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Pengalaman Perilaku Konsumtif Gen Z Pada Komunitas Himalaya Revinda Salsa Pitaloka; Nur’annafi Farni Syam Maella
Indonesian Journal of Multidisciplinary on Social and Technology Vol. 4 No. 2 (2026): Maret - Juni
Publisher : PT Ilmu Data Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69693/ijmst.v4i2.356

Abstract

The consumptive phenomenon is increasingly widespread among Gen Z, especially online shopping who are exposed to social media trends. This study aims to find out the experience of Gen Z consumptive behavior in the Himalayan community, understand consumptive communication behavior, and analyze the factors behind these consumptive behaviors. The research method used is an inductive qualitative approach through interviews and observations, which explores individual subjective experiences related to consumptive behavior. The object of the research from the title of Gen Z Consumptive Behavior Experience in the Himalayan Community is Consumptive Behavior. The results show that Gen Z's consumptive behavior in the Himalayan community is influenced by several consumptive behavior motives such as FOMO (Fear of Missing Out), lifestyle, confidence, and self-image. In addition, the factors behind this consumptive behavior include peer influence, self-desire, the role of social media advertising, and the attractiveness of promos, all of which reflect social interaction and individual motivation in purchasing decision-making. Consumptive communication behaviors are also found in interactions on social media platforms, where individuals recommend products to each other and share shopping experiences, which further encourages their consumptive behavior. However, this behavior often leads to impulsive spending, which can negatively impact financial and emotional well-being. Therefore, it is important to increase awareness among Gen Z about the consequences of uncontrolled consumptive behavior, so that they can be wiser in managing their finances and avoid social pressures that can trigger excessive spending. The research gap lies in the lack of longitudinal studies that explore Gen Z's changes in consumptive behavior over time and the impact of local culture, mental health, the effectiveness of financial education, as well as the variability of various social media platforms.
Dialogic Communication under Algorithmic Mediation in TikTok Live: A Case Study of Religious Services Rayyan Halim Yuwono; Nur’annafi Farni Syam Maella; Harliantara
INJECT (Interdisciplinary Journal of Communication) Vol. 11 No. 1 (2026)
Publisher : FAKULTAS DAKWAH UIN SALATIGA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/inject.v11i1.6749

Abstract

This study examines how algorithm-based dialogic communication operates in TikTok Live as a form of digital religious service at the Bulukerto Office of Religious Affairs (KUA). The research aims to analyze interaction patterns, the role of algorithmic mediation, and the adaptation of dialogic communication principles in platform-based environments. Using a qualitative case study approach, data were collected through in-depth interviews with the TikTok Live host and non-participant observation of five live sessions. The data were analyzed using thematic analysis to identify recurring interaction structures. The findings reveal that communication does not occur randomly but follows a structured pattern consisting of three interconnected mechanisms: responsiveness, amplification, and selectivity. Responsiveness enables real-time interaction, amplification increases visibility through engagement signals, and selectivity filters which interactions receive attention. These mechanisms form an iterative communication system shaped by both human agency and algorithmic governance. This study contributes to the development of communication theory by integrating dialogic communication with algorithmic mediation into a conceptual model. Practically, the findings provide insights for public institutions in optimizing digital religious services within algorithm-driven platforms.
Komunikasi Antar Generasi Dalam Revitalisasi Budaya Lokal: Tinjauan Pustaka Ferdian Candra Maulana; Nur’annafi Farni Syam Maella
Gudang Jurnal Multidisiplin Ilmu Vol. 4 No. 1 (2026): GJMI - Januari
Publisher : PT. Gudang Pustaka Cendekia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59435/gjmi.v4i1.2008

