Z tentang pentingnya pembuatan konten. Pelatihan pembuatan konten video untuk media sosial di SMKN 42 Jakarta Barat bertujuan untuk meningkatkan keterampilan siswa dalam memproduksi konten kreatif yang relevan di platform media sosial. Kegiatan ini dilakukan untuk menjawab kebutuhan Generasi Z yang semakin bergantung pada media sosial sebagai sarana ekspresi diri dan komunikasi. Metode yang digunakan dalam pelatihan adalah Participatory Learning and Action (PLA), yang memungkinkan peserta untuk belajar secara aktif dan terlibat langsung dalam setiap tahapan produksi konten. Hasil dari pelatihan ini menunjukkan peningkatan pemahaman siswa mengenai pentingnya media sosial, serta kemampuan mereka dalam menggunakan aplikasi populer seperti Canva dan CapCut untuk membuat video yang menarik dan sesuai dengan preferensi audiens. Selain itu, pelatihan ini juga memberikan wawasan mengenai strategi pemasaran konten di media sosial untuk meningkatkan engagement dan jangkauan audiens. Pelatihan berhasil memberikan dampak positif, meskipun terdapat tantangan dalam hal keterbatasan waktu dan variasi tingkat keterampilan peserta.
Kolaborasi Jurnalisme dan Artificial Intelligence di Indonesia Rahmat, Felisianus Novandri
KOMUNIKA Vol. 12 No. 1 (2025): Jurnal Komunika
Publisher : Universitas Muhammadiyah Prof. DR. Hamka

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk mendeskripsikan kolaborasi yang berlangsung antara jurnalime dan kecerdasan buatan (AI) di Indonesia, serta mengidentifikasi langkah strategis ke depan agar teknologi ini dapat dimanfaatkan secara positif. Adapun metode yang digunakan adalah studi kasus dengan pendekatan kualitatif. Data akan dikumpulkan melalui wawancara mendalam dengan para informan yang berkaitan langsung dengan isu-isu jurnalisme dan AI, seperti jurnalis dan pemimpin redaksi media. Hasil penelitian menunjukkan, kolaborasi keduanya meliputi: membantu proses riset dan mendapatkan inspirasi, membantu mempercepat proses penulisan berita, membantu chek dan mengoreksi typo pada tulisan berita secara otomatis, membantu tranksrip wawancara dan subtitle otomatis, membantu membuat dan mengedit video serta bank data. Singkatnya, kolaborasi AI dan jurnalisme di media-media Indonesia saat ini hampir menyasar semua proses mulai dari tahapan pengumpulan berita, produksi berita hingga penyerbarluasan berita tersebut kepada khalayak luas. Sementara upaya strategis yang perlu dilakukan kedepannya ialah mendorong pedoman penggunaan AI bagi media di Indonesia segera dibakukan, meningkatkan kompetensi para jurnalis serta kesiapan infrastruktur penunjan sehingga kolaborasi jurnalisme dan AI bisa berdampak positif.
Political Gimmicks on Social Media in the 2024 Presidential Election and Criticism of Democratic Practices in Indonesia: Gimik Politik di Media Sosial Pada Pilpres 2024 dan Kritik Terhadap Praktik Demokrasi di Indonesia Rahmat, Felisianus Novandri; Gasa, Frederick Masri; Rusdin, Febi Ramadhani; Marut, Yohanes BP
Kanal: Jurnal Ilmu Komunikasi Vol. 14 No. 1 (2025): September 2025
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The contestation of presidential elections in Indonesia is inseparable from the evolving political dynamics, including the 2024 election, which was marked by the widespread use of political gimmicks. All presidential and vice-presidential candidates employed light, casual, and entertaining communication strategies rather than conveying their visions, missions, and policy programs substantively. This phenomenon poses a risk of diminishing the quality of democracy, as political contests tend to favor candidates who can emotionally engage the public rather than those who offer concrete solutions to national issues. This study aims to examine the impact of political gimmicks on the quality of political communication and to propose strategic responses to this trend. A qualitative descriptive approach was employed through a literature review, utilizing sources from scholarly articles and online news platforms. The findings indicate that political gimmicks were predominantly targeted at young voters, who constituted the majority demographic in the 2024 election, making them an effective yet risky campaign tool. Political gimmicks have been shown to obscure political substance, erode democratic values, and hinder the development of a civil society. Therefore, concrete measures are necessary, such as strengthening public political education, utilizing social media as a platform for idea-based contestation, and fostering a collective commitment among candidates, voters, and state institutions to build ethical, transformative, and welfare-oriented political communication.
Perancangan Brand Guideline Sebagai Strategi Promosi Produk Libong Coffee Aristi Putri, I Gusti Ayu Agung; Rahmat, Felisianus Novandri; Fitrianto, Adi; Nugroho, Dwiyanjana Santyo
Jurnal Pengabdian Masyarakat Progresif Humanis Brainstorming Vol 6, No 3 (2023): Jurnal Abdimas PHB : Jurnal Pengabdian Masyarakat Progresif Humanis Brainstormin
Publisher : Politeknik Harapan Bersama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30591/japhb.v6i3.5171

Abstract

Libong Coffee merupakan kedai kopi yang menawarkan produk kopi khas Manggarai yang berlokasi di Senen Garden, Jakarta Pusat. Kedai ini sudah cukup lama beroperasi namun peminat dari kedai ini masih terbatas. Pasca beroperasi, kedai ini memiliki permasalahan pada brand identity dari bisnisnya. Salah satu upaya tim Pengabdian Kepada Masyarakat (PKM) dari Universitas Media Nusantara Citra yaitu mengadakan sosialisasi brand guideline. Tujuan kegiatan ini sebagai strategi promosi produk yang membantu mengarahkan terkait branding dan mengenalkan lebih luas produk dari Libong Coffee. Metode kegiatan ini diawali dengan tahap wawancara, brainstorming dan perancangan desain. Hasil dari kegiatan Pengabdian Kepada Masyarakat ini adalah desain brand guideline bagi Libong Coffee. Selain itu kegiatan ini menghasilkan pemahaman dan literasi kepada mitra Libong Coffee terhadap pentingnya brand guideline dalam sebuah branding untuk mengembangkan bisnis kedai kopi ke depannya. Di mana, adanya brand guideline ini dapat diimplementasikan dengan maksimal. Sehingga produk-produk yang ditawarkan oleh Libong Coffee dapat dikenal lebih luas lagi.
Co-Authors Adi Fitrianto Alfahjar, Giovino Dendah Anita Anita Aristi Putri, I Gusti Ayu Agung Dwijayana Santyo Nugroho Dwiyanjana Santyo Nugroho Fadillah, Muhammad Fatih Febi Ramadhani Rusdin Febrianto Saptodewo Firmansyach, Adji Fitrianto, Adi Gasa, Frederick Masri Go, Priskila I Gusti Ayu Agung Aristi Putri Indriani, Dilla Widya Marut, Yohanes BP Nabhan, Valens Atila Nofiasari, Wida Nugroho, Dwiyanjana Santyo Nurkhamidah, Neni Rusdin, Febi Ramadhani Saumi, Putri Auliya Sonia, Cherlie Augustina Wida Nofiasari Yohanes Baptista Pendamai Marut Yohanes Yerius Lando