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Pengembangan Perpustakaan Umum Bahagia Mendawai melalui Kegiatan Kreatif dan Pengelolaan Perpustakaan Berbasis Digital Nurrahim, Muhammad Fakhri; Shalahuddin, Ahmad; Pualam, Akira Putri; Bella, Alifa Tauris Miranda; Irawan, Valinka Dewi Fortuna; Saputra, Ahmad Ernanda Dwi
El-Mujtama: Jurnal Pengabdian Masyarakat  Vol. 5 No. 1 (2025): El-Mujtama: Jurnal Pengabdian Masyarakat
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmujtama.v5i1.5876

Abstract

The community service activity is based on the problem of a lack of creative activities and understanding of current technology in the 4.0 era. Observations and interviews with the Chair of the Perpustakaan Bahagia Mendawai, revealed that many children living on the coast of the Sungai Kapuas, particularly in Kampung Caping, have minimal understanding of technology. Despite the library having facilities such as four computers, but there are no teachers who have free time to teach the children in the village. To address this, nine work programs will be implemented to enhance children's abilities in using digital technology and educational approaches through creative activities. These programs include Beads Workshop, Microsoft Word Training, Design Training via Canva, Education on Saving and Practicing Making Piggy Banks, Daily Schedule Making Training, Collage Crafts, DIY Used Bottles, Social Media Management, and Bahagia Mendawai Library Administration Management. The goal is to transform children who have never used a computer into proficient users, especially in Microsoft Word. The use of computers in learning activities plays a crucial role in increasing literacy by requiring children to read books before taking typing training and then accessing information more widely. This helps develop the reading and writing skills needed in the current 4.0 era. The aim is to contribute positively to creating a young generation skilled in technology use, fostering creativity, and promoting strong literacy from an early age.
Pengaruh Health Consciousness dan Nutritional Knowledge terhadap Purchase Intention dengan Brand Attitude sebagai Mediasi pada Ultra Milk Low Fat High Calcium Nurrahim, Muhammad Fakhri; Listiana, Erna; Setiawan, Harry; Pebrianti, Wenny; Purmono, Bintoro Bagus
Jurnal Alwatzikhoebillah : Kajian Islam, Pendidikan, Ekonomi, Humaniora Vol. 12 No. 1 (2026): Jurnal Alwatzikhoebillah : Kajian Islam, Pendidikan, Ekonomi, Humaniora
Publisher : Institut Agama Islam Sultan Muhammad Syafiuddin Sambas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37567/alwatzikhoebillah.v12i1.5063

Abstract

High consumer health awareness and nutritional knowledge have not always been followed by strong purchasing decisions. This study aims to analyze the influence of health consciousness and nutritional knowledge on purchase intention, with brand attitude as a mediating variable, among Ultra Milk Low Fat High Calcium consumers in Indonesia. This study used a quantitative approach with a causal associative research design. Data were collected through an online survey using a five-point Likert-scale questionnaire from 170 respondents who met the research criteria. Data analysis was conducted using the Structural Equation Modeling–Partial Least Squares (SEM-PLS) method with the assistance of SmartPLS software. The results showed that health consciousness and nutritional knowledge significantly influenced brand attitude and purchase intention. In addition, brand attitude was proven to have a significant effect on purchase intention and acted as a mediating variable in the relationship between health consciousness and nutritional knowledge on purchase intention. These findings indicate that the formation of a positive attitude towards a brand is an important mechanism in converting consumer health awareness and nutritional knowledge into purchase intention. This research provides a theoretical contribution to the development of consumer behavior literature in the context of healthy beverage products, specifically low-fat, high-calcium UHT milk.