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Non-phisical Tourism Infrastructure; How Specific Allocation Fund (DAK) Contributes to Local Human Resources? Muh Hilmi Pauzi; Musleh; Evilia Rochmi; Mahrun; Riadatus Solihin
Journal of Management Entrepreneurship and Tourism Vol. 1 No. 1 (2023): July, Journal of Management Entrepreneurship and Tourism
Publisher : Sumber Belajar Sejahtera

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61277/jmet.v1i1.15

Abstract

This research aims to elaborate the use of special allocation funds to welcome the acceleration of tourism development through empowerment activities and tourism skills training in Central Lombok district. This research adopts a qualitative approach with a case study type. Data collected from primary and secondary sources such as the tourism office as the organizer and training participants as program beneficiaries are processed descriptively based on the participants' narratives. Documents in the form of photos and activity reports also become skunder data to be processed to support primary data. The results showed that the Special Allocation Fund (DAK) allocated by the central order for the development of the tourism industry in Central Lombok district to develop non-physical infrastructure was used for the needs of increasing human resources through various programs that have been successfully implemented. The government collaborates with communities who have high motivation for the development of pariwisaata in Central Lombok. Programs that have been successfully implemented; digitalization, security and safety in tourist destinations, training of tour guides (artificial, cultural and natural), training on tourism village management and training on improving innovation and hygiene of culinary dishes. The empowerment program was initiated to increase the capacity and capability of trained and certified tourism personnel. The acceleration of increasing the capacity of tourism resources in the future can be spread evenly to tourism villages and the time is longer so that the effectiveness of training can be absorbed properly.
Penerapan Program Lapak Buku untuk Meningkatkan Minat Baca Siswa SMKN 1 Kotaraja Aidiatul Fitri, Ramdani; Rochmi, Evilia; Yanti, Nila; Utami, Desy Auliya; Fitriani, Nurlailina; Hamid, Muhammad
Jurnal Inovasi dan Pengabdian kepada Masyarakat (JIPMas) Vol. 1 No. 2 (2025): November
Publisher : Yayasan Arfah Bin Haji Muhammad Saleh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63980/jipmas.v1i2.111

Abstract

The implementation of the Book Stall Program at SMKN 1 Kotaraja was driven by the low reading interest among students, reflected in the limited use of the school library and minimal participation in literacy activities. This condition indicated the need for a literacy strategy that is accessible, appealing, and integrated into students’ daily routines. Through a teaching assistance approach, the program was designed to create an open literacy space that allows students to interact freely with various reading materials. The method was carried out twice a week in the school’s outdoor area, using mentoring, interpersonal communication, and direct observation to capture students’ levels of engagement. The findings indicate a clear increase in students’ reading interest, as shown by their spontaneous visits to the book stall, willingness to browse and read books, active discussions about the content, and repeated participation in subsequent sessions. Students also demonstrated greater confidence in expressing their understanding and showed improvement in communicative and reflective literacy behaviors. These results highlight that open reading spaces, consistent exposure to books, and supportive mentoring can effectively stimulate students’ interest in reading. Therefore, the Book Stall Program supported by teaching assistance contributes positively to fostering a sustainable literacy culture in SMKN 1 Kotaraja.
Upacara Betetulak (Tolak Bala) dan Persembahan Adat di Dusun Marang Desa Kotaraja: Kajian Etnografi Religi Iman, Fatmatul; Rochmi, Evilia; Rinjani, Yulita Sari; Fitriani, Nurlailina; Utami, Dessy Auliya; Matan, Ewin Chandra
Jurnal Inovasi dan Pengabdian kepada Masyarakat (JIPMas) Vol. 1 No. 2 (2025): November
Publisher : Yayasan Arfah Bin Haji Muhammad Saleh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63980/jipmas.v1i2.113

