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Septa Intiar
Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia
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ANALISIS PENGELOLAAN DANA DESA GUNA KESEJAHTERAAN MASYARAKAT PADA DESA SEMOWO KECAMATAN PABELAN KABUPATEN SEMARANG Wiwik Lestari; Dyah Palupiningtyas; Dyan Triana Putra; Septa Intiar; Umar Abdul Jabbar
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol 1 No 3 (2022): September : Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v1i3.971

Abstract

This study identified 1) the obstacles faced in managing village funds for community welfare in Semowo Village, Pabelan District, Semarang Regency. 2) Management of village funds for community welfare in Semowo Village, Pabelan District, Semarang Regency. This research method is descriptive with a qualitative approach. The sources for this research consisted of 5 village officials in the Semowo Village area, Pabelan District, as well as village government officials. Data collection techniques used in the form of interviews, observation, and documentation. Data analysis was carried out by collecting data, reducing data, presenting data, and drawing conclusions. The results of this study indicate that program accountability is a part that is very much needed to measure the achievement of goals or results achieved by the government regarding the implementation of Village funds, besides that whether the government has other alternative programs that can provide maximum results and minimal costs.
Pendampingan Pemasaran Digital Branding Kampung Malon Septa Intiar; Krisnawati Setyaningrum Nugraheni; Mukhamad Kholil Aswan
ALKHIDMAH: Jurnal Pengabdian dan Kemitraan Masyarakat Vol. 2 No. 3 (2024): Juli : Jurnal Pengabdian dan Kemitraan Masyarakat
Publisher : Sekolah Tinggi Ilmu Syariah Nurul Qarnain Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59246/alkhidmah.v2i3.963

Abstract

This Community Service Program aims to provide digital marketing and branding assistance to Kampung Malon, a local community with tourism potential and superior products. Through this assistance, it is hoped that the local community can utilize digital technology to enhance the promotion and visibility of Kampung Malon. The mentoring method involves direct training and guidance to the residents of Kampung Malon regarding the concepts of digital marketing and effective branding techniques. Practical steps such as creating digital content, managing social media, and implementing online marketing strategies will be taught and applied together with the local community. In addition, this program will also assist in building the brand identity of Kampung Malon, focusing on local values, product uniqueness, and tourism attractions. Through the active involvement of residents, it is expected that the positive image of Kampung Malon can be strengthened, inviting tourist interest and supporting local economic growth. The results of this assistance will be evaluated periodically to measure its impact on increasing tourist visits, local product sales, and community participation in digital marketing activities. The conclusion of this program will provide insights into the effectiveness of digital marketing and branding strategies in the context of local communities like Kampung Malon. Thus, it is hoped that this program can become a model that can be adopted by similar communities in various regions to enhance their economic and tourism potential through the utilization of digital technology
Effective Training Programs for Room Attendants in the Hospitality Industry Wijoyo, Tuwuh Adhistyo; Alamsyah, Sandy; Intiar, Septa Intiar; Jabbar, Umar; Prabowo, Bayu Ade Prabowo
Journal of International Multidisciplinary Research Vol. 2 No. 8 (2024): Agustus 2024
Publisher : PT. Banjarese Pacific Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62504/jimr819

Abstract

This study examines the effectiveness of training programs for room attendants in the hospitality industry, focusing on their impact on performance, job satisfaction, and retention. Using a qualitative approach, in-depth interviews were conducted with 20 room attendants and 10 housekeeping managers across various hotel segments. The findings reveal that while initial training typically covers basic cleaning techniques and safety protocols, it often lacks depth in advanced methods and customer service skills. Challenges such as time constraints and reliance on informal learning are common, affecting the consistency and quality of training. Effective training programs were identified as those that provide comprehensive, ongoing instruction and incorporate innovative methods like virtual reality and gamified learning. The study also highlights the importance of mentorship programs and regular feedback to enhance training outcomes. Recommendations for improving training programs include developing detailed curricula, addressing time constraints, and adapting to emerging trends. By implementing these strategies, hotels can enhance room attendants' skills, satisfaction, and overall service quality, leading to improved guest experiences and operational success.
Assessing the Impact of Transformational Leadership and Employee Empowerment on Organisational Performance in the Indonesian Service Sector Intiar, Septa
Sinergi International Journal of Management and Business Vol. 1 No. 2 (2023): August 2023
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijmb.v1i2.143

