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All Journal Jurnal Penelitian Ekonomi Manajemen dan Bisnis Sahmiyya: Jurnal Ekonomi dan Bisnis Trending: Jurnal Manajemen dan Ekonomi Maslahah: Jurnal Manajemen dan Ekonomi Syariah Journal of Islamic Economics and Finance Equivalent : Journal of Economic, Accounting and Management Ekonosfera: Jurnal Ekonomi, Akuntansi, Manajemen, Bisnis dan Teknik Global
Dwi Novaria Misidawati
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Religion Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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Pengaruh Gaya Hidup, Brand Image, Brand Trust, Dan Brand Awareness Terhadap Keputusan Pembelian Produk Sepatu Ventela : (Studi Kasus Mahasiswa FEBI UIN Gusdur Angkatan 2020) Baqiyatus Sholikhah; Dwi Novaria Misidawati
Trending: Jurnal Manajemen dan Ekonomi Vol. 2 No. 3 (2024): Juli : Trending: Jurnal Manajemen dan Ekonomi
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/trending.v2i3.2749

Abstract

In this modern era, shoes have become an important need for every individual, because they are not only used for sports but have become a fashion trend to support their appearance. Apart from that, shoes have also become a favorite among shoe lovers. The development of the shoe industry in Indonesia is increasing rapidly from year to year, resulting in the emergence of new companies. One shoe product that experiences intense competition in the industrial world is the Ventela company. This research discusses the influence of lifestyle, brand image, brand trust and brand awareness on purchasing decisions for Ventela shoes. This research was conducted to analyze the influence of lifestyle, brand image, brand trust, and brand awareness on purchasing decisions for 2020 FEBI UIN Gusdur students, both partially and simultaneously. This type of research is a survey with a quantitative approach. The population of this research is FEBI UIN Gusdur Students Class of 2020. The sampling used was non-probability sampling with accidental sampling technique so that a sample of 80 respondents was obtained. The research results show that lifestyle has no influence on purchasing decisions, brand image influences purchasing decisions, brand trust influences purchasing decisions, and brand awareness influences purchasing decisions.
Pengaruh Lifestyle, Modernitas dan Kontrol Diri terhadap Perilaku Konsumsi Generasi Z Kota Pekalongan dalam Pembelian Merchandise K-Pop Ratna Firdiyana; Dwi Novaria Misidawati
Trending: Jurnal Manajemen dan Ekonomi Vol. 2 No. 3 (2024): Juli : Trending: Jurnal Manajemen dan Ekonomi
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/trending.v2i3.2751

Abstract

Consumption behavior is an activity directly related to achieving, using and paying for goods or services and products needed before and after these actions. This study aims to determine the effect of lifestyle, modernity and self-control on the consumption behavior of generation Z of Pekalongan City in purchasing K-Pop merchandise. This research is a type of field research using a quantitative approach. Data collection in the study used to questionnaire method distributed directly to respondents with a sample size of 97 people. The sampling techniqueused was accidental sampling. This study used data analysis method validity test, reliability test, classical assumption test, multiple linear regression test and hypothesis testing using the IBM SPSS statistics 20 application. The result showed that partially the lifestyle variable had a positive and significant effect on consumption behavior. Modernity partially has a positive and significant effect on consumption behavior. Self-control partially has a positive and significant effect on consumption behavior. Simultaneously, lifestyle variable, modernity and self-control affect consumption behavior with a contribution value of 58.3% and the rest is influenced by other variables outside the study by 41,7%.
Pengaruh Financial Literacy, Risk Tolerance, dan Religiusitas terhadap Keputusan Investasi di Pasar Modal Syariah (Studi pada Mahasiswa FEBI UIN K.H. Abdurrahman Wahid Pekalongan) M. Khotim; Dwi Novaria Misidawati
Maslahah : Jurnal Manajemen dan Ekonomi Syariah Vol. 2 No. 3 (2024): JULI : Maslahah : Jurnal Manajemen dan Ekonomi Syariah
Publisher : STAI YPIQ BAUBAU, SULAWESI TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59059/maslahah.v2i3.1486

