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Strategi Radio Unit Prambors Medan Dalam Mempertahankan Eksistensinya Sebagai Lembaga Penyiaran Publik Winda Kustiawan; Ari Oldwin Sitorus; Yaumi Saidah; Ghita Irwanty; Zulhafiz Zulhafiz
Jurnal Ilmiah Wahana Pendidikan Vol 9 No 6 (2023): Jurnal Ilmiah Wahana Pendidikan
Publisher : Peneliti.net

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.7790231

Prambors is a youth streaming radio that plays hits music from Indonesia and the world. This radio presents informative, educative, and entertaining content. The important position of this radio is as a regional media that contains news programs, music, entertainment, to influence the local economic potential. This study aims to understand how the Prambors Medan radio unit's strategy in maintaining its existence as a public broadcasting institution. The theory used in this research is the uses and gratification theory. This research method with a qualitative approach. The data collection techniques were carried out by means of observation and in-depth interviews, the results of research that has been done, have found that technically, Prambors have a strong strategy in social media management. The majority of the Prambors Medan radio broadcast programs are entertainment oriented, targeting young people. However, several programs have informational and educational values that are capable of becoming a forum for the public interest.

STRATEGI PROGRAM HALO USTAD DI SALAM TV DALAM MENARIK MINAT KHALAYAK UMUM Ari Oldwin Sitorus; Wirdatul Wisfa; Nurhalimah Br. Manik; Amran Sahputra Tanjung
SENIMAN: Jurnal Publikasi Desain Komunikasi Visual Vol. 1 No. 1 (2023): Mei : Jurnal Publikasi Desain Komunikasi Visual
Publisher : Universitas Katolik Widya Karya Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/seniman-widyakarya.v1i1.563

The problem in this research is what is the strategy for the halo ustad program in attracting audience interest on salam tv. This study aims to find out how the strategy in the Halo Ustad program is to attract public interest on Salam TV. This study uses a qualitative method. Data collection was carried out using observation techniques and direct interviews at the research location. The strategy in the halo ustad program starts with compiling a broadcast schedule, choosing and preparing questions, choosing a teacher to present the program, which is very influential on the intended audience. For that we need a strategy in an event program.

Urgensi Pelatihan Fardhu Kifayah Dalam Meningkatkan Pengetahuan Masyarakat Tentang Fardhu Kifayah (Studi Kasus Pada Masyarakat Desa Ara Condong, Kecamatan Stabat, Kabupaten Langkat, Sumatera Utara) Yusrizal Ahmad; Ari Oldwin Sitorus; Muhammad Azril Hutabarat; Kamilla Ganing Adzani; Najra Nabiila Hajar
Journal Of Human And Education (JAHE) Vol. 3 No. 2 (2023): Journal Of Human And Education (JAHE)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jh.v3i2.226

Tujuan dilaksanakannya pelatihan fardhu kifayah ini adalah memberikan pemahaman kepada masyarakat secara teori dan praktis tentang fardhu kifayah. Penelitian ini menggunakan metode penelitian kualitatif dengan pendekatan studi kasus deskriptif. Adapun teori yang digunakan dalam penelitian ini adalah teori komunikasi organisasi. Informasi diperoleh dari 3 informan melalui wawancara langsung. Hasil penelitian menunjukkan bahwasannya sangat sedikit praktisi-praktisi fardhu kifayah yang ada dan hanya diisi oleh kaum tua saja. Maka, penelitian ini menjadi hal yang penting karena fokus penelitian ini secara khusus kepada generasi muda sebagai regenerasi berikutnya dan secara umum kepada masyarakat. Dengan adanya teori komunikasi organisasi, maka mempermudah peneliti untuk menyelesaikan penelitian ini dengan semaksimalnya.

MANAJEMEN PENYIARAN SERTA PENGEMBANGAN RADIO DAN TELEVISI: RADIO AND TELEVISION DEVELOPMENT BROADCASTING MANAGEMENT Winda Kustiawan; Nadya Syakilah; Tasya Salsabila; Arif Indra Hasan; Ari Oldwin Sitorus
Jurnal Ilmiah Teknik Informatika dan Komunikasi Vol. 2 No. 2 (2022): Juli : Jurnal Ilmiah Teknik Informatika dan Komunikasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Broadcasting management is intended so that the media and the broadcasting industry can maximize the purpose of broadcasting itself, namely providing information, providing education and providing entertainment to the public. Through broadcasting management, it is hoped that the broadcasting industries will be able to actualize each program properly. Radio and television, which are included as public press media, must also experience development in terms of operations, production or programs that will be conveyed to the public. With the presence of development and management, all problems that will hinder the smooth running of the program will be resolved. The approaches that must be taken are also very varied, for example the approach by means of comparative study methods or upgrading in terms of human resources or facilities that will be used to support the smooth running of the program, especially radio and television programs.

