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All Journal JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Journal of Scientific Research, Education, and Technology TOFEDU: The Future of Education Journal
Lova, Anggil Nopra
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Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Behavioral of Customer Loyalty on E-Commerce: The Mediating Effect of E-Satisfaction in Tiktok Shop Lova, Anggil Nopra; Indra Budaya
Journal of Scientific Research, Education, and Technology (JSRET) Vol. 2 No. 1 (2023): Vol. 2 No. 1 2023
Publisher : Kirana Publisher (KNPub)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58526/jsret.v2i1.43

Abstract

This study aims to find out and explain how the effect of e-service quality and e-recovery service quality on e-customer loyalty when online shopping is mediated by e-customer satisfaction at Tiktok shop, both directly and indirectly. this research is quantitative. The sampling method used was purposive sampling with a research instrument in the form of a questionnaire which was distributed to 280 respondents who had used the Tiktok shop service. The results showed that the e-services qaulity and recovery services quality had a direct effect on e-customer satisfaction and e-customer loyalty. E-satisfaction has an important role in mediating the relationship between e-service quality and recovery service quality on e-customer loyalty. Therefore, an e-commerce must be able to make customers satisfied by providing good e-service quality and recovery service quality in the event of a service failure by the company, learning from these findings we must maintain customer satisfaction in terms of customer service so that these customers remain loyal and do not switch to competitors
The The Influence of E-Service Quality on E-Customer Loyalty Through E-Satifcation as a Mediation in Indonesian Social Media Commerce Efdison, Zefri; Lova, Anggil Nopra; Yadewani, Dorris; Harahap, Erni Febrina
The Future of Education Journal Vol 3 No 5 (2024): December
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v3i5.300

Abstract

This research aims to determine the effect of e-service quality on e-customer loyalty mediated by e-satisfaction among social media commerce users in Indonesia. The sample of this research was 100 respondents. Data was collected using a questionnaire that had been tested for validity and reliability. The data analysis technique used is descriptive analysis using SEM Amos 22. The results of the research show that there is a significant direct influence between e-service quality on e-satisfaction and e-customer loyalty among social media commerce users. There is a partial influence of the mediating impact of e-satisfaction between e-service quality on e-satisfaction and e-customer loyalty on social media commerce users. This shows that customer satisfaction can be built through good service so that customers do not switch to competitors.
Determination of Organizational Resilience: Entrepreneurial Orientation Moderation of Government Policy on Tourism in Jambi Province Haryono, Gampo; Lova, Anggil Nopra
The Future of Education Journal Vol 4 No 1 (2025)
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v4i1.404

Abstract

This study aims to analyze the influence of entrepreneurial orientation on the resilience of tourism village actors in Jambi Province mediated by government policies. Respondents in this study were tourism actors consisting of tourism owners and managers in Jambi Province. The total number of respondents was 240 respondents. To find out whether the model created based on observation data was carried out using SEM-PLS. The results of this study found that Entrepreneurial Orientation and partial government policies have a significant influence on resilience, government policies also have a significant influence on the resilience of Tourism Village Actors in Jambi Province. Through harmonious collaboration between tourism actors and the government, a strong and sustainable tourism ecosystem can be created. This collaboration will help tourism actors in overcoming various dynamic challenges and support improving their welfare in the future.
Green Green HRM Research Gaps and Future Agenda: A Systematic and Bibliometric Synthesis Ahmad, Mauledy; Lova, Anggil Nopra; Santoni, Alvia; Desiyanti, Rika
The Future of Education Journal Vol 4 No 7 (2025): #2
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v4i7.875

Abstract

In response to the increasing demand for environmentally sustainable organizational practices, Green Human Resource Management (GHRM) has gained prominence as a strategic integration of ecological values into core HRM functions. Despite growing scholarly interest, GHRM research remains fragmented and methodologically limited, often lacking contextual and longitudinal insights. This study aims to systematically synthesize existing literature and identify key research gaps and future directions. Using a Systematic Literature Review (SLR) combined with bibliometric analysis, 31 peer-reviewed articles indexed in Scopus from 2021 to 2025 were critically examined. VOSviewer software was employed to visualize co-occurring keywords, author networks, and thematic clusters. The findings indicate that core GHRM practices such as green recruitment, training, and appraisal are central to fostering innovation, sustainability performance, and organizational transformation. Recent trends highlight a shift towards integrating digitalization, artificial intelligence, and Industry 4.0 into GHRM frameworks. However, research remains largely concentrated in specific regions and sectors, with limited representation of SMEs, non-profit institutions, or diverse cultural contexts. Additionally, external stakeholder engagement, ESG-linked HR strategies, and data-driven sustainability reporting are underexplored. This study proposes an integrative GHRM model linking global sustainability pressures with strategic HR outcomes including green innovation, digital alignment, and stakeholder accountability. The article contributes both conceptually and practically by consolidating the theoretical base of GHRM and informing future research agendas that are inclusive, adaptive, and forward-looking.
The Influence of Shopee's Brand Ambassador and "Free Shipping" Tagline on Purchase Decisions by STIE Sakti Alam Kerinci Students Efdison, Zefri; Efridozel, Rahul; Yadewani, Dorris; Lova, Anggil Nopra; Harahap, Erni Febrina
The Future of Education Journal Vol 4 No 7 (2025): #2
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v4i7.949

