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All Journal Jurnal Ekonomi dan Industri Jurnal Manajemen Bisnis Krisnadwipayana
Nino Nopriandi
Universitas Krisnadwipayana
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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PENGARUH KUALITAS PRODUK DAN HARGA TERHADAP MINAT BELI PELANGGAN PT. ASTRA OTOPARTS DI JAKARTA UTARA Nino Nopriandi; Dinda Khasa Aulia
Jurnal Ekonomi dan Industri Vol 25 No 3 (2024): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v25i3.134

Abstract

The purpose to analyze the influence of product quality and price on customer purchase interest in PT. Astra Otoparts Jakarta Utara. The research method uses qualitative and quantitative descriptive analysis, the analysis model used is simultaneous and partially linear regression. The research population is all customers at PT. Astra Otoparts Jakarta Utara. The sampling technique used incidental sampling technique. The results of the research show that in simultaneous or partially ways product quality and price have a positive and significant effect on customer purchase interest in PT. Astra Otoparts Jakarta Utara.
PENGARUH KUALITAS LAYANAN DAN CITRA PERUSAHAAN TERHADAP KEPUASAN PELANGGAN E-COMMERCE BLIBLI DI KOTA BEKASI Dhina Nur Fitriana; Nino Nopriandi
Jurnal Ekonomi dan Industri Vol 24 No 1 (2023): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v24i1.471

Abstract

Purpose to analyze the effect of service quality and corporate image on customer satisfaction of Blibli E-Commerce in Bekasi City. The research method uses descriptive qualitative and quantitative analysis. The population in this study are customers of E-Commerce companies in Bekasi City, whose numbers are unknown. The sampling technique used purposive sampling with the criteria of being 17 years old and having used E-Commerce for 1 year. The analytical method used is partially and simultaneous linear regression. The results of the study show that in partially service quality and corporate image have a significant effect on E-Commerce customer Blibli satisfaction in Bekasi City. Taken simultaneous, service quality and corporate image have a positive and significant effect on E-Commerce Blibli customer satisfaction in Bekasi City.
PENGARUH KUALITAS PRODUK DAN KUALITAS LAYANAN TERHADAP KEPUASAN NASABAH BANK RAKYAT INDONESIA CABANG JAKARTA SUNTER Nino Nopriandi
Jurnal Ekonomi dan Industri Vol 20 No 1 (2019): Jurnal Ekonomi dan Industri
Publisher : Program Studi Magister Manajemen Fakultas Ekonomi Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jei.v20i1.624

Abstract

This research aims to obtain both factual and conceptual information about the effect of product quality and service quality on customer satisfaction at the Jakarta Branch BRI (Bank Rakyat Indonesia) Sunter. This research used observation or survey technique by using a questionnaire to measure customer’s satisfaction. The sampling method used Probability Sampling with participation of 100 customers as the respondents. The results of this research are simultaneous, both product quality and service quality do have a positive, relatively strong and significant effect on customer satisfaction by 62%. The remaining 38% are influenced by other variables outside the model. Partially the product quality has a strong and positive effect on customer satisfaction by 57% while partially the service quality has a strong, positive, and significant effect on satisfaction by 59%.
PENGARUH KUALITAS LAYANAN DAN CITRA PERUSAHAAN TERHADAP KEPUASAN PELANGGAN PT. EKA MAJU SEJAHTERA Nino Nopriandi; Alda Widyawati Yusuf
Jurnal Manajemen Bisnis Krisnadwipayana Vol 12 No 3 (2024): Jurnal Manajemen Bisnis Krisnadwipayana
Publisher : Program Studi Magister Manajemen Universitas Krisnadwipayana

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Abstract

The purpose to analyze the effect of service quality and company image on customer satisfaction of PT. Eka Maju Sejahtera. This research is included in the category of causal associative research using a quantitative approach. The population in this study were customers of PT. Eka Maju Sejahtera. The sampling technique for this research uses simple random sampling. This research used a sample size using the Slovin formula. The analytical method uses simultaneous and partially linear regression analysis. The results of the research show that in simultaneous and partially, service quality and company image have a positive and significant effect on customer satisfaction at PT. Eka Maju Sejahtera.
PENGARUH PEMASARAN DIGITAL DAN PENGALAMAN PELANGGAN TERHADAP LOYALITAS PELANGGAN ALFAMART TB SIMATUPANG 9 JAKARTA TIMUR Amirul Mu'minin; Nino Nopriandi
Jurnal Manajemen Bisnis Krisnadwipayana Vol 13 No 1 (2025): Jurnal Manajemen Bisnis Krisnadwipayana
Publisher : Program Studi Magister Manajemen Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jmbk.v13i1.168

