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Digital Innovation and Financial Governance as Catalysts for Investor Trust in Start-Up in Yogyakarta Judijanto, Loso; Na'afi, Septiana; Zuhroh, Siti
West Science Interdisciplinary Studies Vol. 2 No. 12 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i12.1527

Investor trust is a cornerstone for the growth and sustainability of start-ups, particularly in competitive entrepreneurial hubs like Yogyakarta. This study investigates the influence of digital innovation and financial governance on investor trust in start-ups. Using a quantitative approach, data were collected from 50 start-ups through a structured questionnaire measured on a Likert scale of 1-5. Data analysis with SPSS version 26 reveals that both digital innovation and financial governance significantly and positively influence investor trust. Moreover, the combined effect of these factors accounts for 62% of the variance in investor trust, underscoring their complementary roles. These findings highlight the importance of leveraging technological advancements and robust financial practices to foster investor confidence. The study contributes to the existing literature by providing empirical evidence of these relationships and offers practical implications for start-up founders and policymakers.

Edukasi Perlindungan Data Pengguna Online Marketplace Sebagai Penggerak Literasi Digital: Pengabdian Na'afi, Septiana; Refi Agustina
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 1 (2025): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 1 (Juli 2025 -
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i1.2487

Indonesia merupakan pasar e-commerce terbesar di Asia Tenggara dan sekitar 90% pengguna internet di Indonesia pernah berbelanja online melalui marketplace. Marketplace memiliki banyak kelebihan namun terdapat beberapa kejahatan terjadi akibat manipulasi data dan kasus peretasan data pribadi. Terdapat kejahatan yang memanfaatkan data pribadi pada era digital saat ini namun banyak masyarakat yang tidak menyadari informasi dan data pribadi sangat bisa untuk disalahgunakan pihak ketiga yang tidak bertanggungjawab. Pengabdian ini bertujuan untuk memberikan edukasi perlindungan data pribadi pengguna online marketplace untuk para muda mudi karangtaruna agar mereka dapat meningkatkan literasi digital. Pengabdian ini dilakukan pada pemuda kampung Bangirejo Yogyakatya. Dipilihnya kampung bangirejo didasarkan pada adanya warga dari kampung merupakan korban dari penyalahgunaan data pribadi, Di samping itu, para muda mudi masih minim memliki kesadaran menjaga data pribadi dalam online marketplace sehingga tidak dapat mengoptimalkan perlindungan data pribadi. Wawancara secara terbuka dilakukan untuk menggali data sedalam mungkin dari para informan. Hasil dari pengabdian ini adalah setelah diberikan pelatihan edukasi perlindungan data pribadi pengguna online marketplace membuat mereka sadar dan mampu untuk menjaga kerahasiaan data pribadi dalam online marketplace dan lebih hati-hati.

Efektivitas Perlindungan Hukum terhadap Investor Pasar Modal: Analisis dari Perspektif Law and Economics Na'afi, Septiana; Sagalane, Andra Bani; Sugiastuti, Natasya Yunita; Muhaemin, Yosi; Innash, Ar Rahiim
Riwayat: Educational Journal of History and Humanities Vol 8, No 4 (2025): Oktober, Social Issues and Problems in Society
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jr.v8i4.49809

Penelitian ini bertujuan untuk menganalisis efektivitas perlindungan hukum terhadap investor pasar modal berdasarkan perspektif law and economics. Penelitian ini menggunakan metode hukum normatif yang diperkaya dengan pendekatan empiris, perundang-undangan, konseptual, kasus, dan perbandingan. Sumber data diperoleh dari data primer dan sekunder. Teknik pengumpulan data dilakukan melalui studi kepustakaan, wawancara, dan studi dokumen. Hasil penelitian menunjukkan bahwa kerangka regulasi pasar modal di Indonesia telah memadai secara normatif melalui Undang-Undang Nomor 8 Tahun 1995 dan peraturan OJK serta BEI. Namun, efektivitas perlindungan hukum terhadap investor belum optimal karena lemahnya implementasi dan pengawasan, sehingga menimbulkan asimetri informasi dan tingginya transaction cost yang merugikan investor. Perlindungan preventif seperti keterbukaan informasi dan literasi keuangan belum berjalan maksimal, sementara perlindungan represif melalui sanksi belum memberikan efek jera. Maka diperlukan upaya perbaikan melalui penguatan pengawasan, peningkatan literasi keuangan, reformasi mekanisme penyelesaian sengketa, transparansi informasi, dan pemberian insentif positif bagi perusahaan patuh guna menciptakan pasar modal yang sehat, efisien, dan terpercaya.

