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Analysis of Factors Affecting the Use of Drop-Off Service Communities Among Universitas Brawijaya Students Putri, Marcella Haspirani; Fadjar, Nurman Setiawan
Contemporary Studies in Economic, Finance and Banking Vol. 4 No. 1 (2025)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/csefb.2025.04.1.04

Abstract

This study examines the factors influencing the use of personal shopping communities among university students, particularly at Universitas Brawijaya. The research aims to analyze the impact of service quality, price, utility, and preference on the perceived utility of using these personal shopping communities. Employing a quantitative approach and logistic regression analysis, data were collected through questionnaires distributed to students utilizing personal shopping services. The findings reveal that service quality has a significant negative impact on utility, while utility itself exhibits a significant positive influence. Although price and preference are considered important, they do not show statistically significant effects. The study concludes that utility plays a crucial role in enhancing student satisfaction, whereas unmet quality expectations can reduce satisfaction levels. The implications of this research include the development of personal shopping business strategies that prioritize efficiency and student consumer needs, as well as theoretical contributions to the literature on consumer behavior in the digital era.
Analysis of Market System Mapping Patterns and Potential for Milkfish Cultivation in Pangkahwetan Village Fadjar, Nurman Setiawan; Putri, Risqi Noor Hidayati
International Journal of Applied Business and International Management Vol 9, No 2 (2024): August 2024
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v9i2.2191

Abstract

One of the common species for aquaculture in Indonesia is milkfish (Chanos chanos). Pangkah Wetan Village in Gresik Regency is one of the areas that have the potential or value for milkfish aquaculture, which is influenced by the majority of the population who have a livelihood in the fisheries sector and milkfish is relatively easy to cultivate due to its fast growth. This research examines the potential of milkfish, the milkfish market system, and the strategy for developing milkfish cultivation through an analysis of the market system approach. The analysis is carried out to identify the various barriers that exist in the market system and to place the focus on how to overcome these obstacles. It was discovered that the cause of the low productivity of milkfish aquaculture was due to limitations in supporting services, not in the actors. The basic causes of this productivity include various seedlings' quality, limited artificial feed, low utilization of technology, low access to capital, low marketing levels, and the minimal role of related institutions. Hence, systemic intervention is necessary in terms of support services in order to improve the welfare of the community which in turn will increase the income of farmers.
The Effect of Pisa Score, Tertiary Education, and Wages on Labor Productivity in Indonesia Annisya Dwi Hapsari; Fadjar, Nurman Setiawan
Journal of Development Economic and Social Studies Vol. 4 No. 2 (2025)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jdess.2025.04.2.24

Abstract

Indonesia is predicted to face a demographic bonus, which is expected to drive an increase in labor productivity. Human capital and wages can serve as key factors to increase labor productivity in Indonesia. This study grounded in the theories of Total Factor Productivity (TFP), Becker’s Human Capital, Efficiency Wages, and Marginal Productivity, aiming to analyze the impact of cognitive knowledge through PISA scores, tertiary education attainment, and average wages on labor productivity in Indonesia. The findings reveal that human capital has a significant influence on labor productivity, while wages not show a significant impact when combined with human capital.
Consumers’ Willingness to Pay for Reusable Bags in Chatime Kamila, Refa Aisa; Fadjar, Nurman Setiawan
Journal of Development Economic and Social Studies Vol. 4 No. 3 (2025)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jdess.2025.04.3.24

