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All Journal Jurnal ABDIMAS MUTIARA JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL
Evi Enitari Napitupulu
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Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Education Engineering Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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Etika Pelanggan Dalam Memberikan Respone Terhadap Penyajian Makanan Di Hub D'raja Coffee Defhany; Rachel Mia L. Lbn. Toruan; Evi Enitari Napitupulu; Open Berkat
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 5 No. 2 (2023): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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This study aims to analyze Customer Ethics in responding to food presentation at HUB D’Raja Coffee. The study emphasizes a qualitative approach with descriptive methods. The results of the study indicate that in carrying out the service provided by cafe waiters to customers, they always refer to the SOP that has been given by the owner and always adhere to three principles, namely Greeting, Smiling and greeting customers, both regular customers who often visit D’Raja and new customers who do not know about the cafe at all. This is inseparable from how employees or staff respond to what customers will order by using data management techniques, sources and methods accrding to the validity of the data they have.
Branding D'Raja Coffe menjadi HUB D'raja Coffee Mega Ulva Sari Sihombing; Evi Enitari Napitupulu; Nurhawati Simamora; Novira Sazelika
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 5 No. 2 (2023): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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This study aims to analyze the brand changes at D'raja Coffee, where the changes are clearly made starting from the Menu Book and Clothing used by the cafe employees, not only that, in the process the cafe also provides new menus that are no less delicious for cafe visitors because in the process d'raja is also not active in promoting its business, not always using social media such as Instagram but the level of satisfaction and trust of customers who visit the cafe. With this study, the researcher uses Branding theory to see the changes in the cafe logo starting from the menu book and clothing of D'raja cafe employees using qualitative methods and descriptive approaches that explain the process of change using interview techniques along with observation and documentation of the cafe which is associated with data triangulation methods and techniques.
Pemanfaatan Instagram Sebagai Media Promosi Di PT. Mitra Sejati Rezeki Evi Enitari Napitupulu; Rachel Mia L. Lbn. Toruan; Mega Ulva Sari Sihombing; Elwin Famaugu; Mar Sebastian Bidaya
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 6 No. 1 (2024): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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The more the internet develops, the faster and easier the flow of information exchange, this can make people more likely to communicate via the internet, one of which is Instagram social media. Instagram has features that are useful for marketing promotions, has a business account, and has weaknesses such as limited context, decreasing upload quality. The purpose of this study is to find out how the use of Instagram social media as a promotional media used by PT. Mitra Sejati Rezeki. This research method uses a descriptive approach with a qualitative research type and uses data collection with Observation, Interviews, and Documentation. The results of the study show that the use of Instagram social media as a promotional media for PT. Mitra Sejati Rezeki has had a good impact on the promotional activities carried out by the company, besides that PT. Mitra Sejati Rezeki has also utilized the Instagram social network as a promotional media because the Instagram social network has helped in promotional activities with the target market they want, because Instagram is considered more interactive and informative.
Peran Budaya Di Prodi Komunikasi Universitas Sari Mutiara Nurhawati Simamora; Evi Enitari Napitupulu; Mega Ulva Sari Sihombing; Forianto Laia
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 6 No. 1 (2024): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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The rapid development of Science and Technology, especially in the field of communication, has facilitated population mobility and communication that encourages an increase in the intensity of direct and indirect cultural contacts. This is clearly seen from the diverse origins and cultures of students in Malang City, especially at Tribhuwana Tunggadewi University, Malang. Of course, this is a challenge for students with diverse cultures that allow discrimination to occur, but it is actually a positive thing that plays a role in overcoming miscommunication between students. This study uses a qualitative descriptive research method with documentation data collection. Respondents were taken using sampling techniques (purposive sampling and snowball sampling). To measure the validity of the validity of the data in this study, an examination was carried out using the degree of trust technique, namely feer debriefing and triangulation. Furthermore, data analysis uses the interactive data analysis model of the Miles and Huberman model (1992) which includes data reduction as well as drawing conclusions and verification. This study can ultimately reveal several things as follows: The process of intercultural communication between students of the Communication Science Study Program is still regional. The role of intercultural communication is quite large in overcoming miscommunication between students.
Strategi Komunikasi Dalam Proses Negosiasi Penandatangan Kuasa Di Kantor Hukum Rolando Marpaung & Partners Rachel Mia L. Lbn. Toruan; Evi Enitari Napitupulu; Nurhawati Simamora; Desti Murni Hayati Telaumbanua
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 5 No. 2 (2023): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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Abstract

Communication is the basis of all human activities. Because without communication, interaction between humans, whether individually, in groups or organizations, is impossible. Most human interactions take place in interpersonal communication situations. Lobbying is an informal, persuasive effort carried out by one party (person, group, private sector, government) who has a particular interest to attract support from parties who have influence over the course of an interest. Negotiation is a bargaining process by negotiating with other parties to reach an agreement. Negotiation means discussing or having a discussion about something. So in the process, this communication will occur in two directions, namely involving the interested parties. The purpose of negotiation is to help the parties concerned to align their views and straighten out the problem. In addition, negotiations also often occur to resolve disputes.
Strategi Komunikasi Seorang Dosen Dalam Menciptakan Suasana Pembelajaran Yang Menarik Di Prodi Komunikasi Universitas Sari Mutiara Mega Ulva Sari Sihombing; Evi Enitari Napitupulu; Nurhawati Simamora; Joses Setiawan Loi
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 6 No. 1 (2024): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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Abstract

This study aims to analyze the Communication Strategy of a Lecturer in overcoming learning boredom of Communication Science students. The study emphasizes a qualitative approach, involving 2 lecturers, one lecturer as an observer and one lecturer acting as a direct participant, while the number of students is 45 people in class A. The results of the study indicate that in overcoming learning boredom, lecturers develop an active Communication Strategy of a Lecturer, but still prioritize assertiveness, take full social initiative so that students can imitate, are able to integrate with their social environment, are able to express their opinions emotionally but in a controlled manner, send information with full attention, give orders but show assertiveness, and attention. In addition, lecturers have an imperfect Emotive style Communication Strategy of a Lecturer, an less established Director style, a Reflective style, and have a cautious supportive style. The Communication Strategy of a Lecturer in learning will have an impact on the actualization and implementation of their social life.
Co-Authors Agustin Rahmat Juwita Laoly Asiri Halawa Asiri Putri Halawa Billy Dio Billy Dio Aldiranta Ge'e Cadra Halawa Cyndi Samosir Dandi Surianto Defhany Desti Murni Hayati Telaumbanua Dwita Meylen Naibaho Eben Ezer Sibagariang Edi Sirait Elwin Famaugu Fincernianti Wau Forianto Laia Henokhi Agustus Henokhi Agustus Dakhi Holy Zega Ias Reginauli Napitupulu Johanes Sitinjak Joses Setiawan Loi Kasidiani Ndruru Lian Laoli Lumban Toruan, Rachel Mia Mar Sebastian Bidaya Mega Sihombing Mega Ulva Sari Sihombing Merliana Laia Monika Simanjuntak Novira Sazelika Noyanta Luga Nurhawati Simamora Oktavia Dabukke Open Berkat Rachel Mia L. Lbn. Toruan Rachel Mia L. Lumbantoruan Rachel Mia Lorenza Lbn Toruan Rachel Mia Lorenza Lumban Toruan Rachel Mia Lorenza Lumbantoruan Rachel Mia Lorenza Sihombing Rizki Indah Fitria Setiamenda Ginting Sharly Sianturi Simamora, Nurhawati Sinilia Bohalima Trifena Simanjuntak Viktoria Zai Yunita Pasaribu Zuhrida Gorat