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All Journal Dinamisia: Jurnal Pengabdian Kepada Masyarakat IRJE (Indonesian Research Journal in Education)
Octavira, Ira Nadya
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Humanities Education Languange, Linguistic, Communication & Media Social Sciences Other

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Blue Ocean Strategy to Develop School Competitiveness: A Case Study Octavira, Ira Nadya; Permana, Johar; Prihatin, Eka; Hartini, Nani; Muamar, M. Rezeki
Indonesian Research Journal in Education |IRJE| Vol. 8 No. 2 (2024): IRJE |Indonesian Research Journal in Education|
Publisher : Universitas Jambi, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/irje.v8i2.36712

Abstract

The large number of educational units organized by the government or the community has resulted in intense competition in recruiting students. This research aims to implement the Blue Ocean strategy at SMP Pelita YPH Sukabumi to win the competition with other secondary schools in Sukabumi. This qualitative research consists of three stages: SWOT analysis, canvas strategy, and four-action frameworks for developing a Blue Ocean strategy. Furthermore, the results showed that to create a new market for SMP Pelita YNH Sukabumi through a Blue Ocean strategy, SMP Pelita YNH Sukabumi needs to (1) eliminate education costs, (2) increase the quality and quantity of teaching staff, facilities and infrastructures, and promotion, (3) reduce the variety of extracurricular activities and focusing on extracurricular in culinary activities, and (4) creating culinary classes and school business units.
Educational Leadership Capacity Building Program in Decision Making through CIVI Leadership Model: Program Peningkatan Kapasitas Kepemimpinan Pendidikan dalam Pengambilan Keputusan melalui Model Kepemimpinan CIVI. Octavira, Ira Nadya; Johar Permana; Diding Nurdin; Eka Prihatin
Dinamisia : Jurnal Pengabdian Kepada Masyarakat Vol. 8 No. 2 (2024): Dinamisia: Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Lancang Kuning

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31849/dinamisia.v8i2.19285

Abstract

The condition of education in Indonesia after the pandemic experienced is getting learning loss or setbacks. The results of the INOVASI study found that early grade students in Indonesia experienced an indication of loss of learning outcomes equivalent to 0.47 standard deviation/sd (or 6 months of learning). This figure is much higher than in the United States (0.14) or China (0. 22). The independent curriculum is the main alternative offered by the government to catch up through driving schools which are pilot projects in implementing this independent curriculum. The implementation of good and appropriate education in schools certainly cannot be separated from the performance of the school principal. This is also a challenge for the government to be able to provide intervention to school principals so that they can become good captains in implementing the independent curriculum. This activity was carried out using the socialization method of the driving school leadership model which was designed based on field studies and relevant literature reviews. Based on the results of the research conducted, there was an increase in understanding, knowledge and skills of private school principals in Sukabumi City in terms of decision making. This is also proven by increasing the education report card scores of educational units within one year. With this activity, it is hoped that school principals will be able to further explore their abilities through Educational Leadership Capacity Building Program
Co-Authors Diding Nurdin, Diding Eka Prihatin Hartini, Nani Johar Permana m rezeki muamar Prihatin, Eka