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Strategi Digital Marketing Melalui Google Sites Untuk Meningkatkan Penjualan Lilin Kopi Aromaterapi Samosir, Amril; Rahmadi, Denaza Putri
International Research on Big-Data and Computer Technology: I-Robot Vol 8, No 2 (2024): September
Publisher : UNIVERSITAS DHARMA WACANA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53514/ir.v8i2.581

Abstract

Strategi pemasaran digital yang efektif tidak hanya mencakup penggunaan media sosial atau iklan online, tetapi juga melibatkan pemahaman mendalam tentang perilaku konsumen online, analisis data, dan penggunaan teknologi untuk menciptakan pengalaman yang menarik bagi konsumen. Dengan memanfaatkan berbagai platform digital. Pemasaran digital adalah strategi pemasaran yang menggunakan platform dan media digital untuk mempromosikan produk atau layanan. Ini mencakup penggunaan internet, media sosial, ponsel, dan platform online lainnya untuk mencapai target audiens. Konsep dasar pemasaran digital melibatkan pemahaman tentang perilaku konsumen online, penggunaan data untuk mengoptimalkan kampanye, dan pemanfaatan teknologi untuk mencapai tujuan pemasaran. Google Sites merupakan media yang digunakan untuk membuat situs website untuk keperluan pribadi ataupun kelompok, baik untuk keperluan personal atau korporat. Lilin aromaterapi adalah lilin yang mengandung bahan pewangi yang dapat digunakan sebagai refreshing, relaxing dan menyembuhkan sakit kepala. Seseorang yang pikirannya sedang stress lalu mencium aroma tersebut akan menjadi relaks dan segar kembali. Lilin aromaterapi bisa digunakan sebagai penghias plus pengharum ruangan
Classification of residual hearing of deaf students based on audiometer using google data studio visualization method Samosir, Amril; Sulistiyanto, Sulistiyanto; Oktapriandi , Sony; Muhammad, M
Journal of Soft Computing Exploration Vol. 5 No. 2 (2024): June 2024
Publisher : SHM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52465/joscex.v5i2.364

Abstract

Classification of hearing loss is necessary because it provides treatment or learning methods for students which are certainly not the same. This classification is displayed in a graphical form because graphics are able to provide information quickly. The results of this writing are information in the form of visualization of the residual hearing which is grouped according to the decibels or residual hearing they have. Patterns that will be applied in learning will later be adjusted based on classification, so that students can comfortably follow the learning process. When creating this visualization, use Google Data Studio because it can be used to represent complex data sets in an interesting and clear way. The data used are data on deaf students for 2014-2021, with a total of 357 data and 14 attributes. The results of data processing are in the form of graphs of students for each generation, distribution of student demographics, and classification of student hearing measurement results. From the visualization results, 3 categories were obtained, with the results being 9 light categories,, 129 medium categories and 219 heavy categories. The mild category will receive oral treatment, while the moderate and severe categories will be given sign language and written treatment
Robust Clustering of Open Access Journal Based on Scopus Journal Metrics Database Wibowo, Rizki Agung; Nisa, Khoirin; Samosir, Amril
Lentera Pustaka: Jurnal Kajian Ilmu Perpustakaan, Informasi dan Kearsipan Vol 10, No 2 (2024): December
Publisher : Library and Information Science Study Program, Faculty of Humanities, Univ. Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/lenpust.v10i2.68282

Abstract

Background: Open-access is free online access to articles, journal, conferences proceedings, book series and trade journal which provides unrestricted and permit the users to read, download, print, copy and link to the articles. Many articles that discuss the journal metrics using basic statistical methods to discribe the journal.Objective: This research groups journals based on numerical quality measures, identifying quality characteristics for each group. The findings provide a reference for researchers to select suitable journals and for journal owners to improve journal quality.Methods: There is another method to describe the open-access journal by grouping it into groups with the homogeneous characteristics based on five types of numerical quality measure that are analyzed simultaneously, namely cluster analysis. By using cluster analysis, the article’s owner can determine which journals he can choose to publish it in according to the desired journal quality. Based in the result, 5146 open-access journals can be divided into four clusters by using CLARA algorithm. Cluster 1, 2 and 3 have high characteristics in all numerical quality measure and cluster 4 have low characteristics in all numerical quality measure. So that researchers can choose journals in clusters 1, 2, and 3 as a place to publish their research by adjusting the journal's scope.Results: This study demonstrates that the CLARA algorithm successfully grouped 5146 open-access journals indexed by SCOPUS into four clusters based on quality characteristics. Cluster 1 consists of 39 journals with high values across all quality variables, Cluster 2 includes 50 journals with similarly high values, Cluster 3 contains 430 journals with comparable characteristics, and Cluster 4, comprising 4627 journals, exhibits low values in all quality variables. Furthermore, the majority of journals (89.914%) have numerical quality measures below the average.Conclusion: This study concludes that journals in Clusters 1, 2, and 3 can be recommended as suitable options for researchers to publish their work, considering the relevance of the journal's scope. Additionally, these findings can serve as a reference for journal owners to improve the quality of their journals to meet higher standards.
Inovasi Google Sites Sebagai Media Pemasaran Usaha Mikro Kecil Dan Menengah Studi Kasus Pada Bouquet Bunga Samosir, Amril; Wibowo, Rizki Agung
International Research on Big-Data and Computer Technology: I-Robot Vol 9, No 1 (2025): April
Publisher : UNIVERSITAS DHARMA WACANA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53514/ir.v9i1.620

