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All Journal JIMKesmas (Jurnal Ilmiah Mahasiswa Kesehatan Masyarakat) JURNAL MANAJEMEN MOTIVASI Jurnal Inovator GERVASI: Jurnal Pengabdian kepada Masyarakat Journal Of Management Science (JMAS) International Journal of Economics, Business and Accounting Research (IJEBAR) Ekspresi dan Persepsi : Jurnal Ilmu Komunikasi Enrichment : Journal of Management Community Development Journal: Jurnal Pengabdian Masyarakat Infotech: Journal of Technology Information Eksos Jurnal Alwatzikhoebillah : Kajian Islam, Pendidikan, Ekonomi, Humaniora Yayasan Cita Cendikiawan Al Khwarizmi Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi (JEBMA) Jurnal Ekonomi Linguistic, English Education and Art (LEEA) Journal Jurnal Ilmiah Manajemen, Bisnis dan Kewirausahaan JAMBURA: JURNAL ILMIAH MANAJEMEN DAN BISNIS Jurnal Teknik Informatika Al-Idarah : Jurnal Manajemen dan Bisnis Islam Jurnal Multidisiplin West Science Madani: Multidisciplinary Scientific Journal Jurnal Bisnis dan Kewirausahaan International Journal of Economic, Finance and Business Statistics (IJEFBS) Jurnal Riset Ilmiah MERDEKA: Jurnal Ilmiah Multidisiplin Epaper Bisnis: International Journal Entrepreneurship and Management JEMBA: Journal of Economics, Management, Business, and Accounting Jurnal Ekonomi, Manajemen, Akuntansi Joong-Ki Journal of Communication Management and Organization Primary Journal of Multidisciplinary Research Krisnadwipayana International Journal of Management Studies
Harry Setiawan
Fakultas Ekonomi Dan Bisnis Universitas Tanjungpura
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Analisa Sikap dan Perilaku Nasabah terhadap Produk Simpeda pada PT Bank Kalbar Cabang Mempawah Harry Setiawan; Rafles Ginting
Eksos Vol 17 No 2 (2021): Eksos
Publisher : Jurusan Akuntansi Politeknik Negeri Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31573/eksos.v17i2.326

Abstract

Kalbar Bank branch of Mempawah places the product position by establishing the attributes of product and profenent facility which expected to give influence to the customers decision on determining their choice on a product as its market strategy. The research on it bears attribute of achievable office location as the most interesting attribute. While the small minimum deposit becomes the most uninteresting attribute on costumer perception. Generally, the costumers expect for the friendly servicing from the bank official and the most establishing factor of costumers choice on Simpeda product is the credibility of Kalbar Bank as the trusted bank in public. The attitude is a stimulus which may attrack the costumers to buy a product. The expected attitude is surely the positif one, which depends on the attributes that belong to the products and also other proponent factors. The study through the attributes shows that all the costumers or respondents still trust on Simpeda of Kalbar Bank as their saving choice because the lack on one attribute may be compensated by the superiority of others. We may have as a conclusion that the costumers or respondents attitude of Simpeda of Kalbar Bank is categorized in good one.
Studi Netnografi Produk Viral pada Media Sosial Instagram: Studi Netnografi Produk Viral pada Media Sosial Instagram: Antara Keputusan dan Kepuasan Pelanggan Mixue Setiawan, Harry; Ginting, Rafles
Eksos Vol. 20 No. 1 (2024): Eksos
Publisher : Jurusan Akuntansi Politeknik Negeri Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31573/eksos.v20i1.626

Abstract

This research aims to understand and analyze Mixue's customer decisions and satisfaction on the social media platform Instagram. It also seeks to identify the factors that influence purchase decisions and customer satisfaction regarding Mixue products. Additionally, the research aims to provide recommendations to the company on how to improve customer decisions and satisfaction. The study utilizes a qualitative research method with a netnography approach. Based on the findings of the research, two types of responses from the participants were observed: positive and negative responses. Positive responses indicate satisfaction with the decisions made, while negative responses reflect dissatisfaction with the decisions. There are several triggers for customer satisfaction and dissatisfaction, including price, product quality, and product halal status. One limitation of this research is the relatively small number of participants. For future research, it is recommended to involve more than seven participants to enable comparisons. Additionally, the study was limited by the data collection methods, which relied on passive observation and literature review. Future research could benefit from using in-depth interviews to obtain more profound insights.
CONSTRAINTS IN THE IMPLEMENTATION OF INTEGRATED INFORMATION REFERRAL SYSTEM (SISRUTE) IN EMERGENCY DEPARTMENT OF BAHTERAMAS REGIONAL GENERAL HOSPITAL Setiawan, Harry; Tosepu, Ramadhan
(Jurnal Ilmiah Mahasiswa Kesehatan Masyarakat) Vol 9, No 1A (2024):
Publisher : Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37887/jimkesmas.v0i0.47224