KELEBIHAN DAN KEKURANGAN RADIO Winda Kustiawan; Ari Oldwin Sitorus; Aidil Masri; Fatur Rizky Sylvanad; Melda Wati Simanjuntak; Nurhalimah Br. Manik
Jurnal Ilmiah Teknik Informatika dan Komunikasi Vol. 2 No. 3 (2022): November: Jurnal Ilmiah Teknik Informatika dan Komunikasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Penelitian ini bertujuan unutk menguraikan kekurangan dan kelebihan radio. Metode yang digunakan dalam penelitian ini adalah deskriptif dan studi pustaka. Radio memiliki karakteristik yaitu hanya audio. Berbeda dengan media lainnya, maka karakteristik itu justru memberikan tantangan sekaligus keunikan dari radio itu sendiri. Radio siaran memegang peranan yang sangat penting disebabkan oleh sifat medianya sendiri yang bisa mengarungi lembah, gunung, dan lautan sampai kerumah-rumah tanpa adanya halangan. Radio pernah diberi julukan The Fifth Estate atau “kekuatan keempat”. Faktor-faktor yang menyembabkan dijulukinya radio sebagai The Fifth Estate, karena radio bersifat langsung, tidak mengenal jarak dan rintangan serta memiliki daya tarik

Social Media Communication Strategy of Al-Izzah Campus Da'wah Institute UIN North Sumatra in Optimizing the Spread of Islamic Values on Social Media Sitorus, Ari Oldwin; Khatibah, Khatibah
Journal La Sociale Vol. 5 No. 4 (2024): Journal La Sociale
Publisher : Borong Newinera Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/journal-la-sociale.v5i4.1298

This research aims to investigate how the communication strategy of the Al-Izzah UIN North Sumatra Campus Da'wah Institute (LDK) maximises the dissemination of Islamic ideals on social media. The research employed a descriptive qualitative research method. Qualitative research methods employ scientific techniques to elucidate a phenomenon by comprehensively summarising data and facts using language, with respect to the subject of study. The data collecting methods employed were interviews and observations of dakwah content on the LDK Al-Izzah UINSU Instagram social media account. The research incorporates the theories of New media proposed by Pierre Levy, the impact of dakwah on social media, and communication methods utilising SWOT analysis. The primary findings of this study reveal the effectiveness of utilising distinctive and innovative dakwah content, such as humorous videos, to captivate and engage the audience in the dakwah message. Furthermore, the deficiency in disseminating dakwah content on social media stems from a scarcity of manpower and the utilisation of rudimentary instruments for making dakwah content, hence leading to subpar outcomes in the created dakwah video content. Furthermore, there are potential to disseminate Islamic ideals on social media platforms, particularly through the emerging trend of providing innovative and contemporary preaching content. Furthermore, the Al-Izzah Campus Da'wah Institute faces a hindrance in disseminating Islamic ideals on social media due to the removal of parts of their dakwah content on LDK Al-Izzah's social media platforms.

STRATEGI PROGRAM HALO USTAD DI SALAM TV DALAM MENARIK MINAT KHALAYAK UMUM Ari Oldwin Sitorus; Wirdatul Wisfa; Nurhalimah Br. Manik; Amran Sahputra Tanjung
SENIMAN: Jurnal Publikasi Desain Komunikasi Visual Vol. 1 No. 1 (2023): Mei : Jurnal Publikasi Desain Komunikasi Visual
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/seniman-widyakarya.v1i1.563

The problem in this research is what is the strategy for the halo ustad program in attracting audience interest on salam tv. This study aims to find out how the strategy in the Halo Ustad program is to attract public interest on Salam TV. This study uses a qualitative method. Data collection was carried out using observation techniques and direct interviews at the research location. The strategy in the halo ustad program starts with compiling a broadcast schedule, choosing and preparing questions, choosing a teacher to present the program, which is very influential on the intended audience. For that we need a strategy in an event program.

Examination of Da'wah Communications on the Instagram @fuadhnaim Utilising Roland Barthes' Semiotic Framework Ramadhani, Suci; Siregar, Amran Pikal; Sitorus, Ari Oldwin; Ginting, Abdul Fikri; Sikumbang, Ahmad Tamrin
Ishlah: Jurnal Ilmu Ushuluddin, Adab dan Dakwah Vol. 6 No. 2 (2024): Desember
Publisher : Fakultas Ushuluddin, Adab dan Dakwah IAIN Kerinci

