Moch. Nur Syawalludin Nugroho
Institut Agama Islam Negeri Sorong

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STRATEGI KOMUNIKASI DAN BRANDING DALAM MANAJEMEN EVENT: MEMBANGUN IDENTITAS ACARA YANG KUAT Moch. Nur Syawalludin Nugroho
Al-Mumtaz: Jurnal Manajemen Pendidikan Islam Vol. 1 No. 1 (2024): Vol. 1 No. 1 April 2024
Publisher : Program Studi Manajemen Pendidikan Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47945/al-mumtaz.v1i1.1752

Abstract

Dalam konteks dinamika penyelenggaraan acara kontemporer, strategi komunikasi dan branding memiliki peran krusial yang melampaui sekadar penyampaian informasi. Penelitian ini mengeksplorasi pendekatan komprehensif dalam manajemen event, dengan fokus pada bagaimana komunikasi strategis dapat membangun identitas dan pengalaman mendalam bagi peserta. Melalui metode studi kepustakaan, penelitian menganalisis berbagai dimensi komunikasi, mulai dari segmentasi audiens hingga penyesuaian pesan yang tepat. Temuan menunjukkan bahwa keberhasilan sebuah event bergantung pada kemampuan penyelenggara memahami karakteristik peserta, memanfaatkan platform digital secara sinergis, dan melibatkan berbagai pemangku kepentingan. Strategi komunikasi modern mensyaratkan pendekatan multiplatform yang terintegrasi, di mana media sosial, hubungan masyarakat, dan interaksi langsung berperan penting dalam menciptakan narasi koheren. Kolaborasi dengan komunitas lokal, sponsor, dan mitra strategis terbukti mampu memperkaya pengalaman peserta dan menciptakan ekosistem komunikasi yang hidup dan bermakna. Penelitian menekankan pentingnya pendekatan komunikasi yang fleksibel, autentik, dan berpusat pada manusia, yang mampu menciptakan ikatan emosional dan memori kolektif yang bernilai dalam konteks acara modern.
PENERAPAN MODEL BALANCED SCORECARD DI LEMBAGA PENDIDIKAN UNTUK PENINGKATAN KINERJA Moch. Nur Syawalludin Nugroho; Ilman Rumadaul Ilman Rumdaul; Riska Ramadani Wali Riska; Siti Hodijah Siti; Tri Utami Utami
Al-Mumtaz: Jurnal Manajemen Pendidikan Islam Vol. 2 No. 2 (2025): Oktober 2025
Publisher : Program Studi Manajemen Pendidikan Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47945/al-mumtaz.v2i2.2245

Abstract

Era globalisasi membawa berbagai perubahan besar, termasuk di bidang pendidikan di Indonesia. Lembaga pendidikan dituntut mampu menyesuaikan diri melalui penerapan sistem pengelolaan yang efektif. Penelitian ini bertujuan mengevaluasi penerapan Balanced Scorecard (BSC) sebagai model peningkatan kinerja lembaga pendidikan. Kajian pustaka menunjukkan bahwa BSC telah banyak digunakan di sektor industri dan terbukti efektif dalam mengukur sekaligus meningkatkan kinerja organisasi. Namun, penerapan BSC di sektor pendidikan, khususnya di Indonesia, masih memerlukan pengkajian mendalam. Penelitian ini menggunakan metode kualitatif berbasis studi literatur, dengan sumber data berasal dari buku, artikel, jurnal, dan publikasi daring terkait penerapan BSC pada lembaga pendidikan. Hasil penelitian menegaskan bahwa BSC memberikan dampak positif bagi peningkatan kinerja, baik di lembaga publik maupun swasta. Selain berfungsi sebagai alat ukur, BSC juga mendukung strategi perbaikan berkelanjutan serta peningkatan kepuasan pemangku kepentingan. Kesimpulannya, BSC memiliki potensi besar untuk meningkatkan kinerja lembaga pendidikan, namun keberhasilannya ditentukan oleh komitmen pimpinan, partisipasi stakeholder
Integrating Spiritual Values in Strengthening the Quality Culture in Islamic Senior High Schools: A Case Study at MAN IC Sorong Hartinah; Putri Aulia Thamrin; Moch. Nur Syawalludin Nugroho
Journal of Pedagogy and Education Science Vol 5 No 02 (2026): Journal of Pedagogy and Education Science
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/IISTR.jpes.001962

Abstract

The integration of spiritual values is a fundamental component of educational quality culture, serving as the foundation for character development, learning ethics, and the overall quality of educational services. Spiritual values such as sincerity, worship discipline, noble character, and responsibility not only strengthen institutional identity but also function as instruments for comprehensive quality improvement. This study aims to analyze how spiritual values are implemented to reinforce the quality culture at MAN IC, focusing on institutional vision, the effectiveness of spiritual development programs, and their impact on educational services and student character. Using a qualitative approach through observation and in-depth interviews with seven key respondents (school leaders, teachers, educational staff, dormitory supervisors, and students), this research identifies three main findings: (1)alignment of the institution’s spiritual vision with student diversity as the foundation of the school culture; (2)the effectiveness of dormitory-based programs (hidden curriculum) such as night prayers, halaqah, spiritual mentoring, Qur’an memorization, and the Monday–Thursday fasting routine, which foster a continuous 24-hour spiritual habit; and (3)the significant influence of spiritual values on more human-centered educational services and the enhancement of student character in terms of discipline, religiosity, and integrity. Overall, the integration of spiritual values has proven to be a central pillar in strengthening the quality culture at MAN IC, although further improvements are needed regarding implementation consistency, personalized guidance, and inter-unit collaboration to address diverse student backgrounds and digital-age challenges. These findings highlight the importance of systematic, adaptive, and sustainable spiritual development in improving educational quality.
DIKLAT BERBASIS PROYEK MENDORONG KREATIVITAS DAN INOVASI DI ERA MODERN Abdul Rumkel; Moch. Nur Syawalludin Nugroho; Hartinah
Al-Mumtaz: Jurnal Manajemen Pendidikan Islam Vol. 3 No. 1 (2026): Al-Mumtaz: Jurnal Manajemen Pendidikan Islam
Publisher : Program Studi Manajemen Pendidikan Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47945/al-mumtaz.v3i1.2779

