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All Journal Proceedings of Annual Conference for Muslim Scholars Jurnal Ekonomi Perjuangan (JUMPER) Journal of Artificial Intelligence and Digital Business Musyarakah: Journal of Sharia Economics (MJSE) NGARSA: Journal of Dedication Based on Local Wisdom MOMENTUM : Jurnal Sosial dan Keagamaan
Ahmad Faizal
Universitas Islam Cordoba Banyuwangi
Religion Humanities Computer Science & IT Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Social Sciences Other

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PEMANFAATAN LIVE STREAMING TIKTOK SEBAGAI STRATEGI PEMASARAN PADA BYME HIJAB STORE JEMBER Faizal, Ahmad; Wijayati, Cici; Hadi Mubarok, Achmad
JURNAL EKONOMI PERJUANGAN Vol. 7 No. 1 (2025): Jurnal Ekonomi Perjuangan (JUMPER)
Publisher : LP2M Universitas Perjuangan Tasikmalaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36423/jumper.v7i1.2163

Abstract

This study aims to analyze the marketing strategy implemented by Byme Hijab Store Jember through the live feature on the Tiktok social media application, with a marketing mix approach and sharia marketing principles. The research method used is qualitative descriptive and SWOT analysis to identify supporting and inhibiting factors, with the main sources being the owner of the convection and the person in charge of marketing. The results of the study show that Byme Hijab Store Jember has succeeded in utilizing the four variables in the marketing mix (product, price, place, and promotion) while maintaining a commitment to sharia principles. Some of the main supporting variables are product quality and the use of social media, while inhibiting variables include limited resources and tight competition. In conclusion, despite the challenges, the strategy implemented by Byme Hijab Store Jember has a major impact on the profits they get.  
Pendidikan Politik di Era Digital: Media Sosial sebagai Katalis atau Distorsi? Laventia, Feni; Faizal, Ahmad; Slamet, Slamet
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 1 (2025): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i1.425

Abstract

Di era digital, media sosial telah menjadi alat utama dalam penyebaran informasi politik. Perannya yang luas memungkinkan peningkatan kesadaran politik masyarakat, tetapi juga membuka ruang bagi disinformasi yang dapat mengaburkan fakta. Penelitian ini bertujuan untuk menganalisis dampak media sosial dalam edukasi politik, mengidentifikasi manfaat serta tantangan yang ditimbulkan, dan mengeksplorasi strategi literasi digital yang dapat diterapkan untuk mengoptimalkan perannya sebagai alat edukasi politik. Pendekatan penelitian yang digunakan adalah kualitatif dengan metode deskriptif. Data dikumpulkan melalui studi literatur, observasi media sosial, serta wawancara mendalam dengan tokoh masyarakat dan akademisi di Banyuwangi. Analisis data dilakukan dengan teknik analisis tematik untuk mengidentifikasi pola dan tren dalam penggunaan media sosial dalam politik. Hasil penelitian menunjukkan bahwa media sosial memiliki potensi besar sebagai alat edukasi politik, terutama dalam meningkatkan kesadaran dan partisipasi masyarakat. Namun, tantangan seperti penyebaran hoaks, bias algoritma, dan fenomena echo chamber menghambat pemahaman politik yang objektif. Oleh karena itu, literasi digital menjadi faktor kunci dalam meminimalkan dampak negatif media sosial dan memaksimalkan manfaatnya bagi demokrasi.
Pengaruh Self Assessment System dan Kualitas Pelayanan Pajak Terhadap Tingkat Kepatuhan Wajib Pajak Orang Pribadi Faizal, Ahmad
MOMENTUM : Jurnal Sosial dan Keagamaan Vol 13 No 1 (2024): MOMENTUM MEI 2024
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Sekolah Tinggi Islam Blambangan (STIB) Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58472/momentum.v13i1.87

Abstract

Taxes are mandatory contributions of every citizen who is able to fulfill their obligations to the state, based on tax laws in Indonesia, tax payments use a self-assessment system, namely calculating, paying, and reporting taxes themselves. The purpose of this study is to analyze the effect of the self-assessment system on the level of compliance of individual taxpayers; analyze the effect of the quality of tax services on the level of compliance of individual taxpayers; and analyze the effect of the self-assessment system and the quality of tax services on the level of compliance of individual taxpayers at the Jember Pratama Tax Service Office simultaneously. The research method used in this study is quantitative research. The sample taken was 92 employees. While the data analysis is in the form of inferential statistics with the help of the SPSS version 23 program. The results of the study indicate that the self-assessment system partially has a significant effect on the level of compliance of individual taxpayers with a significance value of 0.000. While the quality of tax services partially does not have a significant effect on the level of compliance of individual taxpayers. Based on the determination coefficient test, R2 was obtained as 0.840, which means that simultaneously the influence of the self-assessment system and the quality of tax services have an effect on the level of compliance of individual taxpayers at the Jember tax service office by 84% and the rest is influenced by other variables not discussed in this study.
Internalization of Ukhuwah Values in Increasing Competitiveness and Social Harmony of Tengger MSMEs Ramadhani, Kurniawan; S.A, Abdullah; Barmawi, Mohamad; Faizal, Ahmad; Sholihah, Dawimatus; Syirwan, Urfi Ainu
Proceedings of Annual Conference for Muslim Scholars Vol 9 No 1 (2025): AnCoMS, Oktober 2025
Publisher : Koordinatorat Perguruan Tinggi Keagamaan Islam Swasta Wilayah IV Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36835/ancoms.v9i1.697

