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Hubungan Antara Tanggung Jawab Sosial, Kualitas Pelayanan, dan Citra Perusahaan Terhadap Loyalitas Nasabah BSI Surabaya Fauzie Senoaji
Improvement: Jurnal Manajemen dan Bisnis Vol 1, No 2 (2021): Volume 1 No. 2 September 2021
Publisher : UMSurabaya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (169.651 KB) | DOI: 10.30651/imp.v1i2.11255

Abstract

This study aims to analyze the effect of corporate social responsibility, service quality, and corporate image on customer loyalty. The source of this research data is primary data from the sample, namely the customers of Bank Syariah Indonesia (BSI) Surabaya Branch. This research is a quantitative research with causality research technique. The independent variables of this research are corporate social responsibility (X1), service quality (X2), corporate image (X3) with the dependent variable is customer loyalty (Y). The population of this research is all consumers who transact at BSI. The sample used in this study was 50 respondents. The sampling technique used is non-probability sampling with ancillary sampling. The data collection tool used is a questionnaire. The analytical technique used is multiple linear regression analysis and hypothesis testing using SPSS for Windows software. The main results of this study are (1) corporate social responsibility has a positive and significant effect on customer loyalty, (2) service quality has a positive and significant effect on customer loyalty, has a significant effect on customer loyalty, (3) corporate image has a negative and negligible influence on customer loyalty. customer loyalty, (4) corporate social responsibility, service quality and corporate image together (at the same time) have a significant effect on customer loyalty.Penelitian ini bertujuan untuk menganalisis pengaruh tanggung jawab sosial perusahaan, kualitas layanan dan citra perusahaan terhadap loyalitas pelanggan. Sumber data penelitian ini adalah data primer dari sampel yaitu nasabah Bank Syariah Indonesia (BSI) Cabang Surabaya. Penelitian ini merupakan penelitian kuantitatif dengan teknik penelitian kausalitas. Variabel bebas penelitian ini adalah tanggung jawab sosial perusahaan (X1), kualitas pelayanan (X2), citra perusahaan (X3) dengan variabel terikat loyalitas pelanggan (Y). Populasi penelitian ini adalah seluruh konsumen yang bertransaksi di BSI. Sampel yang digunakan dalam penelitian ini adalah 50 responden. Teknik pengambilan sampel yang digunakan adalah non-probability sampling dengan ancillary sampling. Alat pengumpulan data yang digunakan adalah kuesioner. Teknik analisis yang digunakan adalah analisis regresi linier berganda dan pengujian hipotesis menggunakan software SPSS for Windows. Hasil utama penelitian ini adalah (1) corporate social responsibility berpengaruh positif dan signifikan terhadap loyalitas pelanggan, (2) kualitas pelayanan berpengaruh positif dan signifikan terhadap loyalitas pelanggan, berpengaruh signifikan terhadap loyalitas pelanggan, (3) citra perusahaan memiliki pengaruh negatif dan dapat diabaikan terhadap loyalitas pelanggan, (4) Tanggung jawab sosial perusahaan, kualitas layanan dan citra perusahaan secara bersama-sama (sekaligus) berpengaruh signifikan terhadap loyalitas pelanggan.Corporate social responsibility, Quality Service, Corporate Image, Customer loyalty.
Analisis Peningkatan Produk Laptop Melalui Brand Attitude Dan Brand Credibility Fauzie Senoaji; Hendy Tannady; Ika Suhartanti Darmo; Sutrisno Sutrisno; Nia Sonani
Journal of Economic, Bussines and Accounting (COSTING) Vol 6 No 2 (2023): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v6i2.5276

Abstract

The purpose of this research to understand the effect of brand credibility and brand attitude towards the buying interest of Huawei laptop. The data on this research is using purposive sampling method with the criteria that knows about Huawei laptop and at least 17 years old. The result of this hipotesis test shows that brand credibility variable has effect to buying interest with significant score of 0,028 < 0,050, brand attitude variable has effect to buying interest with significant score of 0,00 < 0,050, and also the brand credibility and brand attitude variable simultaneously effect the buying decision with fscore > ftabel with 124,209> 2,682.
PEMBERDAYAAN MASYARAKAT DALAM MENAMBAH NILAI EKONOMI WARGA DESA BURNO LUMAJANG Fauzie Senoaji; Ratih Mekar Sari
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 4 No. 2 (2023): Volume 4 Nomor 2 Tahun 2023
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v4i2.15875

