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All Journal Jurnal Teknik ITS IPTEK Journal of Proceedings Series JURNAL SOSIAL HUMANIORA (JSH) Asia-Pacific Management and Business Application Jurnal Studi Manajemen dan Bisnis GEMA EKONOMI Business and Finance Journal Accounting and Management Journal Journal La Multiapp Journal of Social Research Jurnal Teknologi dan Manajemen Industri Terapan Journal Research of Social Science, Economics, and Management Equivalent: Jurnal Ilmiah Sosial Teknik Sewagati
Bambang Syairudin, Bambang
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Aerospace Engineering Arts Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Evaluation of Social Media Marketing and Operational as the Basis for the Wira Wiri Suroboyo Strategy Using the Race, Fishbone, Ahp, and Swot Methods Irvandy, Erasmus Reyhan; Syairudin, Bambang
Journal of Social Research Vol. 5 No. 3 (2026): Journal of Social Research
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/josr.v5i3.3078

Abstract

Transportation is an essential aspect of daily life, as the entire community relies on it to meet various needs. Rapid population growth and the high mobility of residents in the city of Surabaya have created significant challenges in public transportation management. This study aims to identify the reasons behind the low usage of Wira Wiri Suroboyo and to assess the effectiveness of social media marketing for Wira Wiri Suroboyo. A quantitative approach was employed using a questionnaire as the primary data collection instrument, with purposive sampling applied to select respondents. The study utilizes the Analytic Hierarchy Process (AHP), Reach, Act, Convert, Engage (RACE), Fishbone, and Strengths, Weaknesses, Opportunities, and Threats (SWOT) analysis methods. The results of the analysis using the Fishbone diagram show that the root causes of low public interest encompass several factors, including limited public participation, routes that do not cover all densely populated areas, inadequate bus stop facilities, and dependence on the regional budget for operational funding. Based on the SWOT matrix, Wira Wiri Suroboyo is positioned in the maintain quadrant but requires significant improvement in the “Act” aspect of social media engagement. The main strategic priority is to enhance interaction with consumers and provide informative, user-friendly content to build stronger brand awareness. This study concludes that the low usage of Wira Wiri Suroboyo is not solely a transportation issue but also a result of an underdeveloped supporting ecosystem. As a strategic recommendation, the Surabaya Transportation Agency should consistently implement the RACE framework, improve infrastructure (particularly bus stops), and adjust bus schedules at each stop according to actual travel patterns (origin–destination).
The Influence of Design for Manufacturing and Assembly on Production Efficiency and Product Quality; A Case Study of a 0.5 Inch Class 800LB Ball Valve Nur Apriady, Muhammad; Syairudin, Bambang
Equivalent: Jurnal Ilmiah Sosial Teknik Vol. 8 No. 1 (2026): Equivalent: Jurnal Ilmiah Sosial Teknik
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jequi.v8i1.254

Abstract

Background: The manufacturing industry faces increasing pressure to enhance production efficiency while maintaining high product quality standards. Design for Manufacturing and Assembly (DFMA) has emerged as a critical methodology for addressing these challenges by integrating manufacturing and assembly considerations into the early design phase Objective: This study aims to analyze the effect of implementing the Design for Manufacturing and Assembly (DFMA) approach on production efficiency and product quality in the manufacturing of a 0.5-inch Class 800LB Ball Valve. Methods: The research adopts a quantitative approach with a comparative analysis between the initial design and the optimized design developed based on DFMA principles. Data were collected through direct observation of manufacturing and assembly processes, in-depth interviews with production engineers, and examination of technical documentation regarding process time, cost structure, and component quantity. Results: The results show that applying DFMA significantly reduces assembly time by approximately 20%, decreases the number of non-value-added components, and simplifies the assembly sequence, which collectively enhance overall production efficiency. Furthermore, the redesigned product demonstrates improved quality consistency, lower assembly defect rates, and better structural reliability during performance testing. Integrating DFMA with Value Analysis and Value Engineering (VAVE) also contributes to a more cost-effective and sustainable manufacturing system by aligning design simplicity with functional performance. Conclusion: The findings emphasize that DFMA is not only a tool for operational improvement but also a strategic design framework that supports competitiveness, lean production, and continuous improvement in industrial environments. Hence, DFMA implementation is recommended as a standardized design practice to achieve efficiency, quality assurance, and innovation within the manufacturing sector.
Co-Authors Abyan Naufal Allam Alfionita, Ajrina Andy Wahyu Priadana Angreni, Endah Angreni, Endah Apriliyanto, Deri Berlian Fatikh Mubaarok Budiarjo, Akhmad Dafazal Saffan Danang Mustika Widya Daniel Fidel, Rompas Dhiyas Yudi Prakoswo Eriza Nira Rismia Fuad Achmadi Ghofur, Moh. Abdul Gogor Arif Handiwibowo Gogor Arif Handiwibowo Handiwibowo, Gogor Arif Heru Indrawidjajanto Indung Sudarso Insan Marthian Irvandy, Erasmus Reyhan Istiqfari, Shintya Vira M. Archam Ubaidillah Ma’ruf, Buana Mahfud Arifin Moh. Abdul Ghofur Mohamad Yusak Anshori Mohammad Fauzan Mohammad Hamdani Moses L Singgih Moses L Singgih, Moses L Noer, Lissa Rosdiana Nur Apriady, Muhammad Nurul Khafid Redi Yuniansyah Elyanto Rohman, Arif Fatkur Rohman, Arif Fatkur Saadillah, Dinu Saffan, Dafazal Satria Fitrah Wicaksana Shintya Vira Istiqfari Tatbita T. Suhariyanto Tatbita T. Suhariyanto, Tatbita T. Tommy Ivantoro Tugiman Tugiman Widayat, Taufik Widiasatria Utama Yanuar Rafi Rahadian