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All Journal Jurnal Ilmiah Administrasi Pemerintahan Daerah Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Priviet Social Sciences Journal West Science Business and Management INTERNATIONAL JOURNAL OF ECONOMICS AND MANAGEMENT REVIEW
Adiyatna, Hafidh Rifky
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

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Do profitability and liquidity drive market valuations? A study based on Tobin Q in LQ45 Firms (Q1 2021 – Q3 2024) Wardana, Aditya; Sasongko, Rolan Mart; Adiyatna, Hafidh Rifky; Budi, Ryan Setya; Fatmayuni, Ida Ayu
Priviet Social Sciences Journal Vol. 5 No. 9 (2025): September 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i9.587

Abstract

This study aims to evaluate the effect of return on assets and current ratio on firm value in LQ45 indexed companies from Q1 2021 until Q3 2024. Quantitative causal-comparative design used and a census sampling of 45 companies (675 observations), This study employs Tobin’s Q as an indicator of firm value. The analysis reveals that ROA positively and significantly influences firm value, indicating that higher profitability improves investor valuation. In contrast, there is no statistically significant relationship between CR and firm value, suggesting that liquidity is not a primary driver of market valuation. Recommendations include focusing on profitability and asset efficiency to increase firm value, while future research should explore additional variables such as firm size or leverage. The limitations of this study relate to the use of Tobin's Q as a measure of firm value, whereas other methods can also be used.
Blue Ocean Strategy Formulation In Non Formal Education Industry Study At Bimbingan Belajar Youth Educational Centre (Yec) Adiyatna, Hafidh Rifky
INTERNATIONAL JOURNAL OF ECONOMICS AND MANAGEMENT REVIEW Vol 1 No 3 (2023): Current Issue 3
Publisher : SMARTINDO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58765/ijemr.v1i3.167

Abstract

Purpose - This study aims to identify existing attributes and offers by industry, in this case conventional learning tutors in Yogyakarta, and the other strategic independent learning groups using media books, Youtube, and others education online platform. These attributes and offering levels are represented in a value curve. After obtaining the value curve from the industry, the purpose of the next study is to formulate a new strategy for Bimbel YEC with a Blue Ocean Strategy framework. Design/methodology/approach – The study was conducted with a questionnaire instrument. Kueisoner was distributed to three groups of respondents, namely groups of respondents who gave their ratings on an ideal tutoring, a group of consumer tutoring in Yogyakarta, and consumers of Bimbel YEC. The results of the data from the first and third groups are compared, then the analysis is carried out to determine recommendations for adjustments to the offering level of each Bimbel YECs’ attribute. Adjustments are made with three main considerations. First, the difference in the expectation value of respondents with the Bimbel YECs' offering level was compared with the standard deviation of respondents' expectations. If the difference is larger than the standard deviation, an adjustment in the offering level needs to be done. The offering level is maintained if the difference between these two values is less than the standard deviation. The second consideration is made to the resources and the potential costs needed for each choice of adjustment action, especially in improving and adding attributes. The third consideration is done by comparing the offers from competitors and independent learning strategic groups whose assessments are obtained from the results of the focus group discussion. Originality - Formulation new strategy with blue ocean strategy framework for Bimbel YEC Findings and Discussion – The results of this study are recommendations for new strategies for Bimbel YEC. Bimbel YEC is recommended to focus on offering programs for grades 6, 9 and 12 for guidance on national exam preparation. In addition to the high demand of consumers, this can also increase the efficiency and effectiveness of the use of existing resources, have the opportunity to open new markets, and minimize costs incurred. The guidance process is done by a combination of offline learning and online media. This offer is not given by competitors or independent learning strategic groups. Bimbel YEC can be a learning guide with clearer positioning and can provide services with "cerdas mencerdaskan" Conclusion – Bimbel YEC is recommended to focus on offering programs for grades 6, 9 and 12 for guidance on national exam preparation. In addition to the high demand of consumers, this can also increase the efficiency and effectiveness of the use of existing resources, have the opportunity to open new markets, and minimize costs incurred.
Transformation of SME Business Models Through Innovation: The Case of Home Business Camp (HBC) in the Post Covid-19 Pandemic Period Saputro, Budi Purnomo; Kusmantini, Tititk; Utami, Yekti; Adiyatna, Hafidh Rifky; Hadyantari, Faizatu Almas
West Science Business and Management Vol. 2 No. 03 (2024): West Science Business and Management
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsbm.v2i03.1083

