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Developing a Sustainable Technical Work with Environmental Augmented Reality on Innovative Modul Training Wahyuni, Dessy Seri; Ariadi, Gede; Agustini, Ketut; Mertayasa, I Nengah Eka
Economic Education Analysis Journal Vol 1 No 1 (2023): Economic Education Analysis Journal [Special Issue]
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/eeaj.v1i1.77142

Abstract

The present research aimed to reveal whether an augmented reality (AR) direction method would result in more rapid job accomplishment times, reduce mental workload, and have limited faults for simple duties in operational programming. This paper proposes a marker-based mobile AR application called SIPEMA-AR to improve the sustainable, innovative training module to provide interactive content in the form of work instructions for the water meter reading process in the context of a regional water company of workers’ training. Previous research on technical work which directly compared AR directions to conventional direction methods (e.g., paper) appeared which AR directions can increase technical work. However, this needed to be more accurate for modest duties in an operational setting. Applicants fulfilled modest technical tasks on the SIPEMA-AR application utilizing AR and paper command methods. The research results indicate that AR instruction has a significant influence on the time needed to do the task could be categorized as fast and the mental of workload could be categorized as low. Using AR instructions before paper instructions provides training that sustainably builds on paper instructions. The SIPEMA-AR application can be used as a support for modest tasks that focus on operational work. The SIPEMA-AR application can avoid problems that occur in operational work. This is because the time, effort, and funds needed in operational work can be minimized and provide maximum results.
Trust and electronic word of mouth on purchase intention: Rating as mediator Kojongian, Keren Sonia Petronela; Ariadi, Gede
Jurnal Fokus Manajemen Bisnis Vol. 14 No. 1 (2024)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/fokus.v14i1.8984

Abstract

In an increasingly digital era, trust factors, electronic word of mouth, and ratings have an important role in influencing consumer purchase intention. This study examines the effect of trust and electronic word of mouth, with ratings acting as a mediator, on the purchasing intentions of health products. The research centers on Shopee users residing in Salatiga City during COVID-19. The study sample consisted of 103 inhabitants of Salatiga City who used the Shopee marketplace. The analysis was performed using the partial least-squares structural equation method. The results suggest that trust does not significantly impact purchase intent, but the trust variable has a positive and significant impact on ratings. Moreover, purchase intent was positively and significantly affected by the rating variable. Purchase intention and evaluations are positively and significantly affected by electronic word of mouth elements. It is clear that using ratings as  mediators to link trust andpurchase intention has a significant impact. In contrast, the link between electronic word of mouth and purchase intention, where rating serves as a mediator, does not indicate any significant impact.