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All Journal International Journal of Management and Business Economics El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Jurnal Intelek Dan Cendikiawan Nusantara Jurnal Intelek Insan Cendikia Journal of Ekonomics, Finance, and Management Studies
Desty Hapsari Kirana
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Religion Agriculture, Biological Sciences & Forestry Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Queue Model Analysis At Lawson Minimarket Jatinangor Desty Hapsari Kirana; Dzulfikar Hibatulaziz; Hafizhan Dhifan Fadhillah
International Journal of Management and Business Economics Vol. 3 No. 3 (2025): Juni
Publisher : CV Putra Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58540/ijmebe.v3i3.1008

Abstract

Lawson is a popular minimarket offering ready-to-eat food and beverages, making it a frequent destination for customers in the Jatinangor area. Due to the high volume of visits, the efficiency of its service system plays a vital role in ensuring customer satisfaction. This study aims to analyze the performance of the queueing system at Lawson Jatinangor using a descriptive quantitative approach based on direct observation of customer arrival and service times. The collected data were processed using the POM-QM software through the waiting line module. The results show that the queueing system operates with high efficiency, characterized by a short average waiting time, a low number of customers in the queue, and a low cashier utilization rate. The high probability of the system being idle indicates underutilized service capacity. The study concludes that while Lawson’s current service system is responsive, there is still potential to improve operational efficiency by adjusting the number of active cashiers during peak hours
Pengaruh Kualitas Produk dan Kualitas Pelayanan terhadap Kepuasan Pelanggan dengan Loyalitas Sebagai Moderasi Muhamad Ilham Faozi; Merry Fithriani; John Sihar Manurung; Septa Intiar; Desty Hapsari Kirana
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 7 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i7.4163

Abstract

In attracting consumers, business owners try their best to provide everything they can to meet customer satisfaction. Consumer satisfaction is a very important factor to ensure the survival of a company. The goal of a company is to create and retain consumers. In order for a company to develop and get satisfaction from consumers, a company must be able to provide more value to the quality provided to consumers. This research aims to determine the effect of product quality and service quality on customer satisfaction with loyalty as moderation. The current analysis uses a quantitative approach. The population of this research is consumers or customers who have shopped. Samples were taken from this population, and the sample selection for this study was determined by random sampling, resulting in a sample of 150 respondents. The results of this research have found that product quality and service quality influence customer satisfaction. Loyalty as a moderating variable is able to moderate the influence of product quality on customer satisfaction.  
Evaluasi Kinerja Green Manufacturing Pada Toyota Indonesia: Dampak Terhadap Pengurangan Emisi Karbon Dan Efisiensi Operasional Desty Hapsari Kirana; Irsyad Kamal; Kurnia Khafidhatur Rafiah; M. Aqshel Revinzky
Jurnal Intelek Insan Cendikia Vol. 2 No. 1 (2025): JANUARI 2025
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

Penelitian ini mengevaluasi implementasi green manufacturing oleh Toyota Motor Manufacturing Indonesia (TMMIN) dalam mendukung keberlanjutan lingkungan dan efisiensi operasional. Studi ini menggunakan pendekatan deskriptif kualitatif dengan menganalisis data dari dua laporan utama, yaitu Toyota Sustainability Data Book 2024 dan Laporan Keberlanjutan TMMIN 2023. Fokus penelitian mencakup pengurangan emisi karbon, peningkatan penggunaan energi terbarukan, pengelolaan limbah, dan inovasi kendaraan elektrifikasi. Hasil analisis menunjukkan bahwa TMMIN berhasil menurunkan total emisi karbon sebesar 36,9% pada tahun 2022 dibandingkan tahun dasar 2016, dengan intensitas emisi per unit produksi turun menjadi 1,1 ton/unit. Penggunaan energi terbarukan meningkat secara signifikan, mencapai 40% dari total konsumsi energi, didukung oleh instalasi panel surya di fasilitas produksi. Dalam hal pengelolaan limbah, 90% limbah berhasil didaur ulang, dan intensitas pemakaian air berkurang hingga 9,5%. Selain itu, inovasi kendaraan elektrifikasi seperti Kijang Innova Zenix Hybrid dan Yaris Cross mendukung pengurangan emisi sektor transportasi dan mencatat angka ekspor yang signifikan. Temuan ini menunjukkan bahwa strategi green manufacturing Toyota tidak hanya memberikan dampak positif terhadap pelestarian lingkungan tetapi juga meningkatkan daya saing perusahaan secara global. Dengan mengintegrasikan keberlanjutan ke dalam praktik bisnis, Toyota menjadi pelopor dalam transisi energi bersih di industri otomotif.
Pengaruh Kualitas Produk dan Kualitas Pelayanan terhadap Kepuasan Pelanggan dengan Loyalitas Sebagai Moderasi Muhamad Ilham Faozi; Merry Fithriani; John Sihar Manurung; Septa Intiar; Desty Hapsari Kirana
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 7 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i7.4163

