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All Journal Journal Industrial Servicess IKRA-ITH Humaniora : Jurnal Sosial dan Humaniora IKRA-ITH EKONOMIKA Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences International Journal of Social Service and Research Indonesian Journal of Business Analytics (IJBA) IIJSE Jurnal Pintar Pengabdian dan Pemberdayaan Masyarakat
Romdonny, Jefry
Swadaya Gunung Jati University, Cirebon
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mechanical Engineering Social Sciences Transportation

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Factors Affecting Customer Loyalty in Products Romdonny, Jefry; rosmadi, maskarto lucky nara
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 2, No 1 (2019): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v2i1.201

Abstract

This study aims to determine the factors that can influence consumers have loyalty to a product produced by a company. The research method used is a qualitative method with a descriptive analytical approach. From the results of research conducted, it is known that customer loyalty is needed by producers, especially to market their products as well as the commitment of management to provide satisfactory service and quality products needed by consumers. The role of the government is often needed especially to overcome the high price of production raw materials because it is still imported from abroad.
Benefits of E-Commerce in Marketing Creative Industrial Products Jefry Romdonny
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 2, No 2 (2019): Budapest International Research and Critics Institute May
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v2i2.259

Abstract

This study aims to determine the benefits of e-commerce for creative economic actors, especially to market their products. The research method uses is qualitative with an analytical and explorative descriptive approach. From the research conducted, the results shows that the use of e-commerce has a positive impact on both producers and consumers. While the benefits for producers are that promotional costs can be reduced so that the selling price can be more competitive. However, the limited ability of human resources to utilize information technology and capital is a major obstacle for micro-entrepreneurs. The role of the regional government, especially the related institutions, is expected to be able to provide guidance and solutions for the development of the creative economy in the region.
Co-Authors Abbas, Muhammad Yasin Alfiansyah, Rifky Ardiansyah, Muhammad Nur Asyraf, Fadhil Bakhri, Saeful Barkah, Fajar Fikri Muhamad Sidiq Izza, Ahmad Mudrikul Khofifah Azzahra Maskarto Lucky Nara Rosmadi Maulana, Muhammad Farhan Maulana, Yono Maulana, Yono  Montazeri, Muhammad Haidar Otong Karyono Pamungkas, Rafly Abdi Pratama, Febry Ilham Rifki, Muhamad Rifki Oktaviali rosmadi, maskarto lucky nara Rosmadi, Maskarto Lucky Nara Supiandi, Rendi