Abstract

The phenomenon of investment in the capital market is increasingly developing, especially the sharia capital market. Establishing a sharia capital market is the right decision considering that Indonesia is the country with the largest number of Muslims. The sharia capital market should be helped by the presence of a large Muslim community. However, in reality the level of public interest in the Islamic capital market has decreased. Irwan Abdullah as Head of the IDX Sharia Capital Market Division said that the market share of the sharia capital market decreased after the Covid-19 pandemic. Determining investment decisions is related to several things, such as financial literacy, risk tolerance, and religiosity. The aim of this research is to analyze the influence of financial literacy, risk tolerance and religiosity on the decision to invest in the sharia capital market among FEBI UIN K.H Abdurrahman Wahid Pekalongan students. This type of research is field research or field research with a quantitative approach. The population in this study was 2569 FEBI students. The data collection method is a questionnaire that has been tested as valid and reliable using a sample of 100 respondents. This research uses a multiple linear regression test data analysis method with the help of SPSS 21. The results of this research show that financial literacy and religiosity influence investment decisions. Meanwhile, risk tolerance does not influence investment decisions. Then simultaneously financial literacy, risk tolerance and religiosity influence investment decisions.
Pengaruh Desain Produk, Harga, dan Citra Merek terhadap Preferensi Konsumen pada Produk Fashion Nafasa Busana Muslimah Kedungwuni Vina Rizqoeni; Dwi Novaria Misidawati
Journal of Islamic Economics and Finance Vol. 2 No. 4 (2024): November: Journal of Islamic Economics and Finance
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/jureksi.v2i4.1862

Abstract

This study aims to analyze the influence of product design, price, and brand image on consumer preferences for Nafasa Muslimah Fashion Products in Kedungwuni. Consumer preference is one of the key factors that influence purchasing decisions, and can be influenced by various marketing elements, such as design quality, pricing, and brand image strength. The theory used in this study is the Theory of Planned Behavior (TPB), which explains that consumer behavior can be influenced by attitudes, subjective norms, and perceived behavioral control. This study uses a quantitative method with a survey approach. Data were collected through questionnaires distributed to 96 respondents who were consumers of Nafasa Muslimah Fashion products in Kedungwuni, Central Java, with an age range of 20-60 years. Validity, reliability tests, and multiple regression analysis were used to test the relationship between independent variables (product design, price, brand image) and dependent variables (consumer preferences). The results of the study indicate that product design has a significant effect on consumer preferences with a calculated t value greater than the t table (2.771> 1.985) and a significance value of 0.0068 <0.05. Price has a significant effect on consumer preferences with a calculated t value greater than the t table (2.506> 1.985) and a significance value of 0.0139 <0.05. And brand image has a significant effect on consumer preferences with a calculated t value greater than the t table (2.033> 1.985) and a significance of 0.0448 <0.05.
Pengaruh Gaya Hidup, Marketing Effect, Modernitas Individu dan Kontrol Diri terhadap Perilaku Konsumtif Belanja Online Mahasiswa: (Studi pada Mahasiswa Fakultas Ekonomi dan Bisnis Islam UIN K.H. Abdurrahman Wahid Pekalongan) Estu Pramudita; Dwi Novaria Misidawati
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 3 No. 4 (2024): November : Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v3i4.4422