Abstract

Penelitian ini dilaksanakan dengan tujuan untuk menaganlisis peranan komunikasi antar generasi dalam upaya revitalisasi budaya lokal di tengah perubahan sosial dan perkembangan teknologi digital. Penelitian dilaksanakan dengan metode kualitatif pendekatan systematic review. Data dikumpulkan dari literatur ilmiah dari Google Scholar dalam rentang waktu 5 tahun terakhir merujuk pada kriteria inklusi, kemudian dianalisis secara tematik. Hasil penelitian ini menunjukkan bahwa komunikasi antar generasi berperan penting dalam upaya melestarikan nilai, identitas, dan praktik budaya lokal baik itu melalui interaksi langsung dalam komunitas dan keluarga, ataupun melalui penggunaan media digital. Revitalisasi budaya dinilai lebih efektif apabila komunikasi dilaksanakan secara dialogis, kolaboratif, dan adaptif dengan melibatkan generasi tua sebagai penjaga nilai budaya, sementara generasi muda sebagai subjek kreatif. Kata Kunci: Komunikasi Antar Generasi; Revitalisasi Budaya Lokal; Systematic Review
Political Communication and Symbolic Power in Rural Indonesia: A Bourdieuian Perspective from Bojonegoro Fatkhurohman Taufik; Nur’annafi Farni Syam Maella; Harliantara
Mediator: Jurnal Komunikasi Vol. 18 No. 2 (2025): Mediator: Jurnal Komunikasi (Sinta 2)
Publisher : UPT Publikasi Ilmiah UNISBA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mediator.v18i2.7620

Abstract

This article examines the workings of symbolic power in local political communication in rural Indonesia, based on an ethnographic study in Bojonegoro Regency, East Java. Using Pierre Bourdieu’s framework of field, habitus, and forms of capital, economic, social, and cultural, the study explores how local actors accumulate and convert symbolic capital to sustain political legitimacy. Data were obtained through interviews, participant observation, and media discourse analysis, and thematically coded with NVIVO software. The findings show that social capital rooted in kinship and community networks, cultural capital expressed through religious knowledge and ritual participation, and economic capital manifested in patronage practices collectively shape perceptions of authority. Media platforms, both traditional and digital, reproduce these symbolic hierarchies by amplifying elite narratives and constraining alternative voices. The study contributes to the understanding of post-authoritarian democracy in Indonesia by revealing how symbolic power continues to structure political legitimacy beyond formal institutions. It argues for a more culturally embedded approach to democratic participation attentive to the interplay between communication, capital, and power.
VARIOUS IMPACTS CAUSED BY THE GENOCIDE IN RWANDA: QUOTED FROM KOMPAS MEDIA COVERAGE Muhammad Dandy Alif Pratama; Nur’annafi Farni Syam Maella; Farida Farida
Journal of Economic, Bussines and Accounting (COSTING) Vol. 8 No. 4 (2025): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/esjf3411

Abstract

In 1994, Rwanda experienced a genocide that resulted in hundreds of thousands of casualties at that time. There are two major tribes in this country, namely the Tutsi tribe and the Hutu tribe. The conflict between these two tribes was what initiated the genocide in Rwanda. As a media outlet, Kompas explains in depth how this genocide has caused significant impacts in Rwanda, namely social, legal, and political crises. Through qualitative methods, this article will explain the causes of how this genocide occurred, the process of post-genocide reconciliation in Rwanda, and how Rwanda rebuilt and transformed its country.
Analysis of Brand Identity Gontor Islamic Boarding School in Official Youtube Channel Zulaikha Zulaikha; Nur'annafi Farni Syam Maella; Farida Farida
ULTIMA Comm Vol 14 No 1 (2022): ULTIMACOMM
Publisher : Universitas Multimedia Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31937/ultimacomm.v14i1.2461

Abstract

Gontor Islamic Boarding School is the largest modern Islamic boarding school in Indonesia. Even though it is touted as the number one Islamic boarding school, Gontor still communicates his institution on social media. This is interesting because so far, there has been an assumption that Islamic boarding schools are closed Islamic educational institutions and severely restrict access to information. Therefore, the problem raised in this study is how the analysis of the brand identity of the Gontor Islamic boarding school is displayed on the official Youtube account of the Gontor Islamic boarding school. The purpose of this study is to find out what brand identities are displayed, how to display them and whether each show that contains multiple brand identities also has high engagement. From the results of the analysis of the data obtained, it will be seen how the largest Islamic boarding school in Indonesia builds its brand identity on social media, especially Youtube. The results of this study are useful for other Islamic boarding schools, or other religious educational institutions to build institutional branding through social media, especially Youtube. It can also be an example of how religious education institutions can communicate themselves and how Islamic boarding schools can become part of the information society. The choice of brand identity or brand identity in the research theme of this Islamic boarding school, because not many have done professional branding in Islamic boarding schools. Showing an honest brand identity is the basic foundation in building a product brand. There are five elements of brand identity, namely place image (in the form of reputation), materiality, institutions (law, regulation, organization), relations (power, class, gender) and society and its culture (tradition, daily life). These five things are indicators in this study. Keywords: Islamic Boarding School, Brand Identity, Official Account, Youtube.