Abstract

Desa Koaraja dikenal dengan adat istiadatnya yang masih dijaga dengan sangat baik oleh para leluhur dan masyarakatnya. Salah satu budaya yang masih ada yaitu upacara betetulak (Tolak Bala) dan persembahan adat di dusun Marang utara dan Marang Selatan, Desa Kotaraja, bukan sekedar ritual semata, melainkan sebuah ekspresi budaya yang kompleks dan multifungsi. Secara mendasar, upacara ini berfungsi sebagai sarana komunikasi religius dengan kekuatan supranatural untuk memohon perlindungan dari segala bentuk bala dan malapetaka. Nilai-nilai spiritual ini terwujud dalam persembahan adat atau sesajen, yang setiap komponennya mengandung makna simbolis dan filosofis yang mendalam mereperesentasikan hubungan harmonis antara manusia, alam dan leluhur. Selain aspek religiusnya, upacara betetulak memiliki peran sosial dan budaya yang sangat penting. Ritual ini berfungsi sebagai perekat komunitas sosial yang memperkuat rasa kebersamaan, sekaligus menjadi sarana untuk melestarikan dan menunjukkan jati diri masyarakat Marang. Betetulaq (Tolak Bala) adalah upacara adat/keagamaan untuk memohon perlindungan dari bencana, penyakit, dan malapetaka yang berlangsung dalam jangka panjang. Ritual ini menggabungkan unsur adat dan agama (doa bersama, pembacaan kitab suci, pengeluaran pusaka, dan prosesi adat). Metode yang digunakan dalam penelitian ini adalah metode kualitatif, karena objek kajian berupa praktik budaya dan kepercayaan religius masyarakat, yang tidak dapat diukur secara statistik, melainkan perlu dipahami secara mendalam, kontekstual, dan holistik. Upacara Betetulak atau Tolak Bala dan persembahan adat mengandung makna simbolik, nilai spiritual, serta keyakinan kolektif masyarakat Dusun Marang Kotaraja yang hanya dapat diungkap melalui pendekatan kualitatif.
Community Roles in Managing Coastal Tourism: A Case of Labuhan Haji Beach, East Lombok Muhammad Adi Junaidi; Evilia Rochmi; Amrullah; Muhamad Juaini
Journal of Management Entrepreneurship and Tourism Vol. 4 No. 1 (2026): January, Journal of Management Entrepreneurship and Tourism
Publisher : Sumber Belajar Sejahtera

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61277/jmet.v4i1.269

Abstract

This study aims to analyze the role of local communities in the management of community-based tourism (CBT) in Labuhan Haji Beach, East Lombok, as well as identify challenges and strategies to strengthen this role in supporting the sustainability of coastal tourism. The method used is a qualitative method with a case study approach. Data were collected through in-depth interviews, participatory observations, and documentation studies. The informants consisted of Pokdarwis administrators, tourism business actors, village governments, and domestic tourists. The results of the study show that local communities play a role in four main aspects: (1) destination operational management (cleanliness, security, tourism services), (2) environmental and cultural preservation, (3) local economic development through diversification of tourism businesses, and (4) participation in local institutions, especially through Pokdarwis. Apart from this, the level of community participation is still at the consultative and functional level, not yet achieving strategic partnerships in decision-making. The main challenges include weak human resource capacity, limited capital, unstable Pokdarwis institutions, lack of infrastructure, and not optimal digital promotion of destinations. This study recommends strengthening strategies through community capacity building, inclusive co-management models, development of cultural and ecological-based tourism products, and marketing digitalization. These findings contribute to strengthening the implementation of CBT in coastal areas as well as practical implications for governments and tourism stakeholders.
AUTENTISITAS DAN IDENTITAS BUDAYA KULINER TRADISIONAL LOMBOK SEBAGAI DAYA TARIK PARIWISATA BERKELANJUTAN Evilia Rochmi; Muhammad Adi Junaidi; Amrullah Amrullah
Kepariwisataan: Jurnal Ilmiah Vol 20, No 1 (2026): Kepariwisataan: Jurnal Ilmiah
Publisher : Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47256/kji.v20i1.919