Abstract

This study aims to analyze the influence of lifestyle, marketing effect, individual modernity, and self-control on the online shopping consumptive behavior of students at the Faculty of Islamic Economics and Business, UIN K.H. Abdurrahman Wahid Pekalongan. The phenomenon of online shopping has been increasingly prevalent in today's era, in line with the rapid development of digital technology and the internet, especially among students. As part of the digital generation, students have easy access to the internet, where nearly every activity is intertwined with internet usage, particularly on online shopping platforms. This research is a field study using a quantitative approach. A questionnaire was distributed to 96 respondents, students of the Faculty of Islamic Economics and Business at UIN K.H. Abdurrahman Wahid Pekalongan. The sample size was determined using purposive sampling based on predetermined criteria. The analysis methods used include instrument testing (validity and reliability tests), multiple linear regression, classical assumption tests (normality, heteroscedasticity, multicollinearity tests), and hypothesis testing (T-test, F-test, coefficient of determination test). The data were processed using SPSS Statistics 29. The results of the study indicate that: 1) The lifestyle variable does not have a significant effect on online shopping consumptive behavior, with a t-value of (1.563) < t-table (1.986). 2) The marketing effect variable significantly influences online shopping consumptive behavior, with a t-value of (4.495) > t-table (1.986). 3) The individual modernity variable significantly influences online shopping consumptive behavior, with a t-value of (2.111) > t-table (1.986). 4) The self-control variable significantly influences online shopping consumptive behavior, with a t-value of (3.173) > t-table (1.986). Simultaneously, lifestyle, marketing effect, individual modernity, and self-control all significantly influence online shopping consumptive behavior, with an F-value greater than the F-table (F-value 37.079 > F-table 2.47).
Analisis Aspek Ekonomi Studi Kelayakan Bisnis Pondok Pesantren dengan Masyarakat dalam Meningkatkan UMKM (Studi Kasus Pondok Pesantren Al-Ustmani) Sariyah Hafsoh; Dwi Novaria Misidawati
Sahmiyya: Jurnal Ekonomi dan Bisnis Vol 3, No 2 November 2024
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Kontribusi masyarat pesantren ini antara lain beberapa usaha mikro, kecil, dan menengah (UMKM) yang saat ini menjadi satu-satunya usaha yang signifikan menopang perekonomian nasional. Agar UMKM semakin sukses dan mempunyai potensi pertumbuhan yang sesuai, maka perlu dilakukan kajian lebih mendalam terhadap PHK usaha sebelum mendirikan UMKM. Pondok Pesantren terkait untuk mendorong terwujudnya perekonomian bagi warga masyarakat di sekitarnya. Pondok Pesantren Al-Ustmani telah lama menjalin kemitraan ekonomi dengan warga masyarakat sekitar. Tujuan penelitian ini adalah untuk mengkaji strategi Pondok Pesantren dalam upaya meningkatkan rata-rata pertumbuhan ekonomi rumah tangga serta faktor-faktor yang menyebabkan tetap bertahannya hubungan ekonomi antara keluarga Pesantren dengan masyarakat umum. Penelitian ini menggunakan metode deskriptif-kualitatif. Teknik pengumpulan data yang dilakukan di Pondok Pesantren dengan cara dokumentasi, observasi, dan wawancara.
Peran Kode Etik Profesi Akuntan dalam Skandal Keuangan Global : Studi Pustaka Riska Naila Zulfa; Wafik Rofilah; Arsen Adhita Sendi; Lindi Sestia Farba; Dwi Novaria Misidawati
Equivalent : Journal of Economic, Accounting and Management Vol. 3 No. 2 (2025): Equivalent : Journal of Economic, Accounting and Management
Publisher : CV. Doki Course and Training

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61994/equivalent.v3i2.1068

Abstract

Abstract : Professional accounting ethics is the application of ethics and morality to accounting practices. However, there are still many violations of the professional code of ethics for accountants, both domestically and internationally. This study was conducted with the aim of providing a comprehensive analysis of the role of accounting ethics in preventing or uncovering global financial scandals. The method used was a literature review. The results of the analysis indicate that ethics serve as a barrier to prevent financial scandals and the misuse of financial information through basic principles such as integrity, objectivity, competence and prudence, confidentiality, and professionalism. Abstrak : Etika profesi akuntansi merupakan aplikasi dari etika dan moralitas ke dalam praktik-praktik akuntansi. Namun, masih banyak terjadi pelanggaran kode etik profesi akuntan, baik di dalam negeri maupun di luar negeri. Penelitian ini dilakukan dengan tujuan untuk memberikan analisis komprehensif tentang peran kode etik akuntansi dalam mencegah atau mengungkap skandal keuangan global. Metode yang digunakan adalah studi pustaka. Hasil telaah menunjukan bahwa kode etik berfungsi sebagai benteng pencegah terjadinya skandal keuangan dan penyalahgunaan informasi keuangan melalui prinsip-prinsip dasar seperti integritas, objektivitas, kompetensi dan kehati hatian, kerahasiaan, serta profesionalisme.
Sharia Crowdfunding as a Source of Funding for Halal Creative Industries in Indonesia Ariyanti, Yulia Dewi; Dwi Novaria Misidawati; Syifa Rohmah
Sahmiyya: Jurnal Ekonomi dan Bisnis Vol 4, No 1 Mei 2025
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

