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All Journal Journal of Economic, Religious, and Entrepreneurship (JoERE)
Mudjiarto, Hari
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Economics, Econometrics & Finance Social Sciences Other

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Transformational Leadership and Organizational Citizenship Behavior: Insights from Buddhist Religious Organizations Nyanabhadra, Phap Tu; Darma, Fendi; Elvinsia, Elvinsia; Apriyono, Dito; Ginarsih, Ginarsih; Mudjiarto, Hari; Ardianto, Hendri
Journal of Economic, Religious, and Entrepreneurship (JoERE) Vol. 2 No. 2 (2024): JOERE December 2024
Publisher : LPPM STIAB Jinarakkhita Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60046/joere.v2i2.143

Abstract

This study aims to analyze the influence of transformational leadership on organizational citizenship behavior (OCB) in Buddhist assembly organizations. The problem lies in the lack of understanding of the unique characteristics of Buddhist organizations, such as spiritual orientation and community values. The approach used is quantitative and survey methods, data is collected from 117 respondents who are active members of the organization. The research instrument was in the form of a validated questionnaire, while data analysis was carried out by a simple linear regression test using SPSS. The results show that transformational leadership has a significant influence on OCB, with the inspirational motivation dimension being the dominant factor in encouraging proactive and voluntary behavior of members. These findings emphasize the importance of vision, interpersonal communication, and individual attention in increasing organizational member engagement.
Measuring the Service Quality of Elizabeth Local Brand to Know its Impact on Customer Satisfaction Karsinah, Karsinah; Mudjiarto, Hari; Taridi, Taridi; Purwandoko, Edi; Meyliana, Henny
Journal of Economic, Religious, and Entrepreneurship (JoERE) Vol. 1 No. 1 (2023): JOERE June 2023
Publisher : LPPM STIAB Jinarakkhita Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60046/joere.v1i1.23

Abstract

This study aims to analyze empirical evidence of the effect of service quality on customer satisfaction at the local brand Elizabeth in Bandar Lampung. The problem studied in this study is whether there is a positive relationship between service quality and customer satisfaction at the local brand Elizabeth in Bandar Lampung. The method used in this research is the correlation method. The population in this study were customers of the local Elizabeth brand in Bandar Lampung, where the sample was taken using Proportionate Stratified Random Sampling with a total sample of 122 customers. The instrument reveals the data in a structured scale with five answer choices. The measuring tool to collect data is a questionnaire with 71 item statements. Based on the results of hypothesis testing and simple linear regression, it was obtained that the t value was 38,586 with a significant level of 0.000, while the t table with n = 122 and α = 0.05 received a value of -.678. It can be assumed that t count ≥ t table (38,586 > -.678 or sig < 0.05 (0.000 ≤ 0.05), then Ha is accepted while H 0 is rejected. While the R Square value in this study is 0.925, meaning that service quality is related to customer satisfaction by 93%. Based on the results of the data analysis that has been done, it is concluded that there is a relationship between service quality and customer satisfaction at the local brand Elizabeth in Bandar Lampung. The magnitude of the relationship is 93%, while other factors influence 7%.
TikTok's Social Media Marketing Gives Strong Impact on Product Sales Increase Julianti1, Mega; Mudjiarto, Hari; Nagatitha, Partama; Luwiha, Luwiha; Astuti, Widi
Journal of Economic, Religious, and Entrepreneurship (JoERE) Vol. 1 No. 1 (2023): JOERE June 2023
Publisher : LPPM STIAB Jinarakkhita Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60046/joere.v1i1.24

Abstract

Marketing is the most essential part of a business. Marketing does not only look at unique products, low and attractive prices, and product availability for consumers. In the current era, one marketing activity is utilizing social media such as TikTok. In 2020 the use of TikTok reached 625 million. In Indonesia, TikTok users reached approximately 30 million users. On the platform, there is a link feature to e-commerce sites on user profiles; therefore, TikTok is a free service with exciting content as a promotional medium in sales. This research aims to find out marketing activities on TikTok media in increasing sales. This study used primary data by distributing questionnaires to online sellers to obtain data from sellers who use the media, with a sample of 35 respondents. The analysis used Simple Regression to test the influence on variables to provide recommendations that TikTok media is very influential in attracting consumers.
How does Performance Employee Enhanced Mindful Leadership of School Employees? Agastya, Kadek Deva; Meyliana, Henny; Mudjiarto, Hari; Taridi, Taridi; Karsinah, Karsinah
Journal of Economic, Religious, and Entrepreneurship (JoERE) Vol. 1 No. 1 (2023): JOERE June 2023
Publisher : LPPM STIAB Jinarakkhita Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60046/joere.v1i1.30

Abstract

This study investigates the effect of mindful leadership and organizational commitment on employee performance in an organizational context. Mindful leadership is a leadership approach that integrates full awareness and attention in managing teams and organizations, while organizational commitment reflects the level of attachment, loyalty, and employee involvement. This study uses a quantitative approach by applying a questionnaire to employees of SMA in Bandar Lampung City. The collected data were analyzed using statistical regression techniques to examine the relationship between mindful leadership, organizational commitment, and employee performance. The results of this study are expected to provide a better understanding of how these factors interact and influence employee performance in the work environment.
Co-Authors Agastya, Kadek Deva Apriyono, Dito Ardianto, Hendri Darma, Fendi Elvinsia, Elvinsia Ginarsih, Ginarsih Julianti1, Mega Karsinah - LUWIHA, LUWIHA Meyliana, Henny Nagatitha, Partama Nyanabhadra, Phap Tu PURWANDOKO, EDI Taridi, Taridi Widi Astuti