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All Journal EduReligia : Jurnal Pendidikan Agama Islam Benefit: Jurnal Manajemen dan Bisnis
Jabir, Muh
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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Pengaruh Viral Marketing, Turbo Marketing Melalui Trust Terhadap Repurchasing Decision Pengguna Tokopedia Rusni, Rusni; Tahir, Bungatang; Jabir, Muh; Albar, Elyas; Umar Data, Muhammad
Benefit: Jurnal Manajemen dan Bisnis Vol. 8 No. 1 (2023): Benefit : Volume 8 Juni No 1 tahun 2023
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v8i1.1227

Abstract

This paper analyzes the effect of Viral Marketing and Turbo Marketing on Repurchasing Decisions both directly and indirectly through Trust as mediating variable. The research respondents were 376 college students who had ever made online transaction in Tokopedia. Questionnaire was used to acquire the data to be analyzed by SmartPLS 3.0. Results of this research indicate that Viral Marketing does not have effect on  Repurchasing Decision. Meanwhile, Turbo Marketing has a significant positive effect on Repurchasing Decision. As a mediating variabel, Trust is a weak mediator in the effect of Viral Marketing on Repurchasing Decision, but it is a strong mediator in the effect of Turbo Marketing on Repurchasing Decision.  
BEYOND DECODING: INTEGRATING COMMUNICATIVE LANGUAGE TEACHING (CLT) METHOD TO ENHACE MAHARAH AL-QIRA’AH Jabir, Muh; Zaitun, Zaitun; Ubay, Ubay; Nursyam, Nursyam; Maharani, Putri
EDURELIGIA: Jurnal Pendidikan Agama Islam Vol 10, No 1 (2026)
Publisher : Nurul Jadid University, Paiton Probolinggo, East Java

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33650/edureligia.v10i1.14612

Abstract

This study aimed to analyze the application of the communicative language teaching (CLT) method in enhacing Arabic reading skills (maharah al-qira'ah) in students at MTsN 3 Palu. The method used was qualitative using Miles and Huberman's analysis from data of observations, interviewes, and documenties. The results of the study showed that the application of the Communicative Language Teaching (CLT) method in teaching reading skills at MTsN 3 Kota Palu has been proven to have a significant impact on improving students’ communicative and holistic reading abilities through systematic implementation and the use of interactive and meaningful learning strategies. The research findings indicated that the success of CLT is largely determined by systematic teaching implementation through introductory, core, and concluding stages, as well as the use of communicative strategies such as loud reading, repetitive reading, reducing reading anxiety, text chunking, and collaborative reading. This study reinforces CLT’s position as a flexible and contextual approach in Arabic language learning, while also providing a practical contribution in the form of an implementation model that teachers can use as a reference. The strengths of this study lie in its comprehensive and contextual analysis and the integration of religious values into learning.
Co-Authors Albar, Elyas Bungatang Bungatang Nursyam Nursyam Putri Maharani Rusni Rusni, Rusni Ubay, Ubay Umar Data, Muhammad Zaitun Zaitun