Abstract

This study explores the internalization of ukhuwah (brotherhood) values in enhancing the competitiveness and social harmony of micro, small, and medium enterprises (MSMEs) within the Tenggerese community in Probolinggo Regency. The values of ukhuwah Islamiyah, wathaniyah, and insaniyah serve as the moral, spiritual, and social foundations that guide entrepreneurial behavior in navigating modern economic challenges. Using a qualitative phenomenological approach, the research collected data through in-depth interviews, participatory observation, and documentation. The findings indicate that the internalization of ukhuwah manifests in three key dimensions: entrepreneurial spirituality, social solidarity, and economic collaboration. MSME actors demonstrate honesty, trust, and mutual cooperation as a distinctive work ethos that strengthens business networks and promotes social cohesion amid market competition. The study concludes that ukhuwah functions not only as a religious doctrine but also as a strategic socio-economic framework rooted in local wisdom and universal human values, contributing to sustainable business development and community resilience.
From Local Wisdom To Global Harmony Faizal, Ahmad; Wijayanti, Cici; Sholihah, Dawimatus; Ramadhani, Kurniawan
Proceedings of Annual Conference for Muslim Scholars Vol 9 No 1 (2025): AnCoMS, Oktober 2025
Publisher : Koordinatorat Perguruan Tinggi Keagamaan Islam Swasta Wilayah IV Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36835/ancoms.v9i1.733

Abstract

Indonesia, as the country with the world’s largest muslim population and rich local wisdom, faces serious challenges in achieving sustainable economic development. Inequalities in wealth distribution, the exploitation of natural resources, and the dominance of a capitalist economic system often neglect the values of justice and sustainability. On the other hand, local traditions such as ”sasi” in Maluku, ”subak” in Bali, and ”gotong royong” in various regions reflect economic ethics that align with principles, including distributive justice (al-‘adl), sustainability (istidam), and the entrusted stewardship of the earth (khalifah fil ardh). This article aims to analyze the potensial integration of islamic economic values with Indonesia’s local wisdom as a model of sutainable development oriented toward global harmony. Using a qualitative approach based on literature review and contextual analysis, this study finds that the synergy between Islamic economics and local wisdom can provide alternative solutations to issues of socio-economic inequality, environmental degradation, and identity crises in the era of globalization.the findings of this study imply the strengthening of a velue-based economic paradigm that is not onlyrelevant at the local level but also capable of contributing to a more just, ethical, and harmonious global economic order.
From Local Wisdom to The Global Agenda Sholihah, Dawimatus; Faizal, Ahmad; Ramadhani, Kurniawan
Proceedings of Annual Conference for Muslim Scholars Vol 9 No 1 (2025): AnCoMS, Oktober 2025
Publisher : Koordinatorat Perguruan Tinggi Keagamaan Islam Swasta Wilayah IV Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36835/ancoms.v9i1.735

Abstract

This research investigates the 'Matoron Roma' tradition as a manifestation of local wisdom in Bondowoso Regency, Indonesia, specifically examining its intersection with Islamic economic principles, social harmony, and the Sustainable Development Goals (SDGs). Utilizing a descriptive qualitative approach supported by interviews and participant observation, the study explores how communal practices foster social cohesion and economic resilience. The findings demonstrate that Matoron Roma actively implements Islamic economic values, including ta'awun (mutual assistance), shodaqoh (voluntary giving), and musyarakah (partnership), through the traditional framework of mutual cooperation (gotong royong). The study concludes that this tradition serves as a localized driver for multiple SDGs: reducing poverty by easing economic burdens related to housing (SDG 1); promoting social justice through non-discriminatory participation (SDG 10); building resilient human settlements (SDG 11); and fostering peace and inclusive institutions through strengthened communal brotherhood (SDG 16). Ultimately, Matoron Roma exemplifies how indigenous traditions can be transformed into sustainable development solutions, representing a vital partnership (SDG 17) that bridges religious ethics with global developmental objectives.
Pendampingan Strategi Branding Produk dan Desain Digital Canva pada Usaha Mikro, Kecil, dan Menengah di Kabupaten Banyuwangi Ahmad Faizal; Cici Wijayanti; Mursidah Mursidah; Achmad Hadi Mubarok
Ngarsa: Journal of Dedication Based on Local Wisdom Vol. 6 No. 1 (2026): Ngarsa: Journal of Dedication Based on Local Wisdom
Publisher : LP2M UIN Kiai Haji Achmad Siddiq Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35719/ngarsa.v6i1.603

