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All Journal Jurnal Ilmiah Al-Syir'ah JES (Jurnal Ekonomi Syariah Jurnal Alwatzikhoebillah : Kajian Islam, Pendidikan, Ekonomi, Humaniora Tafkir: Interdisciplinary Journal of Islamic Education Jurnal Penkomi : Kajian Pendidikan dan Ekonomi
Sabbar, Sabbar Dahham
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Religion Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Maslahah Najmuddin Al-Thufi: A Framework for Fintech Benefit Realization in Indonesia Hasan, Nugraha; Abubakar, Achmad; Haddade, Hasyim; Kurniati, Kurniati; Nurjannah, Nurjannah; Sabbar, Sabbar Dahham
Jurnal Ilmiah Al-Syir'ah Vol 22, No 1 (2024)
Publisher : IAIN Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30984/jis.v22i1.2100

Abstract

This study explores the concept of maslahah, according to Najmuddin Al-Thufi, as a realization of fintech development in Indonesia. Najmuddin Al-Thufi developed a theory of maslahah that emphasizes flexibility and adaptability to dynamic socio-economic contexts. This study integrates the theory with the development of fintech in Indonesia. This descriptive and qualitative research provides a more comprehensive picture of the concept of maslahah at-Thufi and the phenomenon of fintech in detail and in-depth and using a phenomenological approach. Data sources come from secondary data from books and relevant and reliable journals related to the discussion of Maslahah Najmuddin at-Thufi and fintech. The results showed that applying Najmuddin al-Thufi's maslahah concept to the development of fintech in Indonesia can be implemented for effective regulation and support the growth of fintech in an inclusive, safe, and equitable manner. The maslahah principle, which focuses on the public good, can deal with challenges such as consumer protection, data security, financial inclusion, and business ethics. By applying this principle, regulations can be more adaptive and responsive to technological dynamics, ensuring that the real benefits to society are always prioritized in every regulatory decision.
PERAN STRATEGI 4P DALAM MENINGKATKAN BRAND AWARENESS DAN LOYALITAS PELANGGAN DI ERA DIGITAL Rahmayanti, Vera; Nurhikmah, Nurhikmah; Fitri, Nur Aulia; Sabbar, Sabbar Dahham; Farida, Ida
Jurnal PenKoMi : Kajian Pendidikan dan Ekonomi Vol 8 No 1 (2025): Jurnal Penkomi : Kajian Pendidikan dan Ekonomi
Publisher : Sekolah Tinggi Keguruan dan Ilmu Pendidikan (STKIP) Bima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33627/pk.v8i1.2995

Abstract

The present journal aims to describe the role of marketing strategies, namely the marketing mix (also known as 4P: Product, Price, Promotion, Place) in increasing brand awareness and customer loyalty, especially in the growing digital era. This research is a library research study, namely by collecting and analyzing various written data from relevant sources. The digital revolution has profoundly altered the way we live, ushering in novel opportunities and challenges that have never before been experienced, including in the business paradigm, as evidenced by the intensifying competition between companies. These changes necessitate that companies perpetually innovate and update their marketing strategies. The 4P strategy (product, price, place, promotion) plays a pivotal role in increasing brand awareness and customer loyalty in the digital era. In the contemporary business landscape, enterprises are compelled to adopt an innovative approach to their online products, pricing strategies, distribution networks, and promotional initiatives to achieve a broader market reach. By leveraging digital technologies, companies can cultivate deeper customer relationships, enhance brand visibility, and personalize experiences, thereby fortifying customer loyalty and ensuring long-term success. However, this endeavor is not without its challenges, as enterprises must navigate a landscape characterized by diverse consumer preferences, rapid technological advancements, and intense competition. Consequently, companies must embrace continuous innovation and adaptation of marketing strategies to maintain relevance in the continually evolving digital market.
Inovasi Pemasaran Syariah: Strategi Diferensiasi dan Positioning dalam Siklus Daur Hidup Produk Syahraeni, Syahraeni; Kirana, Ayu Puspa; Sabbar, Sabbar Dahham; Farida, Ida
JES (Jurnal Ekonomi Syariah) Vol. 10 No. 1 (2025): Maret
Publisher : Universitas Islam Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30736/jes.v10i1.1092

Abstract

This study aims to examine Islamic marketing innovation through the integration of differentiation and positioning strategies at each stage of the product life cycle, from introduction to decline. The increasing consumer awareness of quality halal products, coupled with government policies promoting the halal ecosystem, makes the application of Islamic principles in marketing more relevant. The focus of this research is to develop an integrated Islamic marketing approach that combines Islamic principles with marketing strategies to enhance the competitiveness of halal products in both domestic and international markets. The study employs a qualitative method with a literature review. Data collection is carried out through the identification, review, and analysis of literature such as books, articles, and other relevant sources to strengthen findings and provide a comprehensive understanding of Islamic marketing innovation in differentiation strategies, positioning, and product life cycles. The findings indicate that integrating Islamic principles into differentiation and positioning strategies creates sustainable competitive advantages. Islamic-based marketing enhances product quality and brand image, while managing the product life cycle in accordance with Islamic principles ensures relevance and competitiveness in the market. Modifying products, pricing, packaging, and services based on Islamic principles ensures social and economic sustainability.
Development of A Comprehensive Instrument for The Islamic Education Subject Examination Sarea, Muh Syahrul; Dewantara, Andi Harpeni; Sabbar, Sabbar Dahham
Tafkir: Interdisciplinary Journal of Islamic Education Vol. 6 No. 3 (2025): Integrative Islamic Education
Publisher : Pascasarjana Pendidikan Agama Islam Institut KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/tijie.v6i3.1940