Digital Innovation and Financial Governance as Catalysts for Investor Trust in Start-Up in Yogyakarta Judijanto, Loso; Na'afi, Septiana; Zuhroh, Siti
West Science Interdisciplinary Studies Vol. 2 No. 12 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i12.1527

Investor trust is a cornerstone for the growth and sustainability of start-ups, particularly in competitive entrepreneurial hubs like Yogyakarta. This study investigates the influence of digital innovation and financial governance on investor trust in start-ups. Using a quantitative approach, data were collected from 50 start-ups through a structured questionnaire measured on a Likert scale of 1-5. Data analysis with SPSS version 26 reveals that both digital innovation and financial governance significantly and positively influence investor trust. Moreover, the combined effect of these factors accounts for 62% of the variance in investor trust, underscoring their complementary roles. These findings highlight the importance of leveraging technological advancements and robust financial practices to foster investor confidence. The study contributes to the existing literature by providing empirical evidence of these relationships and offers practical implications for start-up founders and policymakers.

Perlindungan Hak Pemegang Saham Minoritas dalam Perseroan Terbatas: Analisis Terhadap Implementasi Ketentuan UU Perseroan Terbatas dalam Keadilan dan Kepastian Hukum di Lingkungan Bisnis Modern N. A Wardani, Theresia; M Polontoh, Herry; Prihatin, Lilik; Tuhumury, Harry; Na'afi, Septiana
Jurnal Ilmu Hukum, Humaniora dan Politik Vol. 5 No. 4 (2025): (JIHHP) Jurnal Ilmu Hukum, Humaniora dan Politik
Publisher : Dinasti Review Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jihhp.v5i4.4534

Perlindungan hukum bagi pemegang saham minoritas merupakan elemen krusial dalam menciptakan keadilan dan kepastian hukum di lingkungan bisnis modern. Penelitian ini bertujuan untuk menganalisis implementasi Undang-Undang Nomor 40 Tahun 2007 tentang Perseroan Terbatas (UU PT) dalam melindungi hak-hak pemegang saham minoritas serta mengidentifikasi hambatan yang dihadapi dalam praktik. Metode penelitian yang digunakan adalah yuridis normatif, dengan pendekatan analisis terhadap peraturan perundang-undangan, doktrin hukum, serta studi kasus terkait tata kelola perusahaan di Indonesia. Hasil penelitian menunjukkan bahwa meskipun UU PT telah memberikan sejumlah mekanisme perlindungan, seperti hak mengajukan gugatan derivatif dan hak meminta Rapat Umum Pemegang Saham (RUPS), implementasinya seringkali terhambat oleh dominasi pemegang saham mayoritas, ketimpangan sumber daya, dan lemahnya transparansi perusahaan. Hambatan ini mengakibatkan ketidakadilan dalam pengambilan keputusan strategis, yang berdampak negatif pada stabilitas bisnis dan kepercayaan investor. Penelitian ini merekomendasikan harmonisasi regulasi, penguatan pengawasan hukum, dan penerapan prinsip tata kelola perusahaan yang baik untuk meningkatkan perlindungan pemegang saham minoritas.

Digital Innovation and Financial Governance as Catalysts for Investor Trust in Start-Up in Yogyakarta Judijanto, Loso; Na'afi, Septiana; Zuhroh, Siti
West Science Interdisciplinary Studies Vol. 2 No. 12 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i12.1527

Investor trust is a cornerstone for the growth and sustainability of start-ups, particularly in competitive entrepreneurial hubs like Yogyakarta. This study investigates the influence of digital innovation and financial governance on investor trust in start-ups. Using a quantitative approach, data were collected from 50 start-ups through a structured questionnaire measured on a Likert scale of 1-5. Data analysis with SPSS version 26 reveals that both digital innovation and financial governance significantly and positively influence investor trust. Moreover, the combined effect of these factors accounts for 62% of the variance in investor trust, underscoring their complementary roles. These findings highlight the importance of leveraging technological advancements and robust financial practices to foster investor confidence. The study contributes to the existing literature by providing empirical evidence of these relationships and offers practical implications for start-up founders and policymakers.

STUDI KOMPARATIF STRATEGI INVESTASI GROWTH INVESTING DAN VALUE INVESTING DI PASAR MODAL INDONESIA Na'afi, Septiana; Afrizal, Afrizal; Wijaya, Sean Michael Owen; Lukito, Laksono Edhi; Agustina, Wiwit
JURNAL LENTERA BISNIS Vol. 15 No. 1 (2026): JURNAL LENTERA BISNIS, JANUARI 2026
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v15i1.2046

