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Pengaruh Pengetahuan Akuntansi Dan Pengalaman Berwirausaha Terhadap Penggunaan Informasi Akuntansi Pelaku Usaha Mikro Kecil Dan Menengah Di Kecamatan Cikarang Barat Euis Ratnasari; Adi Suprayoga; Fathullah Fathullah
Jurnal Riset Ekonomi dan Akuntansi Vol. 1 No. 3 (2023): September : JURNAL RISET EKONOMI DAN AKUNTANSI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jrea-itb.v1i3.1862

Abstract

Micro, Small and Medium Enterprises (MSMEs) play an important role in economic growth in Indonesia. Accounting knowledge is a knowledge that is used to study all financial income and expenditure activities of MSME actors. Entrepreneurial experience is a lesson that has been learned as long as entrepreneurs start their business. Entrepreneurial experience is one of the reasons to develop knowledge about accounting. The sample of this research is 100 SMEs in West Cikarang District. Data collection in this study used a questionnaire as a research instrument. The results of the study indicate that (1) There is a positive influence of Accounting Knowledge on the Use of Accounting Information. This is evidenced by the value of t_count > t_table (2.701 > 1.985) and a significance value of 0.008<0.05. (2) There is a positive influence of Entrepreneurial Experience on the Use of Accounting Information. This is evidenced by the value of t_count > t_table ( 3,678 > 1,985) and a significance value of 0.000 < 0.05. (3) There is a joint influence of Accounting Knowledge and Entrepreneurial Experience on the Use of Accounting Information. This is evidenced by the value of f_count 19.598 > f_table3.09 with a significant probability of 0.000 <0.05.
Sosialisasi Peran Copywriting di Instagram Untuk Meningkatkan Penjualan Bisnis Pada Peserta Didik SMK El-Amin Sri Winda Hardiyanti Damanik; Ririn Uke Saraswati; Sarmin Sarmin; Euis Ratnasari; Ananda Putri Rahmadhani; Nanda Nurkholillah; Nur Indah Sari
Pandawa : Pusat Publikasi Hasil Pengabdian Masyarakat Vol. 2 No. 1 (2024): Januari : Pandawa : Pusat Publikasi Hasil Pengabdian Masyarakat
Publisher : Asosiasi Riset Ilmu Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/pandawa.v2i1.376

Abstract

Students at SMK EL-AMIN belong to the Generation Z, where many of them have already started their own businesses. However, some students running these businesses have not fully utilized social media, particularly Instagram, as a promotional tool. Therefore, a community service activity in the form of socialization was conducted for SMK EL-AMIN students in Cabangbungin sub-district, Bekasi regency, West Java. The aim of this socialization activity is to enhance the understanding and knowledge of SMK EL-AMIN students regarding the benefits of copywriting on Instagram in boosting business sales. The socialization activity was attended by 36 participants. The stages of the community service activity include preparation, implementation, and evaluation. After participating in the community service activity, the participants' awareness and knowledge of the benefits of copywriting in increasing business sales improved. Participants also gained insights into creative copywriting tips for business promotion. The socialization activity had a significant impact on increasing the awareness and knowledge of participants.
Strategi Manajemen Keuangan Untuk Pelajar di Era Gen Z Bagi Siswa Smk Islam Darurrohman Euis Ratnasari; Suripto Muh Zulkifli; Rinaldi Sri Herlambang; Adi Suprayoga; Andri Irawan; Cahyana Cahyana; Rizqi Ikhwanudin Rofif; Nofa Nugraha
MENGABDI : Jurnal Hasil Kegiatan Bersama Masyarakat Vol. 2 No. 3 (2024): Juni : MENGABDI : Jurnal Hasil Kegiatan Bersama Masyarakat
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/mengabdi.v2i3.550

Abstract

Generation Z refers to the demographic group consisting of individuals born between the mid-1990s to the mid-2010s. This generation is also known as "Gen Z" or "iGen," and they are a group that is growing rapidly in an era of technology and information that continues to develop rapidly. As the first generation to grow up with the internet, social media and mobile technology, Generation Z is considered the most digitally connected group. They are growing up in an era where access to information is easier than ever. Generation Z is also often considered an intelligent, adaptive and collaborative group. They have become a significant marketing target due to their outsized influence on consumer trends and preferences. In addition, Generation Z is faced with various challenges, including preparing themselves for a dynamic job market, facing social and mental pressures, and being responsible for the impact of technology on daily life. Darurrohman Islamic Vocational School is an educational institution that has long been committed to providing high quality education with an Islamic approach to its students. With a strong vision and mission, this school not only focuses on academic aspects, but also pays special attention to the development of students' character and practical skills. The number of participants who took part in this seminar was 69 people. One of the aspects that is really paid attention to at Darurrohman Islamic Vocational School is awareness of financial management in the Gen Z era which is carried out for Darurrohman Islamic Vocational School students as a collaboration between lecturers and students of STIE Ekadharma Indonesia.
THE EFFECT OF PROFITABILITY AND LIQUIDITY ON THE TIMELINESS OF FINANCIAL REPORTING Euis Ratnasari; Nurahmelia Putri; Soedjatmoko Soedjatmoko
International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) Vol. 2 No. 6 (2024): December
Publisher : ZILLZELL MEDIA PRIMA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61990/ijamesc.v2i6.382

Abstract

This study aims to analyze the influence of profitability and liquidity on the timeliness of financial reporting in manufacturing companies in the consumer goods industry sector listed on the Indonesia Stock Exchange for the 2021-2023 period. Profitability is measured using the return on assets (ROA) ratio, while liquidity is measured by the current ratio. This study is a quantitative study, the number of company samples is 30 samples from 10 manufacturing companies in the consumer goods industry sector listed on the Indonesia Stock Exchange for a period of 3 years, namely 2021-2023. This study uses secondary data obtained through the company's annual report. Data analysis uses logistic regression tests, several tests, namely, descriptive statistics, classical assumption tests (multicollinearity test), logistic regression analysis of regression model feasibility (geometry of fit), testing the whole model (overall model fit), classification matrix and hypothesis test (determination coefficient test (Nagelkerke R square), T test (partial test) and F test (simultaneous test). The results of the data analysis show that partially and simultaneously the profitability and liquidity variables have no effect on the timeliness of financial reporting in manufacturing companies in the consumer goods industry sector listed on the Indonesia Stock Exchange for the 2021-2023 period.