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Peran Budaya Di Prodi Komunikasi Universitas Sari Mutiara Nurhawati Simamora; Evi Enitari Napitupulu; Mega Ulva Sari Sihombing; Forianto Laia
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 6 No. 1 (2024): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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Abstract

The rapid development of Science and Technology, especially in the field of communication, has facilitated population mobility and communication that encourages an increase in the intensity of direct and indirect cultural contacts. This is clearly seen from the diverse origins and cultures of students in Malang City, especially at Tribhuwana Tunggadewi University, Malang. Of course, this is a challenge for students with diverse cultures that allow discrimination to occur, but it is actually a positive thing that plays a role in overcoming miscommunication between students. This study uses a qualitative descriptive research method with documentation data collection. Respondents were taken using sampling techniques (purposive sampling and snowball sampling). To measure the validity of the validity of the data in this study, an examination was carried out using the degree of trust technique, namely feer debriefing and triangulation. Furthermore, data analysis uses the interactive data analysis model of the Miles and Huberman model (1992) which includes data reduction as well as drawing conclusions and verification. This study can ultimately reveal several things as follows: The process of intercultural communication between students of the Communication Science Study Program is still regional. The role of intercultural communication is quite large in overcoming miscommunication between students.
Strategi Komunikasi Dalam Proses Negosiasi Penandatangan Kuasa Di Kantor Hukum Rolando Marpaung & Partners Rachel Mia L. Lbn. Toruan; Evi Enitari Napitupulu; Nurhawati Simamora; Desti Murni Hayati Telaumbanua
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 5 No. 2 (2023): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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Abstract

Communication is the basis of all human activities. Because without communication, interaction between humans, whether individually, in groups or organizations, is impossible. Most human interactions take place in interpersonal communication situations. Lobbying is an informal, persuasive effort carried out by one party (person, group, private sector, government) who has a particular interest to attract support from parties who have influence over the course of an interest. Negotiation is a bargaining process by negotiating with other parties to reach an agreement. Negotiation means discussing or having a discussion about something. So in the process, this communication will occur in two directions, namely involving the interested parties. The purpose of negotiation is to help the parties concerned to align their views and straighten out the problem. In addition, negotiations also often occur to resolve disputes.
Strategi Komunikasi Seorang Dosen Dalam Menciptakan Suasana Pembelajaran Yang Menarik Di Prodi Komunikasi Universitas Sari Mutiara Mega Ulva Sari Sihombing; Evi Enitari Napitupulu; Nurhawati Simamora; Joses Setiawan Loi
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 6 No. 1 (2024): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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Abstract

This study aims to analyze the Communication Strategy of a Lecturer in overcoming learning boredom of Communication Science students. The study emphasizes a qualitative approach, involving 2 lecturers, one lecturer as an observer and one lecturer acting as a direct participant, while the number of students is 45 people in class A. The results of the study indicate that in overcoming learning boredom, lecturers develop an active Communication Strategy of a Lecturer, but still prioritize assertiveness, take full social initiative so that students can imitate, are able to integrate with their social environment, are able to express their opinions emotionally but in a controlled manner, send information with full attention, give orders but show assertiveness, and attention. In addition, lecturers have an imperfect Emotive style Communication Strategy of a Lecturer, an less established Director style, a Reflective style, and have a cautious supportive style. The Communication Strategy of a Lecturer in learning will have an impact on the actualization and implementation of their social life.
PENGARUH MEDIA SOSIAL INSTAGRAM @USM.INDONESIA TERHADAP MINAT PARTISIPASI DALAM KEGIATAN KAMPUS DI UNIVERSITAS SARI MUTIARA INDONESIA Nurhawati Simamora; Mega Ulva Sari Sihombing; Yunita Pasaribu; Salsabila Lisa’adah
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 7 No. 1 (2025): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51544/tekesnos.v7i1.6137

Abstract

Media sosial telah menjadi fenomena global yang mengubah cara manusia berkomunikasi dan berinteraksi. Menurut laporan We Are Social dan Hootsuite tahun 2023, jumlah pengguna aktif media sosial di Indonesia mencapai 191 juta, dengan Instagram menjadi salah satu platform yang paling banyak digunakan oleh anak muda. Hal ini menunjukkan bahwa Instagram memiliki potensi besar sebagai media komunikasi yang efektif, termasuk di lingkungan pendidikan tinggi. Perguruan tinggi sebagai institusi pendidikan dan pembentukan karakter mahasiswa juga mulai memanfaatkan media sosial untuk berbagai tujuan. Penelitian ini bertujuan untuk mengetahui sejauh mana pengaruh media sosial instagram @usm.indonesia terhadap minat partisipasi dalam kegiatan kampus di Universitas Sari Mutiara Indonesia. Penelitian ini menggunakan metode kuantitatif dengan populasi sebanyak 15.439 orang mahasiswa. Pengumpulan data yang dilakukan ialah penyebaran kuesioner kepada 100 sampel dan dokumentasi. Teknik analisis data yang digunakan ialah analisis table Tunggal, analisis table silang dan uji hipotesis. Hasil penelitian menunjukkan bahwa terdapat pengaruh media sosial Instagram @usm.indonesia terhadap minat partisipasi dalam kegiatan kampus di Universitas Sari Mutiara Indonesia sebesar 0,664 dengan kekuatan determinasi sebesar 44,1%. Sisanya yakni sebesar 55,9% diluar dari variabel ini.