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Journal : Jurnal Abdimas Bina Bangsa

PENYALURAN BANTUAN KEBUTUHAN POKOK KORBAN BENCANA ALAM GEMPA BUMI DESA SUKAMULYA, KABUPATEN CIANJUR Helmas Septiyo Hadi; Dadang Dadang; Edi Sumatirta; Sena Atmaja
Jurnal Abdimas Bina Bangsa Vol. 3 No. 2 (2022): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v3i2.244

Abstract

Indonesia as the largest archipelagic country in the world, geographically Indonesia is traversed by the confluence of three tectonic plates (ring of fire), there are advantages for Indonesia, namely having fertile soil, large availability of geothermal energy and a lot of natural tourism potential and diverse. However, there are also those who are concerned about the impact obtained from the confluence of three tectonic plates (ring of fire), namely volcanic eruptions and the emergence of volcanic earthquakes which can cause natural disasters and have an impact on damage to settlements, offices and infrastructure. On November 21, 2022, Cianjur Regency was hit by a large earthquake with a magnitude of around 5.6. The impact resulting from the earthquake destroyed houses, offices, infrastructure and public facilities, causing many fatalities and minor and serious injuries. The purpose of this community service is a form of concern for us as social beings to empathize and share how it feels to be in the position of a victim of that disaster. So voluntarily and bring basic needs assistance which will be very useful to support the fulfillment of the daily needs of victims in emergency shelters that have been made by Muhammadiyah through the Muhammadiyah Disaster Management Center (MDMC)
PENDISTRIBUSIAN ZAKAT BERBENTUK SEMBAKO MELALUI LAZISMU (KL UNIMAR) KEPADA MASYARAKAT SUKU BADUY DI DESA CIBOLEGER KABUPATEN LEBAK Helmas Septiyo Hadi; Abdul Azis Setiawan; Dadang Dadang; Wahyu Fajar Nugraha; Abu Naim; Sena Atmaja
Jurnal Abdimas Bina Bangsa Vol. 4 No. 1 (2023): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v4i1.494

Abstract

In Islamic law, Obligatory charity can be interpreted as a certain amount of certain types of assets that must be given to certain groups, with certain conditions. Obligatory charity must be issued to every reasonable, mature and independent Muslim. LazisMu Muhammadiyah University Service Office A.R. Fachruddin as the holder of full control over obligatory charity, donation and alms lecturers and employees who work within the Muhammadiyah University A.R. Fachruddin has been making efforts to collect zakat which will later be distributed to fellow humans in need, coinciding on Tuesday to Wednesday March 22, 2023 LazisMu KL Muhammadiyah University A.R. Fachruddin distributes zakat, infaq and shadaqah as a result of collection to the Outer Baduy people located in Ciboleger District, Lebak Regency, where the legal reference for giving obligatory charity is that it is permissible or can be given to the needy, poor, converts, amil, riqab, gharimin, fi sabilillah and ibn sabil. Most of the Outer Baduy tribes are converts and do not have good economic strength (poor), so it is very appropriate for LazisMu Muhammadiyah University Service Office A.R. Fachruddin distributes obligatory charity, donation and alms within the Outer Baduy tribe
STRATEGI PEMASARAN PRODUK KRUPUK IKAN PADA UMKM SINAR MUTIARA DI DESA KARANG SERANG, KABUPATEN TANGERANG Abu Naim; Helmas Septiyo Hadi; Agus Hermawan; Maman Supriyatman; Rahman Soesilo; Syamsudin Syamsudin; Zulfi Al Aziz; Siti Maesaroh
Jurnal Abdimas Bina Bangsa Vol. 4 No. 2 (2023): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v4i2.826

Abstract

The development of micro, small and medium enterprises (MSMEs) plays an important role in driving local economic growth. In the midst of increasingly fierce business competition, effective marketing strategies are key to the success of MSMEs in marketing their products. This research aims to identify and analyse marketing strategies that can differentiate the fish crackers products of Sinar Mutiara MSMEs in Karang Serang Village, Tangerang Regency. This community service uses a qualitative approach by conducting in-depth interviews with the owner of Sinar Mutiara MSME and surveying local consumers to understand their preferences and perceptions of fish crackers. In addition, local market data and competitor information were also collected to provide a comprehensive understanding of the business environment. The PKM (Service to the communnity) results show that Sinar Mutiara MSME has several competitive advantages that can be used as a foothold for marketing strategies. Firstly, the use of high-quality fish raw materials gives an edge to the flavour of their fish crackers. Second, innovation in flavour variations and attractive packaging can attract consumers to try the products. Third, the focus on sustainability and support for local fishermen provides added value for consumers who care about socially and environmentally responsible business practices.            Recommended marketing strategies for Sinar Mutiara MSMEs include strengthening branding by maintaining product quality and designing attractive packaging. In addition, social media presence and participation in local culinary events can increase product visibility. Customer loyalty programmes and collaboration with restaurants or stalls around the area are also proposed to increase customer loyalty and expand market share
HUNIAN DARURAT KEPADA KORBAN BENCANA ALAM YANG TERKENA GEMPA BUMI DI DESA CIPUTRI KECAMATAN PACET CIANJUR JAWA BARAT Edi Sumatirta; Abu Naim; Helmas Septiyo Hadi; Sisca Wulandari; Yogi Priyo Istiyono; Faisal Kemal
Jurnal Abdimas Bina Bangsa Vol. 4 No. 2 (2023): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v4i2.574

Abstract

The earthquake and landslide that occurred on November 21, 2022 at 13:21:10 WIB in Cianjur Regency, West Java Province is one of the natural disasters that occurred in Indonesia in 2022. Based on information obtained from the Head of the National Disaster Management Agency (BNPB) Suharyanto (2022), until November 2022 Indonesia was hit by around 3,207 natural disasters. Of these, 95 percent are hydrometeorological disasters such as floods to landslides. The purpose of this community service is to carry out community service activities to help victims of natural disasters in Ciputri Village, Pacet District, Cianjur, West Java by establishing emergency shelters so that local people get proper rest and other needs. Strategic target audiences to be involved in this community service program are communities affected by disasters, lecturers, students and a team of volunteers from UNIMAR