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All Journal Jurnal Pendidikan Tata Boga dan Teknologi Jurnal Pengabdian Masyarakat Manage
Aulia Bayu Yushila
Universitas Negeri Surabaya
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Immunology & microbiology Physics Social Sciences Other

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The Effect of Tiktok Content Type and Content Interaction on Brand Awareness of Custom Cake D’meals Aisya Risnanda Fadhilla; Luthfiyah Nurlaela; Aulia Bayu Yushila; Ratna Palupi Nurfatimah
Jurnal Pendidikan Tata Boga dan Teknologi Vol 7, No 1 (2026): Jurnal Pendidikan Tata Boga dan Teknologi
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jptbt.v7i1.27089

Abstract

This study aims to analyze the partial and simultaneous effects of TikTok content type and content interaction on the brand awareness of Custom Cake D’meals. The growing popularity of custom cakes on TikTok provides the background for examining how content strategies and audience engagement contribute to brand awareness. This research employs a quantitative explanatory approach using a survey of 95 respondents who follow the TikTok account @milaniaadrr (owner of Custom Cake D’meals). The sample was selected using purposive sampling and the Slovin formula. Data were analyzed using multiple linear regression with t-test and F-test. The results indicate that content type and content interaction influence brand awareness, and simultaneously have a significant effect with a coefficient of determination of 48.5%. These findings suggest that effective TikTok marketing strategies require alignment between appropriate content formats and efforts to encourage active audience interaction. This study provides empirical evidence for culinary business practitioners in utilizing social media to build brand awareness and supports Culinary Education by offering practical insights for developing innovative promotional strategies aligned with the modern culinary industry.
The Influence of Maternal Nutritional Perceptions and Household Income on Early Childhood Dietary Consumption Patterns Lusiane Chyntia Sengkey; Aulia Bayu Yushila; Sri Handajani; Rendra Lebdoyono
Jurnal Pendidikan Tata Boga dan Teknologi Vol 7, No 2 (2026): Jurnal Pendidikan Tata Boga dan Teknologi
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jptbt.v7i2.27266

Abstract

The unresolved burden of stunting affecting Indonesian children under five years of age officially recorded at 21.5% in 2023 provided the foundational rationale for undertaking the present investigation. This nutritional predicament is postulated to be intrinsically connected to the degree of mothers' comprehension regarding nutritional science and the economic standing of the household, both of which operate as pivotal determinants shaping food procurement decisions and the nutritional adequacy of children's dietary practices. Accordingly, this study aimed to quantify the degree to which maternal nutritional perceptions and household income levels exert influence over dietary consumption patterns among young  children  attending  Dharma  Wanita  Persatuan  Magersari  Kindergarten,  Krian,  Sidoarjo.  The  study  was conducted within a descriptive quantitative research paradigm. Primary data were obtained by distributing structured survey  instruments  to  mothers  of  children  aged  3–6  years,  while  secondary  data  were  sourced  from  official  school documentation and academically credible literature. Multiple linear regression analysis was employed as the principal inferential  technique  to  examine  the  directional  relationships  among  the  research  variables.  Empirical  findings demonstrated that maternal nutritional perceptions and household income each  generated a positive and statistically significant  effect on  children's  dietary  consumption  patterns  both  in  isolation  and  in  combination  at  a  significance threshold  of  p  <  0.05.  The  coefficient  of  determination  (R²)  yielded  0.750,  indicating  that  75%  of  the  variability  in children's dietary patterns was collectively explained by these predictors, while the residual 25% reflected contributions from  variables  outside  the  model.  Accordingly,  both  maternal  nutritional  perceptions  and  household  income  are confirmed as indispensable determinants of early childhood dietary consumption patterns.
Development and Feasibility Testing Of Liveworksheets Based E-LKPD For Learning To Make Sweet bread In Vocational Culinary School Anifa Nur Fitri; Annisa Nur’ Aini; Lucia Tri Pangesthi; Aulia Bayu Yushila
Jurnal Pendidikan Tata Boga dan Teknologi Vol 7, No 2 (2026): Jurnal Pendidikan Tata Boga dan Teknologi
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jptbt.v7i2.27259