Abstract

The use of reusable bags has been proven to reduce the volume of single-use plastic waste (SUPB). This study analyzes the Willingness to Pay (WTP) and the factors that affect WTP for the use of reusable bags when going shopping at Chatime Soehat Corner, Malang City. The research methods used are descriptive analysis, Contingent Valuation Method (CVM), and binary logistic regression, with data collection was done by distributing questionnaires. The results of the descriptive analysis show that the majority of respondents are female, aged 20–30, with an income of less than Rp 1,500,000, and are unemployed. The WTP values obtained through CVM analysis revealed that the majority of respondents chose Rp 2,000 as the maximum price, with an average resulting in Rp 3,935. In other words, the factors significantly affecting WTP are price perception and consumer lifestyle, while income and knowledge do not have a significant effect. The implications of this study reveal consumers' willingness to pay more for reusable bags, which can be utilized by the government and business actors to support sustainable industries. By implementing reusable bags as a replacement for Single-Use Plastic Bags (SUPB), this policy can lead to a reduction in plastic waste.
Pelatihan dan Pendampingan Pemasaran Digital untuk Meningkatkan Daya Saing BUMDesa di Desa Sumberdem Kecamatan Wonosari Kabupaten Malang Saputra, Putu Mahardika Adi; Fadjar, Nurman Setiawan; Wicesa, Nayaka Artha
Jurnal Pengabdian kepada Masyarakat Nusantara Vol. 6 No. 1.1 (2024): Jurnal Pengabdian kepada Masyarakat Nusantara (JPkMN) SPECIAL ISSUE
Publisher : Lembaga Dongan Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Di era digital, telah terjadi pergeseran model bisnis dari yang semula konvensional (offline) menjadi digital (online). Sejalan dengan perubahan tersebut, salah satu strategi yang efektif dalam menjangkau konsumen adalah melalui digital marketing (pemasaran digital). Desa Sumberdem, Kecamatan Wonosari, Kabupaten Malang merupakan salah satu desa yang memiliki potensi ekonomi. Namun, masih banyak tantangan yang harus dihadapi oleh BUMDesa Sumberdem untuk dapat mengelola dan mengembangkan bisnis lokal mereka, salah satunya adalah keterbatasan sumber daya manusia yang terampil dalam pemasaran digital. Untuk mengatasi masalah ini, Tim Pengabdian Kepada Masyarkat (PkM) Departemen Ilmu Ekonomi FEB UB melaksanakan pelatihan dan pendampingan secara intensif kepada pengelola BUMDesa Sumberdem mengenai pemasaran digital. Pendekatan yang digunakan dalam kegiatan pengabdian ini adalah Participatory Action Research (PAR), dengan teknis pelaksanaan menggunakan metode pelatihan dan pendampingan. Hasil dari pelatihan menunjukkan adanya peningkatan pemahaman pada aplikasi penunjang pemasaran digital. Rata-rata nilai peserta sebelum pelatihan adalah 67.50, dan meningkat menjadi 80.80 setelah pelatihan. Sementara itu, rata-rata nilai peserta sebelum pendampingan adalah 76.67, dan meningkat menjadi 100.00 setelah pendampingan. Tim pengabdian juga melakukan survey kepuasan yang menunjukkan tingkat kepuasan yang tinggi terhadap berbagai aspek pelatihan dan pendampingan. Dari hasil evaluasi meliputi pre-test, post-test, dan survei kepuasan, dapat disimpulkan bahwa kegiatan ini memberikan dampak yang nyata terhadap peningkatan pengetahuan pemasaran digital.
Risk Avoidance In Intergenerational Investment Decisions FADJAR, Nurman Setiawan; HASCARYANI, Tyas Danarti; PUTRI, Risqi Noor Hidayati
International Journal of Environmental, Sustainability, and Social Science Vol. 5 No. 3 (2024): International Journal of Environmental, Sustainability, and Social Science (May
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ijesss.v5i3.1069

Abstract

The character of a generation also shapes risk avoidance behavior. Socio-cultural and economic background influencing each generation's character formation results in differences in the investment preferences and the risk-taking tendencies in each generation group. This research aims to observe the influence of risk avoidance behavior of intergenerational investors on their investment decisions. The sample consisted of 240 respondents, who were obtained through the distribution of research questionnaires. The primary data used in this research is data from behavioral experimental methods for each generation. They were measured, and then the levels of avoidance between generations were compared. The results prove that risk avoidance behavior in all generations results in a moderate level, with the most excellent avoidance behavior in Generation Y and Generation Z. However, if we look at the relativity of risk aversion between generations, the one with the most significant risk averter behavior is the baby boomer generation. Meanwhile, the most prominent moderate risk avoidance behavior is in Generation Y and Generation Z. The baby boomer generation tends to adopt investment behavior by avoiding existing risks compared to Generation Y and Generation Z because of the psychological differences between these four generations.
Penentuan Potensi Ekonomi Desa di Kecamatan Turen Berdasarkan Endowment Resource Bintoro, Nugroho; Fadjar, Nurman Setiawan; Atif, Rao Muhammad
Jurnal Pengabdian kepada Masyarakat Nusantara Vol. 6 No. 4 (2025): Edisi Oktober - Desember
Publisher : Lembaga Dongan Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55338/jpkmn.v6i4.7621