Abstract

This study investigates the relationships between transformational leadership, employee empowerment, and organizational performance in the Indonesian service sector. A quantitative research approach was adopted, and data were collected from 250 employees and managers using self-administered questionnaires. Structural Equation Modeling (SEM) with Partial Least Squares (PLS) was employed to analyze the data. The results reveal significant positive relationships between transformational leadership and employee empowerment, employee empowerment and organizational performance, and transformational leadership and organizational performance. Furthermore, mediation analysis indicates that a substantial portion of the influence of transformational leadership on organizational performance is mediated by employee empowerment. These findings highlight the importance of fostering transformational leadership behaviors and promoting a culture of empowerment to enhance organizational performance in the Indonesian service sector.
The influence of service value and customer retention on the green marketing mix model for local Indonesian clothing brands Aswan, Muhammad Kholil; Setyaningrum N , Krisnawati; Intiar, Septa
Jurnal Mantik Vol. 8 No. 1 (2024): May: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/mantik.v8i1.5001

Abstract

This research aims to see the influence of the Green Marketing Mix on Customer Retention. Seeing the influence of the Green Marketing Mix on Service Value. Seeing the influence of Service Value on Customer Retention. As well as seeing the influence of the Green marketing mix on customer retention through service value in local Indonesian clothing brands. This research uses the AMOS SEM analysis technique to see the influence of exogenous variables on endogenous variables. 200 respondents and analyzed research instruments for validity and reliability and tested hypotheses and sobel tests. From the research results, it was found that there is an influence of the Green Marketing Mix on Customer Retention. There is an influence of the Green Marketing Mix on Service Value, there is no influence of Service Value on Customer Retention. There is no influence of the Green marketing mix on customer retention through service value in local Indonesian clothing brands
The Future Of Hotel Housekeeping: New Trends And Modern Approaches Thoriq , Naufal; Intiar, Septa; Jabbar, Umar Abdul; Aryaningtyas, Aurilia Triani; Aswan, Mukhamad Kholil
MSJ : Majority Science Journal Vol. 2 No. 3 (2024): MSJ-AUGUST
Publisher : PT. Hafasy Dwi Nawasena

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61942/msj.v2i3.173

Abstract

Housekeeping plays a vital role in the hotel business, exerting a major impact on client pleasure and loyalty. In order to stay competitive, hotels must constantly adapt to changing client expectations and the impact of technological improvements on operational processes. This study examines current developments and contemporary methods in hotel cleaning, with a specific emphasis on technology advancements, sustainability efforts, and guest-centered techniques. Robotic cleaners, fueled by artificial intelligence, transform cleaning procedures, while intelligent sensors offer up-to-the-minute data for operational enhancement. Artificial intelligence optimizes operational efficiency and customizes visitor experiences, resulting in improved productivity and customer satisfaction. Hotels showcase their dedication to environmental stewardship by implementing sustainability initiatives, such as the use of eco-friendly products and the adoption of waste reduction techniques. In addition, the use of energy-efficient technology and customized services enhances the satisfaction of guests while simultaneously decreasing operational expenses. The implementation of health and safety protocols, specifically in relation to COVID-19, places utmost importance on the welfare of both staff members and visitors. Hotels may improve their operational efficiency, increase visitor pleasure, and show their dedication to sustainability and staff well-being by adopting these trends and using new approaches.
Performance Review of Housekeeping Room Attendant in Hotel Puri Garden Semarang Thoriq, Naufal; Intiar, Septa; Jabbar, Umar Abdul; Maryani, Tri; Aryaningtyas, Aurilia Triani; Risyanti, Yustina Denik
MSJ : Majority Science Journal Vol. 2 No. 3 (2024): MSJ-AUGUST
Publisher : PT. Hafasy Dwi Nawasena

