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All Journal Jurnal Keuangan dan Perbankan Journal of Innovation and Applied Technology Li Falah: Jurnal Studi Ekonomi dan Bisnis Islam IJBE (Integrated Journal of Business and Economics) BAREKENG: Jurnal Ilmu Matematika dan Terapan Jurnal Abdi Insani Abdi Kami : Jurnal Pengabdian Kepada Masyarakat Asian Management and Business Review JURNAL ILMIAH GLOBAL EDUCATION JRABA Insight Power (Kekuatan Wawasan) - Jurnal Pengabdian Kepada Masyarakat Digital (JUPED) Innovative: Journal Of Social Science Research Indonesian Journal of Accounting and Business Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Indonesian Journal of Dedication and Educations Jurnal Ekonomi, Manajemen, Akuntansi
Vebtasvili Vebtasvili
Universitas Bangka Belitung
Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Physics Public Health Social Sciences Transportation Other

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Journal : Journal of Innovation and Applied Technology

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IBM IN DESA TUA TUNU INDAH THROUGH MARKETING STRATEGY BASED ON INFORMATION TECHNOLOGY Vebtasvili Vebtasvili; Desy Yuliana Dalimunthe
Journal of Innovation and Applied Technology Vol 3, No 2 (2017)
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (857.078 KB) | DOI: 10.21776/ub.jiat.003.02.12

Abstract

This activity is conducted on Small and Medium Micro Enterprise (UMKM) "Raja Abon Makmur Lestari". In carrying out its business, MSME requires the right business planning and marketing strategy to prepare the business in the development of its business into a bigger and stronger business. This devotional activity provides the delivery of materials and direct practice of website creation and recording training - reporting of MSME financial statements. This activity is conducted by lecture, question and answer method and discussion. This method is used as a medium of communication during the training so that there is two-way communication between the speakers and the perpetrators of SMEs. Activities include the delivery of materials and direct practice of website creation and recording training - reporting of MSME financial statements. The results of the implementation of this activity are (1) Knowledge and understanding of MSME actors in making and using the website to be increased. (2) The existence of MSME website is expected to assist in information technology based marketing strategy in increasing sales. (3) The skills of MSMEs actors in recording and preparing financial statements are increasing, so it is possible to make their own financial report.
Co-Authors Amelia Amelia Angelika Anggraeni Yunita Aprilian, Rahil Imainul Astriani, Dea Darus Altin Desy Yuliana Dalimunthe Desy Yuliana Dalimunthe, Desy Yuliana Dini Andriani Fachry Abda El Rahman Hidayatulah, Ilham Azis Idel Eprianto Kelvin Frans Surbakti Khairiyansyah, Khairiyansyah Kustiawan, Elyas Luthfiyah, Fadillah Merlin Fitri Qhairunisa Meta Arsita Nur Ahmad Ricky Rudianto Nurmaisi, Nurmaisi Oktarianty, Haslen Pratika, Nita Rahmania, Dita Rulyanti Susi Wardhani Silaban, Yabes Sentosa Sumiyati Sumiyati SUMIYATI SUMIYATI Tanzil, Vereen Ulfa Ulfa YANTO YANTO