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All Journal GEMA EKONOMI Inkubis: Jurnal Ekonomi dan Bisnis Cerdika: Jurnal Ilmiah Indonesia Equivalent: Jurnal Ilmiah Sosial Teknik Lentera: Multidisciplinary Studies Mutiara: Multidiciplinary Scientifict Journal Advances In Social Humanities Research Jurnal Inovasi Global Journal of Management, Economic, and Financial Lentera: Multidisciplinary Studies Indonesian Cyber Law Review Journal of Village Development Innovation Hospitality Management and Operations Journal Islamic Civilization and History Journal of Global Tourism Journal of Artificial Intelligence Research
magfiroh, diana
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Arts Humanities Astronomy Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mathematics Mechanical Engineering Public Health Social Sciences

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CRYPTOCURRENCY VOLATILITY AND ITS SPILLOVER EFFECTS ON ASEAN STOCK MARKETS Komarudin, Komarudin; Magfiroh, Diana
Journal of Management Economic and Financial Vol. 2 No. 3 (2024): Special Issue
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/jmef.v2i3.172

Abstract

AbstractThe increasingly strong integration of global financial markets has increased the influence of cryptocurrency dynamics on the traditional financial system. The study analyzed the volatility of major cryptocurrencies—particularly Bitcoin and Ethereum—and their spillover effects on ASEAN stock markets, including Indonesia, Malaysia, Thailand, Singapore, and the Philippines. Using daily data for the period 2018–2024, this study applied the GARCH-BEKK multivariate model combined with the Diebold–Yilmaz spillover index to capture the transmission of volatility between markets. The results show that there is a significant two-way spillover effect between cryptocurrencies and ASEAN stock indices, with Bitcoin having a stronger influence than Ethereum. The intensity of volatility transmission is proven to be higher in periods of global economic uncertainty, such as the COVID-19 pandemic and the post-pandemic recovery phase. These findings confirm the growing linkage between digital assets and traditional equity markets in developing countries. The contribution of this research lies in the empirical evidence regarding the financial contingency channels between cryptocurrencies and the ASEAN capital market that are still rarely explored. From a practical perspective, the results of this study have implications for portfolio diversification, risk management strategies, and regulatory frameworks in the region. Policymakers and investors are advised to more closely monitor cryptocurrency developments as part of macroprudential surveillance and investment decision-making in ASEAN financial markets
Strategi Pemasaran Digital Pada Perusahaan Rintisan di Sektor Kreatif Puspita, Gina; Magfiroh, Diana
Inkubis : Jurnal Ekonomi dan Bisnis Vol. 7 No. 1 (2025): INKUBIS Jurnal Ekonomi Dan Bisnis
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/inkubis.v7i1.108

Abstract

Penelitian ini menganalisis strategi pemasaran digital yang diterapkan oleh perusahaan rintisan di sektor kreatif untuk meningkatkan daya saing dan pertumbuhan bisnis. Dengan menggunakan pendekatan kualitatif melalui studi kasus pada 15 perusahaan rintisan kreatif di Indonesia, penelitian ini mengidentifikasi pola-pola strategi pemasaran digital yang efektif dalam konteks ekonomi kreatif. Hasil penelitian menunjukkan bahwa perusahaan rintisan di sektor kreatif mengadopsi strategi pemasaran digital multi-platform yang berfokus pada content marketing, social media engagement, dan influencer collaboration sebagai pilar utama. Temuan menunjukkan bahwa 87% perusahaan rintisan yang menerapkan strategi pemasaran digital terintegrasi mengalami peningkatan brand awareness sebesar 150% dalam 12 bulan pertama operasi. Selain itu, penelitian ini mengungkap bahwa personalisasi konten dan community building menjadi faktor kunci dalam membangun loyalitas pelanggan di era digital. Strategi omnichannel yang menggabungkan platform media sosial, e-commerce, dan komunikasi langsung terbukti meningkatkan conversion rate hingga 65%. Penelitian ini berkontribusi pada pengembangan teori pemasaran digital dalam konteks startup kreatif dan memberikan panduan praktis bagi entrepreneur untuk mengoptimalkan strategi pemasaran digital mereka.
Strategi Enrichment Berbasis Neurosains untuk Peserta Didik Neurodiverse di Sekolah Indonesia Magfiroh, Diana
Inkubis : Jurnal Ekonomi dan Bisnis Vol. 6 No. 2 (2024): INKUBIS Jurnal Ekonomi Dan Bisnis
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/inkubis.v6i2.109

