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All Journal Kumawula: Jurnal Pengabdian Kepada Masyarakat Jurnal Industri Pariwisata Warta Pariwisata Manajemen dan Pariwisata
Lazuardina, Annisa
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Religion Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Social Sciences Transportation

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Peran Komunikasi Digital dan Pemberdayaan Komunitas dalam Mengembangkan Ekowisata Berkelanjutan di Kabupaten Belitung Novianti, Evi; Lazuardina, Annisa; Endayana, Cipta; Pamungkas, Kasno; Bahurekso, Putu Radar; Baitulloh, Taqiy Gusdi; Ajie Nugraha, Katon Sena
Manajemen dan Pariwisata Vol. 4 No. 2 (2025): Oktober 2025
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Yapari (STIEPAR YAPARI) Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32659/jmp.v4i2.476

Abstract

This research analyzes the implementation of tourism policy in Belitung Regency, focusing on the role of digital communication and community empowerment in developing sustainable ecotourism. Employing a qualitative approach with a case study and thematic analysis of official government documents, the study reveals a gap between policy and practice on the ground. The results indicate that sustainable ecotourism is hindered by environmental degradation and pollution, digital communication is not yet optimal due to low digital literacy and fragmented information systems, and community empowerment remains weak with minimal participation and a low entrepreneurship ratio. The study concludes that a strong synergy between digital strategies, community strengthening, and environmental law enforcement is essential to achieve tourism that is not only economically beneficial but also socially and ecologically sustainable.
STRATEGI PENGEMBANGAN PARIWISATA KAWASAN DANAU TOBA Lazuardina, Annisa; Amalia G, Shabrina; Alif R , Zaki; Syafril R, Lalu
Warta Pariwisata Vol 22 No 1 (2024):
Publisher : Pusat Perencanaan dan Pengembangan Kepariwisataan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5614/wpar.2024.22.1.03

Abstract

This research aims to identify and formulate development strategies for the Lake Toba Region as a super priority destination in supporting national economic development and equitable distribution of development. The Lake Toba area is a National Strategic Area (KSN) and a National Tourism Destination. The vision and mission of the Lake Toba Region are sustainable development, preservation of diversity, integrated development between districts, increased attractiveness, and sustainable tourism development. The Integrated Tourism Master Plan (ITMP) and the Integrated and Sustainable Tourism Development Program (P3TB) support tourism development in the Lake Toba Region. This research will formulate a comprehensive planning strategy for the Lake Toba Region by considering the territorial integrity and infrastructure supporting tourism. Infrastructure development, including the Tebing Tinggi-Serbelawan toll road, will support the development of the Lake Toba area. This research will contribute to the development of the Lake Toba Region as Indonesia's leading tourism destination.
Profil Wisatawan Hijau dalam Pengembangan Pariwisata Berkelanjutan Sihombing, Jimmy Ruben; Saefullah, Kurniawan; Rizal, Edwin; Novianti, Evi; Lazuardina, Annisa
Jurnal Industri Parawisata Vol 8 No 1 (2025): Jurnal Industri Pariwisata JULY 2025
Publisher : Universitas Sahid

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36441/pariwisata.v8i1.2664

Abstract

Penelitian ini bertujuan untuk menganalisis implementasi praktik hotel berkelanjutan serta kontribusinya terhadap pencapaian Tujuan Pembangunan Berkelanjutan (SDGs). Metode penelitian yang digunakan adalah pendekatan kualitatif deskriptif dengan teknik purposive sampling terhadap 10 hotel berbintang di Bandung dan Jakarta yang telah menerapkan prinsip green hospitality. Data dikumpulkan melalui wawancara mendalam, observasi partisipatif, dan dokumentasi kebijakan keberlanjutan hotel. Hasil penelitian menunjukkan bahwa hotel-hotel yang menerapkan strategi green hospitality berhasil meningkatkan efisiensi energi melalui penggunaan panel surya, sistem pencahayaan hemat energi, dan pengelolaan limbah yang lebih baik. Selain itu, integrasi keberlanjutan dalam operasional hotel berkontribusi terhadap pelestarian ekosistem laut melalui pengurangan polusi plastik dan pengolahan limbah cair yang bertanggung jawab. Studi ini menegaskan bahwa penerapan praktik hotel berkelanjutan merupakan langkah strategis dalam meningkatkan daya saing industri perhotelan sekaligus mendukung pencapaian SDG 7 (Energi Bersih dan Terjangkau), SDG 13 (Penanganan Perubahan Iklim), dan SDG 14 (Ekosistem Laut).
PENGEMBANGAN DESA CIHERANG KABUPATEN BANDUNG SEBAGAI DESA WISATA RINTISAN: Lazuardina, Annisa; Novianti, Evi; Sihombing, Jimmy R.; Baitulloh, Taqiy Gusdi; Risda, Irfan Taufik; Fadilah, Siti Nur; Burhanudin, Cep Bubun
Warta Pariwisata Vol 23 No 2 (2025):
Publisher : Pusat Perencanaan dan Pengembangan Kepariwisataan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5614/wpar.2025.23.2.01

