Garuda - Garba Rujukan Digital

Tinjauan Marketing Online @taqychansaffron Pada Sosial Media Instagram Dalam Perspektif Syariah Rahila Amanatul Ummah; Qurrota'ayun Zakiyati; Sarah Sobrina Balqis; Wakhidah Nur Rohmatul Laili
Jurnal Ilmiah Ekonomi Islam Vol 8, No 1 (2022): JIEI : Vol. 8, No. 1, 2022
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v8i1.4068

The research approach used is a narrative qualitative approach. Research that aims to understand the phenomenon of what is experienced by research subjects holisticallya and by way of description. The focus of the discussion in this study is sharia online marketing used by PT Berkah Abadi Empat Bersaudara, this business model, all transactions online must be facilitated by website the relevant PT Berkah Abadi Empat Bersaudara is enganged in herbal medicine, namely saffron, cashmere, honey, etc, packaged in the Taqychansafron’s brand and has been certified by BPOM, GMO, ISO food and Halal MUI. Taqychansafron’s marketing strategy uses social media Instagram which relies on and adheres to the marketing of the Prophet transparency and no element of farud. Instagram sosial media users are now about 300 milion users, this number exceeds the number of people in Indonesia, but it is facing competition , a strong viral marketing effect and accessible on mobile devices.

IMPLEMENTASI PEMIKIRAN EKONOMI MUHAMMAD BAQIR ASH SADR DI MASA PANDEMI COVID-19 Rahila Amanatul Ummah; Siti Nur Azizah
Ekonomi Islam Vol. 13 No. 2 (2022): Jurnal Ekonomi Islam Fakultas Agama Islam UHAMKA
Publisher : Universitas Muhammadiyah Prof Dr Hamka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22236/jei.v13i2.8213

One of the main ideas of Muhammad Baqir ash Sadr's economics is the responsibility of the government in the economic field. The COVID-19 pandemic has resulted in considerable changes in Indonesia. Even descriptive analysis has shown that this pandemic has caused supply and demand side problems in the Indonesian economy, a sharp decline in Indonesia's economic growth from around 5 percent to around 2 percent per year. This research is classified as Library research, where he conducts an in-depth understanding of research in the form of journals and other forms related to Baqr Ash Sadr's thoughts on government responsibility in the economic field. The existence of this policy is proof that the correlation between Baqr Ash Sadr's thoughts and the current reality is still relevant, that government intervention is in the form of wealth distribution which is realized in various programs with the aim of prospering the community in accordance with Baqr Ash Sadr's thoughts, regarding social security, distribution wealth and government intervention, in this case to do with the economy. Keywords: Social security, social balance and COVID-19.

IMPLEMENTASI PEMIKIRAN EKONOMI MUHAMMAD BAQIR ASH SADR DI MASA PANDEMI COVID-19 Rahila Amanatul Ummah; Siti Nur Azizah
Ekonomi Islam Vol. 13 No. 2 (2022): Jurnal Ekonomi Islam Fakultas Agama Islam UHAMKA
Publisher : Universitas Muhammadiyah Prof Dr Hamka

One of the main ideas of Muhammad Baqir ash Sadr's economics is the responsibility of the government in the economic field. The COVID-19 pandemic has resulted in considerable changes in Indonesia. Even descriptive analysis has shown that this pandemic has caused supply and demand side problems in the Indonesian economy, a sharp decline in Indonesia's economic growth from around 5 percent to around 2 percent per year. This research is classified as Library research, where he conducts an in-depth understanding of research in the form of journals and other forms related to Baqr Ash Sadr's thoughts on government responsibility in the economic field. The existence of this policy is proof that the correlation between Baqr Ash Sadr's thoughts and the current reality is still relevant, that government intervention is in the form of wealth distribution which is realized in various programs with the aim of prospering the community in accordance with Baqr Ash Sadr's thoughts, regarding social security, distribution wealth and government intervention, in this case to do with the economy. Keywords: Social security, social balance and COVID-19.