Abstract

In attracting consumers, business owners try their best to provide everything they can to meet customer satisfaction. Consumer satisfaction is a very important factor to ensure the survival of a company. The goal of a company is to create and retain consumers. In order for a company to develop and get satisfaction from consumers, a company must be able to provide more value to the quality provided to consumers. This research aims to determine the effect of product quality and service quality on customer satisfaction with loyalty as moderation. The current analysis uses a quantitative approach. The population of this research is consumers or customers who have shopped. Samples were taken from this population, and the sample selection for this study was determined by random sampling, resulting in a sample of 150 respondents. The results of this research have found that product quality and service quality influence customer satisfaction. Loyalty as a moderating variable is able to moderate the influence of product quality on customer satisfaction.  
ANALISIS KANVAS MODEL BISNIS UNIT USAHA MIKRO KECIL MENENGAH Camelia Rizki Agrina; Zidny Ilma Hasan; Raden Rifqi Dwisanto; Desty Hapsari Kirana; Syifa Nathania Yarham
Jurnal Intelek Dan Cendikiawan Nusantara Vol. 1 No. 3 (2024): JUNI - JULI 2024
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

Peran signifikan Usaha Mikro, Kecil, dan Menengah (UMKM) dalam mendorong perekonomian Indonesia tidak bisa diabaikan. UMKM tidak hanya menciptakan lapangan kerja tetapi juga berkontribusi pada pendapatan nasional melalui pajak badan usaha. Studi ini berfokus pada analisis model bisnis dari UMKM spesifik, Ketan Susu Bang Zul, menggunakan kerangka Business Model Canvas (BMC). Ketan Susu Bang Zul, didirikan oleh seorang mahasiswa selama pandemi COVID-19, telah menunjukkan kemampuan untuk memanfaatkan peluang pasar di pusat pendidikan Jatinangor. Melalui pengumpulan data kualitatif dan wawancara, studi ini mengungkap dinamika operasional bisnis, tantangan, dan strategi yang diterapkan oleh Ketan Susu Bang Zul untuk mempertahankan dan meningkatkan kehadirannya di pasar. Temuan utama menyoroti pentingnya media sosial dalam pemasaran, kebutuhan untuk memahami aliran pelanggan, dan potensi ekspansi bisnis. Studi ini diakhiri dengan rekomendasi strategis untuk meningkatkan keterlibatan pelanggan, mengoptimalkan manajemen sumber daya, dan meningkatkan efisiensi operasional bagi UMKM di sektor F&B.
Co-Authors Camelia Rizki Agrina Dzulfikar Hibatulaziz Hafizhan Dhifan Fadhillah Irsyad Kamal John Sihar Manurung Kurnia Khafidhatur Rafiah M. Aqshel Revinzky Merry Fithriani Muhamad Ilham Faozi Raden Rifqi Dwisanto Septa Intiar Syifa Nathania Yarham Zidny Ilma Hasan