Abstract

Peserta didik neurodiverse, seperti anak dengan autisme, ADHD, dan disleksia, menghadapi tantangan unik dalam aspek kognitif maupun emosional. Di Indonesia, meskipun pendidikan inklusif semakin berkembang, strategi pembelajaran yang berbasis pada bukti ilmiah neurosains masih jarang diterapkan. Padahal, prinsip neurosains seperti neuroplasticity, pembelajaran multisensori, dan regulasi emosi melalui mindfulness terbukti efektif dalam mendukung perkembangan belajar. Penelitian ini bertujuan untuk: (1) mengidentifikasi kebutuhan kognitif dan emosional peserta didik neurodiverse, (2) mengeksplorasi teori neurosains yang relevan dalam pendidikan inklusif, dan (3) merumuskan strategi enrichment berbasis neurosains yang kontekstual dengan sekolah inklusi di Indonesia. Penelitian menggunakan pendekatan kualitatif dengan desain studi kasus. Data diperoleh melalui wawancara mendalam, observasi partisipatif, dan analisis dokumentasi terhadap 10 peserta didik neurodiverse, 5 guru, dan 2 kepala sekolah. Analisis data dilakukan dengan model interaktif Miles, Huberman, dan Saldaña, serta validasi triangulasi sumber dan metode. Temuan penelitian menunjukkan bahwa strategi enrichment berbasis neurosains dapat meningkatkan fokus belajar, kemampuan literasi, stabilitas emosi, dan kepercayaan diri siswa neurodiverse. Selain itu, siswa menunjukkan peningkatan partisipasi sosial dan kolaborasi di kelas. Guru juga melaporkan peningkatan efektivitas pembelajaran inklusif serta rasa percaya diri dalam merancang intervensi berbasis sains.
The Influence of Chatbot Based Intelligence Artificial to Satisfaction Customers on E-commerce Platform Magfiroh, Diana
Hospitality Management and Operations Journal Vol. 1 No. 1 (2024): Hospitality Management and Operations Journal
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/hmoj.v1i1.2

Abstract

Industry hospitality , especially in five- star hotels , is facing challenge big in maintain performance optimal operational environment . work and satisfaction employee known as factor important that influences productivity and quality service in sector This . However , there is gap study about influence combination second variable This to performance hotel operations . Research This aiming For analyze influence environment work and satisfaction employee to performance operations in five star hotels . Research use approach quantitative with method survey , collecting data from hotel employees who fulfill criteria certain . Sample chosen use purposive sampling technique , and the data was analyzed through regression multiple For know influence significant of each variable . Instrument study in the form of questionnaire with Likert scale is used For measure level satisfaction employees , conditions environment work , and performance operational . Research results show that environment conducive work and level? satisfaction high employee? in a way significant contribute to the improvement performance five star hotel operations . Environment supportive work and high satisfaction?? capable increase productivity employee up to 58%, indicating that both of them own great influence? to performance operational . Findings This expected can become base for hotel management in devise a strategy for create environment supportive work? as well as increase satisfaction employee use reach performance optimal operations .
The Role of Cyber Law in Maintaining Digital Economic Security in Indonesia: a Study of E-Commerce and Online Transaction Security Magfiroh, Diana; Fitrianti, Elvira; Sugiartini, Pegi
Indonesian Cyber Law Review Vol. 1 No. 2 (2024): Indonesian Cyber Law Review
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/iclr.v1i2.2

Abstract

Indonesia's digital economy is growing rapidly with e-commerce transactions continuing to increase. However, this is accompanied by increasing cyber threats that endanger the security of online transactions. Cyber law, through the ITE Law and the Personal Data Protection Law, plays a vital role in maintaining the security of these transactions, but its implementation still faces various challenges. This study aims to analyze the effectiveness of cyber law in protecting the security of e-commerce transactions in Indonesia, identify gaps in regulations, and provide recommendations for improving digital security. This study uses a qualitative method with a descriptive-analytical approach. Data were collected through in-depth interviews with experts and document analysis related to cyber law regulations and security incident reports. Samples were selected purposively from regulators, cybersecurity experts, and e-commerce representatives. The results of the study show that although cyber law regulations already exist, their implementation is not optimal. Many business actors have not complied with security standards, and law enforcement against violations is still weak. In addition, the National Cyber and Crypto Agency (BSSN) has an important role, but limited resources and coordination are obstacles. Public education about cyber security also still needs to be improved. Stronger collaboration between the government, private sector, and the community is needed to improve the security of online transactions, as well as stricter enforcement of regulations to create a safer e-commerce ecosystem in Indonesia. Cyber law, transaction security, e-commerce, data protection, regulation.
Analisis Kebijakan Penggunaan e-Learning di Universitas Muhammadiyah Cirebon Falah, Zidnal; Wijaya , Abi Surya; Magfiroh, Diana
Cerdika: Jurnal Ilmiah Indonesia Vol. 1 No. 1 (2021): CERDIKA: Jurnal Ilmiah Indonesia
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/cerdika.v1i1.5

