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All Journal Pixel : Jurnal Ilmiah Komputer Grafis Pendas : Jurnah Ilmiah Pendidikan Dasar Jurnal Riset Rumpun Seni, Desain dan Media (JURRSENDEM) Community: Jurnal Pengabdian Pada Masyarakat Riwayat: Educational Journal of History and Humanities Jurnal Ilmiah Ekonomi dan Manajemen Journal of Technology Informatics and Engineering Jurnal Padamu Negeri International Journal of Graphic Design Jurnal Publikasi Ilmu Komputer dan Multimedia Teknik: Jurnal Teknik Mesin, Elektro dan Ilmu Komputer
Irdha Yunianto
Unknown Affiliation
Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Social Sciences Other

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PENGEMBANGAN MEDIA PEMBELAJARAN INTERAKTIF BERBASIS KOMPUTER GRAFIS MENGGUNAKAN APLIKASI GAME EDUKATIF UNTUK ANAK BERKEBUTUHAN KHUSUS KELAS 2 DI SLB NEGERI SEMARANG TAHUN AJARAN 2025-2026 Moch Atthariq Husein; Muhammad Sholikhan; Irdha Yunianto
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 10 No. 04 (2025): Volume 10 No. 04 Desember 2025 Terbit
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v10i04.35374

Abstract

Perkembangan pesat teknologi digital telah membuka peluang luas bagi penerapan media berbasis komputer dalam pendidikan inklusif, terutama bagi siswa berkebutuhan khusus yang memerlukan rangsangan belajar multisensori, visual, dan interaktif. Praktik pembelajaran konvensional di SLB Negeri Semarang masih didominasi oleh penggunaan buku teks dan penjelasan guru yang bersifat satu arah, sehingga kurang menarik perhatian siswa kelas 2 dengan karakteristik tunagrahita ringan dan autistik ringan. Kondisi ini menyebabkan rendahnya motivasi, daya konsentrasi, serta kesulitan dalam memahami materi yang disampaikan kepada peserta didik. Berdasarkan permasalahan tersebut, penelitian ini bertujuan mengembangkan media pembelajaran interaktif berbasis komputer grafis menggunakan aplikasi game edukatif untuk meningkatkan motivasi, fokus, dan pemahaman siswa. Hipotesis yang diajukan menyatakan bahwa game edukatif berbasis komputer grafis dapat secara signifikan meningkatkan motivasi dan keterlibatan belajar siswa berkebutuhan khusus. Penelitian ini menggunakan metode Research and Development (R&D) adaptif dengan model ADDIE yang meliputi tahap analisis, desain, pengembangan, implementasi, dan evaluasi. Media yang dihasilkan memadukan visual berwarna cerah, animasi dinamis, efek suara interaktif, serta navigasi sederhana yang sesuai dengan kemampuan kognitif siswa. Hasil validasi menunjukkan skor kelayakan 92% dari ahli media dan 88% dari ahli materi dengan kategori sangat layak. Uji coba terhadap enam siswa menunjukkan peningkatan perhatian, partisipasi, serta kesenangan dalam belajar. Penelitian ini menyimpulkan bahwa game edukatif berbasis komputer grafis efektif, inklusif, dan berkelanjutan untuk mendukung guru dalam menciptakan pembelajaran yang adaptif, menarik, dan berpusat pada siswa di lingkungan pendidikan khusus.
Virtual Character Design as a Replacement for Female YouTuber Figures Adeline Linggar Mariela; Ayyub Hamdanu Budi Nurmana; Santi Widiastuti; Irdha Yunianto
Riwayat: Educational Journal of History and Humanities Vol 8, No 4 (2025): October
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jr.v8i4.49021

Abstract

The development of the digital entertainment industry has given rise to the phenomenon of Virtual YouTubers as a new form of digital character representation that is increasingly in demand by global audiences. This research aims to design the virtual character design of female YouTubers as a replacement for female YouTubers who are able to attract the attention of the audience while strengthening the promotion strategy. The method used is Research and Development (RD) with the stages of needs analysis, design design, as well as limited and field trials. Data was obtained through observation, questionnaires, and validation by experts and peers, then analyzed descriptively based on character design theory, parasocial interaction, and fan economy. The results show that the consistency of visual identity is still a major challenge, while the technical limitations of rigging hinder the expressiveness of animation. On the other hand, merchandising strategies are considered effective in strengthening audience loyalty, and multi-stakeholder validation improves aesthetic quality and design legality. The field test also showed audience satisfaction with animation and merchandise as promotional media. In conclusion, the developed Virtual YouTuber character design has the potential not only as an entertainment medium, but also as a strategic instrument in digital promotion and fandom-based monetization. This research makes a theoretical contribution to the study of brand personality and fan economy, as well as a practical contribution in the form of an RD-based development model that can be adopted by small agencies in the digital creative industry.
Brand Awareness dan Engagement Konsumen: Strategi Digital Marketing Melalui Konten Reels Instagram Yunika Novebriyanti; Haryo Kusumo; Irdha Yunianto
Jurnal Publikasi Ilmu Komputer dan Multimedia Vol. 5 No. 1 (2026): Januari: Jurnal Publikasi Ilmu Komputer dan Multimedia
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupikom.v5i1.5724