Abstract

Advances in science and technology in 21st-century education require students to possess the 4C skills, therefore, digital learning media capable of supporting active, independent, and engaging learning are needed, particularly for the sweet bread curriculum in culinary vocational education, which demands a systematic procedural understanding. Sweet bread instruction is still dominated by conventional methods using simple worksheets that lack varied questions and clear visualizations of the process, resulting in low student engagement and difficulty in understanding the steps of making sweet bread. This study aims to: (1) develop a Liveworksheets-based E-LKPD for sweet bread production learning; (2) determine its feasibility in terms of content; (3) determine its feasibility in terms of media; and (4) analyze students responses. This Research and Development (R&D) study employed the ADDIE model, involving subject matter experts, media experts, and culinary students as research subjects. The validation data from the subject matter experts and media experts were analyzed using Aiken’s V index and the Intraclass Correlation Coefficient (ICC) reliability test, while the students’ response data were analyzed using percentage analysis. The results of the study indicate that the Liveworksheets-based E-LKPD was successfully developed with a content validity of 0,935 and a media validity of 0,889, both of which fall into the high category. The reliability test results showed an ICC value of 0,789 for the content aspect and 0,778 for the media aspect, indicating a good level of reliability. Student responses achieved a percentage of 78%, falling into the “very good” category. However, the ease-of-use aspect in both the media evaluation and student responses remained in the “moderate” category, thus requiring further refinement. This study has limitations because it was only conducted up to the development stage without testing effectiveness during the implementation stage through experimentation. The research findings indicate that the Liveworksheets-based E-LKPD on the topic of sweet bread is suitable for use as a digital learning medium with a high level of validity and excellent student responses, making it a viable alternative learning medium that supports 21st-century learning.
Pelatihan Pengolahan Jajanan Tradisional Berbasis Pangan Lokal sebagai Upaya Penguatan Wisata Kuliner Berkelanjutan di Pasar Jenar Desa Pagerukir Aulia Bayu Yushila; Febriani Lukitasari; Ratna Palupi Nurfatimah; Novia Tesalonika Amanda Rerung; Sri Handajani; Khilya Zahiro; Yoga Danar Radiansyah; Judha Slamet Sarwo Edi; Sri Wahyuni
Jurnal Pengabdian Masyarakat Manage Vol. 7 No. 2 (2026): Agustus
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/manage.v7i2.5889

Abstract

Kegiatan pengabdian kepada masyarakat ini bertujuan untuk mengembangkan jajanan tradisional berbasis pangan lokal di Desa Pagerukir, Kecamatan Sampung, Kabupaten Ponorogo, melalui pelatihan pembuatan bongko pisang dan talam ubi sebagai upaya penguatan wisata kuliner Pasar Jenar. Program ini juga mendukung pencapaian SDG 8, SDG 11, dan SDG 12, serta sejalan dengan kebijakan Asta Cita dan Rencana Industri Riset Nasional (RIRN). Permasalahan utama mitra meliputi belum adanya standardisasi resep, keterbatasan keterampilan pengolahan pangan yang higienis. Kegiatan dilaksanakann pada Mei 2026 dengan menerapkan metode Participatory Action Research (PAR) melalui empat tahapan sistematis, yaitu identifikasi masalah, perencanaan, pelaksanaan, dan evaluasi. Peserta kegiatan berjumlah 30 orang pelaku usaha kuliner Pasar Jenar. Pelaksanaan program meliputi penyampaian materi sanitasi dan higiene, demonstrasi pembuatan bongko pisang dan talam ubi, praktik langsung oleh peserta, pendampingan penggunaan kemasan berbahan daun pisang, serta serah terima barang hibah peralatan produksi. Hasil kegiatan menunjukkan peningkatan pengetahuan peserta yang signifikan, ditandai dengan kenaikan nilai rata-rata pre-test dari 58,3 menjadi 94,3 pada post-test atau meningkat 66% dan melampaui target yang ditetapkan sebesar ≥30%. Peserta juga mampu mempraktikkan pebuatan produk sesuai resep standar dan menghasilkan penyajian yang lebih menarik serta ramah lingkungan. Kegiatan ini membuktikan bahwa pelatihan berbasis praktik efektif dalam meningkatkan kapasitas mitra untuk mengembangkan produk kuliner lokal yang berkualitas, berdaya saing, dan berkelanjutan.
Co-Authors Aisya Risnanda Fadhilla Anifa Nur Fitri Annisa Nur’ Aini Febriani Lukitasari Judha Slamet Sarwo Edi Khilya Zahiro Lucia Tri Pangesthi Lusiane Chyntia Sengkey Luthfiyah Nurlaela Novia Tesalonika Amanda Rerung Ratna Palupi Nurfatimah Rendra Lebdoyono Sri Handajani Sri Handajani Sri Wahyuni Yoga Danar Radiansyah