This study aims to analyze and compare the implementation of growth investing and value investing strategies in the Indonesian capital market. The research approach used is a qualitative comparative study method. Data were obtained through in-depth interviews with investors, capital market analysts, and academics, supported by literature and documentation in the form of issuer financial reports and publications from the Indonesia Stock Exchange. Informant selection was conducted using purposive sampling, while data analysis used the Miles and Huberman interactive analysis model, which includes data reduction, data presentation, and conclusion drawing. The results show that both growth investing and value investing are applied in the Indonesian capital market with various adjustments to the volatile market characteristics dominated by retail investors. Growth investing focuses more on a company's future growth potential and offers the opportunity for high returns, but is accompanied by significant volatility risks. Meanwhile, value investing emphasizes finding stocks that promise to be below their intrinsic value with a relatively lower level of risk, although requiring a longer investment period. This study also found that no investment strategy is absolutely superior, as the effectiveness of each strategy is strongly influenced by market conditions, investor characteristics, and investment objectives and horizons. This study concludes that understanding the characteristics of the Indonesian capital market and implementing investment strategies are crucial factors for investors in optimizing portfolio performance. These findings are expected to contribute theoretically to the study of investment strategies and serve as a practical reference for capital market investors in Indonesia.

Ekosistem Bisnis Berkelanjutan: Analisis Bibliometrik tentang Kolaborasi, Inovasi, dan Nilai Bersama Judijanto, Loso; Na'afi, Septiana
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 4 (2026): November - January
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i4.4927

Penelitian ini bertujuan untuk memetakan dan menganalisis perkembangan literatur ilmiah mengenai ekosistem bisnis berkelanjutan dengan fokus pada kolaborasi, inovasi, dan penciptaan nilai bersama. Menggunakan pendekatan bibliometrik, studi ini mengkaji publikasi jurnal bereputasi yang terindeks dalam Scopus untuk mengidentifikasi struktur intelektual, tren tematik, serta pola kolaborasi penulis, institusi, dan negara. Data bibliografis dianalisis melalui pemetaan ko-kemunculan kata kunci, visualisasi overlay temporal, kepadatan tema, dan jaringan kolaborasi menggunakan perangkat lunak VOSviewer. Hasil penelitian menunjukkan bahwa business ecosystem dan sustainable business merupakan simpul konseptual utama yang mengintegrasikan berbagai isu keberlanjutan, sekaligus menjadi penghubung antarklaster yang terkait dengan inovasi, kolaborasi lintas aktor, dan tata kelola ekosistem. Secara temporal, fokus riset bergeser dari tema awal seperti corporate social responsibility, efisiensi energi, dan ekonomi sirkular menuju pendekatan yang lebih strategis dan sistemik, termasuk penguatan peran UMKM, open innovation, serta perancangan sustainable business ecosystem yang menekankan ketahanan, inklusivitas, dan penciptaan nilai bersama. Peta kolaborasi memperlihatkan bahwa pengembangan bidang ini didorong oleh jejaring internasional dan interdisipliner yang kuat, dengan meningkatnya keterhubungan antarnegara serta kolaborasi institusi lintas disiplin. Studi ini berkontribusi dengan menyediakan gambaran komprehensif lanskap penelitian ekosistem bisnis berkelanjutan, sekaligus menawarkan dasar bagi peneliti dan praktisi untuk merumuskan agenda riset dan strategi implementasi yang menempatkan kolaborasi dan inovasi sebagai fondasi nilai bersama dalam keberlanjutan jangka panjang. Implikasi praktisnya menekankan perlunya mekanisme orkestrasi ekosistem, metrik nilai bersama, serta tata kelola data dan kemitraan yang adaptif.

Supplier Collaboration in ESG Implementation in the Automotive Industry in Purwakarta Regency Na'afi, Septiana
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 1 (2026): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i1.6706

The implementation of Environmental, Social, and Governance (ESG) principles has become increasingly important in the automotive industry due to rising sustainability demands from regulators, global principals, and stakeholders. This study examines the role of supplier collaboration in supporting ESG implementation within the automotive industry in Purwakarta Regency, Indonesia, a region known for its growing manufacturing activities and integration into global supply chains. Using a qualitative research approach, data were collected through in-depth interviews with five informants representing automotive manufacturers and supplier companies. The analysis focuses on how collaborative practices shape ESG adoption at the operational level. The findings show that supplier collaboration is a key mechanism for translating ESG commitments into concrete practices, particularly through shared standards, joint audits, knowledge exchange, and capacity-building initiatives aimed at improving environmental performance and governance compliance. Long-term relationships and mutual trust were found to strengthen supplier engagement in environmental management, occupational safety, and ethical business practices. However, the study also identifies significant challenges, including uneven ESG awareness, financial constraints, and limited technical capacity among smaller suppliers, which can slow the pace of implementation. These challenges suggest that ESG adoption cannot rely solely on compliance-driven approaches but requires adaptive partnerships and continuous support from lead firms. This study contributes to the sustainable supply chain management literature by providing contextual insights from a regional automotive cluster in an emerging economy and offers practical implications for firms and policymakers seeking to enhance ESG performance through collaborative supplier engagement strategies.

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