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Pengaruh Kualitas Pelayanan, Kualitas Produk, dan Promosi Penjualan Terhadap Loyalitas Pelanggan Toko Sepatu Bata Tbk Purbalingga Basith Ahnaf Jaler M; Herni Justiana Astuti; Suyoto; Arini Hidayah
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 7 No. 1 (2025): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v7i1.5316

Abstract

The objective of this study is to analyze the impact of service quality, product quality, and sales promotion on customer loyalty at Toko Sepatu Bata Tbk Purbalingga. The primary data collection instrument for this study was a questionnaire using a five-point Likert scale. The sample consisted of 110 respondents who were customers of Toko Sepatu Bata Tbk Purbalingga, selected using purposive sampling based on the criterion of having made at least two purchases at the store. Data analysis was conducted using multiple linear regression with SPSS version 25. The results of the study are as follows: 1) Service quality does not have a significant impact on customer loyalty at Toko Sepatu Bata Tbk Purbalingga, 2) Product quality has a positive and significant impact on customer loyalty at Toko Sepatu Bata Tbk Purbalingga, and 3) Sales promotion has a positive and significant impact on customer loyalty at Toko Sepatu Bata Tbk Purbalingga. The implications of this study suggest that Toko Sepatu Bata Tbk Purbalingga should focus on improving product quality and sales promotions to enhance customer loyalty.
Pengaruh Gaya Kepemimpinan Demokratis, Motivasi dan Work-Life Balance Terhadap Kinerja di Taman Wisata Pendidikan Purbasari Pancuran Mas Bintang Putra Fauzi; Alfato Yusnar Kharismasyah; Suyoto; Maulida Nurul Innayah
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 7 No. 3 (2025): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v7i3.6505

Abstract

This study aims to analyze the influence of Democratic Leadership, Motivation, and Work-life Balance on Employee Performance at Purbasari Pancuran Mas Educational Tourism Park. Data were obtained from 108 respondents through questionnaires, and processed with the help of Smart PLS and multiple linear regression analysis. The research findings prove that democratic leadership and work-life balance positively and significantly impact employee performance. However, motivation has no significant effect on performance. This study reveals the importance of leadership style and work-life balance in improving employee performance, while motivation due to other unidentified factors. The company is advised to strengthen the implementation of democratic leadership and programs supporting work-life balance, while reevaluating its approach to employee motivation to identify other factors that may affect performance.
Pengaruh Work Life Balance, Kepuasan Kerja, Self Efficacy dan Komitmen Organisasi Terhadap Kinerja Karyawan RSU Ananda Purwokerto Yayan Raihan Herdiansyah; Suyoto; Hengky Widhiandono; Irawan Randikaparsa
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 6 No. 8 (2025): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v6i8.8018

Abstract

This study aims to analyze the effect of work life balance, job satisfaction, self efficacy, and organizational commitment on employee performance at RSU Ananda Purwokerto. This study uses a quantitative approach. The population in this study were all health workers at RSU Ananda totaling 154. The sampling technique used purposive sampling with the criteria for respondents being health workers who do not have a position or leadership and have worked for at least one year. The number of samples in this study was 111 employees. The data analysis techniques used in this study were validity testing, reliability testing, and hypothesis testing using smartPLS 4.0. The results of the study showed that the variables work life balance, job satisfaction, and self efficacy had a significant positive effect on employee performance, while the variable organizational commitment had a positive but insignificant effect. These findings are expected to be a guide for RSU Ananda management in designing and implementing strategic policies to improve employee performance optimally.