Abstract

This study aims to analyze the constraints in the implementation of Integrated Information Referral System (SISRUTE) in healthcare services at Bahteramas Regional General Hospital (thereafter called RSUD Bahteramas). This study used a descriptive qualitative approach. Data were collected using in-depth interview and observation techniques. The informants in this study were selected purposively. The results of study showed that the constraints arising in the implementation of SISRUTE were caused by internal and external problems. External problems are related to the slow response of the Bahteramas Hospital’s SISRUTE, limited healthcare facilities in the emergency room, and no external socialization about the Operational Service Standards (SPO) of SISRUTE services. Meanwhile, another problem burdening the implementation of SISRUTE is related to internal conditions at RSUD Bahteramas, including computer facilities often encountering technical problems, dynamic Emergency Department (IGD) conditions with dense patient visits, no SPO available for SISRUTE services, SISRUTE not considered yet as a joint responsibility, and the application of SISRUTE on computers in the inpatient service unit. A comprehensive socialization in all First Level Healthcare Facilities (FKTP) and network hospitals is required in the attempt of uniformizing both understanding and applicable rules and the process of sending and receiving systems referring to the Director General of Healthcare Services’ Decree Number HK.02.02/D/1131/2023 about Technical Guidelines for the use of Integrated Referral Information System Applications. Keywords: constraints, implementation, system, Bahteramas Hospital
Lexical Cohesion in Zootopia Setiawan, Harry; Simatupang, Ervina C.M.
Linguistic, English Education and Art (LEEA) Journal Vol 8 No 1 (2024): Linguistic, English Education and Art (LEEA) Journal
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/leea.v8i1.9948

Abstract

This research delves into the intricate examination of lexical cohesion within the dialogues of the main characters, Hoops and Nick, in the animated movies Zootopia (2016) by Byron Howard and Rich Moore. Grounded in the qualitative research methodology, the study aims to determine the various types of lexical cohesion present and to analyze the functions of each cohesion device employed, drawing upon Halliday and Hasan's theory (1976, p. 282). Through meticulous analysis, the research identifies 168 instances of lexical cohesion, including 76 repetitions (45.8%), 2 synonyms (1.2%), 1 antonym (0.6%), 2 hyponyms (1.2%), 1 meronym (0.6%), and 86 collocations (51.8%). The prevalence of collocations underscores their significant role in reinforcing themes, character dynamics, and plot advancement within the narrative framework. By shedding light on these linguistic mechanisms, the study contributes to a deeper understanding of storytelling and character development in animated movies, advancing the current state of knowledge in the field of linguistics studies. . Keyword: Discourse analysis; cohesion; lexical cohesion; animation movies.
Pemanfaatan Google Analytics Sebagai Marketing Tools Bagi Pelaku Umkm Di Kabupaten Kubu Raya Maulidia, Rahma; Ayu Umyana; Akhmad Yani; Ana Fitriana; Harry Setiawan
Dedikasi Sains dan Teknologi (DST) Vol. 3 No. 2 (2023): Dedikasi Sains dan Teknologi : Volume 3 Nomor 2, Nopember 2023
Publisher : Information Technology and Science (ITScience)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/dst.v3i2.3212