Abstract

AbstrakPenelitian ini bertujuan menganalisis autentisitas dan identitas budaya dalam kuliner tradisional Lombok serta potensinya sebagai daya tarik wisata berkelanjutan. Pendekatan yang digunakan adalah kualitatif deskriptif dengan metode etnografi. Data dikumpulkan melalui observasi, wawancara mendalam terhadap pelaku kuliner, tokoh adat, akademisi, dan pemangku kebijakan, serta dokumentasi, kemudian dianalisis menggunakan model Spradley yang meliputi analisis domain, taksonomi, komponensial, dan tema kultural. Hasil penelitian menunjukkan bahwa autentisitas kuliner Lombok tercermin pada penggunaan bahan lokal, resep turun-temurun, serta teknik memasak tradisional berbasis tungku kayu yang menghasilkan cita rasa khas. Identitas budaya masyarakat Sasak termanifestasi melalui simbolisme rasa pedas, keterkaitan kuliner dengan ritual adat, serta praktik konsumsi yang menekankan nilai kebersamaan. Kuliner tradisional juga berperan sebagai media reproduksi identitas budaya dan memiliki potensi sebagai core attraction dalam diversifikasi produk pariwisata berkelanjutan berbasis komunitas. Implikasi penelitian menegaskan pentingnya sinergi antara pemerintah, pelaku usaha, akademisi, dan masyarakat dalam penguatan promosi digital, pengembangan infrastruktur kuliner, pelatihan manajemen usaha, serta penguatan rantai pasok lokal yang ramah lingkungan. Penelitian selanjutnya disarankan mengkaji persepsi wisatawan terhadap autentisitas kuliner, model pengembangan wisata kuliner berbasis teknologi digital, serta analisis kuantitatif mengenai kontribusi ekonomi kuliner tradisional terhadap kesejahteraan masyarakat lokal.AbstractThis study aims to analyze the authenticity and cultural identity embedded in traditional Lombok cuisine and its potential as a sustainable tourism attraction. A qualitative descriptive approach with an ethnographic method was employed. Data were collected through field observations, in depth interviews with culinary practitioners, traditional leaders, academics, and policymakers, as well as documentation, and were analyzed using Spradley’s model, including domain, taxonomic, componential, and cultural theme analysis. The findings reveal that the authenticity of Lombok’s traditional cuisine is reflected in the use of local ingredients, inherited recipes, and traditional cooking techniques based on wood fired stoves that produce distinctive flavors. The cultural identity of the Sasak community is manifested through the symbolic meaning of spiciness, the strong linkage between food and ritual practices, and communal dining traditions that emphasize togetherness. Traditional cuisine also functions as a medium for cultural identity reproduction and has strong potential to become a core attraction in the diversification of community based sustainable tourism products. The study implies the importance of synergy among government, local communities, academics, and the private sector in strengthening digital promotion, developing culinary infrastructure, improving business management capacity and reinforcing environmentally sustainable local supply chains. Future research is recommended to examine tourist’s perceptions of culinary authenticity, develop technology based culinary tourism models and conduct quantitative studies on the economic contribution of traditional cuisine to local community welfare.
IDENTIFYING COMMUNITY BASED TOURISM POTENTIAL IN SAPIT VILLAGE THROUGH SWOT ANALYSIS Muhammad Adi Junaidi; Amrullah Amrullah; Evilia Rochmi
Kepariwisataan: Jurnal Ilmiah Vol 19, No 3 (2025): Kepariwisataan: Jurnal Ilmiah
Publisher : Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47256/kji.v19i3.865