Abstract

Desa Burno merupakan desa yang terletak diantara pengunungan Semeru. Kecamatan Senduro menjadi penghasil terbesar olahan pisang terbesar dari Kabupaten Lumajang yang menyebabkan sampah kulit pisang yang ada di desa Burno mengalami penumpukan. Pupuk organik cair menjadi salah satu cara untuk memanfaatkan sampah kulit pisang untuk digunakan sebagai membuka peluang pekerjaan kepada masyarakat lain dan memberikan tambahan penghasilan. Pemberian pemahaman dan cara pembuatan kepada para pemilik UMKM olahan pisang juga dilakukan untuk membantu mengurangi penumpukan sampah dengan memanfaatkannya melalui daur ulang menjadi pupuk oragnik cair. Pemilihan kulit pisang Ageng dikarenakan pisang ini tumbuh cukup banyak di daerah Lumajang yang merupakan bahan utama pembuatan olahan pisang, sehingga limbah yang dihasilkan cukup banyak. Selain itu edukasi secara langsung kepada masyarakat tentang pemanfaatan susu sapi ataupun susu kambing sebagai bahan utama pembuatan yoghurt dalam meningkatkan nilai ekonomis produk susu yang dihasilkan oleh setiap warga. Pemeriksaan kesehatan dan pemberian bantuan layak pakai diberikan kepada masyarakat dalam rangka membantu pemulihan era baru pasca Covid-19 dan erupsi gunung Semeru.
Peran Merek dan Packing dalam Penjualan Keripik Pisang Kekinian di Surabaya Dina Novita; Fauzie Senoaji
Jurnal Pengabdian Masyarakat dan aplikasi Teknologi (Adipati) Vol 1, No 1 (2022)
Publisher : Institut Teknologi Adhi Tama Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Pelaku usaha mikro kecil menengah memerlukan dukungan dari berbagai pihak, baik pemerintah sampai dengan akademisi untuk memberikan jalan keluar bagi pengusaha atas keterbatasan pengetahuan. Penurunan penjualan menjadi penyebab utama dalam produknya, yang menyebabkan pelaku usaha kurang bergairah mengembangkan usaha. Tujuan kegiatan yang dilakukan oleh peneliti, untuk membantu pengusaha dalam mengembangkan usaha melalui pengemasan produknya. Dengan pemeberian identitas yang mudah dibaca oleh pihak luar akan memudahkan untuk mengetahui produknya. Beberapa hal yang dilakukan adalah dengan pengemasan, pemberian nama produk, dan promosi penjualan melalui media online.Beberapa tahapan yang telah dilakukan memberikan dampak yang signifikan terhadap penjualan produknya. Hal ini dibuktikan dengan meningkatnya jumlah penjualan, yang semula hanya dapat menjual 40 bungkus tiap harinya dalam bentuk plastik biasa sedangkan sekarang dapat menjual dalam 150 bungkus dalam bentuk mika tiap harinya untuk dikirim kedalam maupun luar kota. Pemberian identitas yang menarik, seperti: pengemasan produk, memberian label untuk memberikan citra merk, dan promosi penjualan melalui media sosial menjadi konsumen tertarik untuk membeli produk keripik pisang.
Analysis Of The Influence Of Organizational Climate On Productivity Of Sharia Private Banking Employees In Indonesia Fauzie Senoaji; Akbar; Sudianto; Andi Amang; Tansri Adzlan Syah
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 9 No. 6 (2023): Desember 2023
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v9i6.1633

