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Reconstructing Public Opinion through Informal Community Leadership in the Age of Fragmented Authority Irfan, Mochamad
Bulletin of Science, Technology and Society Vol. 4 No. 1 (2025): Bulletin of Science, Technology and Society (May)
Publisher : Metromedia

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Abstract

This study investigates the sociological function of informal leadership figures in shaping public opinion within community environments. It aims to identify and analyze the mechanisms such as cultural proximity, symbolic capital, and interpersonal trust that enable these figures to act as intermediaries between communities and broader political or informational narratives. Through a literature review approach, it examines how individuals who are not formally elected or institutionally appointed nonetheless exert substantial influence on collective perception and civic behavior. The research identifies key mechanisms such as cultural proximity, symbolic capital, and interpersonal trust that position these figures as intermediaries between communities and broader political or informational narratives. As formal structures of communication become increasingly fragmented, these informal voices fill the gap, translating complexity into shared meaning and mobilizing communal responses. The paper also explores how these dynamics are amplified in digital spaces, where traditional hierarchies of communication are disrupted. Findings suggest that understanding the emergence and function of informal leadership is crucial to grasp the true contours of public discourse, particularly in societies where institutional trust is volatile or contested. This study contributes to the academic discourse by integrating classical and contemporary theories to provide a conceptual foundation for further empirical investigation.
Inclusive Marketing Strategy as an Instrument for Empowering Marginalized Groups in Economic and Social Development Al Hakim, Yusuf Rahman; Sigita, Dwi Sembe; Irfan, Mochamad
Bulletin of Science, Technology and Society Vol. 4 No. 2 (2025): Bulletin of Science, Technology and Society (August)
Publisher : Metromedia

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This article examines the contribution of marketing practices in reinforcing social inclusion and the empowerment of marginalized groups by analyzing the economic and social dimensions of inclusive marketing strategies. The primary focus is directed toward understanding how marketing can serve as a strategic instrument to enhance the participation of marginalized groups through market access, social representation, and the strengthening of economic capacities. The strategies analyzed encompass co-creation, alternative distribution, pricing innovation, and the utilization of digitalization as a marketing medium that expands market access. The findings of the study indicate that marketing functions as an empowerment mechanism when it is designed with a participatory and community-based orientation. The involvement of marginalized groups in chain broadens value their economic bargaining power, while simultaneously strengthening the social legitimacy of enterprises. Moreover, marketing strategies that integrate inclusive narratives in brand communication are capable of reducing social stigma and fostering a sense of ownership within the community. Community-based marketing approaches have been shown to establish collaborative networks that enhance collective capacity and drive economic participation. Overall, inclusively designed marketing plays a significant role in creating a more just and balanced business ecosystem. This article underscores the importance of integrating marketing strategies with social agendas to achieve sustainable development. Thus, marketing should not be viewed solely as a business function but also as a social instrument that contributes to the welfare of marginalized groups
Role of Work Environment and Organizational Culture to Job Performance Putra, Arif Rahman; Hariani, Mila; Nurmalasari, Dita; Irfan, Mochamad; Hakim, Yusuf Rahman Al
Journal of Islamic Economics Perspectives Vol. 1 No. 2 (2020): February (2020) Journal of Islamic Economics Perspectives
Publisher : Faculty of Islamic Economics and Business, State Islamic University of  Kiai Haji Achmad Siddiq Jember, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35719/jiep.v1i2.20

Abstract

ABSTRACT Improving the quality of human resources is focused on a variety of things that can affect job performance. There are two variables that are thought to have contributed to the formation of job performance, namely the work environment and organizational culture. This study aims to analyze and determine the effect of the work environment and organizational culture on job performance. The research will be conducted in one of the micro businesses in Kranggan District, Mojokerto Regency which involves 25 employees to be involved as respondents. Multiple linear regression analysis is used as an analytical tool to prove the research hypothesis. The research findings suggest that (1) the work environment has a significant effect on job performance; (2) organizational culture has a significant effect on job performance; and (3) work environment and organizational culture simultaneously have a significant effect on job performance. Keywords: work environment, organizational culture, job performance
Optimalisasi Decision Quality: Efek Langsung dan Tidak Langsung dari Workload, Pelatihan, dan Resiliensi Psikologis melalui Burnout Reduction Cahyani, Diah; Al Hakim, Yusuf Rahman; Irfan, Mochamad
PRAGMATIS Vol. 6 No. 2 (2025): September
Publisher : Faculty of Economic and Business Wijaya Kusuma Surabaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30742/pragmatis.v6i2.4850

Abstract

This study investigated the direct and indirect effects of workload, psychological resilience, and decision-making training on burnout reduction and decision quality among worker-students in Mojokerto Regency and City. Adopting an explanatory quantitative approach within a positivist paradigm, the analysis was conducted using Partial Least Squares Structural Equation Modeling (PLS-SEM) on a sample of 97 respondents selected through purposive sampling. The results indicated that decision-making training significantly influenced both burnout reduction and decision quality, both directly and indirectly. In contrast, workload and psychological resilience did not show significant effects on either burnout reduction or decision quality. These findings highlight the critical role of cognitive training as a strategic intervention for enhancing decision-making in high-work-intensity environments. The study is limited by its specific contextual focus and the exclusion of broader external variables. The practical implications suggest a need for training-based interventions to manage occupational stress.