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All Journal Cakrawala: Jurnal Pengabdian Masyarakat Global Jurnal Mahasiswa Manajemen dan Akuntansi Jurnal Pengabdian Masyarakat International Journal of Economics and Management Sciences
I Gede Wiyasa
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Pengaruh Dimensi Kualitas Pelayanan Terhadap Kepuasan Konsumen Mcdonald’s Darmo Surabaya Agnes Martalina Gasmi; Harsono Teguh; Achmad Daengs GS; Bambang Karnain; Sugiharto Sugiharto; Rina Dewi; I Gede Wiyasa
Jurnal Mahasiswa Manajemen dan Akuntansi Vol. 2 No. 2 (2023): Oktober : Jurnal Mahasiswa Manajemen dan Akuntansi
Publisher : Fakultas Ekonomi Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jumma45.v2i2.2008

Abstract

This study aims to see the effect of service quality on customer satisfaction at McDonald Darmo Surabaya. This type of research is quantitative with information described in the form of numbers as a tool to obtain information regarding what is known. The population used is McDonald Darmo Surabaya consumers with a sample of 100 people determined through the use of purpsove sampling. The results obtained show that service quality significantly affects customer satisfaction at McDonald Darmo Surabaya, through the t test obtained a sig value of 0.000 (<0.05) which indicates the hypothesis for service quality at McDonald Darmo Surabaya has a significant effect on customer satisfaction at McDonald Darmo Surabaya is accepted. Then through the coefficient of determination test, a value of 0.720 or 72.0% is obtained which reflects the dimensions of service quality in influencing consumer satisfaction, namely 28%, while the rest is influenced by external variables.
The Impact Of Just In Time Purchase System Implementation In Inventory Cost Efficiency.: Case Study On CV. Prima Jaya In Sidoarjo I Gede Wiyasa
International Journal of Economics and Management Sciences Vol. 1 No. 4 (2024): November : International Journal of Economics and Management Sciences
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/ijems.v1i4.217

Abstract

The development in the business world with sharp competition makes companies have to think more or review their business strategies. Improvements in all areas are very important in the development of today's business world, such as increasing productivity, efficiency and service, all of which have become the key to increasing company excellence. To increase efficiency in purchasing activities can be achieved in many ways, one of which is the Just In Time purchasing system. Just In Time is a method that is essentially to reduce waste through purchases in the right amount and time supported by the best quality. According to the results of the discussion that has been carried out, it can be concluded that the factors contained in the Just In Time purchasing system can be applied at CV Prima Jaya because its application can make inventory costs more efficient. In addition, there were also obstacles to quantity, quality, and suppliers. All of that can be overcome by maintaining good relations with suppliers. The implementation of this Just In Time purchasing system cannot be done directly but must be gradual.
Analisis Pasar Dan Pemasaran Produk Di CV. Kampoeng Roti Surabaya: Laporan Kegiatan Pengabdian Masyarakat Erwin Tri Kurniyanto; I Gede Wiyasa
Cakrawala: Jurnal Pengabdian Masyarakat Global Vol. 2 No. 4 (2023): Cakrawala: Jurnal Pengabdian Masyarakat Global
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/cakrawala.v2i4.1757

Abstract

The increase in the establishment of bakeries in various places is the result of increasing market demand. The development of the bread business in Indonesia continues to experience growth. Both small, medium and large businesses. Both in the form of industry and home businesses, whether from within the country or franchised from abroad. Likewise the supporting industries, such as machines, supporting materials and raw materials such as flour. The increasing number of bakeries mushrooming around Surabaya and East Java has changed people's mindset towards consuming bread every day which contains lots of nutrients and is good for health. Every company must try and be able to compete to survive and win the current competition. There are many ways that companies can do to increase consumer satisfaction and loyalty, for example by paying attention to price factors. Most consumers will tend to choose companies that offer relatively cheap product prices. Price is an important consideration for consumers when buying products from a company. Prices are not just the numbers printed on the price tag. Prices take many forms and perform many functions. Price is one element of the marketing mix that generates revenue, other elements generate costs. Price is perhaps the easiest element in a marketing program to adjust. Apart from price, product quality also greatly influences the success and progress of a business venture. Companies that are able to produce high quality products will be more profitable than producing low quality products. This means that consumers will be willing to buy a product at a reasonable or relatively affordable price with good product quality
Analisis Strategi Pemasaran Jasa Freight Forwarding Dalam Kegiatan Ekspor Pada PT. Putro Agung Transport Service: Laporan Kegiatan Kuliah Kerja Lapangan Tiara Ratnaningrum; I Gede Wiyasa; Harsono Teguh
Jurnal Pengabdian Masyarakat Vol. 3 No. 1 (2024): April : Jurnal Pengabdian Masyarakat
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/abdimas45.v3i1.2317

