Nurhayani Nurhayani
Universitas Negeri Makassar, Indonesia

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The Impact of Self-Confidence, Family Support, and Motivation on Entrepreneurial Interest: The Mediating Role of Entrepreneurship Education Nurhayani Nurhayani; Andika Isma; Soussou Raharimalala
Journal of Economics, Entrepreneurship, Management Business and Accounting Vol 3 No 3 (2025): Volume 3, Issue 3, September-December 2025
Publisher : CV. Sakura Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61255/jeemba.v3i3.588

Abstract

Entrepreneurial interest refers to an individual’s desire to engage in business activities, driven by feelings of enjoyment and perceived personal benefit. Self-confidence represents a person’s belief and positive attitude toward their own abilities, the environment, or anticipated situations. Family support is the assistance provided by family members to help address challenges more effectively. Motivation is a condition that triggers behavior and is closely related to the work environment. Meanwhile, entrepreneurship education serves as a learning platform to enhance knowledge, competence, and the intention to develop one’s entrepreneurial potential. This study aims to examine the direct and indirect effects of self-confidence, family support, and motivation on entrepreneurial interest, with entrepreneurship education acting as a mediating variable. The research employed a quantitative descriptive-explanatory approach and involved 121 respondents selected through proportional random sampling. The findings reveal that self-confidence, family support, and motivation significantly influence entrepreneurial interest both directly and indirectly through entrepreneurship education. These results offer valuable insights for educators to better guide students in developing entrepreneurial skills. Students are encouraged not only to focus on product creation but also to deepen their skills in business management, marketing, and decision-making to support business growth. Future researchers are recommended to further expand this study by exploring additional variables and methodological improvements.
The Strategic Role of Millennial Women in Advancing MSMEs in the Digital Economy Era Nurhayani Nurhayani; Jumardi Jumardi; Hasisa Haruna
Indonesian Journal of Business and Entrepreneurship Research Vol. 3 No. 1 (2025): Vol. 3, No. 1, January 2025: Indonesian Journal of Business and Entrepreneurshi
Publisher : Department of Business and Entrepreneurship, Faculty of Economics and Business, Universitas Negeri Makassar

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Abstract

The development of the MSME sector which is supported by the digital economy, creates many new innovations. The transformation towards a digital-based economy is mostly driven by millennial women. This study aims to analyze the strategic role of millennial generation women in the digital economy era. The research method used is the descriptive qualitative method. The data collection method used is the method of observation, interviews, and documentation. Data were analyzed through three paths, namely data reduction, data presentation, and drawing conclusions. The results of the study show that respondents play an important role in economic development through MSMEs. The results of this study prove: 1) millennial women have an important and strategic role in starting businesses, creating new products, managing business finances, and marketing their business products using digital media; 2) on average business actors understand their position as women, respondents say that there are no norms/rules that prohibit women from working, and MSMEs managed by respondents have received permission and support from husbands or family; 3) MSME actors have benefited from the digital economy, especially in the marketing process, the benefits derived from social media activities greatly support the development of their businesses, and the government is very supportive of the efforts made by women entrepreneurs in helping improve the regional and national economy.
Digital-Based Informal Entrepreneurship Education: Transforming Social Media into a Business Learning Space Nurhayani Nurhayani; Andika Isma; Wiwin Riski Windarsari; Andi Naila Quin Azisah Alisyahbana; Betania Kartika Muflih
Journal of Economic Education and Entrepreneurship Studies Vol. 6 No. 2 (2025)
Publisher : Department of Economics Education, Faculty of Economics, Universitas Negeri Makassar

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Abstract

The development of digital technology has driven transformations in various aspects of life, including entrepreneurship education. This study examines how social media can be utilized as an informal learning space to support digital-based entrepreneurship education without being limited by space and time. Using a qualitative approach and literature review, this article explores the role of platforms such as Instagram, TikTok, and YouTube in disseminating entrepreneurial knowledge, building business communities, and creating flexible and accessible learning ecosystems. The results show that social media is not only a means of business promotion but also plays a role as an interactive and inspiring educational medium. The use of experience-based content, tutorials, and entrepreneurial success stories is a key strategy in educating audiences, both informally and formally. This article recommends optimizing the use of social media by educators, MSMEs, and entrepreneurial communities to expand access to relevant and contextual business learning in the digital era.
Bridging Informal Learning and Sustainable Development: The Mediating Role of Entrepreneurial Mindset in Shaping SDG-Oriented Entrepreneurial Intention Nurhayani Nurhayani; Hasisa Haruna; Andi Anggi Kemalasari; Muhammad Akbar
Indonesian Journal of Business and Entrepreneurship Research Vol. 4 No. 1 (2026): Vol. 4, No. 1, February 2026: Indonesian Journal of Business and Entrepreneursh
Publisher : Department of Business and Entrepreneurship, Faculty of Economics and Business, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62794/ijober.v4i1.193

Abstract

This study examines the role of informal entrepreneurship education in shaping SDG-oriented entrepreneurial intention, with entrepreneurial mindset as a mediating variable among students of the Department of Economics and Development Studies, Faculty of Economics, Universitas Tadulako. Using a quantitative approach, data were collected from 90 respondents and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results indicate that informal entrepreneurship education does not have a significant direct effect on SDG-oriented entrepreneurial intention. However, it has a positive and significant effect on entrepreneurial mindset, which in turn significantly influences SDG-oriented entrepreneurial intention. Furthermore, the findings reveal that entrepreneurial mindset fully mediates the relationship between informal entrepreneurship education and SDG-oriented entrepreneurial intention. These results highlight that informal learning alone is insufficient to foster sustainable entrepreneurial intention unless it is transformed into a strong entrepreneurial mindset. This study contributes to the literature by emphasizing the critical role of entrepreneurial mindset as a key mechanism linking informal learning and sustainability-oriented entrepreneurial intention. The findings also provide practical implications for educators and policymakers in designing entrepreneurship programs that support the achievement of the Sustainable Development Goals (SDGs).