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All Journal ARISTO JURNAL RECTUM: Tinjauan Yuridis Penanganan Tindak Pidana GEMBIRA (Pengabdian Kepada Masyarakat) Journal of Innovative and Creativity
Marisa Permatasari
Sekolah Tinggi Ilmu Pemerintahan Abdi Negara
Religion Humanities Civil Engineering, Building, Construction & Architecture Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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PERAN MARKETING POLITIK DALAM MEMBANGUN KEKUASAAN DAN KEPEMIMPINAN POLITIK Jovan Prima Firmansyah; Memorianus Amazihono; Chacha Annisa; Marisa Permatasari; Joko Susilo Raharjo
JURNAL RECTUM: Tinjauan Yuridis Penanganan Tindak Pidana Vol 5 No 1 (2023): EDISI BULAN JANUARI
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Darma Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46930/jurnalrectum.v5i1.2849

Abstract

Penulisan ini bertujuan untuk menganalisis peran marketing politik dalam membangun kekuasaan dan kepimpinan politik. Metode yang digunakan dalam penulisan artikel ilmiah ini menggunakan studi literatur. Data dikumpulkan melalui kajian teks dan hasil-hasil penelitian yang relevan. Analisis data dilakukan dengan langkah-langkah: Pertama,data yang sudah dikumpulkan diklasifikasi berdasarkan rumusan masalah yang dikaji. Kedua, menganalisis data-data yang sudah dikaji menggunakan analisis isi. Ketiga, pengambilan kesimpulan disertai saran-saran berdasarkan hasil analisis yang telah dilakukan sebelumnya pada langkah pertama dan kedua. Melalui peran tersebut, teori dan praktik marketing politik dapat menghasilkan suatu dinamika politik yang memiliki efek negatif dan atau positif dalam membangun simbol serta citra politik kekuasaan dan kepemimpinan. Peran marketing politik menjadi sebuah strategi terencana serta lebih terukur dalam membangun kekuasaan dan kepemimpinan politik dapat menghasilkan manfaat alternatif baru pada ilmu politik.
SOSIALISASI BUDAYA ANTI KORUPSI BAGI PESERTA DIDIK DI MA NURUL YAQIEN KECAMATAN CISARUA KABUPATEN BOGOR Catur Widiatmoko; Ratna Indriasari; Rajanner P. Simarmata; Rosidi; Marisa Permatasari; Memorianus Amazihono; Genta Arief Gunadi
Jurnal Gembira: Pengabdian Kepada Masyarakat Vol 1 No 03 (2023): JUNI 2023
Publisher : Media Inovasi Pendidikan dan Publikasi

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Abstract

Kegiatan Pengabdian Kepada Masyarakat (PKM) ini bertema Budaya Anti Korupsi Bagi Peserta Didik di MA Nurul Yaqien Kecamatan Cisarua Kabupeten Bogor Provinsi Jawa Barat. Tujuan PKM ini Sebagai upaya untuk meningkatkan soft skill bagi peserta didik di MA Nurul Yaqien terhadap budaya anti korupsi.  Pelaksanaan kegiatan PKM ini dilaksanakan melalui metode sosialisasi, kepada santri yang berada di MA Nurul Yaqien. Berdasarkan hasil pelaksanaan kegiatan PKM, disimpulkan bahwa dengan adanya kegiatan PKM ini adalah semakin meningkatnya pemahaman para santri tentang budaya anti korupsi, sehingga  diharapkan mampu menjadi pedoman dalam perilaku kehidupannya sehari-hari
Analisis Kinerja Keuangan Pemerintah Daerah Kota Depok Susiana Setianingsih; Marisa Permatasari; Gede Wijaya Kusuma; Ratna Indriasari
Journal of Innovative and Creativity Vol. 5 No. 3 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i3.3622

Abstract

This study aims to analyze the financial performance of the local government of Depok City for the fiscal years 2019 to 2023 using four financial ratios: fiscal decentralization, financial independence, financial effectiveness, and financial efficiency. A qualitative approach was applied, with data sourced from the budget realization reports of Depok City during the study period. The findings indicate that Depok City’s financial performance is generally strong across all four indicators. The fiscal decentralization ratio reflects the city's growing capacity to generate its own revenue. The financial independence ratio places Depok at a medium-to-high level of autonomy, with an increasingly consultative relationship with the central government—signifying positive progress toward regional self-reliance. The financial effectiveness ratio is very good, as locally generated revenue consistently exceeded set targets, suggesting both accurate budgeting and effective execution. Lastly, the financial efficiency ratio shows that the city's spending was cost-effective and well-managed, with development goals largely achieved within budgetary constraints. These results suggest that Depok City is on the right track in managing its local finances and progressing toward good governance through improved financial accountability and performance.
Digital Village Transformation: A Human Resource Readiness Perspective Marisa Permatasari; Otti Ilham Khair
ARISTO Vol 14 No 1 (2026): January
Publisher : Universitas Muhammadiyah Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24269/ars.v14i1.10962

Abstract

Digital village represents the implementation of digital transformation at the rural level, aimed at improving public services, efficiency, and accountability. This research aims to examine human resource readiness and efforts to improve it. The research was conducted using a qualitative approach. Data collection was carried out through interviews with participants from the Ciawi Village government. Data analysis utilized the People Capability Maturity Model. The research findings revealed that at level 2 (Managed), the Ciawi Village government does not yet have sufficient readiness to face digital village transformation. Based on the process areas of the People Capability Maturity Model, several areas require attention, specifically work environment, performance management, and training and development. The Ciawi Village government needs to develop its physical work environment to enhance community services and support village officials productivity. It needs to consider performance management to identify areas requiring development. This creates its relevancy with training and development programs to ensure alignment with digital transformation needs. The limitation of this research was that it specifically analyzed the readiness of Ciawi Village’s human resources aspect in facing the digital village transformation; it did not consider the readiness of any other aspects such as digital infrastructure and digital literacy. Future research will emphasize on digital literacy of the village community, broadening the scope of the digital village transformation readiness analysis.
Co-Authors Catur Widiatmoko Chacha Annisa Gede Wijaya Kusuma Genta Arief Gunadi Joko Susilo Raharjo Jovan Prima Firmansyah Memorianus Amazihono OTTI ILHAM KHAIR Rajanner P. Simarmata Ratna Indriasari Rosidi Susiana Setianingsih