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a strategic role in promoting local economic development; however, they continue to face significant challenges in strengthening brand identity and utilizing digital design for effective marketing. These challenges are also faced by MSMEs in Ringintelu Village, Banyuwangi Regency, where many businesses lack distinctive brand identities and competitive product visuals. This community engagement program aimed to enhance the capacity of MSME actors to develop effective branding strategies and optimize the use of Canva as an accessible digital promotional tool. The program employed a Participatory Action Research (PAR) approach integrated with community development and learning community frameworks through problem identification, participatory planning, branding workshops, digital design training, intensive mentoring, and continuous evaluation. The findings demonstrated substantial improvements in participants' understanding of branding principles, their ability to independently produce digital promotional materials, and the professionalism and consistency of product visual designs. Furthermore, the establishment of an MSME learning community fostered sustainable capacity building, strengthened brand identity, improved marketing effectiveness, expanded market opportunities, and ultimately enhanced the competitiveness of village-based MSMEs while contributing to sustainable local economic development Keywords: Product Branding, Digital Design, MSMEs, Canva Abstrak: Usaha Mikro, Kecil, dan Menengah (UMKM) memiliki peran strategis dalam pembangunan ekonomi lokal, tetapi masih menghadapi kendala dalam penguatan branding dan pemanfaatan desain digital sebagai media pemasaran. Kondisi tersebut juga dialami pelaku UMKM di Desa Ringintelu, Kabupaten Banyuwangi, yang umumnya belum memiliki identitas merek yang kuat serta tampilan visual produk yang menarik dan kompetitif. Pengabdian ini bertujuan untuk meningkatkan kapasitas pelaku UMKM dalam menyusun strategi branding serta mengoptimalkan penggunaan aplikasi Canva sebagai media promosi yang mudah diakses. Metode yang digunakan adalah Participatory Action Research (PAR) dengan pendekatan community development dan learning community melalui identifikasi masalah, perencanaan partisipatif, workshop branding, pelatihan desain digital, pendampingan intensif, serta evaluasi berkelanjutan. Hasil pengabdian menunjukkan peningkatan pemahaman peserta mengenai konsep branding, kemampuan membuat materi promosi digital secara mandiri, serta kualitas visual produk yang lebih profesional dan konsisten. Selain itu, terbentuknya komunitas belajar UMKM mendorong keberlanjutan peningkatan kapasitas, memperkuat identitas merek, meningkatkan efektivitas pemasaran, memperluas peluang pasar, dan pada akhirnya memperkuat daya saing UMKM desa serta mendukung pengembangan ekonomi lokal secara berkelanjutan. Kata kunci: Branding Produk, Desain Digital, UMKM, Canva 
Santripreneur as an Economic Transition Model for Santri After Pesantren: Entrepreneurship Training Study at Manbaul Ulum Mursidah; Ahmad Faizal
Musyarakah: Journal of Sharia Economic (MJSE) Vol 6, No 1 (2026): April
Publisher : Universitas Muhammadiyah Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24269/mjse.v6i1.13794

Abstract

Introduction/Main Objectives: This study examines the santripreneur model as a strategy for supporting the economic transition of santri after completing their education in pesantren. The topic is important because many pesantren graduates possess strong religious competencies but still face challenges in achieving economic independence and adapting to the demands of the labor market and business sector. As pesantren continue to expand their role as educational and community empowerment institutions, entrepreneurship training has emerged as a strategic approach to strengthening the economic capacity of santri. Background Problems: The main issue addressed in this study is how entrepreneurship training contributes to the development of an effective santripreneur model that supports santri’s economic transition after pesantren. Novelty: The novelty of this research lies in the integration of entrepreneurship education, Islamic economic values, and economic transition within the pesantren context, which has received limited empirical attention in previous studies. Research Methods:  This study employs a qualitative case study approach at Manbaul Ulum Pesantren. Data were collected through observation, in-depth interviews, and documentation involving 30 respondents consisting of pesantren administrators, santri participating in entrepreneurship training programs, and alumni who have established businesses after graduation. Findings/Results: The findings indicate that entrepreneurship training enhances entrepreneurial knowledge, practical skills, business attitudes, and self-confidence while strengthening the internalization of Islamic values. The santripreneur model has proven effective in preparing santri to engage in productive economic activities. Conclusion: This study concludes that santripreneur is a promising economic empowerment model for strengthening santri independence and supporting the development of a pesantren-based Islamic economic ecosystem
Co-Authors Achmad Hadi Mubarok Cici Wijayanti Hadi Mubarok, Achmad Laventia, Feni Mohamad Barmawi Mursidah Mursidah Mursidah Ramadhani, Kurniawan S.A, Abdullah Sholihah, Dawimatus Slamet Slamet Syirwan, Urfi Ainu Wijayanti, Cici Wijayati, Cici