Article Per Year (5 Year)
p-Index From 2021 - 2026
0.947
P-Index
This Author published in this journals
All Journal Jurnal Penelitian Ekonomi Manajemen dan Bisnis Jurnal Manajemen Riset Inovasi DECISION : Jurnal Ekonomi dan Bisnis Prosiding Seminar Nasional Ilmu Manajemen Kewirausahaan dan Bisnis
Ichwan Musa
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Published : 5 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 5 Documents
Search

 1 
PENGARUH SELF-EFFICACY TERHADAP KINERJA PEGAWAI RUMAH SAKIT LABUANG BAJI Kabakoran, Rida Faradinsa; Haeruddin, Ikhwan Maulana; Ichwan Musa
DECISION : Jurnal Ekonomi dan Bisnis Vol. 4 No. 1 (2023): DECISION : Jurnal Ekonomi dan Bisnis
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (389.452 KB) | DOI: 10.31850/decision.v4i1.2125

Abstract

Penelitian ini bertujuan untuk menguji dan menganalisis pengaruh self-efficacy terhadap kinerja pegawai Rumah Sakit Labuang Baji. Sumber data pada penelitian ini berupa data primer yang diperoleh dengan menyebarkan kuesioner kepada responden. Populasi adalah 781 pegawai dengan sampel yang diperoleh sebanyak 24 PNS dan 23 Non PNS menggunakan rumus slovin. Penelitian ini menggunakan metode analisis regresi linier sederhana, uji t, dan koefisien determinasi dan data diolah menggunakan aplikasi SPSS versi 23. Hasil penelitian menunjukkan bahwa terdapat pengaruh positif dan signifikan self-efficacy terhadap kinerja pegawai golongan PNS yang ditunjukkan dari hasil uji t di mana nilai t hitung > nilai t tabel yaitu 4,239 > 1,717 dan nilai signifikansi sebesar 0,000 < 0,05. Hasil penelitian terhadap Non PNS pun positif dan signifikan yang ditunjukkan dari hasil uji t di mana nilai t hitung > nilai t tabel yaitu 4,118 > 1,721 dan nilai signifikansi sebesar 0,000 < 0,05. Disimpulkan bahwa self-efficacy berpengaruh positif dan signifikan terhadap kinerja pegawai Rumah Sakit Labuang Baji baik golongan PNS maupun Non PNS.
PENGARUH KESESUAIAN PENEMPATAN KERJA TERHADAP KEPUASAN KERJA PEGAWAI KANTOR GUBERNUR SULAWESI SELATAN Ayesha Putri Nanditya; Ichwan Musa; Zainal Ruma
DECISION : Jurnal Ekonomi dan Bisnis Vol. 4 No. 2 (2023): DECISION : Jurnal Ekonomi dan Bisnis
Publisher : Program Studi Manajemen Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31850/decision.v4i2.2634

Abstract

Pengaruh Kesesuaian Penempatan Kerja Terhadap Kepuasan Kerja Pegawai Pada Kantor Gubernur Biro Umum Dan Sekretariat Daerah Provinsi Sulawesi Selatan. Penelitian ini bertujuan untuk mengetahui bagaimana Pengaruh Kesesuaian Penempatan Kerja Terhadap Kepuasan Kerja Pegawai Pada Kantor Gubernur Biro Umum Dan Sekretariat Daerah Provinsi Sulawesi Selatan. Variabel bebas dalam penelitian ini adalah Kesesuaian penempatan kerja sedangkan variabel terikatnya adalah Kepuasan Kerja. Populasi dalam penelitian ini yaitu Pegawai Kantor Gubernur Biro Umum Dan Sekretariat Daerah Provinsi Sulawesi Selatan sedangkan sampel yang digunakan yaitu sebanyak 60 responden.Teknik pengambilan sampel dalam penelitian adalah sampel jenuh. Pengumpulan data dilakukan dengan menggunakan kuesioner. Teknik analisis data yang digunakan adalah analisis regresi linear berganda dengan menggunakan SPSS 25.00 for windows. Berdasarkan hasil analisis data Pengaruh Kesesuaian penempatan terhadap kepuasan kerja pegawai mengartikan bahwa setiap keberhasilan dari penempatan pegawai memberikan dampak bagi kepuasan kerja pegawai. Koefisien jalurnya menunjukkan bahwa penempatan pegawai memberikan pengaruh positif terhadap kepuasan kerja.
Pengaruh Content Marketing dan Online Costumer Review pada TikTok Shop Terhadap Keputusan Pembelian Produk MS Glow : Studi pada Mahasiswa Prodi Manajemen Fakultas Ekonomi dan Bisnis Universitas Negeri Makassar Syamsidar Syamsidar; Andi Mustika Amin; Ichwan Musa; Siti Hasbiah; Nurul Fadilah Aswar
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 3 No. 4 (2024): November : Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v3i4.4381