Abstract

Islamic finance has experienced one of the greatest growth rates in the previous ten years, even outpacing traditional financial markets. The momentum created by the pandemic's end can be exploited to promote the strongest possible economic expansion. Even so, the absence of a supportive organizational climate is still felt, which naturally disturbs the climate that has already been established. Every head office employee can have opportunity to act well, perform well, and, of course, be more productive at work with a positive corporate climate. The purpose of this study is to ascertain how workplace culture affects workers' productivity. This study employs quantitative methods along with descriptive ones. A sample of 30 employees was used in this investigation. A questionnaire with four alternative answers and a Likert scale score selection form was issued to all employees as the primary method of data gathering. In the meanwhile, document analyses and interviews are merely supplementary methods of data collection. Validity and reliability tests are used to assess the instruments employed, and then overall valid and reliable data is created. Data processing procedures are used to test the data's overall quality. The correlation between organizational climate and productivity was found to be 36%, and this finding indicates that organizational climate influences 36% of productivity, with the other 36% influenced by factors not included in this study.
The Role of Motivation, Work Discipline and Leadership on Employee Performance in Marine Livestock Cultivation Company Fauzie Senoaji; Rachma Yuliana; Muhammad Amsal Nasution; Sartika Yuliana; Abdurohim
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 9 No. 3 (2023): Juni 2023
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v9i3.1209

Abstract

Employee performance in a company or organization is a crucial factor for business continuity and determines the company's chances of surviving in the business world. In psychology, economic motivation, good leadership and also a discipline have an indication of the good performance of employees in a company, but have major gaps in the context of the company and its own company policies. This study aims to determine the effect of Leadership, Motivation, and Discipline on Employee Performance. This study uses a quantitative approach with 72 samples taken using purposive random sampling. The research's analytical method of choice is linear regression. The findings demonstrated that while motivation and discipline have an impact on employee performance, leadership has no impact on that. Leadership, however, has an impact on performance in conjunction with motivation and discipline.
Pengaruh Insentif, Jaminan Sosial dan Kepuasan Kerja Terhadap Kinerja Pada Komunitas Driver Gojek di Kota Surabaya Achmad Juliandani Mulyadana; Mochamad Mochklas; Fauzie Senoaji
Improvement: Jurnal Manajemen dan Bisnis Vol 3 No 1 (2023): Vol 3 No 1 Maret 2023
Publisher : UMSurabaya Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aimed to determine the effect of incentives, social security, and job satisfaction on performance. This research used quantitative research methods, namely multiple linear regression. Data collection was carried out directly by distributing questionnaires to 50 respondents. This research used a saturated sampling technique. The subjects were all members of the gojek driver study on the gojek driver community in Gubeng of Surabaya. The analysis tool in this research was multiple linear regression analysis with the help of SPSS program version 25. The results showed that (1) Incentives had a positive and significant effect on the performance of Surabaya gojek drivers with a tcount value of 4,401 (2) Social Security had a positive and significant effect on the performance of Surabaya gojek drivers with a tcount value of 0,258 (3) Job Satisfaction had a positive and significant effect on gojek drivers in Surabaya with a tcount value of 2,556 4) Incentives, Social Security, and Job Satisfaction simultaneously affect driver performance gojek in Surabaya with a calculated fvalue of 39,857. Penelitian ini bertujuan untuk mengetahui pengaruh insentif, jaminan sosial, dan kepuasan kerja terhadap kinerja. Penelitian ini menggunakan metode penelitian kuantitatif, yaitu regresi linier berganda. Pengumpulan data dilakukan secara langsung dengan menyebar kuesioner kepada 50 responden. Penelitian ini menggunakan teknik sampling jenuh. Subjek dalam penelitian ini adalah seluruh anggota driver gojek (studi pada komunitas driver gojek gubeng surabaya) Alat analisis dalam penelitian ini adalah analisis regresi linier berganda dengan bantuan program SPSS versi 25. Hasil penelitian ini menunjukkan bahwa (1) Insentif berpengaruh positif dan signifikan terhadap Kinerja driver gojek Surabaya dengan nilai thitung sebesar 4,401 (2) Jaminan Sosial berpengaruh positif dan signifikan terhadap Kinerja driver gojek Surabaya dengan nilai thitung sebesar 0,258 (3) Kepuasan Kerja berpengaruh positif dan signifikan terhadap driver gojek Surabaya dengan nilai thitung sebesar 2,556 4) Insentif, Jaminan Sosial, dan Kepuasan Kerja berpengaruh secara simultan terhadap Kinerja driver gojek Surabaya dengan nilai fhitung sebesar 39,857.
Analisis Pengaruh Kompetensi Profesional Dan Disiplin Kerja Terhadap Kinerja Guru Sekolah Swasta Di Jakarta M. Yusuf Alfian Rendra Anggoro KR; Fauzie Senoaji; Tinto Wahyu Kisworo; Indri Lastriyani; Rosa Zulfikhar
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 4 No. 1 (2023): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v4i1.1436