Abstract

Basically, education is useful in preparing workers before entering the workforce so that the knowledge and skills obtained are in accordance with the type of work desired. To prepare quality students who are reliable and highly capable, University 45 Surabaya competes in improving the quality of teaching and learning both in terms of facilities and infrastructure. Learning from direct experience can be implemented through Field Work Lectures (KKL). Every company, whether operating in the product or service sector, has a goal to stay alive and develop, this goal can be achieved through efforts to maintain and increase the level of profit or profit. company operations. This can be done, if companies can maintain and increase sales of the products or services they produce. By implementing an accurate marketing strategy through exploiting opportunities to increase sales, the company's position or standing in the market can be improved or maintained. In this regard, the implementation of modern marketing today has a very big role as a direct support for increasing company profits. Marketing strategy is a form of detailed plan in the field of marketing
Peran Purchasing Departemen Dalam Pengadaan Barang Pada PT. Jawa Metalindo Prima Industri: Laporan Kegiatan Kuliah Kerja Lapangan Edwin Hidayat; I Gede Wiyasa; Harsono Teguh
Jurnal Pengabdian Masyarakat Vol. 3 No. 1 (2024): April : Jurnal Pengabdian Masyarakat
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/abdimas45.v3i1.2337

Abstract

PT. Jawa Metalindo Prima Industri was founded in 1985 by Mr. Suryanto Wibowo. Initially, the company focused on the production of small metal components and spare parts for the automotive industry. With strong determination and a vision to become a major player in the industry, PT. Jawa Metalindo Prima Industri started its journey with limited but quality production facilities. In the first few years, the company experienced steady growth. With increasing demand for metal products, PT. Jawa Metalindo Prima Industri is developing production capacity and improving the quality of its products. This is supported by investment in technology and modern production machines which enable the company to meet higher quality standards and increase production efficiency. In 1995, PT. Jawa Metalindo Prima Industri is diversifying its business by expanding its product range. The company began producing metal components for the electronics and household appliance industries. This step helps the company to diversify sources of income and reduce dependence on one particular market segment. At the beginning of the 21st century, PT. Jawa Metalindo Prima Industri is carrying out significant expansion. The company acquires several small companies in the same industry to expand its market share and gain competitive advantage. Apart from that, PT. Jawa Metalindo Prima Industri has also invested in improving production facilities, research and product development, as well as developing a qualified workforce. In recent years, PT. Jawa Metalindo Prima Industri continues to show positive growth. The company has succeeded in expanding its distribution network to export markets, so that its products can be sold to various countries throughout the world
Pengaruh Pemahaman Teori Dasar Investasi, Modal Minimal, Dan Motivasi Terhadap Minat Berinvestasi Pada Generasi Milenial Area Surabaya Gresik Dewi Putri Rahmawati; Bambang Karnain; Achmad Daengs GS; Sugiharto Sugiharto; I Gede Wiyasa
Jurnal Mahasiswa Manajemen dan Akuntansi Vol. 2 No. 2 (2023): Oktober : Jurnal Mahasiswa Manajemen dan Akuntansi
Publisher : Fakultas Ekonomi Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jumma45.v2i2.1536

Abstract

The purpose of this study was to determine the effect of understanding the basic theory of investment, minimum capital and motivation on the millennial generation's interest in investing in the capital market. The millennial generation in this study focuses on young investors, aged between 17 to 35 years who live in Surabaya and Gresik and have active investment accounts of 50 people. The type of research used is quantitative. Information was collected through a questionnaire. The analytical method used is descriptive analysis, validity analysis, reliability analysis, multiple linear regression analysis, normality, hypothesis testing (T test and F test) and deretmination coefficient (R²). The results of the study show that the variable knowledge of basic investment theory results from t count > t table (2.138 > 2.012) and results t count > t table minimum capital variable (2.887 > 2.012) meaning that these two variables have a positive and significant effect on millennial generation investment interest in the capital market. While the motivational variable results t count > t table (-0.085 > -2.012) is negative, meaning that the motivational variable does not significantly influence the interest in investing in the millennial generation. From the results of the multiple regression test, the results are Y=4.095+ 0.203X1+ 0.653X2+ (-0.10X3)+ 0.363. The results of the F test obtained F count > F table (26.933 > 2.81).
Peran Sumber Daya Manusia dalam Struktur Lembaga Organisasi: (Laporan Hasil Kuliah Kerja Lapangan di DHD BPK Angkatan 45 Jawa Timur) Adhiyaksa Rahman Buwana; I Gede Wiyasa
Jurnal Pengabdian Masyarakat Vol. 4 No. 1 (2025): April: Jurnal Pengabdian Masyarakat
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/abdimas45.v4i1.4043