IMPLEMENTASI PEMIKIRAN EKONOMI MUHAMMAD BAQIR ASH SADR DI MASA PANDEMI COVID-19 Rahila Amanatul Ummah; Siti Nur Azizah
Ekonomi Islam Vol. 13 No. 2 (2022): Jurnal Ekonomi Islam Fakultas Agama Islam UHAMKA
Publisher : Universitas Muhammadiyah Prof Dr Hamka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22236/jei.v13i2.8213

One of the main ideas of Muhammad Baqir ash Sadr's economics is the responsibility of the government in the economic field. The COVID-19 pandemic has resulted in considerable changes in Indonesia. Even descriptive analysis has shown that this pandemic has caused supply and demand side problems in the Indonesian economy, a sharp decline in Indonesia's economic growth from around 5 percent to around 2 percent per year. This research is classified as Library research, where he conducts an in-depth understanding of research in the form of journals and other forms related to Baqr Ash Sadr's thoughts on government responsibility in the economic field. The existence of this policy is proof that the correlation between Baqr Ash Sadr's thoughts and the current reality is still relevant, that government intervention is in the form of wealth distribution which is realized in various programs with the aim of prospering the community in accordance with Baqr Ash Sadr's thoughts, regarding social security, distribution wealth and government intervention, in this case to do with the economy. Keywords: Social security, social balance and COVID-19.

PERAN INVESTASI SEKTOR UMKM DALAM MENINGKATKAN PERTUMBUHAN EKONOMI INDONESIA Nur, Muh.; Ummah, Rahila Amanatul; Azizs, Abdul; Ladjin, Nurjanna; Suryati, Suryati
JURNAL LENTERA BISNIS Vol. 14 No. 3 (2025): JURNAL LENTERA BISNIS, SEPTEMBER 2025
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v14i3.1976

This study aims to determine the role of investment in the MSME sector in increasing economic growth in Indonesia. This research approach collects data through a literature review, which involves reading literature from various sources including books, articles, journals, and reports using qualitative and deductive approaches. The results of this study indicate that investment in the MSME sector plays a strategic role in driving economic growth in Indonesia. Access to financing, business mentoring, and technical support enables MSMEs to increase production capacity, output quality, and business competitiveness. Macroeconomically, investment flows into the MSME sector contribute to increased output and Gross Domestic Product (GDP), expanded employment, and strengthened household incomes. It also encourages economic diversification through the development of various business sectors, thereby strengthening the national economic structure. Thus, investment in the MSME sector plays a crucial role in creating inclusive, stable, and sustainable economic growth.

Peningkatan Kapasitas Digital Marketing UMKM Melalui Pendampingan Komprehensif di Wilayah Wonocolo Ummah, Rahila Amanatul
PASAI : Jurnal Pengabdian kepada Masyarakat Vol. 4 No. 2 (2025): December
Publisher : Yayasan Pendidikan Mitra Mandiri Aceh(YPMMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58477/pasai.v4i2.358

This community service initiative aims to enhance the economic independence of Micro, Small, and Medium Enterprises (MSMEs) in Wonocolo District, Surabaya, through digital branding assistance and utilization of online marketing platforms. The primary challenges faced by MSMEs in the digital era include low literacy and skills in optimally using various online marketing channels. The activities were implemented using a Participatory Action Research (PAR) approach, encompassing observation, planning, action, and reflection stages, ensuring active involvement of MSME actors in every change process. Comprehensive assistance was provided through four main stages: (1) business registration on Google Maps/Google Business Profile to boost local visibility and consumer trust, (2) creation and management of ShopeeFood accounts as sales channels to expand market reach, (3) facilitation of QRIS (Quick Response Code Indonesian Standard) registration to simplify non-cash transactions, and (4) socialization and practice of effective online marketing strategies, including social media utilization and digital promotional content. Through this series of assistance, partner MSMEs gained improved understanding and practical skills in digital marketing and digital financial services, evidenced by their ability to manage business profiles on digital platforms, leverage online marketplaces/food delivery services, and accept non-cash payments via QRIS. Thus, the program is expected to impact increased business visibility, market expansion, and revenue growth, thereby strengthening the competitiveness and economic independence of MSMEs in Wonocolo amid digital transformation.

The Effect of Consumer Behavior and Financial Literacy on Financial Satisfaction of the Millennial Generation with Financial Stress Mediation Farida Fatmawati; Rifa'atul Maftuhah; Rahila Amanatul Ummah
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 9 No 1 (2026): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar

This study analyzes the influence of consumer behavior and financial literacy on financial satisfaction with financial stress as a mediating variable in the millennial generation in Surabaya. The research used a quantitative approach with an explanatory survey through an online questionnaire aimed at millennials aged 29-40 years who are active users of digital financial services. Data analysis was performed using Partial Least Squares- Structural Equation Modeling (PLS-SEM). The results of the study show that consumer behavior has a negative effect on financial satisfaction, while financial literacy has a positive and significant effect. Financial stress acts as a mediator, indicating that impulsive consumption tendencies and low financial capacity can increase psychological stress and decrease an individual's financial well-being. These findings underscore the importance of improving financial literacy and controlling consumer behavior to strengthen millennials' financial satisfaction in the digital era. This research provides practical implications for policy makers and financial institutions in designing more targeted financial education programs.