Abstract

Penelitian ini bertujuan untuk mengkaji kebijakan e-Learning di Universitas Muhammadiyah Cirebon, ditinjau dari Kualitas informasi e-learning yang digunakan dan bagaimana dampaknya terhadap motivasi belajar mahasiswa. Penelitian menggunakan metode deskriptif kuantitatif, Sampel berjumlah sebanyak 80 orang yang berasal dari 6 Fakultas. Data dikumpulkan dengan kuesioner, dan diolah dengan menggunakan statistic SEM-PLS. Dari hasil penelitian diketahui bahwa (1) Kualitas Informasi elearning memiliki pengaruh dan hubungan positif terhadap penggunaan e-learning oleh mahasiswa(2) Penggunaan e-laerning memiliki pengaruh dan hubungan positif terhadap motivasi belajar mahasiswa, (3) Kualitas informasi elearning memiliki pengaruh dan hubungan yang negatif terhadap motivasi belajar mahasiswa. Penelitian ini diharapkan bisa menjadi bahan pertimbangan oleh pengambil kebijakan di Universitas Muhammadiyah Cirebon dalam memaksimalkan penggunaan e-learning oleh mahasiswa sehingga bisa berdampak positif terhadap motivasi mahasiswa dalam belajar.
ARTIFICIAL INTELLIGENCE IN CYBERSECURITY RISK ANALYSIS ON NATIONAL VITAL INFRASTRUCTURE Magfiroh, Diana
Journal of Artificial Intelligence Research Vol. 1 No. 1 (2025): Journal of Artificial Intelligence Research
Publisher : Asosiasi Persatuan Pengusaha Muda Teknik Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64910/jouair.v1i1.6

Abstract

The development of digital technology has a significant impact on increasing cybersecurity threats, especially on national vital infrastructure such as the energy, transportation, and health sectors. Cyberattacks targeting these sectors have the potential to disrupt essential public services and threaten national security. Therefore, the use of Artificial Intelligence (AI) in cybersecurity risk analysis is an urgent need. This study aims to examine the effectiveness of AI in detecting and mitigating cyber threats on vital infrastructure. The method used is a mixed methods approach that involves quantitative analysis through questionnaires on the cybersecurity team and network log data analysis using the Isolation Forest and K-Nearest Neighbors algorithms. The results show that the application of AI can increase the speed of detection and effectiveness of threat mitigation, with anomaly detection accuracy reaching 95% and an odds ratio of 2.5 in cyber threat mitigation. These findings underscore that AI has a significant contribution to strengthening cybersecurity resilience on national infrastructure. However, some challenges such as integration with legacy systems and supporting regulatory needs need to be considered for further optimization.
Enhancing Village Government Capacity to Manage Village Funds for Achieving Sustainable Development Goals in Rural Communities Magfiroh, Diana
Journal of Village Development Innovation Vol. 2 No. 2 (2025): Journal of Village Development Innovation
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jzt60b47

Abstract

The implementation of Village Fund in Indonesia faces significant challenges related to institutional capacity variations among village governments, which affects the achievement of sustainable development goals at the village level. This study analyzes the influence of village government institutional capacity on Village Fund implementation effectiveness for achieving SDGs, identifying key capacity dimensions and institutional capacity typologies. This study employs mixed methods research with an explanatory sequential design, integrating quantitative and qualitative approaches. Institutional capacity, comprising six dimensions (structural and organizational capacity, human resource competency, financial management systems, participatory planning, information technology, and governance and accountability), contributes 64.7% to implementation effectiveness, with mentoring quality as the strongest moderating factor (4.8%). Cluster analysis identifies four typologies: Innovator (21.7%), Conventional (36.7%), Developing (26.4%), and Weak (15.3%), each requiring differentiated interventions. This research provides an evidence-based diagnostic framework for policymakers to design targeted institutional strengthening programs, optimizing Village Fund utilization and accelerating sustainable village development.
Co-Authors Dayuni, Dayuni Falah, Zidnal Fitrianti, Elvira Komarudin Komarudin Puspita, Gina Sugiartini, Pegi Wijaya , Abi Surya