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All Journal KREATIF: Jurnal Pengabdian Masyarakat Nusantara Manajemen Kreatif Jurnal
Imarananda Putri Imran
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Decision Sciences, Operations Research & Management Social Sciences

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Pembelajaran Proyek Berbasis Ecoprint dalam menstimulasi kreativitas anak Sekolah Dasar Undar Andir Ratu Yustika Rini; Imarananda Putri Imran; Erwin Hermawan; Islahiyah Islahiyah; Satriyah Triyastati; Haorah Haorah; Mahfudoh Tunisa; Maya Azzahra; Mova R Sianturi; Rena Rena; Diah Adawiyah; Anisa Arlinda Putri; Shinta Damayanti; Yeni Lasmawati
KREATIF: Jurnal Pengabdian Masyarakat Nusantara Vol. 4 No. 3 (2024): September : KREATIF: Jurnal Pengabdian Masyarakat Nusantara
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/kreatif.v4i3.4202

Abstract

Utilization of natural resources available in the school environment is very weak. Meanwhile, the key to implementing interesting learning is a teacher and students who are able to have good creativity. These emerging problems prompted the KKM Universitas Bina Bangsa team to carry out Community Service by carrying out ecoprint-based project learning activities. The community service method is used by paying attention to the first flow, namely providing understanding, preparing a plan for ecobricks project learning activities and small-scale ecobricks trials first with the teacher. The next stage is the implementation of ecobrick project activities by starting with an apperception about ecobricks, then a demonstration of the ecobrick project, and finally the teacher invites students to be able to explore with the media available in the school environment and the tools provided by the teacher. The results found were that all students were able to show their creativity in ecoprint activities.
Analisis Pasar Dan Referensi Konsumen Terhadap Produk Mie Sedaap Imarananda Putri Imran; Annisa Novianti; Syamsul Hidayat
Manajemen Kreatif Jurnal Vol. 3 No. 2 (2025): Mei: Manajemen Kreatif Jurnal
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/makreju.v2i1.2750

Abstract

Competition among product brands is crucial since a strong brand would discourage customers from considering making a purchase. Consumer perception of a brand is shaped by their thoughts and emotions upon hearing or seeing its name. The process of identification will enable the brand to stand out from the competition and serve as the primary factor when consumers are making judgments about what to buy. Businesses must determine which aspects of brand equity affect consumers' confidence while making purchases.This study employed a quantitative descriptive research design. The purpose of this study was to ascertain the independent variable's value, whether it be one or multiple variables, without doing comparisons or drawing connections between them. Quantitative descriptive research uses data in the form of numerical results from measurements to characterize variables as they actually exist. One of the things that might persuade people to buy instant noodle products is brand recognition. The majority of consumers who claim that they opt to purchase instant noodles due to their well-known brand demonstrate this beneficial impact. Customers think that their assessment of a product's quality will assist them decide which one to purchase.
Co-Authors Anisa Arlinda Putri Annisa Novianti Diah Adawiyah Erwin Hermawan Haorah Haorah Islahiyah Islahiyah Mahfudoh Tunisa Maya Azzahra Mova R Sianturi Ratu Yustika Rini Rena Rena Satriyah Triyastati Shinta Damayanti Syamsul Hidayat Yeni Lasmawati