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Journal : Jurnal InterAct

THE ANALYSIS OF THE USE OF COMMUNICATION TECHNOLOGY TO THE EFFECTIVENESS OF INTERNAL COMMUNICATION Adam, Evants; Kartikawangi, Dorien
Jurnal InterAct Vol 7, No 1 (2018): InterAct, Journal on Communication
Publisher : Atma Jaya Indonesia Catholic University, Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In this digital era, the development of Information and Communication Technology has changed the way people communicate. Marked by the booming of smartphone in previous years, ICT quickly becomes a trend is both daily and work life. It is also created a new way for organization to convey it messages. This study discusses about that matter. Based on qualitative methods, this research covering about the utilization of Instant Messenger and Video Conference in Internal Communication at SIBBC Consulting Organization, a Swiss-based consulting organization. The aim of this research to look and gain a deeper insight about the uses of ICT. The theories used as a basis are organizational communication, internal communication, information and communication technology, and the effectiveness of communication. The data collected by doing an indepth interview to five (5) subjects and observation results by the writer. The study finds that the use of Instant Messenger and Video Conference for internal communication were assessed positively and able to facilitate the needs of communication in the organization. The challenges in this study was the difficulties to reach the manager-level to get their in-depth feedback for the use of the ICT.
Teori Konvergensi Simbolis (Symbolic Convergence Theory) Dalam Kajian Pustaka Dorien Kartikawangi
Jurnal InterAct Vol 2, No 2 (2013): Jurnal InterAct
Publisher : Atma Jaya Indonesia Catholic University, Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36388/ia.v2i2.748

Abstract

This literature study looks into details about the application of Symbolic Convergence Theory (SCT). The theory was introduced by Bormann within a constructivist paradigm which successfully went through debate and argumentation from diverse standpoints. This piece of theoretical analysis suggests that SCT may be applied as an analytical tool in the constantly changing environment driven by the globalization and the significant role of information communication technology today. The argument hereby are presented systematically from the heuristic value of SCT, history, anatomic element, uses in problem solving, explanation of SCT critics, and its role for the future research.
The Airline Crisis Communication: A Text Analysis of Airasia’s Press Release Related to The Plane Crash from December 28, 2014 – March 4, 2015 Ferdinand Adi; Dorien Kartikawangi
Jurnal InterAct Vol 5, No 2 (2016): Jurnal InterAct
Publisher : Atma Jaya Indonesia Catholic University, Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (349.495 KB) | DOI: 10.36388/ia.v5i2.760

Abstract

In the digital era, information  can rapidly deploy or decrease  a crisis to the whole world. Therefore, the crisis management role is to be able to communicate a crisis properly and take advantage of updated information. This research explains how an airline company managed a crisis  caused  by  an  airplane  crash  from  the  communication  perspective.  There’re  many strategies to spread information about crisis to stakeholders, one of them is press releases. This research aimed to find out how the airline crisis communication  management based on text analysis of press releases about the crash. The main theory used in this research is Aristotle’s rhetoric  theory  and  supported  by  the  theory  of  framing  techniques  by  Fairhurst  and  Sarr. Through qualitative research using text analysis, the result show that press release can be a communication tool that has the power to deal with crisis when the information contains very strong key messages, delivered according to the concept of ethos, pathos, logos and framing techniques jargon and traditions.
THE ANALYSIS OF THE USE OF COMMUNICATION TECHNOLOGY TO THE EFFECTIVENESS OF INTERNAL COMMUNICATION Evants Adam; Dorien Kartikawangi
Jurnal InterAct Vol 7, No 1 (2018): Jurnal InterAct
Publisher : Atma Jaya Indonesia Catholic University, Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (173.622 KB) | DOI: 10.36388/ia.v7i1.1406

Abstract

In this digital era, the development of Information and Communication Technology has changed the way people communicate. Marked by the booming of smartphone in previous years, ICT quickly becomes a trend is both daily and work life. It is also created a new way for organization to convey it messages. This study discusses about that matter. Based on qualitative methods, this research covering about the utilization of Instant Messenger and Video Conference in Internal Communication at SIBBC Consulting Organization, a Swiss-based consulting organization. The aim of this research to look and gain a deeper insight about the uses of ICT. The theories used as a basis are organizational communication, internal communication, information and communication technology, and the effectiveness of communication. The data collected by doing an indepth interview to five (5) subjects and observation results by the writer. The study finds that the use of Instant Messenger and Video Conference for internal communication were assessed positively and able to facilitate the needs of communication in the organization. The challenges in this study was the difficulties to reach the manager-level to get their in-depth feedback for the use of the ICT.
THE USE OF CORPORATE COMMUNICATION EFFORT TO MAINTAIN A GOOD CORPORATE BRAND, BRAND IDENTITY, AND CORPORATE REPUTATION IN RESTAURANT OUTLETS Regina Pinasthika H. P; Dorien Kartikawangi
Jurnal InterAct Vol 7, No 2 (2018): Jurnal InterAct
Publisher : Atma Jaya Indonesia Catholic University, Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (175.378 KB) | DOI: 10.36388/ia.v7i2.1391

Abstract

This study will examine about corporate brand and corporate identity that will success if the company does the branding along with corporate communication effort of the company. This company is a F&B business that has been running in the past few years in several cities and already has four outlets; located at Jakarta, Bali, and Yogyakarta. The first restaurant has been running for three years; began the business with ‘degustation’ private dining restaurant which is already expanded to casual dining restaurant in late 2015. This company already has brand identity and reputation in Jakarta and wants to maintain the brand identity and reputation in the other outlet of this company in Yogyakarta. The target market of the company is middle up to level A+, because this company wants to maintain regular clients that this company already have in all outlets. Moreover, brand identity of the restaurant is classy, elegant, Spanish authentic restaurant, and has a grade A quality. This study used literature review as a research method. With the tools of corporate communication by Hatch, Schultz, and Larsen (2001); brand identity and reputation of the restaurant in Jakarta will be implemented in Yogyakarta’s branch; which is already open for public last July. Given the difference of culture and region with Jakarta, it’s seen that some differences may apply to standard and perception to brand identity and reputation in Yogyakarta. Therefore, this research will discuss how to make these four things applicable in Yogyakarta by not reducing information and/or standard in Jakarta, by corporate communication effort.