Peningkatan Kapasitas Digital Marketing UMKM Melalui Pendampingan Komprehensif di Wilayah Wonocolo Rahila Amanatul Ummah
PASAI : Jurnal Pengabdian kepada Masyarakat Vol. 4 No. 2 (2025): December
Publisher : Yayasan Pendidikan Mitra Mandiri Aceh(YPMMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58477/pasai.v4i2.358

This community service initiative aims to enhance the economic independence of Micro, Small, and Medium Enterprises (MSMEs) in Wonocolo District, Surabaya, through digital branding assistance and utilization of online marketing platforms. The primary challenges faced by MSMEs in the digital era include low literacy and skills in optimally using various online marketing channels. The activities were implemented using a Participatory Action Research (PAR) approach, encompassing observation, planning, action, and reflection stages, ensuring active involvement of MSME actors in every change process. Comprehensive assistance was provided through four main stages: (1) business registration on Google Maps/Google Business Profile to boost local visibility and consumer trust, (2) creation and management of ShopeeFood accounts as sales channels to expand market reach, (3) facilitation of QRIS (Quick Response Code Indonesian Standard) registration to simplify non-cash transactions, and (4) socialization and practice of effective online marketing strategies, including social media utilization and digital promotional content. Through this series of assistance, partner MSMEs gained improved understanding and practical skills in digital marketing and digital financial services, evidenced by their ability to manage business profiles on digital platforms, leverage online marketplaces/food delivery services, and accept non-cash payments via QRIS. Thus, the program is expected to impact increased business visibility, market expansion, and revenue growth, thereby strengthening the competitiveness and economic independence of MSMEs in Wonocolo amid digital transformation.

Penguatan Literasi Seni dan Pelestarian Budaya melalui Program Edukreatif di Desa Wisata Watungkal Edupark Sendangagung Fatkur Huda; Ahmad Sholikin; Rahila Amanatul Ummah
Jurnal ABDINUS : Jurnal Pengabdian Nusantara Vol 10 No 2 (2026): Volume 10 Nomor 2 Tahun 2026
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/ja.v10i2.27162

Program pengabdian masyarakat berbasis Edukreatif di Desa Wisata Watungkal Edupark Sendangagung (WES) bertujuan memperkuat literasi seni, pelestarian budaya, dan daya saing ekonomi lokal. Desa ini memiliki potensi kerajinan, kuliner tradisional, dan atraksi budaya, namun masih menghadapi kendala pada mutu produk, kelembagaan, dan pemasaran digital. Program dilaksanakan melalui sosialisasi, pelatihan produksi, manajemen, dan pemasaran, pendampingan intensif, serta penerapan teknologi tepat guna berupa platform e-commerce. Hasil kegiatan menunjukkan peningkatan kualitas produk (skor rata-rata naik dari 3,7 menjadi 4,6), tersusunnya SOP dan struktur kelembagaan desa wisata, serta meningkatnya literasi digital masyarakat melalui pemanfaatan media sosial dan wespeken.web.id. Dampak sosial-ekonomi terlihat dari bertambahnya keterampilan UMKM, meningkatnya partisipasi pemuda, dan terbukanya akses pasar yang lebih luas. Program ini menunjukkan bahwa integrasi seni, budaya, dan digitalisasi efektif dalam membangun model pemberdayaan desa wisata yang berkelanjutan.

Fraud Mitigation at Muhammadiyah Schools with Moral Sensitivity as a Moderating Variable Gita Desipradani; Rahila Amanatul Ummah; Fauzie Senoaji; Muhammad Kemal Amroni; Astri Puji Nur Rohmah
SENTRALISASI Vol. 15 No. 3 (2026): September
Publisher : Universitas Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33506/sl.v15i3.5710

This study aims to analyze the influence of ethical leadership, whistleblowing systems, and internal controls on fraud mitigation in Muhammadiyah schools, with moral sensitivity as moderating variable. The research approach used was quantitative, involving the distribution of questionnaires to 54 respondents consisting of school administrators and financial staff within the Muhammadiyah environment. Data analyzed using PLS-SEM (Partial Least Squares Structural Equation Modeling. The results indicate that only internal controls have a significant effect on fraud mitigation. Conversely, ethical leadership and whistleblowing systems do not have a significant effect. Furthermore, moral sensitivity was found to be unable to moderate the relationship between independent variables and fraud mitigation. These findings indicate that within a homogeneous, religion-based organizational environment, strengthening formal governance systems and rigid internal audits is far more effective in reducing the risk of fraud than merely relying on individual moral attributes or existing reporting mechanisms.

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