Abstract

This study aims to develop a comprehensive instrument for the Islamic Education course examination. Because the implementation of the Comprehensive Examination is still partial, flexible, and not yet supported by an instrument that has gone through a systematic quality testing process, it employs a research and development (R&D) approach, adopting a modified version of the Borg and Gall development model, which consists of seven stages: (1) research and information gathering, (2) planning, (3) development of the initial product, (4) limited trial, (5) revision of the initial product, (6) field testing, and (7) final product revision. Data were collected through interview guidelines and questionnaires to examine the theoretical and empirical characteristics of the test items. Data analysis was conducted using the R Studio application to determine item discrimination, difficulty level, and distractor effectiveness. The results indicate that the final product consists of 5 difficult items (25%), 12 moderate items (60%), and three easy items (15%). In terms of item discrimination, eight items (40%) were classified as very good, seven items (35%) as good, and five items (25%) as requiring revision. Regarding distractor effectiveness, 17 items (85%) were categorized as good, while three items (15%) were considered requiring revision. Based on the development of comprehensive instruments, the Islamic Education course shows good quality and is suitable for use.
Analisis Maqāṣid al-sharī’ah dalam Transaksi Jual Beli Ornamen Keagamaan Nonmuslim Rayyahun, Annisa; Sabbar, Sabbar Dahham
Jurnal Alwatzikhoebillah : Kajian Islam, Pendidikan, Ekonomi, Humaniora Vol. 11 No. 1 (2025): Jurnal Alwatzikhoebillah : Kajian Islam, Pendidikan, Ekonomi, Humaniora
Publisher : Institut Agama Islam Sultan Muhammad Syafiuddin Sambas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37567/alwatzikhoebillah.v11i1.3439

Abstract

This research examines the maqāṣid al-sharī’ah perspective in the context of buying and selling non-Muslim religious ornaments with a contemporary fiqh muamalah approach. The main focus of the research is to analyze the legal aspects, limitations, and implications of the transaction within the framework of maintaining the five fundamental aspects (ḍarūriyyah al-khams). The research methodology uses a qualitative approach with descriptive-normative analysis, combining classical and contemporary literature studies, as well as comparative analysis of scholarly opinions. Primary data is obtained from classical fiqh books, fatwas of contemporary scholars, and documentation related to the practice of buying and selling religious ornaments. Secondary data includes journals, scientific articles, and related research results. The results of the study show that: First, there are variations of scholarly opinions in determining the law of buying and selling non-Muslim religious ornaments. Second, this practice is permissible as long as it does not violate sharia principles, such as supporting activities that are contrary to Islam or harming the ummah. This transaction must maintain maslahat, tolerance and social harmony without obscuring Islamic identity.
Istishna’ dalam Transaksi Sistem Cash on Delivery (COD) pada Jual Beli Online Syahila Sukmana, Ahyana; Sabbar, Sabbar Dahham
Jurnal Alwatzikhoebillah : Kajian Islam, Pendidikan, Ekonomi, Humaniora Vol. 11 No. 1 (2025): Jurnal Alwatzikhoebillah : Kajian Islam, Pendidikan, Ekonomi, Humaniora
Publisher : Institut Agama Islam Sultan Muhammad Syafiuddin Sambas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37567/alwatzikhoebillah.v11i1.3552

Abstract

This study analyzes the application of the istishna’ contract in the Cash on Delivery (COD) system for online transactions from an Islamic law perspective. Using a conceptual and normative approach, this research explores the compliance of COD transactions with the pillars and conditions of the istishna’ contract, as well as the challenges in its implementation. The findings indicate that although the COD system can fulfill the elements of the istishna’ contract, several potential issues arise, such as unilateral order cancellations by buyers, unclear product specifications, and payment uncertainties, which may lead to injustice for sellers and delivery service providers. Therefore, clearer regulations in Islamic e-commerce are necessary, including an escrow mechanism based on the wadi’ah contract to ensure transaction security. This study highlights the importance of a more adaptive istishna’ contract model in digital e-commerce, ensuring balanced protection for all parties in accordance with the principles of justice in Islamic economics.
Co-Authors Abubakar, Achmad Andi Harpeni Dewantara, Andi Harpeni Fitri, Nur Aulia Haddade, Hasyim Hasan, Nugraha Ida Farida KIRANA, AYU PUSPA Kurniati Kurniati Nurhikmah Nurhikmah Nurjannah Nurjannah Rahmayanti, Vera Rayyahun, Annisa Sarea, Muh Syahrul Syahila Sukmana, Ahyana Syahraeni, Syahraeni