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All Journal JUDICIOUS: Journal of Management Unram Journal of Community Service (UJCS) Journal Of Science Education And Management Business Moneter : Jurnal Keuangan dan Perbankan
Bachtillah, Andriansyah
Unknown Affiliation
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

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Pengaruh Kualitas Produk dan Citra Merek Terhadap Keputusan Pembelian Mobil Xenia di Dealer Daihatsu Lippo Cikarang Bachtillah, Andriansyah; Prattinaja, Dellano Putra
JUDICIOUS Vol 4 No 2 (2023): Judicious
Publisher : Neolectura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37010/jdc.v4i2.1481

Abstract

Penelitian ini digunakan untuk mengetahui pengaruh kualitas produk dan citra merek terhadap keputusan pembelian. Penelitian ini merupakan penelitian kuantitatif, yaitu penelitian yang digunakan untuk meneliti populasi atau sampel tertentu, teknik pengambilan sampel pada umumnya dilakukan secara acak, pengumpulan data menggunakan instrumen penelitian, analisis data yang bersifat kuantitatif/statistik dengan tujuan menguji hipotesis yang telah ditetapkan. Berdasarkan pada hasil penelitian yang telah dilakukan diketahui bahwa variabel kualitas produk dan citra merek secara parsial berpengaruh positif dan signifikan terhadap keputusan pembelian.
The Role of Reward Programs in Increasing Teacher Motivation at the Rumah Belajar Tutoring Institution Neng Ayu Sri wahyuni; Wahyuni, Sri; Rahmawati, Siti Sofiah; Bachtillah, Andriansyah; Utami, Wanda Yulia
Moneter: Jurnal Keuangan dan Perbankan Vol. 13 No. 1 (2025): APRIL
Publisher : Universitas Ibn Khladun Bogor

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Abstract

This study aims to explore the role of reward programs in increasing the motivation of tutoring teachers at Rumah Belajar. Using a qualitative method with a case study approach, data was collected through in-depth interviews with tutoring teachers involved in the reward program and literature review. The results show that the reward program plays a significant role in increasing teacher motivation, both intrinsically and extrinsically. Teachers feel appreciated for their contributions, which encourages improved performance and commitment to the teaching process. Additionally, the reward program creates a more collaborative and healthy competitive work environment. This research aligns with motivation theory, which states that recognition and appreciation can strengthen individual motivation. This study provides practical implications for the management of Rumah Belajar in designing more effective reward programs to motivate teachers.
Strengthening Financial Capabilities and Entrepreneurial Skills of Indonesian Migrant Workers in Penang, Malaysia Puspitasari, Devy Mawarnie; Bachtillah, Andriansyah
Unram Journal of Community Service Vol. 6 No. 3 (2025): September
Publisher : Pascasarjana Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/ujcs.v6i3.1127

Abstract

This community engagement program aims to enhance financial literacy and entrepreneurial readiness among Indonesian Migrant Workers (TKI) in Penang, Malaysia. Many TKI, particularly those employed in the informal sector, face significant challenges in managing personal finances and lack the necessary skills to initiate small businesses. In collaboration with the NGO Permai Malaysia, this program offers participatory training that covers basic financial management, daily expense tracking, savings and debt planning, as well as the development of simple micro-enterprises. The program is designed using a Participatory Action Research (PAR) approach and employs Gap Analysis to identify learning needs. The results indicate a significant improvement in participants’ knowledge and confidence in financial management, with many expressing enthusiasm and readiness to apply the skills acquired. The success of this initiative highlights the importance of practical and context-relevant education in empowering migrant workers towards economic independence. This activity supports the Sustainable Development Goals (SDGs), particularly in the areas of quality education, decent work, and reduced inequalities.
Analisis Pengaruh Gaya Kepemimpinan Transformasional Terhadap Kinerja Pegawai Aparatur Sipil Negara Kelurahan Meruya Selatan Jakarta Barat Supriyatno; Junaedi; Bachtillah, Andriansyah; Ambarsari, Dewi
Journal of Science Education and Management Business Vol. 4 No. 3 (2025): JOSEMB (Journal Of Science Education And Management Business)
Publisher : Riset Sinergi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62357/joseamb.v4i3.766

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh gaya kepemimpinan transformasional terhadap kinerja pegawai Aparatur Sipil Negara (ASN) di Kelurahan Meruya Selatan, Jakarta Barat. Dalam era reformasi birokrasi dan peningkatan tuntutan pelayanan publik, efektivitas kepemimpinan menjadi faktor krusial dalam mendorong kinerja pegawai. Gaya kepemimpinan transformasional, yang mencakup pengaruh ideal, motivasi inspiratif, stimulasi intelektual, dan pertimbangan individual, diyakini mampu menciptakan lingkungan kerja yang kondusif, memotivasi pegawai, serta meningkatkan produktivitas dan kualitas layanan. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei. Data dikumpulkan melalui kuesioner yang disebarkan kepada 110 ASN yang bekerja di lingkungan Kelurahan Meruya Selatan. Teknik analisis yang digunakan adalah Partial Least Square–Structural Equation Modeling (PLS-SEM) untuk menguji hubungan antara variabel kepemimpinan transformasional dan kinerja pegawai. Hasil penelitian menunjukkan bahwa gaya kepemimpinan transformasional berpengaruh positif dan signifikan terhadap kinerja ASN, terutama pada dimensi motivasi inspiratif dan perhatian individual. Temuan ini menegaskan pentingnya peran kepemimpinan dalam menciptakan perubahan positif di lingkungan kerja ASN. Implikasi praktis dari penelitian ini adalah perlunya peningkatan kapasitas kepemimpinan transformasional di tingkat kelurahan melalui pelatihan dan pengembangan kompetensi manajerial. Penelitian ini juga membuka peluang bagi studi lanjutan yang mengkaji peran variabel mediasi seperti motivasi kerja atau komitmen organisasi dalam hubungan antara kepemimpinan dan kinerja ASN.
Co-Authors Ambarsari, Dewi Devy Mawarnie Puspitasari JUNAEDI Neng Ayu Sri wahyuni Prattinaja, Dellano Putra Rahmawati, Siti Sofiah Sri Wahyuni Supriyatno Utami, Wanda Yulia