Abstract

AbstractThis study aims to identify the potential for developing Sapit Village as a community-based tourism village through a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis. Sapit Village, located in Lombok Timur Regency, West Nusa Tenggara Province, offers diverse natural and cultural attractions such as mountain nous landscapes, traditional weaving, and authentic agricultural practices, yet these assets remain suboptimally managed within a sustainable tourism framework. Employing a qualitative case study approach, data were gathered via participatory observation, in-depth interviews with community leaders, tourism practitioners, and policymakers, and documentation review of village development plans and tourism regulations. Internal (strengths and weaknesses) and external (opportunities and threats) factors were mapped to formulate locally relevant development strategies. Findings indicate that Sapit Village’s primary strengths include its natural endowments, cultural heritage, active community engagement, and creative-economic potential (e.g., weaving and agritourism). Key challenges involve inadequate infrastructure, limited human-resource capacity, and non-professional institutional management. Opportunities arise from supportive tourism policies, experiential-tourism trends, digital-technology advances, and strategic partnership prospects. External threats encompass environmental degradation, cultural erosion, digital-access disparities, and natural-disaster risks. The study concludes that an integrative, participatory development approach balancing social, economic, cultural, and environmental dimensions, is essential. These insights provide strategic guidance for regional authorities, local communities, and stakeholders in designing inclusive, sustainable tourism-village development. Future research should further explore quantitative assessments of visitor preferences, longitudinal studies on community capacity building, and comparative analyses with other emerging tourism villages to enrich the strategic framework and ensure broader applicability.Keywords: Tourism Village; SWOT; Empowerment; Sustainable Tourism; Strategy
Menyalakan Aksara di Desa: Inovasi Literasi Oleh KKN Hamzanwadi Baiq Putri Annisa Wardatul Aini; Ade Bayu Saputra; Mila Hiyatul Ihsani; Gahlia Virizqy; Ardika Putra; Evilia Rochmi
Jurnal Pengabdian Masyarakat (ABDIRA) Vol 6, No 3 (2026): Abdira, Juli
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/abdira.v6i3.2229

Abstract

Program pengabdian ini bertujuan meningkatkan budaya literasi dan minat baca anak-anak di Desa Lando melalui pembentukan Zona Literasi berbasis komunitas. Kegiatan dilaksanakan menggunakan pendekatan edukatif, interaktif, dan partisipatif yang meliputi tahap persiapan, pelaksanaan, serta evaluasi. Program melibatkan mahasiswa Kuliah Kerja Nyata Universitas Hamzanwadi, Sanggar Baca Bhavana NTB, perangkat desa, dan masyarakat. Pelaksanaan kegiatan mencakup membaca bersama, storytelling, diskusi edukatif, permainan literasi, dan pendampingan membaca dalam ruang baca yang ramah anak. Hasil pelaksanaan menunjukkan meningkatnya partisipasi dan antusiasme anak-anak dalam kegiatan literasi, bertambahnya kunjungan ke Zona Literasi, serta tumbuhnya kesadaran masyarakat terhadap pentingnya budaya membaca. Kolaborasi antara perguruan tinggi, komunitas, dan masyarakat menjadi faktor pendukung keberhasilan program serta memberikan peluang pengembangan model literasi berbasis komunitas yang berkelanjutan di wilayah pedesaan.
Peran Teaching Factory Pastry dan Bakery dalam Menyiapkan Lulusan Siap Kerja di Industri Pariwisata (Studi Kasus SMK Pariwisata NWDI Aik Bual) Dwi Ayudiya Putriama; Laila Wati; Evilia Rochmi
SENTRI: Jurnal Riset Ilmiah Vol. 5 No. 8 (2026): SENTRI : Jurnal Riset Ilmiah, Agustus 2026
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/sentri.v5i8.7039