Abstract

Pembangunan ekonomi lokal khususnya di kecamatan Turen menjadi hal krusial yang dibahas seiring dengan fokus pembangunan ekonomi lokal. Terlebih, saat ini desa telah diberikan wewenang untuk mengembangkan pertumbuhan ekonominya melalui alokasi dana desa dan desa juga dapat berfokus pada sektor unggulan maupun komoditas unggulan di desanya masing-masing. Kecamatan Turen dapat berfokus pada sektor pertanian dan tempat wisata dimana masyarakat/warga setempat dapat meningkatkan nilai tambah melalui pemanfaatan teknologi informasi yang juga telah berkembang dewasa ini. Kegiatan pengabdian kepada masyarakat lebih mengedepankan mengenai upaya bagi aparatur untuk menetapkan produk unggulan lanjutan disamping komoditas yang telah berkembang selama ini. Berkenaan dengan hal tersebut, maka penyampaian materi berupa (i) Ruang lingkup ekonomi desa (ii) Memahami sumber daya ekonomi desa dan analisisnya (iii) Memahami komoditas unggul dan mengolah menjadi produk yang bernilai tambah (iv) Analisis Pasar dan Strategi Pemasaran Produk dengan e-commerce serta Analisa Stakeholder dan (v) Badan Usaha Milik Desa sebagai Lembaga Ekonomi Desa Mandiri. Memanfaatkan pendekatan berupa (i) ceramah (ii) tanya jawab (iii) evaluasi didapatkan hasil bahwa kemajuan pada Badan Usaha Milik Desa Kecamatan Turen dikatakan telah berkembang dan menuju pada titik kemandirian. Namun demikian, tetap dibutuhkan pendampingan lebih lanjut terkait dengan pemanfaatan teknologi dan informasi secara advance.
Determinants of Informal Worker Participation in BPJS Ketenagakerjaan Program in Indonesia Irsyadul Fikri; Nurman Setiawan Fadjar
Journal of Development Economic and Social Studies Vol. 5 No. 1 (2026)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The informal labor sector has unconsciously developed within the economy as a form of substitution for the unmet absorption of labor in the formal sector. As the informal sector continues to expand in Indonesia, informal workers frequently face issues such as exclusion from social protection schemes and uncertain wages. A considerable proportion of individuals employed in this sector remain without health insurance coverage, even though health is a fundamental asset in sustaining economic activities. The large number of informal workers necessitates the provision of adequate health and social security programs. This study aims to analyze the factors influencing the participation of informal workers in the BPJS Ketenagakerjaan program across 32 provinces in Indonesia using panel data regression analysis. The results indicate that wages have no significant effect on informal workers’ participation in BPJS Ketenagakerjaan. In contrast, internet usage and average years of schooling have a significant positive effect, while the number of people living in poverty has a significant negative effect on informal workers’ participation in the program.
Management of Parking User Charges: Potential and Interaction among Actors Nurman Setiawan Fadjar; Risqi Noor Hidayati Putri; Eka Mei Dita Erlinia
Jurnal Simki Economic Vol 8 No 2 (2025): Volume 8 Nomor 2 Tahun 2025
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/jse.v8i2.1300

Abstract

Parking is one of the income potentials of an area, including Malang City, which has 950 parking spots. The income from parking user charges in Malang City has an upward trend each year. On the other hand, the management of parking user charges is very complicated because it involves several actors, both formal and informal. This research aims at finding out the mechanism for managing parking user charges and the role of the actors involved. This research uses qualitative method. Data collection was carried out using primary and secondary surveys through interviews and observations. The result shows that the parking implementation in Malang City is not supported by the regulations that in depth discuss about the mechanism for collecting and depositing the parking user charges. It is evidenced by the lack of mayoral regulations concerning parking management in Malang City. Apart from that, the limited resources of supervisory apparatus from Transportation Office may trigger the emergence of parking user charge leakage.