Abstract

This study aims to determine the effect of content marketing and online customer reviews on TikTok Shop on purchasing decisions for MS Glow products. This research is quantitative research with a descriptive approach. The sample used was 100 students of the Management Study Program, Faculty of Economics and Business, Makassar State University. Data collection was carried out using observation, literature study, and survey methods using a questionnaire. The method of data analysis uses Multiple Linear Regression Analysis using two statistical test methods, namely the t test (partial test) and the f test (simultaneous test) using Statistical Product and service Solution (SPSS). Based on the research results, the results of the F test hypothesis show the value of F count (74.023) > F table (3.09) with a significance level of 0.001 < 0.05, which means that the independent variables (content marketing X1, and online costumer review X2) simultaneously (together) have a positive and significant influence on purchasing decisions (Y). Meanwhile, the t test results obtained the t value on the Content Marketing variable (3.232) > t table (1.660) with a significance level of 0.002 < 0.05, which means that the Content Marketing variable (variable X1) partially has a positive and significant effect on purchasing decisions (variable Y). The Online Customer Review variable has a t value (4.701) > t table (1.660), with a significance level of 0.001 < 0.05, which means that the Online Customer Review variable (variable X2) partially has a positive and significant effect on purchasing decisions (variable Y).
Pengaruh Celebrity Endorser Dan Brand Image Terhadap Keputusan Pembelian Produk Scarlett Whitening Pada Mahasiswa Fakultas Ekonomi Dan Bisnis Universitas Negeri Makassar Anggy Frischa Filatamara; Muh. Ikhwan Maulana Haeruddin; Ichwan Musa; Amiruddin Tawe; Muhammad Ilham Wardhana Haeruddin
Jurnal Manajemen Riset Inovasi Vol. 1 No. 4 (2023): Oktober : Jurnal Manajemen Riset Inovasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/mri.v1i4.1857

Abstract

This research aims to determine the influence of Celebrity Endorser and Brand Image on Purchase Decisions for Scarlett Whitening Products among Students at the Faculty of Economics and Business, Makassar State University. The sample used was 100 students from the Faculty of Economics and Business who had been selected based on predetermined criteria. Data collection techniques were carried out using questionnaires and literature studies. Data analysis techniques consist of validity tests, reliability tests, classic assumption tests consisting of normality tests, multicollinearity tests and heteroscedasticity tests, multiple linear analysis tests, hypothesis tests, determinant coefficient tests. The results of this research show that the Celebrity Endorser and Brand Image variables have a positive and significant influence on purchasing decisions. The variable that most dominantly influences purchasing decisions is the Celebrity Endorser variable and the one that has the least influence is the Brand Image variable. The dependent variable for purchasing decisions can be explained by the Celebrity Endorser variable and the remaining Brand Image is explained by other variables that were not examined in this research.
Spirit Inovasi dan Makna Kewirausahaan di Era Ekonomi Digital: Studi Naratif pada Pengalaman Pelaku Bisnis Startup Hamsina Hamsina; Romansyah Sahabuddin; Muhammad Rakib; Ichwan Musa
Prosiding Seminar Nasional Ilmu Manajemen Kewirausahaan dan Bisnis Vol. 2 No. 2 (2025): Desember : Prosiding Seminar Nasional Ilmu Manajemen Kewirausahaan dan Bisnis
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/prosemnasimkb.v2i2.312

Abstract

This study aims to understand how the spirit of innovation and the meaning of entrepreneurship are constructed through the lived experiences of startup business actors in the digital economy era. Using a qualitative narrative inquiry approach within the social constructivist paradigm, this research explores how startup entrepreneurs interpret innovation, resilience in the face of failure, and social responsibility as integral parts of their entrepreneurial identity. Data were collected through in-depth interviews, non-participant observation, and document analysis of startups in the technology, education, and creative economy sectors in Indonesia. Narrative thematic analysis reveals that innovation is understood not merely as a business strategy but also as a form of self-expression and the construction of entrepreneurial identity. Failure is perceived as a reflective learning process that shapes resilience and generates new meaning in the entrepreneurial journey. Moreover, entrepreneurship is interpreted as a meaningful journey that integrates economic goals with social and moral values. The digital ecosystem functions as a social space where entrepreneurial values are negotiated, shared, and reinforced through interaction and collaboration. These findings affirm that entrepreneurship in the digital era is a social process involving creativity, ethical reflection, and sustainable innovation. Theoretically, this study contributes to expanding the understanding of entrepreneurship as a social practice, while practically emphasizing the importance of reflective learning and value awareness in building a sustainable and meaningful startup ecosystem for society.
Co-Authors Amiruddin Tawe Andi Mustika Amin Anggy Frischa Filatamara Ayesha Putri Nanditya Hamsina Hamsina Kabakoran, Rida Faradinsa M. Ikhwan Maulana Haeruddin Muhammad Rakib Nurul Fadilah Aswar Romansyah Sahabuddin Siti Hasbiah Syamsidar Syamsidar Zainal Ruma