Abstract

Through analysis that, you can concluded that market orientation, orientation entrepreneurship, business model innovation, and performance development product new each other related in SME context. Strong market and entrepreneurial orientation can push business model innovation, which in turn can increase performance development product new. Business model innovation is also possible role as an internal mediator connection between market orientation, orientation entrepreneurship, and performance development product new. Therefore​ that's important for SMEs to Keep going do transformation business through innovation To use survive and compete in a competitive market, especially during the COVID-19 pandemic.
RESPONS PEMUDA PEDESAAN TERHADAP KEBIJAKAN PEMBANGUNAN DAERAH DALAM KETERSEDIAAN LAPANGAN KERJA Saraswati, Yudhistira; Sasongko, Rolan Mart; Adiyatna, Hafidh Rifky; Yuliana, Hesty; ivandi S, Muh
Jurnal Ilmiah Administrasi Pemerintahan Daerah Vol 17 No 1 (2025): Innovative Governance
Publisher : Post Graduate School of Government Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33701/jiapd.v17i1.5326

Abstract

Development inequality remains a persistent issue in many regions, often stemming from imbalanced policy implementation and regional disparities. Youth, as a socially and economically vulnerable group, are particularly affected by such conditions. This study aims to analyze the responses of young people in East Java Province to local development policies. Using a descriptive qualitative approach supported by surveys and literature review, the research explores perceptions and experiences of youth toward government-led development initiatives. The findings reveal that, overall, youth in East Java demonstrate a positive attitude toward regional development policies, acknowledging improvements in infrastructure, education, and public services. However, significant concerns remain, particularly regarding the limited and indirect impact of such policies on employment opportunities. Many young people, especially those from rural areas, express dissatisfaction with the lack of accessible jobs, which compels them to migrate to urban centers or other provinces in search of better economic prospects. This phenomenon highlights a critical gap in inclusive development planning. The study underscores the urgent need for strategic policy reforms aimed at reducing regional disparities and enhancing youth participation in local development. One recommended approach is the acceleration of development in underdeveloped areas by optimizing local potentials such as agriculture, creative industries, and rural-based manufacturing. Strengthening these sectors can not only create sustainable employment but also curb youth migration and promote balanced regional growth. The study contributes to the discourse on youth-oriented development and serves as a reference for policymakers seeking inclusive and equitable development strategies.
Strategy formulation for the career preparation guidance program of the EduTech Startup Brofesional.id Adiyatna, Hafidh Rifky; Balqis, Fadhila
Priviet Social Sciences Journal Vol. 5 No. 12 (2025): December 2025
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/pssj.v5i12.745

Abstract

This study aims to formulate development strategies and determine the priority strategies applicable to the Career Preparation Guidance Program of the edutech startup Brofesional.id. This research began by analyzing the internal and external factors influencing the program. An analysis was conducted to identify the program’s strengths, weaknesses, opportunities, and threats. To formulate strategies, this study applies the principles of strategic management and utilizes various analytical tools, including the IFE, EFE, SWOT, IE, and QSPM matrices. The findings indicate that the most feasible strategy for Brofesional.id is to enhance promotional activities through regular collaborations with government agencies. This suggested approach is supported by a QSPM analysis score of 4.807. 
MAPPING OF YOGYAKARTA CITY'S MSME READINESS FOR GOVERNMENT PROGRAMS, PROMOTIONS AND EXHIBITIONS : LEGALITY, MANAGEMENT, AND MARKET ORIENTATION Adiyatna, Hafidh Rifky
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 9 No 3 (2025): Edisi September - Desember 2025
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v9i3.7032

Abstract

This study aims to map the level of readiness of Micro, Small, and Medium Enterprises (MSMEs) in Yogyakarta City in the context of promotion and exhibition facilitation through indicators of market readiness, governance readiness, and administrative readiness. The study used a descriptive quantitative approach with a cross-sectional survey design. Data sourced from a structured questionnaire completed by 452 MSMEs were analyzed using descriptive statistics in the form of frequency tabulations, percentages, summary measures of central tendency, and cross-tabulations. The results showed that the composition of respondents was dominated by the culinary sector (51.1%), and most MSMEs started their businesses in the 2016–2019 period. A total of 70.6% of MSMEs have a digital marketing platform, but its use is still concentrated on one main channel, primarily Instagram. Target market orientation is still dominated by the local market (58.2%), while orientation covering the international market is relatively small. From a governance aspect, the majority of MSMEs do not have a vision (66.2%) and have not set annual targets (59.1%), potentially weakening the focus and measurement of the success of promotional programs. In terms of administrative readiness and promotional experience, 56.9% of MSMEs have a Business Identification Number (NIB). However, the majority have never participated in an exhibition/expo (71.7%). Descriptively, MSMEs with a vision and annual targets tend to be better prepared in other aspects, such as legality, digital platform adoption, expo experience, and median turnover. The study recommends a phased facilitation model that includes accelerating legality, core promotional training, strengthening integrated digital marketing channels, and pre- and post-exhibition curation and mentoring to ensure promotions have a sustainable impact.
Co-Authors Aditya Wardana, Aditya Balqis, Fadhila Budi, Ryan Setya Fatmayuni, Ida Ayu Hadyantari, Faizatu Almas ivandi S, Muh Kusmantini, Tititk saputro, budi purnomo Sasongko, Rolan Mart Yekti Utami Yudhistira Saraswati Yuliana, Hesty