Abstract

The development of modern education requires learning strategies that can encourage creativity, innovation, and practical skills among students. However, in Frontier, Outermost, and Disadvantaged (3T) areas such as Sorong Regency, limitations in educational infrastructure, access to technology, and availability of educators remain challenges to improving the quality of learning. This study aims to analyze the role of project-based training in promoting creativity and innovation in education in 3T areas. The study uses a literature review approach with qualitative descriptive analysis techniques through the examination of various scientific literature relevant to project-based learning. The results of the study show that project-based training can improve critical thinking skills, creativity, and the collaborative abilities of students through contextual learning activities based on real-world problem solving. This approach also has the potential to support the development of practical skills relevant to the needs of local communities and contribute to improving the quality of human resources in the region.
Chances And Challenges of Strategic Management in The Age of Information Opening Hartinah Hartinah; Putri Aulia Tamrin; Moch. Nur Syawalludin Nugroho
Journal of Quality Assurance in Islamic Education (JQAIE) Vol. 4 No. 1 (2024): Journal of Quality Assurance in Islamic Education (JQAIE)
Publisher : Institut Agama Islam Negeri Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47945/jqaie.v4i1.1329

Abstract

Strategic management is developing, implementing, and evaluating decisions that enable an organization to reach its goals. Furthermore, the study aims to identify the opportunities and challenges of strategic management in the era of information openness. This research uses a library study method by analyzing journals or related articles published in the last five years; as for the research results obtained, the use of SWOT analysis in strategic management to identify opportunities and challenges the organization faces. Following strategic management in the era of information openness, the study of the results of related journals described that organizations exploit information and technology access to perform organizational tasks efficiently. Acquired opportunities and strategic management challenges in the era of information openness include more comprehensive access to data and the ability to access data quickly. Still, the risk of information failure becomes a challenge.
The Influence of Parental Involvement in Educational Management on The Academic Achievement of Students at SMA IT Al-Izzah Putri Aulia Thamrin; Aisyah Guffron Liana Putri; Moch. Nur Syawalludin Nugroho; Mutmainna
Journal of Quality Assurance in Islamic Education (JQAIE) Vol. 4 No. 2 (2024): Journal of Quality Assurance in Islamic Education (JQAIE)
Publisher : Institut Agama Islam Negeri Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47945/jqaie.v4i2.1625

Abstract

Determining the impact, approaches, and procedures for developing, implementing, and assessing programs that can improve students' academic achievement is the purpose of this study, which is to study the relationship between parental involvement in education management and academic achievement. SMAIT Peradaban Al-Izzah in Sorong City is the objective. This study used a qualitative method based on observation of theoretical relationships. Data collection methods include observation, documentation, and interviews. Positive outcomes of parental participation include higher student achievement due to parental awareness, which considers that parents should support the teachers at school in their efforts to educate their children. As parents are considered to be the ones who know their children best, their efforts to inspire a love of learning in their children through motivational support affect their academic performance. In education management, the responsibilities of the school committee include fostering communication between the community and the school and providing ideas, support, and supervision. Schools can continue to improve academic achievement by collaborating effectively to develop programs that better suit students' needs. To achieve the overarching goal of education, parents must actively participate in their children's education, and all parties in the school must work well together.
Visionary Leadership Strategies: Navigating Uncertainty in the Workplace Moch. Nur Syawalludin Nugroho; Hartinah Hartinah; Farah Indira; Fara Nadyatun; Yuliana A.
Journal of Quality Assurance in Islamic Education (JQAIE) Vol. 5 No. 2 (2025): Journal of Quality Assurance in Islamic Education (JQAIE)
Publisher : Institut Agama Islam Negeri Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47945/jqaie.v5i2.2296

Abstract

The era of disruption, characterized by uncertainty, complexity, and rapid technological change, demands adaptive, visionary leadership. This study aims to analyze visionary leadership strategies for addressing uncertainty in the modern workplace and to examine their role in building resilient, sustainability-oriented organizations. The research method is a qualitative approach using library research, examining various scientific sources such as journals, books, and academic articles published over the last 3 years. The results show that visionary leadership plays an important role in integrating long-term vision with adaptive actions that are responsive to environmental changes. Visionary leaders build a collaborative, innovative, and flexible organizational culture through effective communication and data-driven decision-making. The discussion also reveals that visionary leaders act as direction-setters, agents of change, spokespersons, and coaches, synergistically encouraging organizations to achieve resilience and competitive advantage.