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61942/msj.v2i3.174

Abstract

This study assesses the efficiency and effectiveness of the room attendants working in the housekeeping department at Hotel Puri Garden Semarang. The cleaning department plays a crucial role in upholding the cleanliness standards of the hotel and has a substantial impact on client satisfaction and the hotel's reputation. The study examines the elements that influence the performance of room attendants, with a particular focus on the impact of technological improvements, environmentally friendly practices, and staff well-being. Data were gathered using a qualitative descriptive approach, employing interviews, questionnaires, documentation, and direct observation. The results emphasise the significance of directly observing, obtaining feedback from guests, conducting frequent performance evaluations, and utilising staff surveys to evaluate and enhance the performance of room attendants. Analysis of performance data uncovers trends that suggest operational inefficiencies and shortcomings in training. The study emphasises the importance of thorough performance assessments in order to identify areas for development and conduct focused training interventions. Suggested areas for further research encompass investigating the enduring effects of adopted improvement methods, examining the correlation between staff happiness and performance outcomes, and analysing the role of technology in optimising housekeeping operations. The study asserts that adopting a multidimensional strategy is crucial in improving the efficiency and effectiveness of room attendants, which in turn results in increased visitor satisfaction and improved hotel performance.
Nusantara dalam Harmoni: Festival Folklore Kota Lama sebagai Perayaan Budaya dan Ekonomi Arum, Desta Puspita; Rahmawati, Lely Oktavia; Puspitasari, Ani; Rahayu, Enik; Yuliamir, Henry; Putri, Julian Andriani; Intiar, Septa; Aprilliyani, Renny
Jurnal Pengabdian Masyarakat Bangsa Vol. 2 No. 11 (2025): Januari
Publisher : Amirul Bangun Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59837/jpmba.v2i11.1900

Abstract

Festival Folklore Kota Lama di Semarang menjadi sebuah inisiatif strategis yang menggabungkan pelestarian budaya dan pengembangan ekonomi lokal. Artikel ini membahas dampak sosial, budaya, dan ekonomi dari festival ini sebagai upaya untuk meningkatkan daya tarik wisata dan memperkuat identitas lokal. Metode pengabdian yang digunakan adalah Focus Group Discussion (FGD) dan observasi partisipatif, melibatkan berbagai pemangku kepentingan, seperti pemerintah daerah, komunitas budaya, dan pelaku UMKM. Hasil kegiatan menunjukkan bahwa festival ini berhasil meningkatkan kunjungan wisatawan hingga 25% dan okupansi hotel hingga 90-100%, sekaligus memperkuat sektor ekonomi kreatif melalui peningkatan pendapatan pelaku UMKM. Selain itu, festival ini menjadi sarana efektif untuk melestarikan seni dan budaya tradisional, meningkatkan kesadaran masyarakat terhadap pentingnya warisan budaya, dan memperkuat citra Kota Lama Semarang sebagai destinasi wisata budaya unggulan. Artikel ini juga memberikan rekomendasi untuk memperkuat keberlanjutan festival melalui inovasi berbasis teknologi digital dan kolaborasi lintas sektor. Dengan tema "Nusantara dalam Harmoni," festival ini membuktikan bahwa kegiatan budaya dapat menjadi pilar penting dalam pembangunan ekonomi dan sosial daerah.
Maximizing Guest Satisfaction and Financial Benefits: An Integrated Approach in Wimarion Hotel Management Intiar, Septa; Rahayu, Enik; Prabowo, Bayu Ade; Yuliamir, Henry
Indonesian Journal of Economics and Management Vol. 5 No. 1 (2024): Indonesian Journal of Economics and Management (November 2024)
Publisher : Jurusan Akuntansi Politeknik Negeri Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35313/ijem.v5i1.5729