Abstract

The Pastry and Bakery Teaching Factory programme at NWDI Aik Bual Tourism Vocational School plays a strategic role in preparing graduates to meet the competencies required by the tourism industry. This study aims to analyse the role of the Pastry and Bakery Teaching Factory in developing students' work readiness for the tourism sector. A qualitative research approach was employed using observation, semi-structured interviews, and documentation as data collection techniques. The collected data were analysed using the Miles and Huberman interactive model, including data reduction, data display, and conclusion drawing. The findings indicate that the Teaching Factory effectively enhances students' work readiness by providing authentic industry-based learning experiences. Students acquire not only technical competencies in pastry and bakery production but also professional attitudes, communication skills, customer service abilities, marketing knowledge, and entrepreneurial competencies. Furthermore, the programme familiarises students with production workflows and business management practices that closely resemble real industrial environments. However, several challenges remain, including limited facilities, production equipment, and business capital, which affect the programme's optimal implementation. Strengthening collaboration with industry partners and improving school production facilities are considered essential to maximise the effectiveness of the Teaching Factory. In conclusion, the Pastry and Bakery Teaching Factory serves as an effective learning model for equipping vocational students with the knowledge, skills, and professional attitudes required to enter the tourism industry.
Pengaruh Supply Chain Management Terhadap Kinerja Oprasional dan Kepuasan Pelanggan Melalui Efisiensi pada Toko Kue Jo Pastry Juaini Muhtar; Muh. Fahrurrozi; Evilia Rochmi
SENTRI: Jurnal Riset Ilmiah Vol. 5 No. 8 (2026): SENTRI : Jurnal Riset Ilmiah, Agustus 2026
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/sentri.v5i8.7058

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The increasing competition in the bakery and pastry industry requires businesses to effectively manage their supply chains in order to improve operational efficiency, operational performance, and customer satisfaction. Jo Pastry Cake Shop, as a business engaged in cake production and sales, needs to optimize raw material management, production processes, distribution activities, and customer services through the implementation of an integrated Supply Chain Management (SCM) system. This study aims to analyze the effect of Supply Chain Management on operational performance and customer satisfaction through distribution efficiency as a mediating variable at Jo Pastry Cake Shop. This research employed a quantitative approach with an explanatory research design. Data were collected through questionnaires distributed to 100 Jo Pastry customers selected using purposive sampling. The data were analyzed using Structural Equation Modeling (SEM) based on Partial Least Squares (PLS) with the assistance of SmartPLS software. The results indicate that Supply Chain Management has a positive and significant effect on distribution efficiency, with a path coefficient of 0.717 (t-statistic = 13.049; p-value = 0.000). Distribution efficiency also has a positive and significant effect on operational performance, with a coefficient of 0.648 (t-statistic = 8.552; p-value = 0.000), and on customer satisfaction, with a coefficient of 0.621 (t-statistic = 9.354; p-value = 0.000). Furthermore, distribution efficiency significantly mediates the relationship between Supply Chain Management and both operational performance and customer satisfaction. This study concludes that effective Supply Chain Management through improved distribution efficiency can strengthen operational performance and enhance customer satisfaction at Jo Pastry Cake Shop.
Exploration of The Potential of Suwangi Tourism Village Through Swot Analysis in East Lombok Regency, Indonesia Muhammad Adi Junaidi; Evilia Rochmi; Muhammad Ramli; Mawalina Mawalina; Kukuh Firmansyah; Mira Sari
Journal of Management Entrepreneurship and Tourism Vol. 2 No. 1 (2024): January 2024 Journal of Management Entrepreneurship and Tourism
Publisher : Sumber Belajar Sejahtera

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61277/jmet.v2i1.68

Abstract

Suwangi Village is one of the villages located in Sakra District, East Lombok Regency. Suwangi Village is trying to pioneer a tourism village through natural, cultural, artificial, and special interest tourism. Therefore, to develop the potential of Suwangi village, a strategy is needed to make a tourism village that can continue to grow and attract the attention of tourists to visit. This research uses qualitative descriptive methods and uses Strenght, Weakness, Opportunity and Threat Analysis so that the strengths and weaknesses of the village can be recognized and to see the opportunities and threats faced to pioneer Suwangi Village into a tourist village. Based on the results obtained, several aspects that become the strength of Suwangi village's tourist attraction include natural beauty that is still natural, a fairly large area, has relics that are considered sacred and preserved until now. In addition, public awareness and understanding of the management and development of tourist destinations is still limited, becoming a weakness of the management of this tourist village. It can also be known opportunities and threats such as natural disasters, public perceptions that have not been educated about tourism tend to think negatively to be an obstacle to tourism development, and security is still not good. Although it still has some shortcomings, the potential tourist attraction of Suwangi village is quite adequate as a competitive tourist village.