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A Study on Investor Perception of Investing in IPO and Direct Listing Among the People Living in Ahmedabad City Davda, Yashvi; Vidani, Jignesh; Patel , Jay
Contemporary Journal of Applied Sciences Vol. 2 No. 9 (2024): September 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study provides an in-depth examination of the consulting services offered by Head Quest HR Solutions LLP; a reputed HR consulting company based in Ahmedabad. The goals of the study are to examine the variety of services provided, the technologies used, and the efficiency of these services in improving organizational performance. This study combines quantitative information from structured customer surveys with qualitative data from semi-structured interviews with key stakeholders, through the use of a mixed-methods methodology. According to research, Head Quest HR Solutions LLP uses several approaches that are customized to match the specific needs of its clients. These approaches enhance employee engagement, talent management, and organizational development overall. Even when facing hurdles such as quantifying long-term impact and matching recommendations with customer culture, the company has proven quite successful in providing value-added services. This study provides suggestions to improve the efficiency and effectiveness of consulting services besides providing practical information on best practices in HR consulting.
Comparative Analysis Regarding Gen’z Satisfaction Over Mobile Network Connectivity Between Jio and Airtel In Ahmadabad City Modi, Krish; Bokhiriya, Anjali; Vidani, Jignesh
Contemporary Journal of Applied Sciences Vol. 2 No. 9 (2024): September 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/cjas.v2i9.12658

Abstract

This Paper Makes a Comparison In Terms Of The Level Of Satisfaction Of Generation Z In Ahmedabad Based On Mobile Network Connectivity Between Jio And Airtel. It Gathers Significant Insights By Bringing Up A Discussion About Various Dimensions Of The Consumer Experience, Which Mainly Include Overall Satisfaction, Network Reliability, Data Speed, And Responsiveness Of The Customer Service, Into Appropriate And Deeper Connections With Age. The Results Shown That The Young Customers First And Foremost Care About The Network's Performance And Adequate Service Support. Regarding Value For Money, It Was Determined That Generation Z Values Overall Value, In Other Words, High-Quality Services At Low Price. Practical Implications And Discussion With Mobile Network Providers The Several Implications That Are Practical For Mobile Network Providers Concern Reaching Strategic Marketing, Improving The Quality Of The Services, And Then Adding Value To The Offering. Conclusion: Recommendation For Future Studies: Therefore, From The Results, There Is A Need To Analyse Larger Demographics Longitudinally And Look At The Impacts Of Technological Innovations On Consumer Satisfaction. From This Perspective, On A Whole, This Study Gives Meaning To The Understanding Of Consumer behaviour Within The Telecommunication Industry, Which Thus Again Reiterated The Call For Change By Service Providers According To Changing Preferences Of Younger Consumers.
A Study on Perception Regarding Ease of doing Business After the Introduction of ARTIFICIAL INTELLIGENCE Among GEN Z in Ahmedabad Chavda, Shreeya; Gohil, Tilak; Vidani, Jignesh
Contemporary Journal of Applied Sciences Vol. 2 No. 10 (2024): October 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/cjas.v2i10.12709

Abstract

This research analyzes the perceptions of Generation Z in Ahmedabad regarding the role of artificial intelligence (AI) in simplifying business operations. This study adopted a convergent approach using questionnaires for quantitative data and group discussions for qualitative data. The results show that Generation Z views AI as a driver of productivity, customer engagement and business process optimization. However, concerns regarding data security and workforce replacement remain key issues
A Comparative Analysis of Consumer Preferences and Brand Perception Between Pepsin and Coco-cola in Ahmedabad and Mumbai kuhada, Vashishth; Vidani, Jignesh; Katariya, Krutika
Contemporary Journal of Applied Sciences Vol. 2 No. 10 (2024): October 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/cjas.v2i10.12712