Abstract

In the modern era, society's dependence on technology, particularly the internet, has brought significant changes in lifestyle, including shopping behavior. E-commerce, as a form of electronic commerce, is rapidly evolving as a mechanism for exchanging goods and services over the internet. This study aims to measure the influence of brand ambassadors and the "Gratis Ongkir" (Free Shipping) tagline of Shopee on the purchasing decisions of STIE Sakti Alam Kerinci students. The research results indicate a relatively low impact of both factors, with a Coefficient of Determination value of 14.3%. Despite being low, this value provides an initial overview of the extent to which the model can explain variations in students' purchasing decisions. The analysis reveals that the partial influence of brand ambassadors on purchasing decisions is 0.41%, while the "Gratis Ongkir" tagline has an impact of 0.34%. Although these figures are relatively low, it is important to note that low values do not necessarily reflect insignificance. The reduced impact could be influenced by complex factors and variables not measured in the study. The Coefficient of Determination value of 14.3% indicates that the constructed model can explain a small portion of the variation in purchasing decisions among STIE Sakti Alam Kerinci students.
Purchase Determinants Of Customer Loyalty: The Mediating Effect Of E-Trust In E-Commerce Lova, Anggil Nopra; Haryono, Gampo
Journal of Scientific Research, Education, and Technology (JSRET) Vol. 2 No. 3 (2023): Vol. 2 No. 3 2023
Publisher : Kirana Publisher (KNPub)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58526/jsret.v2i3.192

Abstract

This study aims to find out and explain how the effect of e-service quality and website image on e-customer loyalty when online shopping is mediated by e-customer trust in e-commerce, both directly and indirectly. this research is quantitative. The sampling method used was purposive sampling with a research instrument in the form of a questionnaire which was distributed to 280 respondents who had used the e-commerce service. The results showed that the e-service quality and website image quality had a direct effect on e-customer trust and e-customer loyalty. E-trust has an important role in mediating the relationship between e-service quality and recovery service quality on e-customer loyalty. Therefore, an e-commerce must be able to make customers trusted by providing good e-service quality and good image in the event of a service failure by the company, learning from these findings we must maintain customer trust in terms of customer service so that these customers remain loyal and do not switch to competitors.
PENGARUH E-SERVICE QUALITY TERHADAP E-CUSTOMER LOYALTY MELALUI E-SATIFCATION SEBAGAI MEDIATOR DALAM E-WALLET INDONESIA Efdison, Zefri; Lova, Anggil Nopra; Y, Yelnim; Liantifa, Melifia
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Vol 12 No 1 (2024): Volume 12 Nomor 1 2024
Publisher : Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jimupb.v12i1.8307

Abstract

This research aims to determine the effect of e-service quality on e-customer loyalty mediated by e-satisfaction among e-wallet users in Indonesia. The sample of this research was 100 respondents. Data was collected using a questionnaire that has been tested for validity and reliability. The data analysis technique used is descriptive analysis using SEM Amos 22. The results of the research show that there is a significant direct influence between e-service quality on e-satisfaction and e-customer loyalty among e-wallet users. There is a partial influence of the mediating impact of e-satisfaction between e-service quality on e-satisfaction and e-customer loyalty on e-wallet users. This shows that customer satisfaction can be built through good service so that customers do not switch to competitors.
PENGARUH E-SERVICE QUALITY TERHADAP E-CUSTOMER LOYALTY MELALUI E-SATIFCATION SEBAGAI MEDIASI DALAM E-COMMERCE INDONESIA Efdison, Zefri; Lova, Anggil Nopra; Yadewani, Dorris; Harahap, Erni Febrina
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Vol 12 No 2 (2024): Volume 12 Nomor 2 Tahun 2024
Publisher : Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jimupb.v12i2.8891

Abstract

This research aims to determine the effect of e-service quality on e-customer loyalty mediated by e-satisfaction among e-commerce users in Indonesia. The sample of this research was 100 respondents. Data was collected using a questionnaire that has been tested for validity and reliability. The data analysis technique used is descriptive analysis using SEM Amos 22. The results of the research show that there is a significant direct influence between e-service quality on e-satisfaction and e-customer loyalty among e-commerce users. There is a partial influence of the mediating impact of e-satisfaction between e-service quality on e-satisfaction and e-customer loyalty on e-commerce users. This shows that customer satisfaction can be built through good service so that customers do not switch to competitors.
Co-Authors Ahmad, Mauledy Desiyanti, Rika Dorris Yadewani Efdison, Zefri Efridozel, Rahul Gampo Haryono Harahap, Erni Febrina Indra Budaya, Indra Liantifa, Melifia Santoni, Alvia Y, Yelnim