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All Journal Journal of Management and Social Sciences INTERNATIONAL JOURNAL OF SOCIETY REVIEWS (INJOSER)
Najla Indira Faradiva
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Decision Sciences, Operations Research & Management Social Sciences Transportation

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THE ROLE OF HUMAN RESOURCE MANAGEMENT IN INCREASING PRODUCTIVITY Eloh Bahiroh; Sri Ndaru Arthawati; Fatika Andaristi; Najla Indira Faradiva; Andi
INTERNATIONAL JOURNAL OF SOCIETY REVIEWS Vol. 2 No. 8 (2024): AUGUST
Publisher : Adisam Publisher

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Abstract

Human Resource Management (HRM) has a significant impact on improving employee productivity through various strategic practices. Careful recruitment processes ensure that hired employees have the skills and capabilities to fit the company culture, thereby reducing turnover and increasing efficiency. Ongoing training and effective performance appraisals help workers develop competencies and stay motivated to achieve their targets. In addition, a positive company culture and effective communication play an important role in creating a supportive work environment, which in turn encourages collaboration and innovation. Supporting work-life balance and implementing HR management technologies, such as human resource management systems (HRMS) and e-education platforms, also improve worker satisfaction and retention, while enabling higher operational efficiency. With an integrated approach that combines recruitment practices, training, corporate culture, and technology, HR management can create a productive work environment that supports superior performance and business sustainability.
Peran E-Commerce dalam Meningkatkan Akses Pasar bagi Produk UMKM Lokal di Kota Serang Vera Maria; Sebastian Nicodemus Gunawan; Najla Indira Faradiva; Hilda Agustiani; Dinda Cahya Ramadhan; Fadya Salamah
Journal of Management and Social Sciences Vol. 3 No. 2 (2024): May : Journal of Management and Social Sciences
Publisher : Sekolah Tinggi Ilmu Administrasi Yappi Makassar Jl. Sumba no 46, Kota Makassar, Sulawesi Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimas.v3i2.1206

Abstract

The development of MSMEs (Micro, Small, and Medium Enterprises) in Indonesia has been quite rapid, especially with the occurrence of the Covid-19 pandemic worldwide, which has dampened economies globally. Several studies have also found that MSMEs and cooperatives play a crucial role in driving local economic growth by creating new job opportunities, especially in underdeveloped areas. With the presence of MSMEs and support for digitalization through the utilization of e-commerce platforms, this becomes one of the essential strategies for MSME players in Indonesia, particularly in Serang City, to market and promote their products widely. The research method employed is a case study based on previous research on the impact of MSMEs that have adopted e-commerce. The research results indicate that the implementation of e-commerce has a significant positive influence on the growth of MSMEs in Serang City.
Co-Authors Andi Dinda Cahya Ramadhan Eloh Bahiroh Fadya Salamah Fatika Andaristi Hilda Agustiani Sebastian Nicodemus Gunawan Sri Ndaru Arthawati Vera Maria