Abstract

Penerapan website sebagai strategi pemasaran efektif bagi UMKM, termasuk bisnis Filo Bouquet di sektor florist, untuk meningkatkan daya saing dan memperluas pasar. Studi ini mencakup analisis kebutuhan, perancangan website responsif dengan fitur katalog produk, pemesanan online, dan pembayaran digital. Hasil evaluasi menunjukkan peningkatan kunjungan 180%, konversi 25%, dan penjualan 35%, dengan kepuasan pelanggan mencapai 82%. Meski demikian, tantangan terkait optimasi kecepatan, pengembangan fitur, dan promosi digital masih perlu diperbaiki. Rekomendasi mencakup optimasi teknologi, penambahan fitur pelacakan pesanan, dan penguatan promosi digital untuk pertumbuhan berkelanjutan
SMART MONEY MANAGEMENT IN  THE DIGITAL ERA AT SMAN 16 BANDAR LAMPUNG Mufahamah, Euis; Anita, Anita; Samosir, Amril; Pratama, Muhammad Irfan; Sejati, Hiro; Rahyono, Rahyono
MAJU : Indonesian Journal of Community Empowerment Vol. 2 No. 4 (2025): MAJU : Indonesian Journal of Community Empowerment, Juli 2025
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/maju.v2i4.1570

Abstract

This study aims to educate and enhance digital financial literacy among students of SMAN 16 Bandar Lampung through the implementation of the smart money management concept, as well to provide an understanding of the growing dangers of online gambling among teenagers. In today’s digital era, easy access to financial technology, coupled with a lack of self-control, can lead to consumptive behavior and increase the risk of engaging in online gambling activities. The methods used in this activity include an educational approach through seminars, interactive discussions, and the dissemination of digital information media. The results show that students displayed high enthusiasm for wise financial management and an increased awareness of the social, legal, and psychological risks associated with online gambling. Early aducation on financial literacy and the dangers of online gambling has proven effective as a preventive measure in shaping students into financially intelligent and digitally ethical individuals..
Pemanfaatan Aplikasi Point Of Sale (POS) dalam Manajemen Resiko bagi UMKM Pekon Sumber Mulyo Manan, Mohammad Athian; Samosir, Amril; Nurbaiti, Nurbaiti
Welfare : Jurnal Pengabdian Masyarakat Vol. 2 No. 4 (2024): Welfare : December 2024
Publisher : Fakultas Ekonomi dan Bisnis Islam, IAIN Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/welfare.v2i4.1904

Abstract

The rapid advancement of technology poses both opportunities and challenges for micro, small, and medium enterprises (MSMEs), particularly in managing business risks. This community service activity aimed to enhance the capability of MSME operators in Pekon Sumber Mulyo, Tanggamus Regency, in utilizing Point of Sale (POS) applications to manage operational risks effectively. The activity involved 40 participants, including MSME operators, community members, and village administrators. The methods implemented were presentations, simulations, and interactive discussions focusing on risk management, stock opname, and POS usage. The results indicated a significant increase in participants' understanding, reflected by an improvement in test scores from 60% to 85%. Participants also demonstrated readiness to adopt POS technology in their daily operations. The activity successfully introduced digital solutions to support MSME sustainability and competitiveness, marking a step forward in the digital transformation of local businesses.
Pelatihan Aplikasi Quizzi Sebagai Alat Assesement Bagi Guru SD Al-Asri Surahmat, Surahmat; Satriadi, Indra; Rahman, Arif; Adawiyah, Arabiatul; Samosir, Amril
Jurnal Masyarakat Madani Indonesia Vol. 3 No. 2 (2024): Mei
Publisher : Alesha Media Digital

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59025/js.v3i2.217

Abstract

SD Islam Al-Asri yang baru berdiri pada tahun 2022 dan para gurunya yang belum memiliki banyak pengalaman dalam hal asesemen, perlu diberikan pelatihan mengenai asessement kepada peserta didik. salah satu alat bantu yang bisa digunakan adalah aplikasi Quizziz. Metode kegiatan dilakukan dengan memberikan simulasi penggunaan aplikasi dan ceramah. Peserta diberikan pengetahuan tentang asesmen dengan aplikasi quizizz dan cara pengoperasiannya. dimulai dari apa itu aplikasi quizizz, jenis-jenis fitur, serta cara kerja pengoperasian aplikasi quizizz mulai dari teknik dasar dan lanjutan sampai dengan proses pelaksanaan asessmen. Kegiatan berlangsung dengan baik dan respon dari peserta menunjukkan antusias yang baik. Diharapkan ada kegiatan lanjutan yang sama, khususnya terkait teknik untuk pengajaran berbasis digital. Hasil dari kegiatan pengabdian ini menunjukkan tingkat keberhasilan diatas 90% sehingga pelatihan ini sangat memuaskan dapat mentransfer ilmu dan pengetahuan dengan baik dan menyenangkan