Abstract

UMKM dapat dikatakan sebagai tulang punggung ekonomi di Negara kita yang terbukti banyak menyelamatkan Indonesia dari krisis keuangan khususnya yang terjadi pada tahun 1998 dan 2008. Hal tersebut masih berlangsung hingga saat ini. Akan tetapi, dibalik peranannya yang begitu besar masih terdapat banyak permasalahan yang dialami pada UMKM itu sendiri. Permasalahan tersebut juga dipicu oleh berbagai faktor. Salah satunya adalah karena lemahnya kemampuan UMKM dalam bersaing. Hal ini disebabkan karena kurangnya digitalisasi dalam proses bisnis yang dilakukan. Masih banyak para pelaku usaha yang tidak memahami proses bisnis secara digital. Untuk menjadi sebuah “Bisnis yang Digital” terdapat beberapa hal yang perlu menjadi perhatian para pelaku usaha salah satunya adalah aspek pemasaran atau marketing. Selain itu, bagi bisnis yang telah “Menjadi Digital”, penting untuk mempertahankan atau memperkuat posisinya dihadapan para kompetitor lain. Strategi tersebut dapat ditempuh dengan memperkuat data. Hal ini berkaitan dengan data analitik. Dengan data, memberikan peluang bagi pelaku usaha untuk mengidentifikasi model dan memetakan berbagai peluang guna mengurangi risiko dari setiap inovasi serta mempercepat proses pengambilan keputusan. Salah satu tools yang dapat digunakan adalah Google Analytics. Google Analytics sendiri merupakan sebuah platform marketing yang disediakan oleh Google untuk dapat membantu pelaku usaha khususnya dalam mengumpulkan data baik yang bersumber dari aplikasi atau traffic web. Nantinya data tersebut diolah dan dapat digunakan untuk kebutuhan digital marketing. Dengan Google Analytics, para pelaku usaha akan mendapat gambaran tentang demografi customer hingga data interaksi customer terhadap konten yang disajikan.
REKONSTRUKSI DAN INVESTIGASI DIGITAL FORENSIK PADA APLIKASI WHATSAPP DENGAN METODE NIST : KASUS PELECEHAN SEKSUAL Ginting, Jusia Amanda; Setiawan, Harry; Andry, Johannes Fernandes; Ngurah Suryantara, I Gusti
Infotech: Journal of Technology Information Vol 10, No 1 (2024): JUNI
Publisher : ISTEK WIDURI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37365/jti.v10i1.249

Abstract

The rapid advancement of technology, especially during the pandemic, has drastically changed the way we conduct activities, with the majority now being carried out online through smart devices such as smartphones. However, along with this progress comes new challenges in the form of cybercrime, increasingly known as cybercrime. Cybercrime on mobile platforms, known as mobile cybercrime, encompasses various activities such as fraud, spreading hoaxes, pornography, and sexual harassment. This research aims to examine the effectiveness of cybercrime investigation methods, particularly in cases of sexual harassment, with a focus on the WhatsApp platform. The method used is the National Institute of Standards Technology (NIST), implemented using appropriate tools to support this research. The testing process involves four main stages: data collection, examination, analysis, and reporting. This includes steps such as securing the device, acquiring data, and analyzing it using software such as FTK Imager and WhatsApp Viewer. The test results show that most deleted messages can be recovered, although messages deleted using the "unsent" feature cannot be recovered due to WhatsApp policy. Of the total 11 messages in the case conversation, 55% were successfully recovered while 45% were not. These findings highlight the importance of mobile forensic methods in investigating cybercrime, while also indicating that policies and platform features such as WhatsApp can affect the success of investigations. ABSTRAKPerkembangan teknologi yang pesat, terutama selama pandemi, telah mengubah cara kita beraktivitas secara drastis, dengan mayoritas kegiatan dilakukan secara online melalui perangkat pintar seperti smartphone. Namun, dengan kemajuan ini juga muncul tantangan baru dalam bentuk kejahatan cyber, yang semakin dikenal sebagai cybercrime. Cybercrime di platform mobile, dikenal sebagai mobile cybercrime, meliputi berbagai aktivitas seperti penipuan, penyebaran hoaks, pornografi, dan pelecehan seksual. Penelitian ini bertujuan untuk menguji efektivitas metode investigasi cybercrime, terutama dalam kasus pelecehan seksual, dengan fokus pada platform WhatsApp. Metode yang digunakan adalah National Institute of Standards Technology (NIST), yang diterapkan dengan menggunakan alat yang sesuai untuk mendukung penelitian ini. Proses pengujian melibatkan empat tahap utama: pengumpulan data, pemeriksaan, analisis, dan pelaporan. Ini melibatkan langkah-langkah seperti mengamankan perangkat, mengakuisisi data, dan menganalisis menggunakan perangkat lunak seperti FTK Imager dan WhatsApp Viewer. Hasil pengujian menunjukkan bahwa sebagian besar pesan yang dihapus dapat dipulihkan, meskipun pesan yang dihapus menggunakan fitur "unsent" gagal dipulihkan karena kebijakan WhatsApp. Dari total 11 pesan dalam percakapan kasus, 55% berhasil dipulihkan sementara 45% tidak berhasil. Temuan ini menyoroti pentingnya metode forensik mobile dalam menyelidiki kejahatan cyber, sementara juga menunjukkan bahwa kebijakan dan fitur-fitur platform seperti WhatsApp dapat mempengaruhi keberhasilan investigasi.
The influence of spiritual transformational leadership and religious motivation on spiritual performance Maharani, Evita; Setiawan, Harry; Hasanudin, Hasanudin; Shalahuddin, Ahmad
Junal Ilmu Manajemen Vol 8 No 1 (2025): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v8i1.578

