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All Journal Jurnal Kewarganegaraan Jurnal Penelitian Pendidikan Indonesia (JPPI)
Defika Putri Nastiti
Universitas Jambi
Education Languange, Linguistic, Communication & Media Social Sciences Other

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PERSAINGAN DAN STRATEGI DOMINAN DALAM INDUSTRI LIVE STREAMING SHOPPING DI INDONESIA ANALISIS GAME THEORY PADA PASAR OLIGOPOLI DIGITAL Esy Yusdiyani; Acha Septia Ramadani; Yelsa Safiratul Iza; Fadilla Ulfah; Ahmad Soleh; Defika Putri Nastiti
Jurnal Penelitian Pendidikan Indonesia (JPPI) Vol. 3 No. 3 (2026): April
Publisher : Publikasi Inspirasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62017/jppi.v3i3.7295

Abstract

Penelitian ini mengeksplorasi persaingan dalam sektor live streaming shopping di Indonesia yang membentuk sebuah pasar oligopoli digital. Dengan memanfaatkan metode kualitatif deskriptif serta pendekatan Teori Permainan (Game Theory), riset ini menekankan interaksi strategis di antara platform besar seperti Shopee dan TikTok Shop. Temuan menunjukkan bahwa platform-platform ini terperangkap dalam Keseimbangan Nash (Nash Equilibrium), di mana mereka terpaksa menjalankan strategi "bakar uang" (subsidi pengiriman dan diskon besar-besaran) serta memanfaatkan brand ambassador untuk mempertahankan kesetiaan pengguna. Meskipun memberikan keuntungan bagi konsumen, pendekatan ini memberi tekanan pada margin keuntungan UMKM. Dalam kesimpulannya, keberlangsungan platform saat ini lebih tergantung pada daya tahan modal dan kecepatan dalam menghadapi kompetitor dibandingkan dengan hanya mengandalkan keunggulan teknologi.
From the Classroom to Social Action: The Impact of Project Based Learning on Students’ Anti-Corruption Awareness in Higher Education Dyah Estyani Cahya; Olin Monalvia; Defika Putri Nastiti
Jurnal Kewarganegaraan Vol 10 No 1 (2026): Juni 2026
Publisher : UNIVERSITAS PGRI YOGYAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31316/jk.v10i1.9891

Abstract

Corruption in Indonesia has deepened beyond individual misconduct into structural and cultural dimensions, underscoring the urgent need for preventive approaches through education. However, the implementation of anti-corruption education in universities remains dominated by theoretical approach that minimizes practical action. This study aims to examine how the implementation of Project Based Learning in Anti-Corruption Education course transforms students’ understanding and attitudes, and generates a concrete impact on the target community. Using a descriptive qualitative approach with an impact orientation, this study involved 102 students in the Civic Education Program at Jambi University who simultaneously implemented two dimensions of social action: an anti-corruption educational campaigns on campus and in schools, and social experiments in the form of honesty cafeterias and stationary lending corners. Data were collected through student reflective videos, project documentation, and in-depth semi-structured interviews with nine teachers selected through purposive sampling, then analyzed thematically. The findings reveal a shift in student understanding from a cognitive-normative to a contextual-personal perspective, a transformation in attitude from knowledge recipients to active agents of change, and a positive response from the target community. This study indicates that the simultaneous combination of educational and experimental interventions within Project Based Learning framework produces a more comprehensive impact than a single intervention, although the transferability of the findings is limited to the specific context of Jambi University.
Co-Authors Acha Septia Ramadani Ahmad Soleh Dyah Estyani Cahya Esy Yusdiyani Fadilla Ulfah Olin Monalvia Yelsa Safiratul Iza