Abstract

The 45th Batch of Institution was established by the President of the Republic of Indonesia with the Decree of the President of the Republic of Indonesia Number 50 of 1984 as an institution engaged in the field of moral strength in order to preserve the Spirit, Spirit and Values of the 45th Struggle to the young generation of the nation's successors in filling the development after the Proclamation of Independence of the Republic of Indonesia on August 17, 1945. The Regional Daily Council of Batch 45 of East Java Province as an Organization of Batch 45 in the framework of its main task of preserving the soul, the Spirit of Value 45 to the components of the young generation of the people who fill independence, has the desire to remind all components of the nation's young generation as the next generation who will continue development in filling the independence of the Republic of Indonesia to understand the history and culture of the nation in a way that preserves the value of the struggle of the Indonesian nation at that time he was ready to sacrifice his life and body for the realization of an independent, united, just and prosperous Indonesian state as stated in the Preamble to the Constitution of the Republic of Indonesia. The 45th Batch Organization as an organization engaged in the field of Moral Force has an obligation and care to maintain the upright Unitary State of the Republic of Indonesia.
Peran Sumber Daya Manusia Dalam Struktur Lembaga Organisasi: Laporan Hasil Kuliah Kerja Lapangan di DHD Bpk Angkatan 45 Jawa Timur Adhiyaksa Rahman Buwana; I Gede Wiyasa
Jurnal Pengabdian Masyarakat Vol. 4 No. 1 (2025): April: Jurnal Pengabdian Masyarakat
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/abdimas45.v4i1.4081

Abstract

The Generation of 45 Institution was established by the President of the Republic of Indonesia with Presidential Decree of the Republic of Indonesia Number 50 of 1984 as an institution engaged in the field of moral strength in order to continue to preserve the Spirit and Values ​​of the Struggle of 45 to the younger generation of the nation's successors in filling development after the Proclamation of Independence of the Republic of Indonesia on August 17, 1945. The Regional Daily Council of the Generation of 45 of East Java Province as the Generation of 45 Organization in the framework of its main task of preserving the spirit, Spirit of Values ​​​​of 45 to the components of the younger generation filling independence, has a desire to remind all components of the young generation of the nation as the next generation who will continue development in filling the independence of the Republic of Indonesia to understand the history and culture of their nation by continuing to preserve the values ​​​​of the struggle of the Indonesian nation which at that time was ready to sacrifice body and soul for the realization of an independent, united, just and prosperous Indonesian state as the national ideals of the Indonesian nation are stated in the Preamble to the Constitution of the Republic of Indonesia. The Generation of 45 Organization as an organization engaged in the field of Moral Force has an obligation and cares to continue to maintain the Unitary State of the Republic of Indonesia.
Dampak Kualitas Produk, Kualitas Pelayanan, Dan Kepercayaan Pelanggan Terhadap Loyalitas Pelanggan: Studi Pada Evanur Cards Surabaya I Gede Wiyasa; Achmad Daengs GS; Rina Dewi; Diana Zuhro; Tjandra Wasesa
Jurnal Mahasiswa Manajemen dan Akuntansi Vol. 4 No. 1 (2025): April-September: JUMMA'45: Jurnal Mahasiswa Manajemen dan Akuntansi
Publisher : Fakultas Ekonomi Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jumma45.v4i1.4090

Abstract

Marketers generally want that the customers they create can be maintained forever. This is not an easy task considering that changes can occur at any time, both changes in customers such as tastes and psychological aspects and changes in environmental conditions that affect the psychological, social and cultural aspects of customers (Dharmmesta, 1999). Marketing strategies that aim to create and maintain customer loyalty include marketing strategies that are oriented towards long-term relationships (relationship marketing). The first understanding of relationship marketing lies in its difference with discrete transactions. Discrete transactions emphasize a short-term relationship pattern. While relationship transactions emphasize more on long-term relationship patterns (Gronhaug, et al., 1999). Berry and Parasuraman (1992) consider that relationship marketing is an effort to attract, develop and strengthen relationships between two parties. The parties involved are not limited to the relationship between producers and sellers, but also to the relationship between producers and service users. While Morgan and Hunt (1994) look more at all activities directly related to compiling, developing, and maintaining reciprocal relationships between service providers and service users.
Co-Authors Adhiyaksa Rahman Buwana Agnes Martalina Gasmi Bambang Karnain Dewi Putri Rahmawati Diana Zuhro Edwin Hidayat Erwin Tri Kurniyanto GS , Achmad Daengs Harsono Teguh Rina Dewi Sugiharto Sugiharto Tiara Ratnaningrum Tjandra Wasesa