Abstract

A school or organization depends on how well its employees perform. Professional human resources tailored to individual ability tasks determine employee performance. The performance of employees as human resources is very important to achieve the vision, mission and goals of the organization. The type of leadership used by an organization greatly influences its success. Spiritual transformational leadership can encourage employees to achieve organizational goals based on positive spiritual values. Ultimately, this can result in improved employee performance in a more productive manner. The purpose of this study was to examine the effect of spiritual transformational leadership and religious motivation on the spiritual performance of MAN teachers in Pontianak City, both significantly and insignificantly, by including OCB as a mediating variable. This study used a quantitative approach by collecting data through an online survey using google form. The sample results amounted to 108 MAN teachers in Pontianak City, which included civil servants, and PPPK using purposive sampling technique. Structural Equation Modeling (SEM), using the Smart PLS 4 statistical tool, was used to quantify the data. The results of the statistical analysis showed that spiritual transformational leadership had no significant impact on spiritual performance, while spiritual transformational leadership had a significant impact on Organizational Citizenship Behaviour (OCB). In addition, religious motivation has a significant impact on OCB and spiritual performance, and OCB has a noticeable influence on spiritual performance, serving as both an independent variable and a mediating variable for religious motivation and spiritual transformational leadership.
THE INFLUENCE OF INSTAGRAM ADVERTISING AND DIGITAL TECHNOLOGY ON BRAND AWARENESS AND PURCHASE DECISIONS IN THE ERA OF SOCIETY 5.0 Irene, Novi; Listiana, Erna; Barkah, Barkah; Fitriana, Ana; Setiawan, Harry
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 4 (2024): IJEBAR, VOL. 08 ISSUE 04, DECEMBER 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i4.15536

Abstract

The goal of this study is to investigate how, in the era of Society 5.0, digital marketing strategies affect Maybelline lipstick product purchases in Indonesia. The main focus of this study is on how Instagram advertising and digital technologies affect customer purchasing decisions and increase brand recognition. Purposive sampling was used to select 300 respondents, who were then surveyed to collect quantitative data. The data was examined using Structural Equation Modeling (SEM). The results showed that Instagram ads and digital technology significantly improve brand recognition, which influences customer purchasing decisions. These findings show how effective digital marketing strategies are at increasing sales of cosmetics, especially in the context of changing customer behavior in the Society 5.0 era.
THE POWER OF INFLUENCE: HOW CELEBRITY ENDORSEMENT AND ONLINE REVIEWS SHAPE GEN Z'S PURCHASE INTENTION IN BEAUTY PRODUCTS Putri, Shafira Ananda; Juniwati, Juniwati; Purmono, Bintoro Bagus; Afifah, Nur; Setiawan, Harry
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 4 (2024): IJEBAR, VOL. 08 ISSUE 04, DECEMBER 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i4.15554

