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AN ANALYSIS OF OPPORTUNITY AND CHALLENGE OF DAYCARE INDUSTRIES IN MAKASSAR CITY Ganap, Adella Bellatrix Zephaniah; Thelessy, Ira; Fidianti, Findaria Nur; Tanzil , Gabriel Enrico; Sharon, Salmah; Firman, Afrizal
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 9 No 4 (2025): IJEBAR, VOL. 09 ISSUE 04, DECEMBER 2025
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v9i4.18572

Abstract

The daycare industry in Makassar has shown significant growth recently, driven by the increasing number of dual-income households and changing patterns of early childhood care. This study explores the opportunities and challenges faced by daycare businesses inthe city, focusing on operational, social, and market-related aspects. Opportunities include the rising awareness among parents regarding early childhood education, growing demand for flexible childcare services, and potential partnerships with corporations,healthcare providers, and educational institutions. Additionally, the relatively limited number of high-quality daycare centers in suburban areas offers room for expansion. However, several challenges persist, such as high operational costs, a shortage of trained caregivers, cultural preferences for family-based childcare, and competition from informal providers offering lower prices. The study highlights the importance of adopting innovative solutions, including technology-enabled monitoring systems, diversified service packages, and continuous staff development programs to enhance service quality and build customer trust. By addressing these challenges and leveraging the available opportunities, daycare businesses in Makassar can achieve sustainable growth and contribute to improving early childhood care standards in the region. This research offers helpful tips for entrepreneurs, policymakers, and stakeholders in developing strategies to strengthen the competitiveness of the daycare sector.
A STRATEGIC FRAMEWORK FOR THE ADVANCEMENT OF DIGITAL CREATIVE INDUSTRY IN INDONESIA Tan, Monica; Chandra, Michael; Jurmasari, Sriyanah; Harun, Tamara Destyani; Muchtar; Firman, Afrizal
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 9 No 4 (2025): IJEBAR, VOL. 09 ISSUE 04, DECEMBER 2025
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v9i4.18574

Abstract

Indonesia's digital creative industry is a key driver of national economic growth, thanks to a young population that is comfortable with technology. But even though it has a lot of potential, the industry has ongoing structural problems that make it hard to stay competitive in the long run. These include a big gap between the skills that schools teach and what businesses need, unevendigital infrastructure, weak protection of intellectual property, and broken governance. People want free content and businesses that compete on price, which makes it even harder for businesses to innovate and stay in business. This study presents a strategic framework aimed at fortifying the industry, utilizing Porter’s Diamond Model as the analytical foundation. We use a quantitative explanatory approach backed by secondary data to look at factor conditions, demand conditions, related and supporting industries, firm strategy and competition, and the effects of government and chance. The results show that we need a development strategy that is based on four pillars: improving human capital, digital infrastructure, and ecosystem support; boosting innovation and business competitiveness; and making regulatory coordination more efficient. By following these steps, Indonesia can become a leader in theglobal digital economy by creating a more competitive, inclusive, and sustainable creative ecosystem.