Abstract

This study offers a thorough analysis of the consulting services provided by Head Quest HR Solutions LLP, a reputable Ahmedabad-based HR consulting firm. The study's objectives are to investigate the range of services offered, the technologies employed, and how well these services enhance organizational performance. Using a mixed-methods approach, this study integrates qualitative data from semi-structured interviews with important stakeholders with quantitative data from structured customer surveys. Research indicates that Head Quest HR Solutions LLP employs a number of strategies that are tailored to the unique requirements of its customers. These methods improve overall organizational development, talent management, and employee engagement.In addition to offering useful information on HR consulting best practices, this study makes recommendations for enhancing the efficacy and efficiency of consulting services
Impact of Social Media Marketing on Brand Awareness of Watches in Ahmedabad City Mujiburrehman, Lala; Ravi, Ladumor; Vidani, Jignesh
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 5 No. 2 (2023): July 2023
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v5i2.1180

Abstract

This study investigates the impact of social media marketing on brand awareness of watches in Ahmedabad city. In an age where digital platforms help shape consumer perceptions, to understand the dynamics of social media marketing's impact on brand awareness becomes critical for a business, such as competing watches. To what extent social media marketing strategies have contributed to the visibility and recognition of the brand in the local market. The research uses a combination of quantitative and qualitative methods to find out. The main purpose of this study is to understand the effectiveness of different platforms to reach and engage the target audience including but not limited to Facebook, Instagram, and Twitter but different social media platforms, etc Focuses and surveys.For brand awareness, social media actions are analyzed to measure the relationship between frequency, type of content shared, and consumer engagement with brand awareness. As such the findings are intended to provide value for the Ahmedabad operating watches brand, which is used to increase their brand visibility and prepare their social media strategy.This study not only contributes to the academic community on the relationship between social media marketing and brand awareness but also provides implications for businesses seeking to optimize digital marketing efforts in the specific context of the watch industry in Ahmedabad city. As consumer behavior is constantly evolving in this digital age, all research marketing strategies should address the timely user reviews that are significant to the success of a watch brand in the local market has the effect
A Survey on Comparative Study of Customer Behaviour in Online and Offline Purchase of Electronic Items in Ahmedabad Khan, Arbaz; Makwana, Anjali; Vidani, Jignesh
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 5 No. 2 (2023): July 2023
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v5i2.1182

Abstract

Online shopping is quite a new thing these days, although some people are still unaware of it. Although everyone uses the word "shopping" regularly, Internet shopping is becoming more and more popular these days. When everyone goes to shopping, some people get what they need, while others buy more. It means that it can satisfy an internal objective. If someone wants to talk to a close friend or relative, they can send them messages without any charges, search anything on Google, locate someone, express their love towards them through gifts, etc. This is an advantage of modern technology. This study examines consumers who purchase electronic goods online or offline. Even though traditional markets are shrinking due to the expansion of the Internet, some customers still prefer to shop offline. Since it is difficult to buy electronic products online, most people decide to buy offline, while some people prefer to buy online. The overall study aims to determine the percentage of consumers who prefer to purchase electronic items through both offline and online mediums.The research analyses what customers' preferences, decision-making processes and behavior vary between online and offline shopping scenarios. Through the analysis of the relationship between traditional offline merchants and online shopping, this study seeks to identify consumer decision-making variables in the complex market of Ahmedabad
A Study on Customer Satisfaction Towards Allen Solly Apparels in Ahmedabad City Oza, Lipi; Shah, Sameer; Vidani, Jignesh
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 6 No. 1 (2024): January 2024
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v6i1.1183

Abstract

This research investigates the level of customer satisfaction with Allen Solly apparels in Ahmedabad city with the aim to provide some valuable insights of components influencing customer preferences in the competitive apparel market. The used quantitative research method to gather the data from a diverse sample of Allen Solly customers in Ahmedabad. The research objectives includes evaluating customer satisfaction, identifying factors influencing purchasing decisions, assessing how the customer service is effective, and understanding viewpoint of product quality and brand name. The survey instruments includes Likert – scale questions to collect quantitative aspects of customer satisfaction. The findings of this research concludes the strengths and weaknesses of Allen Solly in Ahmedabad City. Moreover, the research aims to provide implementable suggestions for the company to improve customer satisfaction, loyalty, and competitiveness in the evolving retail environment. This study serves as an essential reference for researchers, professionals, and shareholders interested in understanding consumer behaviour and improving strategies
A Study on the Rise and Recent Development in UPI (Unified Payments Interface) Verma, Bhumi; Purohit, Mihir; Vidani, Jignesh
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 6 No. 1 (2024): January 2024
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v6i1.1184