Abstract

The development of Ciherang Tourism Village in Bandung Regency as a pioneering tourism village aims to maximize its natural, cultural, and artificial potential. Using SWOT analysis, this study identified strengths such as natural and cultural wealth, weaknesses in the form of lack of potential management, opportunities in developing superior tourism, and threats from competition and environmental risks. This study also emphasizes the importance of the role of Local Champions, such as Pokdarwis, in managing destinations and empowering communities. With an integrated approach, workshops, and infrastructure support, Ciherang Tourism Village has great potential to develop into a competitive independent tourism village.
PEMBERDAYAAN POKDARWIS DESA BANDASARI MELALUI LITERASI DIGITAL UNTUK PENGUATAN SMART RURAL TOURISM BERBASIS KOMUNITAS Novianti, Evi; Endyana, Cipta; Yustikasari, Yustikasari; Lukman, Kevin Muhamad; Putra, Adhika Graha Irianto; Lazuardina, Annisa; Delamontano, Eldo; Baituloh, Taqiy Gusdi; Prasetya, Zendra Haris; Zahra, Izzatun
Kumawula: Jurnal Pengabdian Kepada Masyarakat Vol 9, No 2 (2026): Kumawula: Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/kumawula.v9i2.69181

Abstract

Digitalization in rural tourism villages is often reduced to social media promotion, emphasizing visual branding instead of data-based destination management. This Community Service Program (PKM) aims to strengthen digital literacy in Bandasari Tourism Village by integrating Global Positioning System (GPS) technology, GPS Exchange Format (GPX) data, and storytelling as community-based destination management tools. Using a Participatory Rural Appraisal (PRA) approach, residents were positioned as active decision-makers. The program consisted of three stages: identifying tourism potential through participatory discussions, training residents to collect and interpret GPS–GPX spatial data, and developing narrative descriptions of tourism waypoints. Data were obtained through participatory observation, focus group discussions, and documentation. The results show a shift in the community’s perception of digitalization. Waypoints, initially viewed only as coordinates, evolved into narrative points representing local identity, enabling the creation of a digital story map. The community also began linking waypoints to local micro-businesses, strengthening the village’s economic network and reducing dependence on individuals with localized knowledge.Digitalisasi di desa wisata perdesaan sering kali direduksi hanya pada promosi melalui media sosial, dengan penekanan pada pencitraan visual dibandingkan pengelolaan destinasi berbasis data. Program Pengabdian kepada Masyarakat (PKM) ini bertujuan untuk memperkuat literasi digital di Desa Wisata Bandasari melalui integrasi teknologi Global Positioning System (GPS), data GPS Exchange Format (GPX), dan pendekatan storytelling sebagai alat pengelolaan destinasi berbasis komunitas. Dengan menggunakan pendekatan Participatory Rural Appraisal (PRA), masyarakat diposisikan sebagai pengambil keputusan aktif. Program ini dilaksanakan melalui tiga tahap, yaitu: identifikasi potensi wisata melalui diskusi partisipatif, pelatihan masyarakat dalam pengumpulan dan pembacaan data spasial GPS–GPX, serta penyusunan deskripsi naratif pada titik-titik wisata (waypoints). Data diperoleh melalui observasi partisipatif, diskusi kelompok terarah, dan dokumentasi. Hasil kegiatan menunjukkan adanya pergeseran persepsi masyarakat terhadap digitalisasi. Waypoints yang semula dipahami hanya sebagai koordinat berkembang menjadi titik-titik naratif yang merepresentasikan identitas lokal, sehingga memungkinkan terbentuknya peta cerita digital (digital story map). Masyarakat juga mulai mengaitkan waypoints dengan usaha mikro lokal, yang memperkuat jejaring ekonomi desa serta mengurangi ketergantungan pada individu-individu dengan pengetahuan lokal yang bersifat personal.
Co-Authors Ajie Nugraha, Katon Sena Alif R , Zaki Amalia G, Shabrina Bahurekso, Putu Radar Baitulloh, Taqiy Gusdi Baituloh, Taqiy Gusdi Burhanudin, Cep Bubun Cipta Endyana Delamontano, Eldo Edwin Rizal Endayana, Cipta Evi Novianti Fadilah, Siti Nur Kasno Pamungkas Kurniawan Saefullah Lukman, Kevin Muhamad Prasetya, Zendra Haris Putra, Adhika Graha Irianto Risda, Irfan Taufik Sihombing, Jimmy R. Sihombing, Jimmy Ruben Syafril R, Lalu Yustikasari, Yustikasari Zahra, Izzatun