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32939/ishlah.v6i2.348

This study examines the application of Roland Barthes' semiotic theory in the analysis of da'wah messages disseminated through the social media platform Instagram. This research involved analyzing content posted by the @fuadhnaim account from January to October 2024. The research seeks to elucidate the denotative, connotative, and mythological significances embedded in reel-shaped preaching messages, while also examining the utilization of visual and verbal symbols to communicate Islamic ideals in the digital age. The employed methodology is descriptive qualitative, utilizing content analysis as the primary data collection tool. An investigation of the @fuadhnaim Instagram account revealed that the da'wah messages comprised five postings on faith, four on sharia, four pertaining to worship, and nine about morals. Certain reels also address prevalent topics and offline research articles. The da'wah themes presented encompass self-reflection, prayer, and critique of promiscuity, alongside an examination of falsehoods that expose social constructs, like the morality of "migrating children" and Islamic perspectives on soul mates. The findings indicate that Instagram is beneficial for da'wah, leveraging social trends to communicate Islamic ideals pertinently in the digital age. Penelitian ini berfokus pada penggunaan pendekatan semiotika Roland Barthes dalam menganalisis pesan-pesan dakwah yang disampaikan melalui media sosial Instagram. Studi ini dilakukan dengan mengkaji konten yang diunggah oleh akun @fuadhnaim selama periode Januari hingga Oktober 2024. Penelitian bertujuan untuk mengungkap makna denotatif, konotatif, dan mitos yang terkandung dalam pesan-pesan dakwah berbentuk reels, serta memahami bagaimana simbol-simbol visual dan verbal digunakan untuk menyampaikan nilai-nilai Islam di era digital. Metode yang digunakan adalah deskriptif kualitatif, dengan analisis konten sebagai teknik utama pengumpulan data. Berdasarkan analisis konten akun Instagram @fuadhnaim ditemukan bahwa pesan dakwah yang disampaikan mencakup lima unggahan tentang akidah, empat tentang syari'ah, empat terkait ibadah, dan sembilan mengenai akhlak. Beberapa reels juga membahas isu populer dan potongan kajian offline. Tema dakwah yang diangkat meliputi introspeksi diri, doa, serta kritik terhadap seks bebas, dengan analisis mitos yang mengungkap konstruksi sosial seperti moralitas "anak hijrah" dan pandangan Islam tentang jodoh. Temuan ini menunjukkan bahwa Instagram efektif untuk dakwah, memanfaatkan tren sosial untuk menyampaikan nilai keislaman secara relevan di era digital.

Language Ambiguity and Emotional Barriers: Semantic and Psychological Approaches in Interpersonal Communication Ari Oldwin Sitorus; Lahmuddin Lubis
LITERACY : International Scientific Journals of Social, Education, Humanities Vol. 4 No. 2 (2025): August : International Scientific Journals of Social, Education, Humanities
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/literacy.v4i2.2380

This study aims to analyze interpersonal communication barriers caused by language ambiguity and emotional barriers, especially in the context of today's digital communication and social interactions. Semantic ambiguity occurs when a word or sentence has more than one meaning that allows for misinterpretation, while emotional barriers include psychological conditions such as stress, anxiety, and anger that affect how messages are received and interpreted. This research approach uses a qualitative descriptive-analytical method that allows for in-depth exploration of the meaning, dynamics, and factors that influence interpersonal communication. Data analysis was carried out thematically with a hermeneutic approach to understand the relationship of meaning in social and psychological contexts. Semantic Ambiguity Theory by Stephen C. Levinson is the main foundation in understanding the disturbance of meaning in verbal communication, which emphasizes the importance of situational context and shared knowledge between communicators. The results of the study indicate that language ambiguity is increasingly common, especially in the communication of the younger generation who often use informal language, abbreviations, and digital symbols, so that it has the potential to cause conflict when combined with emotional barriers experienced by the recipient of the message. The close relationship between semantic ambiguity and psychological barriers worsens the effectiveness of interpersonal communication, especially in the workplace, education, and social media. Therefore, this study emphasizes the need for an interdisciplinary approach that combines semantic and psychological studies so that communication strategies can be more adaptive, reflective, and humane in dealing with the complexity of contemporary communication

CAMPUS MOSQUE–BASED ISLAMIC THERAPEUTIC COMMUNICATION FOR SPIRITUAL DEVELOPMENT AND SEXUAL HARASSMENT PREVENTION IN HIGHER EDUCATION: A CONCEPTUAL FRAMEWORK Ari Oldwin Sitorus; Zainun; Winda Kustiawan
J-MD Jurnal Manajemen Dakwah Vol. 7 No. 1 (2026): JMD
Publisher : Program Studi Manajemen Dakwah, FUAD, IAIN Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24260/gh4ywq53

This study aims to analyze and construct a conceptual model of Islamic therapeutic communication based in campus mosques for spiritual development as a preventive strategy against sexual violence in higher education institutions. This research employs a qualitative approach with a library research design. Data were collected through document analysis of academic journals, books, and relevant regulations, and were analyzed using thematic analysis consisting of data reduction, data display, and conclusion drawing. Data validity was ensured through source triangulation. The theoretical framework includes Michel Foucault’s theory of power relations, Johan Galtung’s violence triangle theory strengthened by contemporary feminism, Islamic therapeutic communication theory, and the concepts of zawajir and jawabir in Islamic criminal law. The findings indicate that sexual violence in higher education is a multidimensional phenomenon influenced by power asymmetry, patriarchal culture, and weak institutional protection systems. The discussion reveals that Islamic therapeutic communication through istima’, hiwar, and irsyad provides a transformative space for psychological and spiritual recovery as well as prevention. The integration of the four perspectives produces a mosque-based preventive model emphasizing power deconstruction, cultural transformation, therapeutic communication strengthening, and continuous internalization of Islamic values within academic environments.

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