Abstract

This study looks into the impact of influencer credibility, attractiveness, and online customer reviews on Gen Z purchase intentions in Indonesia's beauty market, focusing on the collaboration between beauty influencer Tasya Farasya and local brand Somethinc. The study's goal is to provide a comprehensive understanding of how influencer characteristics and online reviews influence consumer attitudes, brand awareness, trust, and electronic word of mouth (eWOM), which, in turn, affect purchase intentions. This study provides novel insights into the role of influencer marketing in Indonesia's expanding beauty industry. Data were collected quantitatively from 216 Gen Z respondents selected through convenience sampling. Respondents needed to follow at least one beauty influencer and be familiar with Tasya Farasya and Somethinc. To assess the relationships between variables, data were analyzed using Structural Equation Modeling (SEM) with AMOS 26. Sobel tests were used to evaluate the mediating roles of eWOM, brand awareness, and brand trust. The findings show that influencer credibility, attractiveness, and online reviews significantly improve consumer attitudes toward beauty brands, resulting in increased eWOM, brand awareness, trust, and purchase intentions. These findings provide strategic insights for beauty brands that want to engage Gen Z consumers and strengthen brand loyalty through influencer partnerships.
THE INFLUENCE OF PRODUCT PLACEMENT, CELEBRITY ENDORSEMENT, AND BRAND INTEGRATION IN KOREAN DRAMAS ON BRAND RECOGNITION AT KOPIKO PRODUCT AND BRAND IMAGE AS MEDIATING Wulandari, Sukma; Setiawan, Harry; Afifah, Nur; Purmono, Bintoro Bagus
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 4 (2024): IJEBAR, VOL. 08 ISSUE 04, DECEMBER 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i4.15557

Abstract

This study aims to analyze the influence of product placement, celebrity endorsement, and brand integration in Korean dramas on brand recognition using a brand image as a mediating variable. This research responds to the growing popularity of Korean dramas as a cross-cultural marketing platform, especially for the Indonesian coffee candy brand Kopiko. The research approach used was quantitative, with a total of 230 respondents who watched Korean dramas featuring Kopiko, and the data were analyzed using structural equation modeling (SEM). The results show that product placement, celebrity endorsement, and brand integration have a positive impact on brand recognition, with brand image playing an important mediating role. This research provides valuable insights for international marketers, demonstrating that strategic placement in high-engagement media can enhance brand image and recognition. Future research could explore broader applicability in digital media and evaluate the effectiveness of these strategies in different cultural markets.
Co-Authors Adinda Purnama Sari Agnes Agnes Ahmad Shalahuddin, Ahmad Aji Sapta Ridho Akhmad Yani Alfiyatunnufus, Dian Ana Fitriana Ana Fitriana Andika, Wahyu Andry, Johannes Fernandes Anwar Azazi ARDIANSYAH ARDIANSYAH Ardion, Ardion Arfita Yuana Dewi Arielsandy, Elvien Arman Jaya Audisty Prana Hardayu Avelisa Harahap Ayu Umyana Azamahir, Muhammad Nabil Barkah Barkah Barkah Barkah, Barkah Bintoro Bagus Purmono Burhan Chamisyahuri, Chamisyahuri Cindy Safitri Damsar Daud, Ilzar Depandi Enda Dian Alfiyatunnufus Dinhida Efa Irdhayanti Eka Fitri Qurniawati Ema Trisnawati Erna Listiana Fahruna, Yulyanti Fidela Sandrina Firdaus, Angelika Fitria Lestari Pujiastuti Giriati, Giriati Grace, Michelle Gusti Hardiansyah Harahap, Avelisa Hasanudin Hasanudin Hasanudin Hazlirahman, Fajar Helma Malini Helma Malini, Helma Hendi Hadinata Wongso Hermawati, Yuni Hero, Eko Ikram Yakin Ilmi Farisi Khumaini Ilzar Daud Indrayani Irene, Novi Irfan Syahyudi Juniwati Juniwati Jusia Amanda Ginting Kalis, Maria Christiana Iman Kalista, Lola Khadijah Nurul Aini Latifah Latifah Maharani, Evita Maharani, Puspita Mandala, Miko Maria Christiana Iman Kalis Maulidia, Rahma Muammar Khaddafi Muhammad Afif Mustaruddin nesty eka listiyani Ngurah Suryantara, I Gusti Nur Afifah Nurrahim, Muhammad Fakhri Okta, Dilla Melinia Oprilyani, Adhinda Dwi Pangestu, Adjie Purmono , Bintoro Bagus Purmono, Bintoro Bagus Putri, Indah Mardini Putri, Shafira Ananda Rafles Ginting Ramadania Ramadania Ramadhan Tosepu Refa Suryana Rivelino, Nicholas Safitri, Cindy Safmi, Ima Kumala Sandrina , Fidela Saputra, Maulid Tommy Sepannur Bandri Simatupang, Ervina C.M. Sujatmiko, Ary Suryana, Refa Syahputri, Anggraini Theresa, Erica Titik Rosnani Tri Wiyono Kurnianto Violin Waldi Wendy Wenny Pebrianti Wulandari, Sukma Yuyun, Yuyun