Abstract

The Unified Payments Interface (UPI) has emerged as a transformative force in India's digital payments sphere, redefining financial transactions and bolstering financial inclusion. UPI's hallmark lies in its seamless, secure, and interoperable platform facilitating instant money transfers across diverse bank accounts. This simplicity has not only eradicated the reliance on cash but has also eliminated the complexities associated with traditional banking procedures, particularly benefiting unbanked and underbanked individuals.The impact of UPI extends beyond mere transactions; it has substantially diminished cash dependency, fostered transparency, and catalyzed economic growth. This, in turn, has empowered small businesses and micro-entrepreneurs, closing the gap in financial literacy, and bridging the digital divide between rural and urban areas. UPI's rise has prompted a paradigm shift in the banking sector, compelling institutions to embrace digital-first strategies, customize offerings, and streamline branch networks. Furthermore, it has created lucrative opportunities for banks through fee-based services and strategic collaborations with Fintech startups. Looking ahead, UPI's future appears promising, with the integration of cutting-edge technologies like blockchain and AI poised to reshape the financial landscape. However, inherent challenges persist, including data privacy apprehensions, regulatory adjustments, and the imperative need for long-term financial sustainability. In conclusion, UPI's indelible mark on India's digital payment ecosystem underscores its undeniable impact. Continued innovation, coupled with a robust regulatory framework, is pivotal for UPI to steer India towards a truly cashless and financially inclusive future 
Differences in Opinion on Healthy and Junk Food Between Generation Y and Generation Z Devani, Pushti; Gandhi, Rahil; Vidani, Jignesh
International Journal of Natural and Health Sciences Vol. 2 No. 1 (2024): January 2024
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijnhs.v2i1.1179

Abstract

Consumption of both healthy and junk food is becoming a major public health concern, especially among younger generations.  In Ahmedabad, India, this study looks at the perspectives of two generations on the choice between junk food and healthy food: Generation Z (born 1997–2012) and Generation Y (born 1981–1996).A survey regarding these food categories was administered to [number of respondents] individuals of both generations to assess their attitudes, opinions and consumption patterns. The aim of the data analysis, which used [the technologies described], was to find significant differences in their health knowledge, influencing factors and preferences.  The results increase our knowledge of generational differences in food preferences and guide focused initiatives aimed at encouraging better eating practices in Generation Y and Generation Z
Comparative Study of Investment Preferences Among Millennial and Gen Z in Ahmedabad Ravani, Karan; Verma, Harsh; Vidani, Jignesh
International Journal of Economic, Finance and Business Statistics Vol. 2 No. 4 (2024): August 2024
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijefbs.v2i4.2616

Abstract

This study investigates the investment preferences of Millennials and Gen Z in Ahmedabad, India, highlighting the distinct financial behaviours and attitudes of these two generational cohorts. Utilizing a mixed-methods approach, the research analyses data collected from 106 respondents, focusing on aspects such as risk tolerance, reliance on digital platforms, and influences on investment decisions. Findings indicate that Millennials exhibit a preference for low-risk investments and traditional financial advice, while Gen Z shows a strong inclination towards new-age assets, such as cryptocurrencies, and is heavily influenced by social media. The study reveals significant differences in investment strategies, underscoring the necessity for financial institutions to tailor their offerings to meet the unique needs of each generation. Furthermore, the research emphasizes the importance of financial literacy and education in empowering young investors. As Millennials and Gen Z increasingly shape the investment landscape, understanding their preferences is essential for fostering responsible financial practices and promoting sustainable investing. This study serves as a foundation for future research aimed at exploring the evolving financial behaviours of these generations.