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Abstract

The halal creative industry is growing in Indonesia, driven by the increasing demand for sharia-based products and services. One of the main challenges of this industry is the limited access to funding sources that comply with sharia principles. Islamic crowdfunding comes as an alternative solution that allows the community to contribute to the funding of halal creative industry projects collectively. This research uses the literature review method to analyze the concept, implementation, and challenges of sharia crowdfunding as a source of funding for the halal creative industry. Data is obtained from relevant journals, articles, books, and research reports. The analysis was carried out with a qualitative descriptive approach to understand the sharia crowdfunding mechanism and its impact on the halal creative industry. The results showed that Islamic crowdfunding has great potential in supporting the halal creative industry by providing access to financing based on the principles of justice, transparency, and profit sharing (mudharabah and musyarakah). However, the main challenges in its implementation include low Islamic financial literacy among the public, regulations that are still developing, and the risk of fraud and default. Supervision from sharia authorities as well as the development of stricter regulations are needed to increase the trust and effectiveness of this system. Islamic crowdfunding is an innovative solution for funding halal creative industries that can increase the inclusiveness of the Islamic economy. It is recommended that there should be wider Islamic financial education and more comprehensive regulatory support so that this financing model can develop optimally and sustainably.
Peran Ethical Governance Dalam Mewujudkan Transparansi Dan Akuntabilitas Perusahaan Dina Nazilatul Hidayah; Dwi Sinta Amalia; Nayaka Khansa Ariella; Karina Oktaviani; Dwi Novaria Misidawati; Nanda Tribramantya Purnama
Ekonosfera: Jurnal Ekonomi, Akuntansi, Manajemen, Bisnis dan Teknik Global Vol. 1 No. 2 (2025): April
Publisher : Yayasan Cendekia Gagayunan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63142/ekonosfera.v1i2.189

Abstract

The implementation of ethical governance is a crucial aspect in forming transparent and accountable corporate governance. Governance based on ethical principles is believed to be able to increase stakeholder trust and support the company's sustainability. This research aims to examine the role of ethical governance in forming transparent and accountable corporate governance.  This research uses a descriptive qualitative approach with data collection techniques through literature review from various relevant sources, including the principles of Good Corporate Governance and business ethics. The results of the study show that ethical governance, which is based on the values of integrity, openness, and honesty, makes a significant contribution to increasing transparency and accountability of companies. Transparency is achieved through the delivery of accurate and timely information, while accountability is strengthened through an internal oversight system and the formation of an organizational culture that upholds ethics. In addition, the effectiveness of implementing ethical governance is influenced by internal factors such as organizational culture and management commitment, as well as external factors such as government regulations and public pressure. This study concludes that the integration of ethical principles into corporate governance is an important foundation in building transparency, accountability, and stakeholder trust, which ultimately supports corporate sustainability.
Analisis Peran Etika Bisnis Islam Dalam Membangun Strategi Loyalitas di UMKM Berbasis Syariah Kabupaten Pekalongan Pada Era Revolusi Industri 5.0 Dinda Safira; Nur Zalfa Rifqo Nabila; Ahmad Zaeni Ismail; Karomatul Izzah; Dwi Novaria Misidawati
Ekonosfera: Jurnal Ekonomi, Akuntansi, Manajemen, Bisnis dan Teknik Global Vol. 1 No. 2 (2025): April
Publisher : Yayasan Cendekia Gagayunan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63142/ekonosfera.v1i2.197

Abstract

Business ethics are studied not only to find out what business ethics are, but business ethics aims to help business actors make ethical business decisions. The purpose of this study is to determine the role of business ethics in building loyalty strategies in sharia-based MSMEs in Pekalongan Regency in the era of the 5.0 industrial revolution. The method used is descriptive qualitative, data sources come from interviews, observations and literature studies. The results of the study indicate that the application of Islamic business ethics principles can increase consumer loyalty through transparency, honesty, and ethical commitment in running a business. Factors that influence the application of Islamic business ethics in building loyalty strategies for sharia-based MSMEs in Pekalongan Regency are factors of belief, local culture and social norms, market pressure, and limited resources. Despite facing many challenges, trust and loyalty from consumers and better relationships with stakeholders are positive results felt by sharia-based MSMEs in Pekalongan Regency that apply Islamic business ethics. This shows that although the application of Islamic business ethics requires great effort and commitment, the long-term benefits in terms of sustainability and blessings are greater than unethical business practices.
Co-Authors Ahmad Zaeni Ismail Ajeng Nisa Alifia Salsabila Ariyanti, Yulia Dewi Arsen Adhita Sendi Baqiyatus Sholikhah Bella Dwi Saputri Dina Nazilatul Hidayah Dinda Safira Dwi Sinta Amalia Estu Pramudita Karina Oktaviani Karomatul Izzah Lindi Sestia Farba M. Khotim Najwa Azmi Nanda Tribramantya Purnama Nayaka Khansa Ariella Nur Shihatus Sakinah Nur Zalfa Rifqo Nabila Ratna Firdiyana Riska Naila Zulfa Sariyah Hafsoh Syifa Rohmah vika agustina, prafasta Vina Rizqoeni Wafi Najmi Naufal Athallah Wafik Rofilah