Abstract

This study aims to analyze the effect of work discipline and professional competence on the performance of Muhamadiyah Matraman Middle and High School teachers in the Covid-19 pandemic situation. This study uses a quantitative approach. Methods of data collection using a questionnaire. The research method uses multiple analysis regression. The population in this research is teachers who work in SMP and SMA Muhammadiyah Matraman. The sampling technique used in this study was non-probability sampling and data analysis was processed using the SPSS 20 application. The results of the hypothesis test showed that the work discipline variable had no effect on teacher performance, the professional competence variable had an effect on teacher performance and the work discipline and professional competence variable had no effect on teacher performance. significant influence on teacher performance.
Pengabdian Meningkatkan Pemahaman Numerasi Siswa SDN Sutorejo I Melalui Program Kampus Mengajar 6 Muhammad Juraish Baihaqi; Fauzie Senoaji; Endang Indartuti
Jurnal Informasi Pengabdian Masyarakat Vol. 1 No. 4 (2023): November: Jurnal Informasi Pengabdian Masyarakat
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/jipm-nalanda.v1i4.548

Abstract

The Teaching campus is one of the Merdeka Learning Campus Merdeka (MBKM) programs that involves students to shape learning, especially for elementary school (SD) and junior high school (SMP) level children as part of strengthening literacy and numeracy learning so that students can become teacher partners in carrying out creativity and innovation in the world of education. Increasing students' understanding of numeracy is one of the efforts of our group work program of campus teaching students batch 6 which focuses on increasing the numeracy knowledge of SD Negeri Sutorejo I 240 students. In the implementation of numeracy we apply to students learning activities of numeracy students of addition, division, multiplication, and subtraction. Flat shapes, as well as drill problems at the upper levels to train students to make it easier to understand basic math. The type of research used is descriptive qualitative with the techniques used in collecting data, namely using interviews, observation, and documentation techniques. This study aims to determine the role and duties of teaching campus students in helping to improve numeracy at SD Negeri Sutorejo I 240, Surabaya. Based on this research, it is concluded that teaching campus students have an important role in improving literacy, numeracy in schools.
Implementasi Pencegahan dan Penangulangan Covid 19 ‎dalam Rangka Peningkatan Ketahanan Pangan Masyarakat ‎Ngagel Baru Surabaya ‎ Fauzie Senoaji; Novita, Dina
IKHLAS: Jurnal Pengabdian Dosen dan Mahasiswa Vol. 2 No. 1 (2023): IKHLAS: Jurnal Pengabdian Dosen dan Mahasiswa
Publisher : Indra Institute Research & Publication

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (464.045 KB) | DOI: 10.58707/ikhlas.v2i1.372

Abstract

The purpose of this study was to assess food security in the Ngagel Baru  sub-district, Surabaya in the era of the Covid-19 pandemic, because the problem of food security was apparently not only stopped at the problem of distribution but rather how food security could be met properly due to the decline in income of some people. due to termination of employment or loss of income because there are no consumers who buy or use the services of producers. This study also aims to find out how to overcome food security through various community service activities, because food is a basic need of every human being. The results of this study indicate that the lock down activity significantly affects the income level of the Ngagel Baru village community which can threaten food security in the current pandemic era. In this community service activity, the community feels helped through the knowledge and skills they have acquired so that they can increase their economic capacity either individually or in community groups in order to increase food security to become a prosperous society.