Abstract

Penelitian ini bertujuan untuk menganalisis efektivitas konten Reels Instagram sebagai strategi pemasaran digital dalam meningkatkan brand awareness dan engagement konsumen pada jasa make-up artist Ke.malamakeup. Metode penelitian yang digunakan adalah Research and Development (R&D) dengan model 4D (Define, Design, Develop, Disseminate). Penelitian berfokus pada perancangan, pengembangan, dan penyebaran konten video singkat di Instagram Reels. Hasil penelitian menunjukkan bahwa konten yang dirancang secara terencana dan estetis secara visual mampu meningkatkan engagement dan pengenalan merek secara signifikan. Berdasarkan survei, 82% responden menilai video Reels menarik dan profesional, membuktikan bahwa konten Reels efektif digunakan sebagai media promosi pada industri jasa kreatif.
Perancangan Identitas Visual dan Media Sosial Instagram sebagai Sarana Branding pada Cahya Musik Wedding Organizer Eka Rimbaniasari; Irdha Yunianto
Jurnal Riset Rumpun Seni, Desain dan Media Vol. 5 No. 2 (2026): Jurnal Riset Rumpun Seni, Desain dan Media
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurrsendem.v5i2.9393

Abstract

The wedding organizer industry in Indonesia has experienced rapid growth alongside the increasing public demand for professional and integrated wedding services. Intensifying competition has encouraged businesses to establish strong brand identities through visual branding and the effective use of social media. This study aims to design an integrated visual identity and Instagram content strategy to enhance the brand awareness and engagement of Cahya Musik Wedding Organizer. The research employed a qualitative approach using the practice-based research method and the Design Thinking process, consisting of empathize, define, ideate, prototype, and test. Data were collected through Instagram account observation, in-depth interviews, documentation, and a literature review. The findings revealed that the existing branding lacked visual consistency and had a relatively low engagement rate of 2.1%. The newly developed visual identity established a consistent branding system through a logo incorporating musical notation and wedding ring elements, an elegant color palette, representative typography, and Instagram content templates based on visual storytelling. The implementation increased the engagement rate to 6.8%, representing a 224% improvement, accompanied by higher numbers of likes, comments, shares, and saves. These findings demonstrate that integrating a consistent visual identity with a well-structured Instagram content strategy is effective in improving brand awareness, engagement, and the competitive positioning of Cahya Musik Wedding Organizer in the wedding services industry.
Strategi Promosi Usaha melalui Media Sosial Berbasis Desain Komunikasi Visual di Alfa Print Zidan Alfaris; Sulartopo Sulartopo; Irdha Yunianto
Jurnal Riset Rumpun Seni, Desain dan Media Vol. 5 No. 2 (2026): Jurnal Riset Rumpun Seni, Desain dan Media
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurrsendem.v5i2.10091

Abstract

Social media has become a key channel for businesses to convey information about products and services to consumers. In this context, visual communication design plays a crucial role in message delivery through the various visual elements found in promotional content. This study aims to analyze the application of visual communication design in Alfa Print’s promotional content published on Instagram. A qualitative method with a descriptive approach was employed. Data were gathered through observation and documentation of the promotional content serving as the study's subject. The analysis examined visual communication design elements, including color, typography, layout, illustration, and visual messaging. The results indicate that Alfa Print’s promotional content effectively incorporates visual communication design elements when presenting information to the audience. Regarding color, the designs are dominated by blue—serving as the primary visual identity—complemented by yellow, red, and white to highlight key information. In terms of typography, the use of sans-serif typefaces and varying font sizes establishes a visual hierarchy that enhances readability. Regarding layout, the arrangement of visual elements creates a structured reading flow, although some content suffers from information overcrowding and suboptimal use of white space. As for illustrations, the use of visuals depicting products and printing services clarifies the information conveyed, though visual quality consistency requires improvement. Finally, the visual messaging successfully supports the communication of product and service information, although the strengthening of brand identity warrants further attention.
Penggunaan Algoritma Apriori untuk Data Mining Penjualan Sepatu Brand Lokal Wiwid Wahyudi; Rivoldy Bintang Daya; Irdha Yunianto
Jurnal Teknik Mesin, Elektro dan Ilmu Komputer Vol. 3 No. 2 (2023): Juli : Jurnal Teknik Mesin, Elektro dan Ilmu Komputer
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/teknik.v3i2.2031

Abstract

Penggunaan Data Mining pada Penjualan Sepatu Brand Lokal Menggunakan Algoritma Apriori merupakan sebuah penelitian yang bertujuan untuk menggali bagaimana data mining dapat digunakan untuk meningkatkan penjualan sepatu brand lokal. Penelitian ini menerapkan algoritma apriori untuk analisis data penjualan sepatu brand lokal dan menemukan pola yang membantu meningkatkan penjualan. Hasil penelitian ini menunjukkan bahwa dengan penerapan algoritma apriori dapat dijelaskan pola belanja agar berguna untuk penjualan sepatu brand lokal, seperti kombinasi produk yang sering dibeli bersama pelanggan atau waktu terbaik untuk menjual produk tertentu. Selain itu, penelitian ini juga mengungkapkan bahwa dengan menggunakan data mining, perusahaan dapat mengelola persediaan secara lebih efektif dan meramalkan permintaan pasar, sehingga dapat meminimalkan penjualan yang hilang dan meningkatkan keuntungan.
Co-Authors Adeline Linggar Mariela Agus Priyadi Agus Waryanto Alfin Hakim Abdillah Antonius Juniadhi Soekendar Aris Sarwo Nugroho Ayyub Hamdanu Budi Nurmana budi hartono Eka Rimbaniasari Ely Andra Widharta Eni Endaryati Greget Widhiati Haryo Kusumo Iman Saufik Suasana Julitta Dewayani Kezia, Imanuella Khoirur Rozikin Kurniawan, Andreas Heri Lindartono, Gabriella Florencia Sonatha Moch Atthariq Husein Muhammad Sholikhan Risma Fitriani Rivoldy Bintang Daya Santi Widiastuti Sugiarto Sugiarto Sulartopo Sulartopo Vivi Kumalasari Widya Ariyani Wiwid Wahyudi Wiwid Wahyudi Yunika Novebriyanti Zahra Dinul Haq Zidan Alfaris