Abstract

This study delves into an integrative management approach within the context of Wimarion Hotel, with a dual focus on augmenting guest satisfaction and enhancing financial viability. Through the incorporation of pivotal factors encompassing front office services, pricing dynamics, customer communication strategies, interior design aesthetics, and overarching business strategies, the research endeavors to pinpoint variables that can be optimized to synergistically boost employee productivity and fiscal gains. Employing a quantitative cross-sectional methodology, data was gathered from a sample of 100 randomly chosen hotel patrons via questionnaire dissemination. Analysis underscores a statistically significant positive correlation between guest satisfaction, financial profitability, and the realization of an integrated management framework. These findings underscore the imperative of adopting comprehensive strategies in hotel administration, underscoring the intrinsic linkages between guest contentment and fiscal prosperity in achieving overarching management cohesion.
Inovasi Packaging Produk Sebagai Upaya Peningkatan Daya Jual UMKM Aneka Keripik Pawon Nayla Umar Abdul Jabbar; Septa Intiar; Ahmad Mansur
SAFARI :Jurnal Pengabdian Masyarakat Indonesia Vol. 5 No. 2 (2025): April: Jurnal Pengabdian Masyarakat Indonesia
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/safari.v5i2.1919

Abstract

This community service activity was carried out at the Aneka Keripik Pawon Nayla UMKM located in Blimbing Hamlet, Parakan Village, Rowosari District, Kendal Regency. The main problem faced by partners is that product packaging is still simple and unattractive, only using plain plastic without labels or informative designs. This has an impact on the limited marketing reach and product competitiveness. The purpose of this activity is to increase product selling power by improving packaging design to be more attractive and informative. The implementation methods include: 1) Survey and analysis of existing packaging, 2) Workshop on attractive and informative packaging design, 3) Making a new packaging prototype, 4) Evaluation and refinement of the design. The expected output targets are the creation of a new modern packaging design, increasing product selling value, and publication.
Co-Authors A. Asrijal A., Amiruddin Abdul Jabbar, Umar Adrie Oktavio Agil Septian, Bagus Ahmad Mansur Alamsyah, Sandy Ana Yuliana Ani Puspitasari Aresyama Hein Temmar Arief Nuryana Arifin, Syaadiah Arum, Desta Puspita Aswan, Muhammad Kholil Aswan, Mukhamad Kholil Aurilia Triani Aryaningtyas Bayu A.P Bayu Ade Prabowo Budi Witjaksana, Budi Cahyaningtyas, Frisca Dwi Desty Hapsari Kirana Dyan Triana Putra Eliagus Telaumbanua Enik Rahaya Enik Rahayu Ernawati Eva Desembrianita iswanto Jabbar, Umar John Sihar Manurung - Kudsi Holil Kurniawan, Surya M.Syahputra Maryani, Tri Merry Fithriani Mohammad Gifari Sono Muhamad Ilham Faozi Nugraheni, Krisnawati Setyaningrum Palupiningtyas, Dyah Prabowo, Bayu Ade Prabowo, Bayu Ade Prabowo Pretty Failasufa Aziza Putri, Julian Andriani Rahayu, Enik Rahmawati Rahmawati, Lely Oktavia Renny Aprilliyani Risyanti, Yustina Denik Rizki Adityaji Sirait, Evi Supriyanto, Sapto Susmono Widagdo, Chrisostomus Syamsul Hadi Thoriq , Naufal Thoriq, Naufal Tuwuh Adhistyo M.Par SE Wijoyo Umar A.J Umar A.J. Umar Abdul Jabbar Verina Wijaya Widya Kurnia Wijoyo, Adhistyo Wiwik Lestari Wiwik Lestari Yosiano, Theofilus Christo Yuliamir, Henry