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Didi Suwardi
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QRIS in the NTB tourism industry: Unified Theory of Acceptance and Use of Technology (UTAUT) model Suwardi, Didi; Suharti; Aprirachman, Rozzy
Jurnal Pariwisata Pesona Vol. 10 No. 2 (2025): Edisi Desember 2025
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jpp.v10i2.15725

Abstract

Rapid technological growth has significant increased in Indonesia. This development has driven the expansion of internet-based innovations, particularly in the financial technology (fintech) sector, which promotes digital payment systems to enhance efficiency, accessibility, and convenience. This study aims to examine the factors influencing the adoption and use of the Quick Response Code Indonesian Standard (QRIS) among tourism industry players in Nusa Tenggara Barat (NTB), as well as to formulate effective strategies to enhance its utilization. This study using quantitative methods, focus on statistical analysis to determine the correlation between various factors and QRIS adoption rates among tourism industry stakeholders in NTB. The quantitative analysis utilized Structural Equation Modeling (SEM) based on the Unified Theory of Acceptance and Use of Technology (UTAUT) framework, which comprises six key constructs including Performance Expectancy, Effort Expectancy, Social Influence, Facilitating Conditions, Behavioral Intention, and Use Behavior. Data were collected from 101 respondents selected through proportionate random sampling, representing various sectors of the tourism industry, including travel agencies, hotels, restaurants, bars, spas, and diving operators. The empirical results demonstrate that Behavioral Intention has a significant positive effect on Use Behavior These findings indicate that perceptions of usefulness, ease of use, and supporting conditions are the primary determinants of QRIS adoption, whereas social factors have limited influence in this context. Based on the findings, several strategic recommendations are proposed to enhance QRIS adoption among NTB tourism industry players, including strengthening awareness and user education, improving infrastructure and technical support, fostering institutional partnerships, and providing targeted incentives to encourage sustained utilization.
ANALISIS KESEDIAAN MEMBAYAR BIAYA PENGELOLAAN SAMPAH, STUDI KASUS PADA PENGHUNI KOMPLEK PERUMAHAN BTN PAGESANGAN INDAH Cita, Fitriah Permata; Suwardi, Didi; Vinuzia, Mala
Jurnal Ekonomi dan Bisnis Indonesia Vol 10 No 2 (2025): JURNAL EKONOMI DAN BISNIS INDONESIA
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Teknologi Sumbawa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37673/jebi.v10i2.7041

Abstract

This study aims to analyze the factors influencing residents’ willingness to pay (WTP) and the amount they are willing to pay for solid waste management services in the BTN Pagesangan Indah Housing Complex, Mataram City. The research employs a quantitative descriptive approach using a survey method. A total of 60 household heads were selected through simple random sampling from a population of 178 households. Logistic regression analysis was applied to examine the factors affecting willingness to pay, while multiple linear regression was used to analyze the determinants of the amount of willingness to pay. The independent variables include household income, education level, number of household members, membership in environmental organizations, amount of waste generated, and perception of environmental quality. The results indicate that all independent variables simultaneously have a significant effect on residents’ willingness to pay for waste management services. Partially, household income and education level significantly influence the amount of willingness to pay. The coefficient of determination shows that the model explains 43.8 percent of the variation in the amount of willingness to pay, while the remaining variation is influenced by other factors outside the model. These findings are expected to provide useful insights for policymakers in designing community-based waste management policies in urban residential areas.
Pendampingan Peningkatan Produktivitas dan Daya Saing UMKM di Kecamatan Sumbawa sebagai Motor Penggerak Ekonomi Pembangunan Suwardi, Didi; Cita, Fitria Permata; Vinuzia, Mala
Jurnal Masyarakat Madani Indonesia Vol. 5 No. 2 (2026): Mei
Publisher : Alesha Media Digital

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59025/x010py64

Abstract

Usaha Mikro, Kecil, dan Menengah (UMKM) memiliki peran strategis sebagai motor penggerak ekonomi pembangunan di Indonesia, berkontribusi lebih dari 60% terhadap Produk Domestik Bruto (PDB) nasional dan menyerap sekitar 97% tenaga kerja. Namun, pelaku UMKM di Kecamatan Sumbawa masih menghadapi berbagai tantangan dalam meningkatkan produktivitas dan daya saing usahanya. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk memberikan pendampingan peningkatan produktivitas dan daya saing UMKM melalui pelatihan manajemen usaha, strategi pemasaran digital, pengelolaan keuangan, serta inovasi produk. Metode pelaksanaan menggunakan pendekatan partisipatif yang meliputi survei awal, sosialisasi program, penyampaian materi, praktik langsung, pendampingan, serta evaluasi. Kegiatan dilaksanakan pada tanggal 18 Februari 2026 di Kecamatan Sumbawa yang dihadiri oleh 35 pelaku UMKM. Hasil kegiatan menunjukkan adanya peningkatan pemahaman dan keterampilan peserta dalam manajemen usaha, pemasaran digital, pengelolaan keuangan sederhana, serta inovasi produk. Evaluasi melalui pre-test dan post-test menunjukkan kenaikan rata-rata skor pengetahuan peserta sebesar 32%. Kegiatan ini diharapkan menjadi fondasi awal bagi pengembangan UMKM yang lebih produktif, berdaya saing, dan berkelanjutan di Kecamatan Sumbawa.
Co-Authors Apprirachman, Rozzy Cita, Fitria Permata Citra, Fitriah Permata Edi Irawan Fahrul Amri, Fahrul Fitriah Permata Cita Fitriah Permata Citra Hanifa Sri Nuryani Ilman, Abdul Ilman, Abdul Hadi Jibrail, Ahmad Mentari, Munyta Oktapiani, Serli Permatacita, Fitriah Rakhmat Bowo Suharto, Rakhmat Rozzy Aprirachman Saputri, Dinar Suksmayu Suharti Vinuzia, Mala