Abstract

The research to analyze the influence of digital marketing and and customer experience on customer loyalty at Alfamart Tb Simatupang 9 Jakarta Timur. This research is included in the category of causal associative research using a quantitative approach. The population in this study were all customers at Alfamart TB Simatupang 9 within three months. The sampling technique uses simple random sampling technique. The analytical method uses simultaneous and partially linear regression analysis. The results showed that in simultaneous or partially ways the digital marketing and customer experience have a positive and significant on customer loyalty at Alfamart Tb Simatupang 9 Jakarta Timur.
Pengaruh Lingkungan Kerja dan Motivasi Kerja terhadap Kinerja Karyawan PT Bank Central Asia KCU Kelapa Gading Ade Muliasari; Nino Nopriandi
Jurnal Manajemen Bisnis Krisnadwipayana Vol 13 No 2 (2025): Jurnal Manajemen Bisnis Krisnadwipayana
Publisher : Program Studi Magister Manajemen Universitas Krisnadwipayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35137/jmbk.v13i2.439

Abstract

This study aims to analyze the influence of the work environment and work motivation on employee performance at PT Bank Central Asia Kantor Cabang Utama Kelapa Gading. This research method uses quantitative research methods. To research the population or sample using general sampling techniques, while data collection uses research instruments and analysis methods using multiple and simple linear. The research results show that both simple and multiple work environment and work motivation have a positive and significant influence on employee performance at PT Bank Central Asia Kantor Cabang Utama Kelapa Gading.
PENGARUH KUALITAS LAYANAN DAN CITRA PERUSAHAAN TERHADAP LOYALITAS PELANGGAN JASA PENGIRIMAN PT. AGILITY INTERNATIONAL Dimas Panji Fikri Pratama; Nino Nopriandi
Jurnal Manajemen Bisnis Krisnadwipayana Vol 12 No 2 (2024): Jurnal Manajemen Bisnis Krisnadwipayana
Publisher : Program Studi Magister Manajemen Universitas Krisnadwipayana

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Abstract

The research aimed to analyze the influence of service quality and company image on the customer service delivery loyality of PT. Agility International. Metode analys was taken using regression of simple and multiple linier analysis. The findings of this research indicated that Service quality has positif and significant with customer Loyality, Corporate Image has positive and significant with customer loyalty, service quality and corporate image has positive and significant with customer loyalty in PT. Agility International.
PENGARUH KOMPENSASI DAN MOTIVASI TERHADAP KINERJA KARYAWAN PT. WILMAR CAHAYA INDONESIA Nino Nopriandi
Jurnal Manajemen Bisnis Krisnadwipayana Vol 11 No 1 (2023): Jurnal Manajemen Bisnis Krisnadwipayana
Publisher : Program Studi Magister Manajemen Universitas Krisnadwipayana

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Abstract

This study aims to analyze the effect of compensation and motivation simultaneously and partially on employee performance at PT. Wilmar Cahaya Indonesia. The method used is a quantitative method using regression analysis. This study involved 60 research respondents. The results of the study reveal that there is a partial or simultaneous influence of compensation and motivation on employee performance.
PENGARUH CITRA MEREK DAN KATA ELEKTRONIK DARI MULUT KE MULUT TERHADAP LOYALITAS PELANGGAN PENGGUNA PRODUK KOSMETIK EMINA COSMETICS Utami Dea Putri; Nino Nopriandi
Jurnal Manajemen Bisnis Krisnadwipayana Vol 11 No 2 (2023): Jurnal Manajemen Bisnis Krisnadwipayana
Publisher : Program Studi Magister Manajemen Universitas Krisnadwipayana

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Abstract

Market needs and wants that move dynamically change rapidly and continuously, companies must be more creative in interpreting the threats and opportunities that exist in the market through the utilization of the company's strengths and capabilities. Cosmetics in Indonesia continues to experience increasing demand for cosmetics, which encourages many cosmetic industries to continue to compete in creating products with the advantages possessed by each company and innovations that can attract purchasing decisions. Local cosmetic products and equipment that are widely available in supermarkets, department stores, cosmetic centers as well as those offered from the internet are increasingly diverse and the choices are increasingly varied. This study aims to analyze the simultaneous and partial effect of brand image and eworm on customer loyalty using Emina cosmetic products. The method used is quantitative method using regression analysis. This study involved 50 research respondents. The results of the study reveal that there is a partial or simultaneous influence of brand image and eworm on customer loyalty.
Co-Authors Ade Muliasari Alda Widyawati Yusuf Amirul Mu'minin Dhina Nur Fitriana Dimas Panji Fikri Pratama Dinda Khasa Aulia Utami Dea Putri